House of Yes

What House of Yes does

House of Yes is a privately-held performance-fueled nightclub and creative event venue founded in 2007 by Anya Sapozhnikova and Kae Burke, currently operating its third iteration in Bushwick, Brooklyn since December 2013. The venue operates a multi-room physical platform comprising a main theater (26-foot ceilings, ~650 standing / 200 seated capacity), the Onyx Room speakeasy (220 standing / 80 seated), an outdoor courtyard with hot tub, three full-service bars, full kitchen, and professional production infrastructure including aerial rigging, theatrical lighting, professional sound, and projection mapping. The business serves nightlife consumers, wedding and celebration hosts, corporate event planners, film/photo production teams, and LGBTQ+ community organizers through a hybrid of recurring signature events (Dirty Circus, Glitterati, Discotechnique, House of Grooves, Night Cult, House of Goal) and private venue rentals.

The company monetizes through five distinct revenue streams: tiered event tickets sold via Shotgun.live and Eventbrite, VIP table reservations with bottle service, private event venue rentals (50-750 guest capacity), on-site food and beverage sales, and YES ETC — a wholly-owned creative agency that extends the brand into global event production and brand activations. The go-to-market is direct-to-consumer and event-driven, leveraging an email "Yes List" for early access, social media, third-party ticketing platforms, and a direct sales motion for private events and table bookings. Pop-up operations have extended the brand to New Orleans, Miami, Los Angeles, Tennessee, and London, though the core revenue base remains anchored in the single Brooklyn flagship. There is no disclosed institutional funding; the company is owned by its co-founders and partners Justin Ahiyon and Ilan Telmont.

Name

House of Yes

Legal name

House of Yes

Website

https://houseofyes.org

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

101–250 employees

Short description

House of Yes is a Brooklyn-based performance nightclub and creative event venue founded in 2007, operating a multi-room venue with theatrical production capabilities and serving nightlife consumers, private event hosts, and corporate clients through ticketed events, VIP table service, venue rentals, and a creative agency.

Ownership category

akta.pro rank

Product category

Nightlife and Event Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Drinking Places (Alcoholic Beverages) (722410)

SIC

Services-Motion Picture Theaters (7830)

akta.pro primary industry

Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF)

akta.pro secondary industry

Nightclubs (Dance Clubs) (MPAGAIAA)

Keywords

• Nightlife entertainment venue
• Live performance events
• Private event hosting
• Creative event production
• Dance party venue

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Event Tickets: Tickets sold for dance parties and shows (Dirty Circus, Glitterati, Discotechnique, House of Grooves, and other recurring events). Presale tickets with tiered pricing that increases as event dates approach.
2. Table Reservations and Bottle Service: Reserved table booths with bottle service, dedicated host, skip-the-line access, exclusive activations, stage access, and private restrooms. Targeted for groups, birthdays, bachelorettes, and celebrations.
3. Private Event Hosting: Venue rental for weddings, corporate events, holiday parties, mitzvahs, conferences, film/photo shoots, brand activations, and watch parties. Includes catering options and YES ETC creative agency services.
4. Food and Beverage Sales: Alcoholic beverages, late night food available on patio Fridays and Saturdays. Canned water for purchase and water refill station.
5. YES ETC Creative Agency: Creative agency that brings House of Yes magic and experiences to locations worldwide, including event production, experience design, and talent booking.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

House of Yes operates a multi-room nightclub and creative event venue in Bushwick, Brooklyn, offering nightly ticketed entertainment that combines dance parties with circus, burlesque, drag, and aerial performances. The venue also rents out its customizable spaces for private celebrations including weddings, corporate events, brand activations, and film/photo shoots, and runs YES ETC, a creative agency that produces experiences and events externally.

Product overview

House of Yes is a performance-fueled nightclub and creative venue in Bushwick, Brooklyn offering a unified entertainment experience centered around its iconic theater space. The venue operates as a platform-plus-events model, combining recurring signature dance parties (Discotechnique, House of Grooves, Glitterati, Night Cult) and performance shows (Dirty Circus) with a private events business hosting weddings, corporate events, and celebrations. The Onyx Room serves as an intimate speakeasy lounge for select parties and private rentals, while YES ETC extends the brand's creative capabilities globally as a full-service agency. Table reservations and bottle service provide VIP experiences within the core venue.

