Gericare Medical Supply

What Gericare Medical Supply does

Gericare Medical Supply is a privately held B2B distributor of medical supplies operating from a single headquarters and distribution facility at 521 Whetstone Street in Monroeville, Alabama. Founded in 1985 and staffed by 11-50 employees, the company sells through an account-gated e-commerce storefront to U.S. healthcare facilities, principally nursing homes, assisted living facilities, hospitals, and long-term care providers. The platform organizes its offering into 28 product categories spanning incontinence, wound care (basic and advanced), diagnostics, urinary supplies, durable medical equipment, PPE, infection control, IV therapy, needles and syringes, lab supplies, linens, nutrition, respiratory, skin care, therapy, ostomy, orthopedic, PICC line, OTC, personal care, apparel, housekeeping, and interiors, with separate "Healthcare Systems" sections for Nurse Call Systems and Wander Management Systems. The catalog combines third-party branded inventory from major manufacturers (Cardinal Health, Dynarex, Hollister, Convatec, Prevail/First Quality, 3M Healthcare, Joerns, PDI, Hartmann, GOJO/Purell, Drive Medical, Coloplast, Arkray, Zoll, ADC, NOA, Vanguard) with a private-label "Gericare" brand carried across bed systems, gloves, IV therapy, and nursing supplies.

The storefront is built on a standard B2B e-commerce stack with account-based pricing, QuickOrder, order templates, saved carts, purchase history, frequent items lists, open backorder visibility, and invoicing — features aimed at repeat institutional procurement workflows. Sales are supported by a 1-800 customer service line and business-hours phone ordering. There is no public pricing, no consumer-facing channel, and no disclosed API, mobile app, or third-party marketplace integration. The company also operates two non-core affiliated entities under the same corporate umbrella, Monco Security (security products) and PTI, suggesting a small holding structure around the medical supply core.

Commercially, Gericare is a classic regional medical-surgical distributor competing on catalog breadth (28 categories), one-stop-shop convenience for long-term care facilities, and account-level procurement tooling rather than proprietary technology, brand, or scale economics. There are no disclosed funding rounds, no institutional investors, no published revenue, and no evidence of AI/ML, data, or software differentiation. The business model is straightforward wholesale resale with account-specific pricing, with extended-tail supply contracts implied by the saved-carts and template functionality.

Name

Gericare Medical Supply

Legal name

Gericare Medical Supply

Website

https://gericaremedicalsupply.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Gericare Medical Supply is a privately held, B2B distributor of medical supplies serving U.S. nursing homes, assisted living facilities, hospitals, and long-term care providers from Monroeville, Alabama, offering 28 product categories of consumables, durable equipment, facility interiors, and healthcare systems through an account-based e-commerce storefront.

Ownership category

akta.pro rank

Product category

Medical Supply Distribution

NAICS

Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers (423450)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)

akta.pro primary industry

Medical Supplies & Consumables Wholesale (Non-Device) (CRAOAHAE)

Keywords

• Medical supply distribution
• Wholesale medical supplies
• Long-term care supplies
• Healthcare facility procurement
• Durable medical equipment

Headquarters

HQ city

Monroeville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Medical Supply Distribution: B2B wholesale distribution of medical supplies to healthcare facilities including nursing homes, hospitals, and assisted living facilities. Revenue generated through product sales with account-based ordering system.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Gericare Medical Supply is a B2B wholesale distributor of medical supplies and equipment serving healthcare facilities such as nursing homes, assisted living facilities, hospitals, and long-term care providers. It operates an account-based e-commerce platform offering more than 28 product categories including incontinence, wound care, diagnostics, PPE, durable medical equipment, IV therapy, ostomy, housekeeping, and facility interiors, sourced from major manufacturers and supplemented by Gericare's own private-label brand.

Product overview

Gericare Medical Supply is a B2B e-commerce platform serving healthcare facilities with a comprehensive portfolio of medical supplies across 28 product categories. The platform offers a unified shopping experience with healthcare-specific categories including Incontinence, Diagnostics, Wound Care (Basic and Advanced), PPE, Respiratory, IV Therapy, and Nursing Supplies, along with specialized healthcare systems like Nurse Call Systems and Wander Management Systems. The product portfolio features both Gericare's private-label offerings and major branded products including Prevail, Dynarex, Cardinal Health, Hollister, Convatec, Joerns, and 3M. The platform appears to serve long-term care facilities, hospitals, and healthcare providers with an extensive catalog spanning disposable supplies, durable medical equipment, facility interiors, and clinical products.

