What Bold New Edge does

Bold New Edge is a Canadian non-profit organization headquartered in Montreal that helps manufacturers and other mid-market and enterprise organizations adopt AI by translating ambition into production-ready systems. Its core offering is a three-level "Innovation Engine" architecture — Strategy, Sprint, and Build — designed with clear exit gates so clients can enter at the level that matches their maturity. The Strategy layer is the 8-week "AI for Decision-Makers" program (Standard at $495 CAD and Premium at $3,695 CAD), which delivers executive AI literacy, an AI ROI Charter, and Concordia University Continuing Education certification. The Sprint layer is a 5-day engineering intensive (preceded by an optional 1-day Pre-Sprint Audit) that compresses months of strategic planning into a working prototype and an investment-grade AI blueprint, subject to a self-imposed cap of two Sprints per month. The Build layer industrializes the blueprint into a production-grade MVP via a fractional guild of vetted engineers and fractional CAIOs.

Underpinning all offerings is the company's "Glass Box Governance" framework, anchored in a Responsible AI Impact Assessment (RAIA) methodology that the company says is aligned with global responsible-AI standards and intended to make deployments auditable rather than opaque. The curriculum was co-designed with Adrián González Sánchez, Senior Product Lead at Microsoft AI, and the company operates within a national consortium that includes DIGITAL (Canada's Global Innovation Cluster, a co-investor), the Applied AI Institute at Concordia University, Concordia Continuing Education, CMC Microsystems, NGen, and Syntronic. End customers are executives and technical teams in Canadian manufacturing and adjacent mid-market industries; trainees can apply for government training reimbursements of up to 80% through programs such as PROMPT, Ontario Innovation Centre, Scale AI, and MITACS.

The organization monetizes through a mix of low-friction self-serve training enrollment (Thinkific-based, with volume discounts for 5-50 seats), custom-scoped enterprise Sprint and Build engagements booked through a Pre-Flight Assessment, event-driven demand generation, and consortium referrals. The co-founders are Andy Manel (Programs Lead) and Alejandro Martinez-Ramos (Operations Lead). Founded around 2021, Bold New Edge publicly launched its AI for Decision-Makers in Advanced Manufacturing program on May 22, 2025 in Montreal and ran its first cohort beginning August 25, 2025, with disclosed capital support from the Digital Technology Supercluster.

Name

Bold New Edge

Legal name

Bold New Edge

Website

https://boldnewedge.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Bold New Edge is a Montreal-based non-profit that runs an "Innovation Engine" of AI training and implementation programs — an 8-week AI for Decision-Makers curriculum, a 5-Day AI Discovery Sprint, and end-to-end Build engagements — that help Canadian manufacturing and mid-market leaders move from AI pilots to governed, production-ready systems.

Ownership category

akta.pro rank

Product category

Enterprise AI Training and Consulting

NAICS

Professional and Management Development Training (611430), Computer Systems Design Services (541512)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Computer Programming Services (7371)

akta.pro primary industry

AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)

akta.pro secondary industry

Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)

Keywords

• Enterprise AI training
• AI adoption consulting
• AI governance services
• Manufacturing AI programs
• AI strategy sprints

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. AI Training and Certification Programs: Bold New Edge generates revenue through fee-based training programs including the AI for Decision-Makers program. The company is described as a non-profit organization accelerating innovation, suggesting revenue is reinvested into mission activities. Programs include certification from Concordia University.
2. Enterprise AI Strategy and Sprint Services: Revenue is generated through consulting-style engagements including the 5-Day Sprint (Pre-Flight Assessment and high-velocity architectural intensive) and Build engagements for end-to-end industrialization of governed systems. These are project-based professional service engagements targeting enterprise and mid-market clients.
3. Self-Paced and Premium Program Enrollment: The AI for Decision-Makers playbook is offered in two tiers: Standard ($495 CAD) for self-paced curriculum and Premium ($3,695 CAD) for enhanced 1-on-1 applied AI advisory and board-ready deliverables. Volume discounts (up to 40% off) are available for 5-50 seats, indicating B2B seat-based pricing.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Bold New Edge provides AI training and implementation programs for manufacturers and enterprise leaders, structured as a three-level architecture: (1) the 8-week AI for Decision-Makers training program (Standard $495 CAD self-paced and Premium $3,695 CAD with 1-on-1 advisory), (2) a 5-Day AI Discovery Sprint producing investment-grade AI blueprints with prototypes and governance plans, and (3) Build engagements for end-to-end industrialization of production-grade AI systems. All offerings are underpinned by a proprietary Glass Box Governance framework with Responsible AI Impact Assessments.

