Rentas Martín del Campo

What Rentas Martín del Campo does

Rentas Martín del Campo S.A., operating commercially as RMC Maquinaria, is a privately held Mexican corporation founded in 1961 that sells, rents, and services construction equipment. The company is headquartered in Tijuana, Baja California, and operates five physical branches across the state (Tijuana Matriz, Zona Río, Refaccionaria, Rosarito, and Mexicali), with all commercial activity conducted regionally in Baja California. Its core offerings are equipment rental (compactors, generators, concrete mixers, earth-moving machinery), equipment sales (new and used), and replacement parts and repair services covering more than 20 brands including Honda, Multiquip, Wacker Neuson, Kubota, John Deere, Yanmar, Hilti, Bomag, and Case.

The business model is sales-led and quote-based, with no e-commerce or self-service digital transaction capability. Customers request quotations through website forms, phone, or WhatsApp, and transactions are completed in-person or via direct contact at branches. Revenue is generated through three usage-based or transactional streams: equipment rental (usage-based), equipment sales (one-time), and parts and repairs (hardware sales plus professional services). Pricing is not publicly disclosed. Marketing channels are limited to a corporate website, Facebook, Instagram, and WhatsApp, and the company emphasizes same-day availability, immediate response, and a 60+ year operating history as core value propositions. There is no proprietary technology platform, no mobile app, and no disclosed AI, data, or software capability.

Name

Rentas Martín del Campo

Legal name

Rentas Martín del Campo S.A.

Website

https://rentasmc.com

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

11–50 employees

Short description

Rentas Martín del Campo (RMC Maquinaria) is a family-owned Mexican construction equipment rental, sales, and parts/repair provider founded in 1961, operating five branches across Baja California and serving regional construction contractors and industrial clients through quote-based, direct sales.

Ownership category

akta.pro rank

Product category

Construction Equipment Rental & Sales

NAICS

Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412), Commercial and Industrial Machinery and Equipment Rental and Leasing (5324)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350), Construction, Mining & Materials Handling Machinery & Equip (3530)

akta.pro primary industry

Earthmoving & Excavation Equipment Rental/Leasing (TLABAFAA)

Keywords

• Construction equipment rental
• Heavy machinery sales
• Parts and repairs
• Construction equipment services
• Earth-moving equipment

Headquarters

HQ city

Tijuana

HQ country

Mexico

HQ region

Latin America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Equipment Rental: Rental of construction equipment including equipment for rent with flexible rental periods. Customers specify equipment needed and rental period through quotation process.
2. Equipment Sales: Direct sale of construction equipment to customers. Equipment available for immediate purchase with availability commitment to customers.
3. Parts and Repairs: Sale of replacement parts and repair services for construction equipment. Parts supplied from multiple major brands including Honda, Multiquip, Wacker, and others. Includes promotions on parts like discs and tires.
4. Parts and Repairs Services: Repair services for construction equipment including engine repair, machine servicing. Quote-based service for parts and repairs.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Rentas Martín del Campo (RMC Maquinaria) rents construction equipment (compactors, generators, concrete mixers, earth-moving machinery) for short and long-term projects. It also sells new and used construction equipment from multiple manufacturers with availability for immediate delivery. In addition, the company supplies replacement parts and provides repair services for equipment from brands including Honda, Multiquip, Wacker, Kubota, John Deere, Yanmar, Isuzu, Hilti, Bosch, Bomag, Sakai, and others, through five branches in Baja California, Mexico.

Product overview

RMC Maquinaria offers a unified portfolio of construction equipment services centered around three core offerings: Equipment Rental for temporary project needs, Equipment Sales for permanent acquisitions, and Parts & Repairs for ongoing maintenance support. The company operates as a full-service provider with multiple branches across Baja California (Tijuana, Rosarito, and Mexicali) serving construction contractors, industrial clients, and public sector entities. Founded in 1961, the company provides equipment from brands such as Honda, Multiquip, Wacker, Kubota, John Deere, Yanmar, and others, with an emphasis on same-day availability and responsive service delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Equipment Rental (Equipo en Renta) Rental of construction equipment including compactors, generators, concrete mixers, and earth-moving machinery for short and long-term projects. Customers request quotations specifying equipment needed and rental period via website form, phone, or WhatsApp.
• Equipment Sales (Equipo en Venta) Sale of new and used construction equipment from various manufacturers with availability for immediate delivery to customers.
• Parts and Repairs (Refacciones y Reparaciones) Replacement parts supply and repair services for construction equipment from brands including Honda, Multiquip, Wacker, Wanco, Hilti, Kubota, John Deere, Yanmar, Bosch, DeWalt, Bomag, Sakai, and others. Services include parts identification, engine rebuilds, and maintenance through quote-based requests at any branch.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

25 partnerships are on record, tiered minor.