Differentiator

Problem solved

Functional benefit

Brands

• Gericare: Private label brand for medical supplies including bed systems, gloves, IV therapy products, and nursing supplies

Products and services

• Incontinence Supplies Adult briefs, protective undergarments, liners, pads, wipes, and youth diapers for incontinence management, supplied to nursing homes, assisted living facilities, and long-term care providers. Includes featured brand partnership with Prevail (First Quality Products).
• Wound Care Supplies Basic and advanced wound care products including antimicrobial dressings, bandages, gauze, sponges, pads, irrigation supplies, tapes, wound cleansers, calcium alginate, composite, collagen, foam, hydrogel, hydrocolloid, silver, and super-absorbent dressings, sourced from suppliers including ConvaTec, Hartmann, and 3M Healthcare.
• Diagnostics Equipment Medical diagnostic equipment including blood pressure monitors, diabetes monitoring devices, defibrillators, drug testing kits, stethoscopes, thermometers, and oximetry devices, sourced from suppliers including ADC and Zoll Medical Corporation.
• Durable Medical Equipment Wheelchairs, commodes, back belts, patient room equipment, lifts, and related durable medical equipment, sourced from suppliers including Drive Medical Designs.
• Personal Protective Equipment (PPE) Personal protective equipment including footwear, face shields, gowns, gloves, headwear, masks, and respiratory protection for healthcare facility staff and patient safety.
• IV Therapy Supplies IV administration sets, extension sets, IV catheters, IV accessories, solutions, and start kits for intravenous therapy in clinical and long-term care settings, including Gericare private-label products.
• Nurse Call Systems Nurse call systems for healthcare facilities enabling patient-to-staff communication, supplied as part of Gericare's healthcare systems offerings.
• Wander Management Systems Wander management systems for patient safety in healthcare facilities, particularly long-term care and assisted living environments.
• Examination Gloves Medical examination gloves in latex, nitrile, and vinyl options in various sizes, sourced from suppliers including Dynarex and Vanguard International Solutions.
• Ostomy Supplies Ostomy barriers, pouches, and accessories, sourced from suppliers including Hollister Incorporated and ConvaTec.
• Needles and Syringes Insulin syringes, needles, oral syringes, prefilled syringes, syringes with or without needles, and TB syringes for clinical and diabetes care.
• Nursing Supplies Nursing care supplies including alarms, applicators, swabs, enemas, prep pads, tapes, bandages, sharps containers, medication aids, and diagnostic tools, including Gericare private-label items.
• Beds, Parts and Accessories Hospital beds, mattresses, and parts/accessories for patient beds including sleep surfaces and bearing kits, sourced from suppliers including Joerns Healthcare and NOA (Nightingale). Includes Gericare-branded bed systems.
• Urinary Supplies Catheters, catheter accessories, urinals, and related urinary care supplies, sourced from suppliers including Cardinal Health and Coloplast.
• Housekeeping Supplies Cleaning and maintenance supplies including detergents, disinfectants, wipes, floor care products, janitorial supplies, and odor eliminators for healthcare facility upkeep.
• Infection Control Products Hand soaps, sanitizers, and infection prevention products, sourced from suppliers including PDI (Sani-Cloth), GOJO (Purell), and Hartmann.
• Healthcare Facility Interiors Healthcare facility furniture including dining room furniture, resident room furniture, overbed tables, and common space furniture, supported by an in-house Healthcare Design Specialist.
• Lab Supplies Laboratory supplies including blood collection supplies, specimen containers, and coagulation testing materials, sourced from suppliers including Cardinal Health.
• Healthcare Linens Healthcare linens including bed spreads, blankets, gowns, reusable underpads, sheets, pillowcases, towels, washcloths, and pillows.
• Respiratory Care Supplies Respiratory care products including tracheostomy supplies, nasal cannulas, tubing, respiratory masks, humidifiers, nebulizers, and suction equipment.
• Gericare Private-Label Brand Private label brand for medical supplies sold across multiple categories including bed systems, gloves, IV therapy products, and nursing supplies.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

19 partnerships are on record, tiered minor and major.

