Countrywide grounds maintenance

What Countrywide grounds maintenance does

Countrywide Grounds Maintenance Ltd. is a UK-headquartered, privately held commercial grounds maintenance contractor founded in 1986 and headquartered in Cheadle Hulme. The company delivers recurring and reactive external grounds services to over 12,000 sites annually, executing more than 200,000 service visits per year through a network of 46 regional offices and support depots across the country. Its service portfolio spans six core categories: grounds maintenance (grass, lawns, hedges, planted areas, weed/moss control, hanging baskets), winter services (gritting, snow clearance, salt supply, site audits), arboriculture (tree surveys, surgery, stump removal), construction (soft landscaping, fencing, site repair), site cleansing (bulk waste, litter, fly-tipping, graffiti, jet washing, gutter and canopy cleaning), and play area/sports facilities (line marking, surfaces, MUGAs, playground maintenance).

The business operates a franchise-style regional delivery model rather than a centralized technology platform. Operational technology is limited to a digital Site Assessment Tool (four-step postcode-to-proposal workflow) and a Simpro-based Customer Portal, with no proprietary software, AI, or data products disclosed. Customer engagement is primarily enterprise field sales to institutional buyers, supplemented by the self-service assessment tool. The stated employee base across UK operations is 10,892, though firmographic data lists 501-1,000, indicating either seasonal/contractor workforce composition or a data inconsistency.

Revenue is generated through planned maintenance contracts (subscription/recurring for grounds maintenance and winter services) and project-based professional services (arboriculture, construction, site cleansing, sports facilities). Customers span ten named verticals: utilities (National Grid), blue light services (Royal Berkshire Fire and Rescue), healthcare (NHS, Cygnet), education (Step Academy Trust, University of Wolverhampton), housing associations (Aster, Eastlight, Hafod, Pobl Group), local authorities (Basildon, BCP, Kent, Gloucestershire councils), Ministry of Defence (RAF, British Army, U.S. Department of State), logistics (DHL, Yusen, Culina), hospitality (Hilton, Marriott, Atlas Hotels, Heineken), and facilities management/developers (CBRE, Equans, Taylor Wimpey, Barratt, Vinci). The company is independently owned, with no disclosed parent, external investors, funding rounds, or M&A activity in the source data.

Name

Countrywide grounds maintenance

Legal name

Countrywide Grounds Maintenance Ltd.

Website

https://countrywidegrounds.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Countrywide Grounds Maintenance is a UK commercial grounds maintenance contractor founded in 1986, operating through 46 regional offices to deliver recurring and project-based grounds, winter, arboriculture, construction, cleansing, and sports facility services to over 12,000 enterprise and public-sector sites annually.

Ownership category

akta.pro rank

Product category

Landscaping and Grounds Maintenance Services

NAICS

Landscaping Services (56173), Landscaping Services (561730), Facilities Support Services (56121)

SIC

Services-Facilities Support Management Services (8744), Agricultural Services (700)

akta.pro primary industry

Commercial Landscaping & Grounds Maintenance (BPABADAA)

akta.pro secondary industries

Grounds & Exterior Services (Landscaping/Snow Removal/Parking Lot Maintenance) (IMAIAAAF), Groundskeeping, Landscaping & Athletic Field Maintenance (EDAEAAAC), Vegetation Management & Right-of-Way (ROW) Maintenance (EUAEAGAN), Commercial Landscaping & Grounds Maintenance (IMAIAIAA)

Keywords

• Commercial grounds maintenance
• Landscape services
• Winter gritting services
• Arboriculture tree surgery
• Site cleansing waste removal

Headquarters

HQ city

Cheadle Hulme

HQ country

United Kingdom

HQ region

Europe

Offices49 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Grounds Maintenance Services: Recurring grounds maintenance services including grass cutting, hedge maintenance, planting, and vegetation control delivered through planned maintenance programs tailored to client operational needs.
2. Winter Services: Seasonal gritting, snow clearance, salt supply, and winter site audit services to maintain safe access during adverse weather conditions.
3. Arboriculture Services: Tree surveys, surgery, stump removal, and vegetation management delivered by qualified arborists.
4. Construction Services: Soft landscaping, fencing, and site repair/enhancement services for external improvements.
5. Site Cleansing: Bulk waste removal, litter picking, fly tipping clearance, graffiti removal, jet washing, and gutter cleaning services.
6. Play Area & Sports Facilities: Line marking, sports surfacing installation/maintenance, playground maintenance, and multi-use games areas.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Countrywide Grounds Maintenance delivers outsourced commercial grounds maintenance services across the UK, covering amenity grass care, hedge cutting, planting, weed and moss control, winter gritting and snow clearance, arboriculture (tree surveys, surgery, stump removal), soft landscaping and fencing construction, site cleansing (waste removal, graffiti, jet washing, gutter cleaning), and play area and sports facility installation and maintenance. Services are delivered through 46 regional offices serving more than 12,000 client sites annually.