• HondaminorOthersParts and equipment brand partnership. RMC Maquinaria supplies and installs Honda parts for construction equipment repairs.
• MultiquipminorOthersParts supplier for Multiquip equipment. RMC Maquinaria provides Multiquip parts and service support.
• Wacker NeusonminorOthersParts supplier for Wacker equipment. RMC Maquinaria supplies Wacker parts and repair services.
• CipsaminorOthersParts brand partnership for construction equipment components.
• MQ PowerminorOthersParts supplier for MQ Power generation equipment.
• AllmandminorOthersParts supplier for Allmand equipment including light towers and portable heaters.
• Bomag (Fayat Group)minorOthersParts supplier for Bomag compaction equipment.
• BoschminorOthersPower tools and parts brand for construction equipment support.
• DeutzminorOthersEngine parts supplier for Deutz diesel engines used in construction equipment.
• KubotaminorOthersParts supplier for Kubota engines and equipment.
• John DeereminorOthersParts supplier for John Deere construction and agricultural equipment.
• YanmarminorOthersEngine parts supplier for Yanmar diesel engines.
• IsuzuminorOthersEngine parts supplier for Isuzu diesel engines in construction equipment.
• HiltiminorOthersPower tools and hardware supplier for construction equipment support.
• Ingersoll RandminorOthersIndustrial equipment parts supplier for air compressors and material handling.
• CaseminorOthersConstruction equipment parts for Case brand machinery.
• DeWaltminorOthersPower tools and accessories supplier.
• Hatz DieselminorOthersEngine parts supplier for Hatz diesel engines.
• Robin SubaruminorOthersEngine parts supplier for Robin Subaru engines.
• Mi-T-M CorporationminorOthersEquipment parts supplier for Mi-T-M pressure washers and generators.
• SakaiminorOthersParts supplier for Sakai compaction equipment.
• WancominorOthersParts supplier for Wanco arrow boards and lighting equipment.
• WycominorOthersVibrating equipment parts supplier.
• Brunner & LayminorOthersBreaker and hammer parts supplier for demolition equipment.
• Balowin FiltersminorOthersFilter parts supplier for construction equipment maintenance.

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Emerging players

• Wacker Neuson: German OEM of compact construction equipment with strong Mexico presence. RMC is a parts partner; comparable target customer (compact equipment contractors) and overlapping product categories (compactors, rammers, generators).
• Multiquip: Manufacturer of compact construction equipment including generators, mixers, and rammers. RMC supplies Multiquip parts in Mexico; overlapping customer base of small-to-mid construction contractors.
• Mi-T-M Corporation: Manufacturer of pressure washers, generators, and compact equipment. RMC is listed as a parts partner; comparable as a niche equipment maker targeting the same contractor base.

Broad incumbents

• United Rentals: US-based global leader in equipment rental with a broad fleet including aerial, earthmoving, and material handling. RMC is a regional niche version of the same business model in Mexico.
• Herc Rentals: Public equipment rental company serving construction, industrial, and infrastructure markets. Overlaps with RMC's earthmoving, compaction, and generator rental categories.
• Sunbelt Rentals: Large US equipment rental provider with construction and industrial categories. Comparable to RMC in core rental offering and customer base, though at vastly greater scale.
• Caterpillar Inc. Global OEM of construction and mining equipment. RMC's partnership list includes Cat-adjacent brands (Wacker, Bomag, Sakai for compaction); Cat's dealer network is the structural template RMC competes against.

Direct peers

• Tracsa: Mexican Caterpillar dealer providing new and used equipment sales, rentals, parts, and service. Closest direct peer to RMC in Mexico, operating across multiple states with the same rental/sales/parts trinity.
• MADISA: Caterpillar dealer in northern Mexico offering equipment sales, rental, and parts/service. Direct comparable to RMC in Baja California region with overlapping OEM-backed parts ecosystem.

Others

• Cummins-Meritor dealer network (Mexico): Cummins and engine OEM dealer networks in Mexico overlap with RMC's parts role for diesel engines (Deutz, Isuzu, Yanmar, Hatz). Comparable as parts and service ecosystem providers in Mexico.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RentasMartinDelCampoSA
• Instagraminstagram.com/rentasmartindelcampo/?hl=es-la

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rentas Martín del Campo