What IMBA Interactive does

IMBA Interactive is a Singapore-based, privately held game audio production studio founded in 2013 by Gwen Guo, Jeremy Goh, and Sharon Kho. The studio delivers end-to-end audio solutions for video games and interactive media, spanning four integrated service pillars: music composition (covering orchestral, electronic, chiptune, and ambient genres), custom sound design (including foley recording in a dedicated foley pit), voice services (casting, direction, and recording, including Japanese voice post-production), and audio implementation (integration with Wwise and FMOD middleware within Unity and Unreal Engine game engines, including 5.1 surround mixing and VR binaural capture). The studio owns and operates its own recording booth, foley pit, and IMBA Cortex 5.1 mixing room, distinguishing it from purely remote audio boutiques.

The business operates as a B2B professional services provider on a project-based engagement model, with custom quotations per title. Its customer base is concentrated on indie and mid-size game studios across Southeast Asia (Singapore, Malaysia, Taiwan, Indonesia) plus selected global markets (Japan, Australia, the Philippines, and the United States). Notable clients include Red Candle Games (Devotion), The Gentlebros (Cat Quest III), Metronomik (No Straight Roads), Sandbox VR (Squid Game Virtuals), BattleBrew Productions (Cuisineer), Kaigan Games (Simulacra), 7QUARK (Yasha: Legends of the Demon Blade), and 18Light Game (Nano Apostle, Pronty). The company also services the YouTube content creator vertical through an official audio post-production partnership with Night Owl Cinematics, and has begun extending into original IP via a co-development deal with Rustbucket Interactive.

IMBA Interactive is bootstrapped and founder-owned with no disclosed external venture or private equity backing. As of late 2018, the team comprised four core members working from a home studio facility in Hougang, Singapore, with a planned geographic expansion to Taiwan via a branch within 3-5 years. Revenue is generated exclusively through per-project service fees plus modest direct-to-consumer soundtrack sales on iTunes, Google Play, and Bandcamp (e.g., the Mr. Catt OST). The company's go-to-market relies on portfolio display, industry event presence (GDC, GameStart Asia, Level Up KL, Casual Connect Asia), and referrals from a 40+ title shipped portfolio.

Name

IMBA Interactive

Legal name

Imba Interactive Pte. Ltd.

Website

https://imbainteractive.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

IMBA Interactive is a Singapore-based game audio studio providing end-to-end music composition, sound design, voice services, and Wwise/FMOD middleware implementation for indie and mid-size game studios across Southeast Asia and global markets.

Ownership category

akta.pro rank

Product category

Game Audio Services

NAICS

Sound Recording Studios (51224), Sound Recording Studios (512240), Motion Picture and Video Production (512110)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Immersive/Spatial Audio Production (Dolby Atmos, 5.1/7.1, Binaural) (MPAHAEAJ)

akta.pro secondary industry

Creator Tools & Production (Overlays, Alerts, Encoding, Editing, Audio) (MPAFAEAC)

Keywords

• Game audio services
• Music composition
• Sound design
• Voice over recording
• Audio implementation

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Game Audio Services: Provides music composition, sound design, voice-over recording, and audio implementation/integration services for video games, typically on a per-project basis for B2B clients including indie studios and entertainment companies.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

IMBA Interactive is a B2B game audio production studio providing end-to-end audio solutions for video games and interactive media, spanning original music composition (orchestral to 8-bit chiptune), custom sound design and foley, voice-over recording and direction, and audio implementation integrating Wwise/FMOD middleware into Unity and Unreal Engine projects. The studio also produces VR and binaural audio and selectively releases game original soundtracks (OSTs) on iTunes, Google Play, and Bandcamp.

Product overview

IMBA Interactive is a game audio production studio providing a comprehensive suite of audio services for video games and interactive media. The core offerings include Music Composition (original scores from orchestral to 8-bit), Sound Design (foley, ambience, SFX), Voice Services (VO recording and direction), and Audio Implementation (middleware integration with Wwise and FMOD into Unity/Unreal engines). The company also released its first commercial OST for Mr. Catt in 2016, which won awards at Bahamut ACG 2016. Services span PC, console, mobile, and VR platforms, with notable work on titles like Cat Quest III, No Straight Roads, Devotion, and various indie games across Southeast Asia.