Differentiator

Problem solved

Functional benefit

Brands

• The Onyx Room: An intimate speakeasy lounge and dance club located at 8 Wyckoff Avenue in Bushwick, Brooklyn. Features a golden speakeasy atmosphere for private events and select dance parties.
• YES ETC

Products and services

• Dirty Circus Recurring signature performance show combining circus, burlesque, cabaret, aerial performances, drag queens, pole dancing, and sideshow acts, staged Friday and Saturday nights for adult audiences.
• House of Grooves Recurring branded dance party event at House of Yes featuring house music and immersive performance art for adult nightlife audiences.
• Discotechnique Recurring themed dance party event at House of Yes with curated music and live performances for nightlife attendees.
• Glitterati Recurring branded themed dance party event at House of Yes offering a curated nightlife experience with themed production elements.
• Night Cult Recurring branded dance party event at House of Yes featuring themed performances and DJ programming for nightlife audiences.
• House of Goal Event series held at Industry City featuring watch parties, dance parties, live game play, fashion, food, and art for World Cup celebrations; daytime events are free and all ages.
• The Onyx Room Surrealist speakeasy lounge and dance club located within House of Yes at 8 Wyckoff Avenue in Bushwick, Brooklyn, with a full bar, sound system, and staging; open Thursday through Saturday for select dance parties and available for private rentals (standing capacity 220, seated capacity 80).
• Private Events Hosting Private venue rental service offering five customizable indoor and outdoor spaces for weddings, corporate events, holiday parties, conferences, film and photo shoots, brand activations, birthdays, mitzvahs, Pride events, and watch parties, with capacity from 50 to 750 guests and catering options.
• Table Reservations VIP table reservation service inside House of Yes including reserved private booths, line skipping, dedicated host, bottle service, stage access, private restrooms, and special performances for celebrations like birthdays, bachelorettes, and anniversaries.
• YES ETC Creative Agency Creative agency arm of House of Yes that designs and produces extraordinary experiences anywhere in the world, including talent booking, brand activations, experience design, event production, and creative direction.

Quantifiable outcome

• Multi-room entertainment experiences across 5 unique spaces
• +1 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Others

• House of Yes YES ETC: Listed as a peer for completeness — YES ETC is House of Yes's own creative agency subsidiary producing branded experiences globally, representing the asset-light arm of the business model.
• Output (closed): Former Williamsburg nightclub (closed 2023) that was a defining multi-room NYC nightlife venue for electronic music. Historically a direct peer to House of Yes for Brooklyn club culture; closure illustrates the fragility of single-venue NYC nightclub economics.

Direct peers

• Elsewhere: Bushwick-based multi-room music venue and nightclub with three distinct spaces (Main Hall, Zone One, The Rooftop). Closely comparable to House of Yes as a Brooklyn multi-room venue offering live music, DJ events, and private rentals with a similar target demographic.
• Knockdown Center: Multi-use arts and events venue in Maspeth, Queens featuring a large main hall, outdoor spaces, and the Ruins bar. Comparable as a converted industrial-space venue hosting experimental music, art installations, weddings, and corporate events with production-grade infrastructure.
• Avant Gardner: Large multi-room nightlife and live-event complex in Brooklyn operating The Brooklyn Mirage, The Great Hall, and Kings Hall. Comparable as a Brooklyn-based multi-room venue running both electronic music events and large-scale private/corporate events, though at significantly higher capacity.
• Baby's All Right: Williamsburg restaurant-bar-live music venue hosting DJ nights, indie shows, and brunch programming. Comparable as a Brooklyn nightlife operator running recurring ticketed music events with table/bottle service and a strong identity-driven brand.

Broad incumbents

• Webster Hall: Iconic East Village nightclub and concert venue recently renovated and reopened as a 1,500-capacity event space. Comparable as a long-standing NYC nightlife and live entertainment venue, though at a much larger and more mainstream scale.
• Marquee New York: Chelsea-based high-end nightclub operating as part of the TAO Group portfolio. Comparable as a NYC nightlife operator with table/bottle service and private event offerings, though positioned at a higher price point and mainstream EDM focus.
• The Brooklyn Mirage (within Avant Gardner): Outdoor summer nightclub within the Avant Gardner complex. Comparable to House of Yes's outdoor courtyard programming but at much larger scale, focused on electronic music rather than performance art.

Regional players

• Le Bain: Rooftop bar and nightclub at the Standard High Line in Manhattan. Comparable as a NYC venue combining outdoor space, DJ programming, and private events, though positioned as a hotel-anchored cocktail destination rather than a performance-theater concept.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCyyXLDaNpfcQtVsaLdhO82g
• Xx.com/houseofyesnyc

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about House of Yes