Product overview

Countrywide Grounds Maintenance is a comprehensive grounds maintenance service provider offering a portfolio of interconnected services organized into six core categories: Grounds Maintenance (including amenity grass, lawn, hedge, planting, and weed management), Winter Services (gritting, snow clearance, salt supply, and winter audits), Arboriculture (tree surveys, surgery, and stump removal), Construction (soft landscaping, fencing, and site repairs), Site Cleansing (waste removal, graffiti, jet washing, gutter cleaning), and Play Area & Sports Facilities (line marking, surfaces, MUGAs). The company operates through 46 regional offices across the UK, delivering services to over 12,000 sites annually with 200,000+ service visits. They also provide digital tools including a Site Assessment Tool and Customer Portal for client engagement.

Differentiator

Problem solved

Functional benefit

Brands

• THRIVE: The company's ESG strategy focusing on Time, Home, Responsible, Innovation, Vocation, and Environment pillars for sustainable business practices.

Products and services

• Grounds Maintenance Comprehensive grounds maintenance services including amenity grass maintenance, lawn maintenance, hedge cutting, planted areas and shrub care, weed management and moss control, and seasonal plant displays and hanging baskets for commercial sites.
• Winter Services Commercial winter maintenance services including gritting, snow clearance, salt supply and grit bins, and winter site audits and management plans to keep sites safe during adverse weather.
• Arboriculture Professional tree management services including tree surveys, tree surgery, and stump removal delivered by qualified arborists with over 40 years of commercial tree management experience.
• Construction Commercial landscape construction services including soft landscaping, fencing installation, and site repair and enhancement to improve site functionality and appearance.
• Site Cleansing Professional site cleansing services including bulk waste removal, litter picking and fly tipping removal, graffiti removal, jet washing, commercial gutter cleaning and repair, and canopy awning and gully cleaning.
• Play Area & Sports Facilities Installation and maintenance services for play areas and sports facilities including line marking, sport and playground surfaces, park and playground maintenance, commercial sports surfacing, and multi-use games areas (MUGAs).
• Site Assessment Tool Online tool enabling prospective clients to measure their grounds, select priorities, and receive a tailored site assessment report through a four-step process.
• Customer Portal Online customer portal for managing accounts and accessing grounds maintenance services.

Quantifiable outcome

• Supports over 12,000 sites annually
• +6 more outcomes

Named customers54 records

Segments10 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Mitie Landscapes: Mitie is one of the UK's largest integrated facilities management providers, with a dedicated Landscapes division offering grounds maintenance, winter services, and tree care. Although broader in scope, it competes directly for grounds maintenance tenders and bundling deals, especially where Mitie also delivers FM services to the same customer.
• Serco Group plc: Serco is a major UK and international public services contractor that includes grounds and facilities maintenance within its wider portfolio. It competes indirectly where it bundles grounds maintenance into broader outsourced service contracts for government and blue-light clients similar to those served by Countrywide.
• Sodexo UK: Sodexo is one of the world's largest facilities management and food services providers, with a significant UK presence that includes grounds maintenance adjacent services. While not a pure-play grounds contractor, it overlaps with Countrywide in enterprise, healthcare, education, and corporate real estate accounts.
• Compass Group UK (incl. Remote Site Solutions): Compass Group is a large UK facilities and support services group whose service lines include grounds and external maintenance adjacent to its core catering and support services. It competes with Countrywide on multi-site enterprise contracts where bundled service delivery is required.

Direct peers

• Nurture Landscapes: Nurture Landscapes is a UK national grounds maintenance provider operating through regional teams for commercial clients, housing associations, and developers. It is directly comparable to Countrywide on geographic coverage, service mix, and target customer profile.
• Ground Control Ltd: Ground Control is a UK grounds maintenance, winter gritting, and environmental services contractor serving commercial, infrastructure, and public sector clients. It directly competes with Countrywide on multi-site commercial grounds contracts and winter services coverage.
• idverde: idverde is the UK's largest commercial grounds maintenance and landscaping contractor, formed via consolidation of several legacy grounds firms. It directly competes with Countrywide across the same enterprise, local authority, and housing association segments and offers a comparable multi-service bundle.
• John O'Conner Grounds Maintenance: John O'Conner is a UK-based grounds maintenance and landscape services contractor serving both public and private sector clients across multiple regions. It is directly comparable to Countrywide in scope, customer mix, and delivery model through regional depots.
• Gavin Jones Ltd: Gavin Jones is a UK commercial grounds maintenance and landscape construction firm operating a regional branch network. It serves the same customer verticals (commercial, public sector, developers) as Countrywide with the same recurring grounds maintenance and gritting delivery model.
• Glendale Grounds Maintenance: Glendale is a long-standing UK grounds maintenance and landscape construction contractor serving local authorities, developers, and commercial clients. It competes head-on with Countrywide for council and housing association contracts and offers very similar recurring grounds and arboriculture services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/countrywidegm
• Facebookfacebook.com/CountrywideGroundsMaintenance

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Countrywide grounds maintenance