What O360 does

O360® is a privately held, healthcare-focused digital marketing agency that builds 100% custom websites and delivers integrated digital marketing services for dental and medical practices. Founded in 2003 by Dr. Sean Fahimi (a practicing dentist and University of Pennsylvania School of Dental Medicine graduate) originally as Dentistry21 and rebranded to O360 in early 2019, the company serves over 41 healthcare specialty segments including dentistry, dermatology, mental health, medical spa, veterinary, endodontics, oral surgery, and B2B dental labs. Its core products include custom website design, SEO marketing, pay-per-click advertising, social media management, reputation management, and HIPAA-compliant website hosting and email — the latter backed by Microsoft and Amazon cloud infrastructure with encryption, granular access controls, and regular security audits. The company also offers educational video content, a drag-and-drop page builder, landing page design tools, and a language translator through its Advanced Tools suite.

The company operates a hybrid revenue model combining one-time custom website design fees (with full ownership transfer and area exclusivity) with recurring monthly hosting, maintenance, and marketing subscriptions. Pricing is quote-based and not publicly disclosed. Headquartered in Santa Ana, California, O360 employs a team of approximately 20 US-based professionals across sales, design, SEO, media, and account management functions, and serves clients primarily in California, Texas, and New York with national reach via remote services. The company holds Google Partner status, has accumulated 434+ 5-star Google reviews, maintains a 94% client retention rate, and reports 1.4k+ website launches completed in 2024.

Name

O360

Legal name

Optimized360 LLC

Website

https://o360.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

O360 is a healthcare-focused digital marketing agency that builds custom websites and delivers SEO, PPC, social media, and HIPAA-compliant hosting for dental and medical practices across 41 specialties.

Ownership category

akta.pro rank

Product category

Healthcare Digital Marketing Services

NAICS

Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Healthcare/Pharma Creative Agencies (MPAAAAAJ)

akta.pro secondary industry

Patient Education, Content & Personalized Journey Orchestration (HLACAEAE)

Keywords

• Healthcare website design
• Medical practice marketing
• HIPAA compliant hosting
• Dental SEO services
• Healthcare digital marketing

Headquarters

HQ city

Santa Ana

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Website Design Services: Initial one-time design fee for custom websites built from scratch, with full ownership transfer to the client. The design fee is divided into multiple payments. Clients own their website and design files.
2. Monthly Hosting and Maintenance: Recurring monthly fee covering enterprise hosting, HIPAA-compliant email, uptime monitoring, managed backups, hack and spam prevention, concierge phone support, on-demand updates, and ongoing SEO technical maintenance.
3. Marketing Services (SEO, PPC, Social Media): Additional marketing packages including organic SEO, pay-per-click advertising, and social media management available as add-on services to the core website package.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

O360 is a healthcare-focused digital marketing agency that designs 100% custom websites from scratch for dental and medical practices, paired with HIPAA-compliant hosting and email, plus integrated SEO, PPC, social media, and reputation management services. The company bundles an initial one-time design fee with a recurring monthly hosting/maintenance subscription and offers area exclusivity so each practice receives a unique design not shared with local competitors.

Product overview

O360® is a healthcare-focused digital marketing agency offering a comprehensive suite of services for dental and medical practices. The core offering centers on Custom Website Design — 100% custom-built websites from scratch with full ownership and area exclusivity — supported by integrated SEO Marketing and Pay-Per-Click Advertising modules. Additional add-on services include HIPAA Website & Email Service (powered by Microsoft infrastructure), Educational Videos for patient education, Social Media Marketing across major platforms, Reputation Management, and Enterprise Hosting. All services are delivered with US-based Concierge Support and Advanced Tools including a 24/7 online editor and landing page designer. The portfolio spans 41 healthcare specialties including dentistry, medical, cosmetics, mental health, and medical spa.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Website Design

Named customers10 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• MicrosoftcoreTechnology or IntegrationMicrosoft provides the backend infrastructure for O360's HIPAA-compliant email service and secure data centers. The partnership includes Microsoft Office 365 integration, cutting-edge encryption technology, and regular security audits to ensure HIPAA compliance.
• Amazon (AWS)coreTechnology or IntegrationAmazon's cloud infrastructure backs O360's security platform for healthcare websites. The company states their security platform is 'backed by giants like Amazon and Microsoft' for enterprise-level protection.
• GooglecoreTechnology or IntegrationO360 is a Google Partner agency with official agency status. They utilize Google Ads, Google Analytics, Google Search Console, Google My Business, and various Google marketing technologies for client campaigns.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Practice Builders: Practice Builders is a healthcare practice marketing agency providing website design, SEO, and patient acquisition services to dentists, physicians, and med-spas — directly comparable to O360's SMB healthcare customer base and service mix.
• Officite: Officite is a healthcare-focused web design and digital marketing agency serving medical and dental practices with custom websites, SEO, and reputation management — directly overlapping O360's core offering and customer base.
• MedPB: MedPB is a medical practice marketing agency specializing in custom website design, SEO, and patient acquisition for physicians across multiple specialties — comparable in customer segment and service mix to O360's medical (non-dental) practice work.
• Sesame Communications: Sesame Communications provides patient communication, website design, and marketing services specifically for dental and orthodontic practices — a vertical-specialist peer with overlapping offerings to O360's dental practice customers.
• Cardinal Digital Marketing: Cardinal is one of the largest healthcare-focused digital marketing agencies in the US, offering SEO, PPC, web design, and analytics to multi-location healthcare practices — a larger-scale peer operating in O360's exact vertical.
• Legwork: Legwork is a dental-focused marketing agency offering website design, patient communication, and reputation tools to dental practices — a strong vertical-overlap peer, particularly within the dental specialty that drives O360's largest customer segment.
• PatientPop (by Tebra): PatientPop is a healthcare practice growth platform offering website design, SEO, reputation management, and patient communication — directly competing with O360 in the same SMB healthcare vertical with a more productized, platform-led approach.
• Doctor Multimedia: Doctor Multimedia is a healthcare-specialized digital marketing agency offering custom website design, SEO, and video production for medical and dental practices — closely aligned with O360's vertical focus and SMB customer segment.

Broad incumbents

• Tebra: Tebra is a broader healthcare practice growth platform (formed via PatientPop + Kareo merger) offering practice management, patient engagement, and marketing automation to SMB practices — a larger, better-capitalized incumbent that competes for the same customers as O360.
• Scorpion: Scorpion is a large US digital marketing agency with a strong healthcare vertical offering websites, SEO, and advertising to medical and dental practices — a better-capitalized incumbent competing for similar SMB healthcare customers at greater scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/optimized360
• YouTubeyoutube.com/channel/UCwWrOCed0QHFECHPkHhHbGg?view_as=subscriber
• Facebookfacebook.com/OptimiZed360
• LinkedInlinkedin.com/company/optizign
• Instagraminstagram.com/optimized360
• Pinterestpinterest.com/optimized360

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about O360