Red Hawk Realty
- Company typePrivate
- Founded1990
- HeadquartersSanta Ysabel, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Red Hawk Realty firmographics
Firmographics- Name
- Red Hawk Realty
- Legal name
- Red Hawk Realty
- Website
- https://donn.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Red Hawk Realty industry classification
Industry- Product category
- Real Estate Brokerage Services
- NAICS
- Offices of Real Estate Agents and Brokers (53121), Real Estate Property Managers (53131)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industries
- Ranches & Livestock Properties Brokerage (BPAJADAB), Rural Residential & Acreage Homesites Brokerage (BPAJADAE), Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)
Keywords
Where Red Hawk Realty is headquartered
LocationHeadquarters
- HQ city
- Santa Ysabel
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Red Hawk Realty business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Revenue model
- Real Estate Commission: Traditional real estate commission on property sales transactions. The company represents buyers and sellers in residential, ranch, farm, land, commercial, and investment property transactions with commission-based compensation typically ranging from 2-6% of transaction value.
- Property Management Services: Professional property management services for rental properties including tenant placement, rent collection, maintenance coordination, and property oversight. Provides recurring monthly management fees from property owners.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Red Hawk Realty product offering
Product offeringCore offering
Red Hawk Realty is a traditional full-service real estate brokerage that represents buyers and sellers of residential homes, ranches, farms, unimproved land, commercial properties, equestrian properties, vineyards, cabins, and environmental mitigation parcels across San Diego County's backcountry. The firm also operates a property management division handling tenant placement, rent collection, and maintenance oversight for rental property owners, and provides valuation and independent real estate consulting services.
Product overview
Red Hawk Realty is a traditional full-service real estate brokerage offering a comprehensive portfolio of property-related services. The company operates two core divisions: Real Estate Brokerage Services (specializing in San Diego County backcountry properties including residential homes, ranches, farms, land, commercial properties, equestrian properties, cabins, and vineyards) and Property Management Services (rental property management including marketing, tenant placement, and maintenance coordination). Additional services include valuation services and independent real estate consulting. The company serves as a licensed California real estate brokerage with DRE #01109566.
Differentiator
Problem solved
Functional benefit
Products and services
- Real Estate Brokerage Services Full-service real estate brokerage representing buyers and sellers across residential, ranch, farm, land, commercial, environmental mitigation, equestrian, vineyard, and cabin properties in San Diego County. Includes valuation services and independent real estate consulting.
- Property Management Services Professional management of rental properties including marketing, tenant placement, lease coordination, rent collection, maintenance coordination, and ongoing property oversight for owners in Ranchita, Warner Springs, Santa Ysabel, Julian, Valley Center, Escondido, and surrounding backcountry areas.
- Valuation Services Expert property valuation services for residential and commercial properties.
- Independent Real Estate Consulting Independent real estate consulting services for residential and commercial property decisions.
- Agricultural Loan Assistance Assistance connecting clients with agricultural loan products for eligible land purchases.
Quantifiable outcome
- Over $100 million in sales volume in five years for managing broker alone
- +1 more outcomes
Companies that use Red Hawk Realty
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles4 records
Red Hawk Realty technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Red Hawk Realty partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Red Hawk Realty competitors and assessment
Company assessmentDirect peers
- United Country Real Estate: National franchise network specializing in rural, farm, ranch, country, and recreational properties. Operates with a similar boutique, rural-focused model and overlaps directly with Red Hawk's ranch and farm brokerage offerings.
- California Outdoor Properties: California-based brokerage focused exclusively on ranches, farms, vineyards, and recreational land. Directly comparable in product mix (ranches, farms, land, vineyards) and target buyer profile to Red Hawk's backcountry niche.
- Mason & Morse Ranch Company: Specialized ranch and farm real estate firm handling large-acreage Western U.S. transactions, including record-setting ranch sales. Highly comparable to Red Hawk on trophy ranch sales expertise and rural transactional focus.
Broad incumbents
- Pacific Sotheby's International Realty: Larger Southern California luxury brokerage serving coastal and inland luxury markets including some rural San Diego communities. Overlaps with Red Hawk on luxury and estate segments while operating at significantly greater scale and broader geography.
- Berkshire Hathaway HomeServices California Properties: Major California residential brokerage with broad geographic coverage including inland and rural submarkets. Competes for residential and investment property buyers but does not specialize in Red Hawk's ranch/farm/backcountry niche.
- Coldwell Banker West: Established California brokerage serving San Diego County with broad residential and rural coverage. Represents a larger, more diversified competitor that overlaps with Red Hawk's residential and investment segments.
- Compass: National tech-enabled luxury brokerage with a San Diego presence and broad agent network. Competes for higher-end listings and investment clients, with a tech-driven operating model that contrasts with Red Hawk's traditional brokerage approach.
- eXp Realty: Cloud-based national brokerage with California agents. Represents a structural alternative model that competes for agent talent and listings through low overhead and digital tools, pressuring traditional brokerages like Red Hawk.
Others
- LandWatch: Leading online land-listing marketplace used by land buyers and brokers to source rural, ranch, and farm properties. Functions as a marketing/distribution channel adjacent to Red Hawk's brokerage rather than a direct competitor.
Regional players
- Pacific Real Estate & Mortgage: Independent San Diego County brokerage with rural and residential coverage. Comparable in regional positioning and traditional brokerage model, though broader in product mix than Red Hawk's backcountry specialization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Red Hawk Realty social profiles
Digital presenceRed Hawk Realty financial estimates
Financial estimateRevenue estimate
Valuation estimate
Red Hawk Realty leadership team
Management profileNumber of profiles
Profiles17 records
Red Hawk Realty funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Red Hawk Realty M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Red Hawk Realty
What does Red Hawk Realty do?
Red Hawk Realty is a traditional full-service real estate brokerage that represents buyers and sellers of residential homes, ranches, farms, unimproved land, commercial properties, equestrian properties, vineyards, cabins, and environmental mitigation parcels across San Diego County's backcountry. The firm also operates a property management division handling tenant placement, rent collection, and maintenance oversight for rental property owners, and provides valuation and independent real estate consulting services.
Is Red Hawk Realty a public or private company?
Red Hawk Realty is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Red Hawk Realty founded?
Red Hawk Realty was founded in 1990. It employs 1 to 10 people.
Where is Red Hawk Realty based?
Red Hawk Realty is headquartered in Santa Ysabel, United States, in the North America region.
How does Red Hawk Realty make money?
Two revenue lines are on record. Real Estate Commission is the primary driver. The others are property Management Services.
Who are Red Hawk Realty's main competitors?
Direct peers on record are United Country Real Estate, California Outdoor Properties and Mason & Morse Ranch Company. Broad incumbents are Pacific Sotheby's International Realty, Berkshire Hathaway HomeServices California Properties, Coldwell Banker West, Compass and eXp Realty. LandWatch is listed as an others. Pacific Real Estate & Mortgage is listed as a regional player.
Does Red Hawk Realty have an API?
No public API is recorded for Red Hawk Realty.
What industry is Red Hawk Realty in?
Red Hawk Realty's product category is Real Estate Brokerage Services. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJADAB, Ranches & Livestock Properties Brokerage. Its NAICS code is 53121 and its SIC code is 6531.