Coopark

What Coopark does

Coopark is a Brazilian digital parking marketplace founded in 2018 and headquartered on Avenida Engenheiro Luís Carlos Berrini in São Paulo. The company operates a web and mobile platform (coopark.com.br) that aggregates independent parking operators and enables drivers to search, compare prices, reserve, and pay for parking spots in advance, with claimed savings of up to 60% versus walk-up rates. Coverage spans more than 100 parking locations across eight or more major Brazilian cities — including São Paulo, Rio de Janeiro, Belo Horizonte, Brasília, Curitiba, and Salvador — plus partnerships with seven airports and major event venues such as Allianz Parque, Morumbi, Arena Corinthians, and the Autódromo de Interlagos.

The product suite is organized into four lines: the core Coopark consumer platform (web and iOS/Android apps), the Mensalista monthly subscription service offering up to 40% off partner rates, the Painel Corporativo corporate expense-management dashboard, and the Eventos pre-booking module for concerts and sports. Parking operators access a partner management platform for listing inventory, processing online payments, and adjusting pricing. The underlying technology combines geolocation-based search, real-time price comparison, e-ticket digital access, and integrated credit-card processing — but shows no evidence of proprietary AI, dynamic pricing, or occupancy-prediction capabilities.

Coopark monetizes through transaction commissions on bookings, recurring monthly subscriptions, and enterprise arrangements. Named enterprise customers include Banco Master and Thomson Reuters for exclusive employee parking programs; major supply-side partners include GarageInn, Mobiciti, Select Park, Via Mais, DK Park, and Leve Estacionamentos. The company received backing from Google for Startups in October 2020 and is led by CEO Carolina Edelstein. No follow-on funding rounds, M&A activity, or patent filings are disclosed.

Name

Coopark

Legal name

Coopark

Website

https://coopark.com.br

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Coopark is a Brazilian digital parking marketplace, founded in 2018 and headquartered in São Paulo, that aggregates 100+ independent parking operators across 8+ cities and 7 airports, enabling consumers and corporate clients to search, reserve, and pay for parking online.

Ownership category

akta.pro rank

Product category

Parking Reservation Marketplace

NAICS

Parking Lots and Garages (81293)

akta.pro primary industry

Parking & Toll Payment/Reservation Platforms (BPAMAIAL)

akta.pro secondary industries

Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC), Digital Payments & Enforcement for Parking (Mobile Pay, LPR/ANPR, Citation Mgmt) (TLAJAIAE), Corporate Parking & Curb Management (Permits, Allocation, Validation) (TLABALAJ)

Keywords

• Parking reservation platform
• Parking marketplace
• Monthly parking subscriptions
• Event parking booking
• Corporate parking management

Headquarters

HQ city

Brasil

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Operations, Personnel

Revenue model

1. Transaction Commission: Coopark charges commissions on parking reservations processed through its platform, collecting payments from customers and remitting to parking operators after deduction of fees.
2. Corporate Subscriptions: Companies pay for corporate parking management solutions including access to the corporate dashboard, negotiated rates, and expense reporting tools.
3. Monthly Parking Subscriptions: Individual consumers subscribe to monthly parking plans at partner facilities with discounted rates (up to 40% savings) billed monthly via credit card.
4. Event Parking Reservations: Coopark takes reservations for event parking with advance payment, offering discounts up to 50% compared to walk-up rates.

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels4 records

Core offering

Coopark operates a digital parking marketplace that connects drivers with more than 100 parking operators across major Brazilian cities and seven airports. Its web and mobile applications let users search by destination, compare hourly and monthly prices, reserve a spot in advance, and pay electronically via e-ticket. The platform is supplemented by a corporate expense management dashboard, a monthly subscription product, event-specific parking reservations, and a partner back-office for parking operators.

Product overview

Coopark is a parking reservation platform offering a unified mobile app and web platform. The core offering consists of the Coopark Platform (web/app) for consumer parking reservations, complemented by corporate expense management tools (Painel Corporativo), monthly subscription plans (Mensalista), event parking services, and a partner platform for parking operators. Users can find, compare, and pay for parking with savings up to 60%, while corporate clients manage employee parking expenses and parking operators manage their listings through dedicated interfaces.

Differentiator

Problem solved

Functional benefit

Products and services

• Coopark Platform Mobile and web platform that enables individual drivers to find nearby parking, compare hourly and daily prices, reserve spots in advance, and pay electronically with e-tickets, with claimed savings up to 60%.
• Coopark Mobile App Smartphone application (iOS and Android) that allows users to locate nearby parking lots, compare prices, make reservations, and pay for parking in advance using digital e-tickets.
• Painel Corporativo (Corporate Dashboard) Free online management tool for corporate clients to manage employee parking expenses, view transaction history, apply company spending policies, and achieve claimed savings up to 60% on annual parking costs.
• Estacionamento Parceiro (Partner Platform) Back-office platform for parking operators to list their lots on Coopark, featuring online management tools, real-time performance tracking, flexible pricing controls, and advance booking capabilities for events.
• Mensalista (Monthly Parking) Monthly parking subscription service offering up to 40% discounts on regular parking rates at partner locations, with automatic credit card billing before the end of each month; rates range from R$160-R$750+ for cars and R$120-R$375 for motorcycles.
• Eventos (Event Parking) Pre-event parking reservation service that allows users to book parking in advance for concerts, shows, sports events, and other venues, with claimed discounts up to 50% versus walk-up rates.