• Monco SecurityminorOthersAffiliated company under the Gericare Medical Supply corporate umbrella.
• PTIminorOthersAffiliated company under the Gericare Medical Supply corporate umbrella.
• Joerns HealthcaremajorChannel Partner/ Reseller/ DistributorPremier brand partner supplying beds, mattresses, and patient handling equipment. Products include Gericare-branded bed systems sold through the platform.
• Cardinal HealthmajorChannel Partner/ Reseller/ DistributorMajor supplier of medical products and services including urinary supplies, diagnostics, gloves, lab supplies, and needles/syringes.
• Dynarex CorporationmajorChannel Partner/ Reseller/ DistributorKey supplier of gloves, housekeeping supplies, urinary supplies, diagnostics, and nursing supplies including protective apparel.
• Hollister IncorporatedmajorChannel Partner/ Reseller/ DistributorSupplier of ostomy products and urinary care supplies.
• ConvaTecmajorChannel Partner/ Reseller/ DistributorSupplier of wound care and ostomy products.
• Prevail (First Quality Products)majorChannel Partner/ Reseller/ DistributorPremier supplier of incontinence products including briefs, wipes, and personal care items. Featured as top brand on platform.
• PDI (Professional Disposables International)majorChannel Partner/ Reseller/ DistributorSupplier of infection control products including SaniCloth disinfecting wipes and hand hygiene products.
• HartmannmajorChannel Partner/ Reseller/ DistributorInternational medical products supplier offering wound care and incontinence products.
• GOJO (Purell)majorChannel Partner/ Reseller/ DistributorSupplier of hand sanitizer and infection control products including Purell brand.
• Drive Medical DesignsmajorChannel Partner/ Reseller/ DistributorSupplier of durable medical equipment including wheelchairs, commodes, and patient room furniture.
• ColoplastmajorChannel Partner/ Reseller/ DistributorSupplier of urinary catheters and continence care products.
• Vanguard International SolutionsmajorChannel Partner/ Reseller/ DistributorSupplier of gloves including vinyl and nitrile exam gloves.
• ArkraymajorChannel Partner/ Reseller/ DistributorSupplier of diabetes monitoring products including glucose meters and test strips.
• Zoll Medical CorporationmajorChannel Partner/ Reseller/ DistributorSupplier of defibrillation equipment and AED products.
• ADC (Advanced Diagnostics)majorChannel Partner/ Reseller/ DistributorSupplier of diagnostic equipment including stethoscopes and blood pressure monitors.
• NOA (Nightingale)majorChannel Partner/ Reseller/ DistributorSupplier of beds and mattresses for long-term care facilities.
• 3M HealthcaremajorChannel Partner/ Reseller/ DistributorSupplier of medical tapes, IV supplies, and nursing supplies including Medipore tape and Tegaderm dressings.

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Henry Schein: Henry Schein distributes medical, dental, and animal-health supplies to office-based practitioners and alternate-care sites. While stronger in dental, their medical and home-care supply lines overlap with Gericare's physician-office and LTC ordering patterns.
• Owens & Minor: Owens & Minor is a national medical-surgical distributor and third-party logistics provider serving hospitals, GPOs, and home health — supplying many of the same product categories Gericare distributes (PPE, wound care, gloves, incontinence) at much larger scale.
• Cardinal Health: Cardinal Health is a Fortune 20 healthcare products distributor serving hospitals, ambulatory, and home-care customers globally. They overlap directly with Gericare's offerings (and are actually one of Gericare's major suppliers), making them both a competitor for end accounts and a benchmark for national distribution scale.
• McKesson Medical-Surgical: McKesson's Medical-Surgical division is one of the largest U.S. distributors of medical supplies to physician offices, hospitals, and long-term care facilities, carrying overlapping product categories (incontinence, wound care, gloves, diagnostics) and competing for the same B2B healthcare customers at national scale.

Direct peers

• Medline Industries: Medline is a large private medical supply manufacturer and distributor serving hospitals, nursing homes, assisted living, and home health — the same long-term care customer segments Gericare targets. They overlap directly on incontinence, wound care, gloves, DME, and PPE with a much broader geographic and product footprint.
• Concordance Healthcare Solutions: Concordance is a regional medical-surgical distributor formed through several roll-ups (including NDC), serving hospitals, IDNs, and alternate-care sites with broad medical supply assortments comparable to Gericare's, including wound care, gloves, diagnostics, and DME.
• Direct Supply: Direct Supply is a private distributor focused squarely on senior living, skilled nursing, and post-acute care — the same end-market Gericare serves. They offer a similarly broad catalog of medical supplies, equipment, furnishings, and operational products to multi-site LTC operators.
• MFI Medical Equipment: MFI Medical is a private online B2B distributor of new and refurbished medical equipment and supplies serving physicians, surgery centers, and long-term care — running a similar account-based e-commerce model with comparable breadth across DME, diagnostics, and consumables.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/GericareMedical
• Facebookfacebook.com/gericaremedicalsupply

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gericare Medical Supply