Differentiator

Problem solved

Functional benefit

Products and services

• Music Composition Services Original music composition for video games and interactive media, covering a range of genres from orchestral scores to 8-bit chiptunes, with emotive pieces tailored to each project's creative vision.
• Sound Design Services Custom sound design for video games and interactive media, including ambience, foley, and game sound effects with each sound crafted to give it a unique character suited to the project.
• Voice Services Voice acting, narration, and character voice recording for games and media, including Japanese voice post-production for location-based VR titles.
• Audio Implementation Services Audio integration services spanning middleware setup (Wwise, FMOD) and engine integration (Unity, Unreal Engine) to ensure bug-free behaviour, properly mixed levels, and fluid in-game playback across PC, console, and mobile platforms.
• VR Audio Services Audio production for virtual reality experiences, including binaural recording and spatial audio for location-based VR titles such as Sandbox VR's Squid Game Virtuals and Rebel Moon: The Descent.
• Mr. Catt Original Soundtrack (OST) Commercial game original soundtrack album for the puzzle game Mr. Catt by 7QUARK, released on iTunes, Google Play, and Bandcamp as IMBA's first commercial OST product.

Quantifiable outcome

• Mr. Catt soundtrack earned Silver Award and Best Music & Sound Effect Award at Bahamut ACG 2016
• +4 more outcomes

Named customers22 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Rustbucket InteractivecoreStrategic or Co-development Partner · 1 January 2017Co-developing an original game title with Rustbucket Interactive, founded by former Inzen Studio staff Teng Fei and Gareth Tan. This is a significant milestone as it represents IMBA's first original game title development beyond audio services, a 4-year dream for the company.
• SoundTrecminorStrategic or Co-development PartnerCollaboration with composer Falk from SoundTrec on Super Steampuff. IMBA created sound effects while SoundTrec provided music. Also co-presented at Level Up KL alongside Falk Au and Shota Nakama from SoundTrec Boston/M'sia.
• Night Owl Cinematics (NOC)coreStrategic or Co-development PartnerIMBA is the official audio post-production partner of Night Owl Cinematics (NOC), Singapore's premium YouTube filmmaker with over 900,000 subscribers. IMBA handles all audio post-production for nearly every NOC video released.
• Game Audio SingaporeminorStrategic or Co-development PartnerIMBA is an active member of Game Audio Singapore, a community group dedicated to growing the game audio industry locally and regionally. IMBA co-hosted a Game Audio Singapore EOY party in 2017.

Scale indicators4 records

Recent moves7 records

Expansion highlights7 records

Direct peers

• Pixel Perfex: Specialized game audio outsource studio offering original music, sound design, and audio implementation for indie and mid-size studios. Closely aligned with IMBA's core service stack across AAA-adjacent and indie game titles.
• Game Audio Solutions: Indie-focused game audio production house providing music, SFX, voice, and implementation services. Comparable size and service breadth to IMBA, also targeting smaller studios in SE Asia and globally.
• Hexany Audio: Boutique game audio studio specializing in adaptive/interactive music, sound design, and audio integration. Direct competitor on interactive music design for video games - comparable client mix of indie + mid-tier studios.

Broad incumbents

• Pyramind: Established audio production and education company with game audio, music production, and post-production services. Larger player covering more end markets than IMBA but overlapping on game and media audio.
• Epic Games (Unreal Audio): Owner of Unreal Engine and integrated audio tooling/services ecosystem; competes with third-party audio shops as studios increasingly rely on engine-native audio pipelines at lower cost.

Regional players

• Yellow Brick Games: Game audio production house based in SE Asia/Taiwan serving AAA-adjacent projects; comparable geographic positioning to IMBA's target markets but operates at a broader scope including AAA work.
• Sweet Sound Studio: Specialized game audio studio providing music composition and sound design across SEA markets. Operates in similar indie game ecosystem but with a different geographic footprint and slightly narrower service menu.

Others

• Audiokinetic: Maker of Wwise audio middleware used by IMBA across its integration projects. Not a direct competitor but an enabling partner; represents both vendor dependency and ecosystem credibility for IMBA.
• FMOD (Firelight Technologies): Audio middleware provider used alongside Wwise in IMBA's integration work. Adjacent enabling technology provider; relevant because IMBA's dual-middleware fluency is a competitive differentiator versus single-tool shops.
• Soundsnap: Online SFX library marketplace that competes with bespoke foley/SFX services at the lower end of the market. Adjacent/alternative provider for clients considering DIY or lower-cost audio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/imbainteractive
• LinkedInlinkedin.com/company/imba-interactive

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IMBA Interactive