Quantifiable outcome

• Consumers save up to 60% on parking costs through price comparison and advance booking
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

14 partnerships are on record, tiered core and minor.

• BTG Pactual HallcoreStrategic or Co-development PartnerCoopark partners with BTG Pactual Hall (now called WOO Arena) to provide pre-event parking reservations for concerts and shows at this major São Paulo venue. Event-specific parking pages with dedicated landing URLs for shows like Queen Legend, Disney on Ice, and others.
• Vibra São PaulocoreStrategic or Co-development PartnerPartnership with Vibra São Paulo (formerly Espaço das Américas) for event parking. Coopark offers advance parking reservations for events at this major entertainment venue.
• Espaço UnimedcoreStrategic or Co-development PartnerPartnership for parking reservations at Espaço Unimed (formerly Citibank Hall). Event parking for concerts, shows, and cultural events at this São Paulo venue.
• Allianz ParquecoreStrategic or Co-development PartnerPartnership with Allianz Parque stadium for sports event parking. Pre-booked parking for Palmeiras games and other events at this major São Paulo stadium.
• Arena CorinthianscoreStrategic or Co-development PartnerPartnership for event parking at Arena Corinthians stadium in São Paulo, serving Corinthians home games and major events.
• Estádio do Morumbi (Morumbi Stadium)coreStrategic or Co-development PartnerParking partnerships for São Paulo FC home games and major concerts at Morumbi stadium. Includes large-scale events like Harry Styles and BTS concerts.
• NUBANK PARQUEcoreStrategic or Co-development PartnerPartnership for parking at NUBANK PARQUE, a major new event venue in São Paulo. Large concert events including Maroon 5, Ed Sheeran, Iron Maiden, Robbie Williams, and others.
• Villa CountryminorStrategic or Co-development PartnerPartnership for country music events and sertanejo concerts at Villa Country venue in São Paulo. Regular shows by artists like Gustavo Mioto.
• Autódromo de InterlagoscoreStrategic or Co-development PartnerPartnership for Formula 1 São Paulo Grand Prix parking and motorsport festival events at Interlagos racetrack.
• Audio ClubminorStrategic or Co-development PartnerPartnership with Audio Club venue for concerts and cultural events at this São Paulo music venue.
• Credicard HallminorStrategic or Co-development PartnerPartnership for events at Credicard Hall (now 톤 HSBC Brasil) São Paulo venue.
• Banco MasterminorChannel Partner/ Reseller/ DistributorExclusive employee parking benefit program. Banco Master employees receive discounted rates at GarageInn locations (R$295/month vs R$445 regular) through the Coopark platform.
• Thomson ReutersminorChannel Partner/ Reseller/ DistributorExclusive employee parking program at DK Pinheiros location. Thomson Reuters employees access 2x weekly parking at reduced rates through Coopark.
• Memorial da América LatinaminorStrategic or Co-development PartnerPartnership for events at Memorial da América Latina, including the Coala Festival and other cultural events.

Scale indicators4 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• JustPark: UK-based parking marketplace offering pre-booking, monthly subscriptions, and event parking across thousands of locations — operates Coopark's exact playbook of digital aggregator + corporate dashboard + event partnerships.
• SpotHero: Leading North American parking reservation marketplace with comparable aggregator-plus-operator model. Closest international analogue to Coopark, demonstrating the venture-scale path for the parking marketplace category.
• Yellowbrick Parking: Brazilian parking marketplace and operator serving São Paulo and other major cities with digital reservations, monthly subscriptions, and corporate solutions — direct overlap with Coopark's product offering and target market.
• Estapar: Largest Brazilian parking operator and aggregator with both owned garages and digital marketplace capabilities across Brazil. Closest domestic competitor to Coopark, offering similar B2C, corporate, and event parking solutions with deeper physical-asset backing.

Broad incumbents

• EasyPark Group: European parking platform operating across 25+ countries with mobile payments, reservations, and operator tooling. Larger and more diversified than Coopark, but competes for the same category of digital-first parking aggregation.
• Indigo (INDIGO Group): Global parking operator and digital services provider with thousands of owned facilities and growing digital marketplace capabilities. Larger incumbent with asset-heavy model contrasting Coopark's asset-light approach.
• ParkMobile: Large North American on-street and off-street parking payment/reservation platform with extensive operator integrations. Operates at Coopark's category level but with municipal/government contract orientation.
• Telpark: European digital parking payment and reservation platform with operator partnerships across Spain, Portugal, France and other markets — comparable business model to Coopark at international scale.

Emerging players

• OnPark: Brazilian parking marketplace focused on São Paulo and other major cities, offering digital reservations and corporate solutions. Smaller Brazilian peer in Coopark's direct competitive set.
• Park+: India-based parking and mobility aggregator offering reservations, monthly subscriptions, and corporate solutions — early-stage peer replicating Coopark's marketplace playbook in a different geography.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coopark