Latino Public Broadcasting
Latino Public Broadcasting is a small, private radio syndication company based in Burbank, California, that produces and distributes Latino-audience programming within the U.S. public broadcasting ecosystem affiliated with the Corporation for Public Broadcasting.
- Company typePrivate
- Founded-
- HeadquartersBurbank, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Latino Public Broadcasting does
Latino Public Broadcasting (LPB) is a private, for-profit radio syndication company headquartered in Burbank, California, that produces and distributes programming content for Latino audiences within the U.S. public broadcasting ecosystem. Per the firmographic record, the company operates as a radio syndicator specializing in Latino content and is affiliated with the Corporation for Public Broadcasting (CPB), the federally funded entity that underwrites much of U.S. public radio and television. The company is led by founder Tony Hernandez, who serves as President and CEO. Reported headcount is in the 1-10 employee band, indicating a small, founder-led operation rather than a scaled media enterprise.
The company's stated core function is radio syndication for Latino audiences — acquiring, producing, and/or distributing programming formatted for Spanish-language or Latino-themed public radio carriage. Its business model is not directly disclosed in the available data; plausible revenue mechanics for a CPB-affiliated syndicator include CPB grants and pass-through funding, underwriting spot sales to advertisers on syndicated programs, station affiliation or carriage fees, and production commissions from public radio stations. No pricing model, GTM motion, customer list, technology stack, or financial details (revenue, funding rounds, ownership structure) are present in the input — the company website returned only a verification/loading page, and structured data fields across people, partnerships, products, and locations are empty.
Given the data thinness, any deeper claims about platform architecture, proprietary technology, distribution scale, or financial performance would be speculative. The defensible facts are: a small private syndicator, Latino-content focus, CPB affiliation, single founder-leader, Burbank base, and a minimal employee footprint consistent with a niche programming intermediary rather than a vertically integrated broadcaster.
Latino Public Broadcasting firmographics
Firmographics- Name
- Latino Public Broadcasting
- Website
- https://lpbp.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Latino Public Broadcasting is a small, private radio syndication company based in Burbank, California, that produces and distributes Latino-audience programming within the U.S. public broadcasting ecosystem affiliated with the Corporation for Public Broadcasting.
- Ownership category
- akta.pro rank
Latino Public Broadcasting industry classification
Industry- Product category
- Public Broadcasting Content
- NAICS
- Radio Broadcasting Stations (51611)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Spanish-Language & Multicultural Radio Networks (MPABABAG)
- akta.pro secondary industries
- Local Multicultural/Language Broadcasters (Spanish/Asian/Other Local Markets) (MPABACAI), Public/Noncommercial Radio Broadcasting (NPR, Community, Campus) (MPAIAEAB)
Keywords
Where Latino Public Broadcasting is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Markets served
Latino Public Broadcasting business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Latino Public Broadcasting product offering
Product offeringCore offering
Latino Public Broadcasting is a radio syndication company that produces and distributes Latino-focused content for the U.S. public broadcasting system, with affiliation to the Corporation for Public Broadcasting. It develops programming aimed at Hispanic/Latino audiences for distribution through public media outlets.
Differentiator
Problem solved
Functional benefit
Products and services
- Latino Public Broadcasting Radio Syndication Radio programming and content syndication focused on Latino/Hispanic audiences, distributed through the U.S. public broadcasting network in affiliation with the Corporation for Public Broadcasting.
Companies that use Latino Public Broadcasting
Customer profileIdeal customer profiles1 record
Latino Public Broadcasting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Latino Public Broadcasting partnerships and signals
Strategic signalRecent moves1 record
Latino Public Broadcasting competitors and assessment
Company assessmentBroad incumbents
- PBS (Public Broadcasting Service): National public television network with CPB-aligned funding model. Comparable public-broadcasting infrastructure but focused on TV rather than radio syndication.
- Univision Radio: Largest Spanish-language commercial radio operator in the U.S. Comparable audience demographic but commercial (advertising-driven) rather than public-radio model, making it a broad incumbent rather than direct competitor.
- Entravision Communications: Spanish-language media company operating radio and TV stations targeting U.S. Latino audiences. Comparable audience focus but operates a commercial broadcast model at significantly larger scale.
Regional players
- KQED: Major Bay Area public radio/TV station that produces and distributes multilingual programming including Spanish-language content; comparable public-media programming model with regional focus.
Direct peers
- Latino USA: Long-running Latino-focused public radio program distributed nationally via NPR member stations. Operates in the same Spanish-language/multicultural public radio niche as LPB's programming.
- PRX (Public Radio Exchange): Public radio distribution platform and content syndicator; comparable business model of distributing producer content to stations and digital outlets via the CPB-aligned ecosystem.
- NPR (National Public Radio): National public radio network that syndicates programming to member stations via CPB-funded mechanisms — the closest analog to LPB's syndication function, though NPR operates at vastly greater scale and English-language focus.
Others
- Corporation for Public Broadcasting: Federal funding body that underwrites U.S. public radio and TV, including LPB's content via grant cycles. Not a direct competitor but the central counterparty in LPB's business model.
Emerging players
- Futuro Media: Nonprofit producer of Latino-focused public radio programming (including Latino USA). Operates in the same multicultural public-radio content niche at a similar small-to-mid scale.
- Liberman Broadcasting: Spanish-language radio broadcaster historically focused on U.S. Hispanic markets. Comparable audience demographic but commercial rather than public-radio model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Latino Public Broadcasting social profiles
Digital presenceLatino Public Broadcasting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Latino Public Broadcasting leadership team
Management profileNumber of profiles
Profiles1 record
Latino Public Broadcasting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Latino Public Broadcasting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Latino Public Broadcasting
What does Latino Public Broadcasting do?
Latino Public Broadcasting is a radio syndication company that produces and distributes Latino-focused content for the U.S. public broadcasting system, with affiliation to the Corporation for Public Broadcasting. It develops programming aimed at Hispanic/Latino audiences for distribution through public media outlets.
Is Latino Public Broadcasting a public or private company?
Latino Public Broadcasting is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Latino Public Broadcasting founded?
Latino Public Broadcasting was founded in -1. It employs 1 to 10 people.
Where is Latino Public Broadcasting based?
Latino Public Broadcasting is headquartered in Burbank, United States, in the North America region.
Who are Latino Public Broadcasting's main competitors?
Broad incumbents on record are PBS (Public Broadcasting Service), Univision Radio and Entravision Communications. KQED is listed as a regional player. Direct peers are Latino USA, PRX (Public Radio Exchange) and NPR (National Public Radio). Corporation for Public Broadcasting is listed as an others. Emerging players are Futuro Media and Liberman Broadcasting.
Does Latino Public Broadcasting have an API?
No public API is recorded for Latino Public Broadcasting.
What industry is Latino Public Broadcasting in?
Latino Public Broadcasting's product category is Public Broadcasting Content. Its primary akta.pro industry code is MPABABAG, Spanish-Language & Multicultural Radio Networks, with a secondary code of MPABACAI, Local Multicultural/Language Broadcasters (Spanish/Asian/Other Local Markets). Its NAICS code is 51611 and its SIC code is 4832.