Product overview

Bold New Edge is an Innovation Engine that offers a multi-tiered AI adoption platform comprising three interconnected service levels. The foundation is the AI for Decision-Makers Program (Standard at $495 CAD and Premium at $3,695 CAD), an 8-week self-paced executive curriculum that includes 160+ briefings and produces an AI ROI Charter. The second level is the 5-Day AI Discovery Sprint, a high-velocity intensive producing a Functional Prototype and Investment-Grade AI Blueprint, with an optional 1-Day Pre-Sprint Audit. The third level is the Production-Grade MVP Build, which industrializes the blueprint into production-ready systems. All offerings are governed by the proprietary 'Glass Box' governance framework, which includes Responsible AI Impact Assessments. A specialized variant, AI for Decision-Makers in Advanced Manufacturing, is a co-created program with Microsoft AI and consortium partners targeting Canadian manufacturing leaders, featuring 10 hours of mentorship from Canada's top AI researchers and culminating in Concordia University certification.

Differentiator

Problem solved

Functional benefit

Brands

• AI for Decision-Makers: An 8-week accelerated AI strategy program for executives designed to help leaders move from AI theory to production implementation.
• 5-Day AI Discovery Sprint

Products and services

• AI for Decision-Makers Program An 8-week blended learning program (4+4 structure) that helps enterprise leaders and decision-makers build defensible AI adoption strategies. Phase 1 (Weeks 1-4) delivers strategic AI literacy and roadmapping; Phase 2 (Weeks 5-8) adds 10 hours of 1-on-1 mentorship and hands-on AI prototype development. Includes 160+ executive briefings, an AI ROI Charter, the BNE Asset Vault (12+ frameworks), and Concordia University certification. Available in Standard ($495 CAD self-paced) and Premium ($3,695 CAD with 1-on-1 advisory) tiers. A specialized variant, AI for Decision-Makers in Advanced Manufacturing, is targeted at Canadian manufacturing leaders.
• 5-Day AI Discovery Sprint

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature5 records

Partnerships

Eight partnerships are on record, tiered core, supporting and minor.

• Applied AI Institute at Concordia UniversitycoreStrategic or Co-development Partner · 22 May 2025The Applied AI Institute at Concordia University draws on a network of over 200 AI experts and researchers to strategically bridge academic innovation with industry application. It provides expert mentorship (10 hours of 1-on-1 guidance) for program participants and contributes research credibility to Bold New Edge's methodology.
• Concordia Continuing EducationcoreStrategic or Co-development Partner · 22 May 2025Concordia Continuing Education provides official certification for the AI for Decision-Makers program, ensuring it meets rigorous professional standards. The certification adds academic legitimacy and credential value for program graduates.
• CMC MicrosystemssupportingStrategic or Co-development Partner · 22 May 2025CMC Microsystems offers access to critical infrastructure and national industry networks that support applied AI in manufacturing. It contributes technical infrastructure capabilities to the consortium supporting Bold New Edge's manufacturing-focused AI adoption initiatives.
• NGen (Next Generation Manufacturing Canada)supportingStrategic or Co-development Partner · 22 May 2025NGen is Canada's Advanced Manufacturing Supercluster and provides access to national industry networks and manufacturing expertise. Contributes deep industry knowledge to help translate AI strategy into practical, high-impact applications for Canadian manufacturers.
• Syntronic Production Services CanadasupportingStrategic or Co-development Partner · 22 May 2025Syntronic Production Services contributes deep industry expertise in advanced manufacturing to help translate AI strategy into practical, high-impact applications. Their operational expertise in manufacturing environments supports real-world applicability of Bold New Edge's AI methodologies.
• Desjardins Caisse de TechnologiesminorGTM or Marketing Partner · 22 May 2025Desjardins Caisse de Technologies sponsored the May 22, 2025 launch event for the AI for Decision-Makers program. As a sponsor, they provided financial support for the event held at 1050 Beaver Hall Hill, Downtown Montreal.
• Adrián González Sánchez (Microsoft AI)coreStrategic or Co-development PartnerAdrián González Sánchez, Senior Product Lead at Microsoft AI, co-designed the AI for Decision-Makers curriculum with Bold New Edge. He is also world-renowned as a Senior Cloud, Data & AI Specialist at Microsoft, industry lead at the Spanish Observatory of Ethical AI (OdiseIA), and Concordia University educator. His expertise translates elite, market-facing AI knowledge into actionable methodology.
• Manufacturing Automation (Industry Publication)minorOthersManufacturing Automation magazine featured Bold New Edge's launch of the AI for Decision-Makers in Advanced Manufacturing program, providing industry press coverage and credibility within the manufacturing automation community.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Section: Section runs cohort-based AI and data science executive education for business leaders with tiered pricing and live instruction. It is the closest direct comparable to Bold New Edge's AI for Decision-Makers program in terms of format, audience and curriculum design.
• Maven: Maven operates cohort-based courses for professionals and executives, including AI-focused cohorts with leading practitioners as instructors. Comparable to Bold New Edge on cohort model, premium pricing, and practitioner-led executive curriculum.
• Landing AI: Landing AI (founded by Andrew Ng) provides AI transformation services and computer vision platforms specifically for manufacturers. Directly comparable to Bold New Edge's vertical focus on manufacturing AI adoption and production deployment.
• FourthRev: FourthRev partners with universities and employers to deliver cohort-based technology training programs. Comparable on the consortium/university partnership model, certification-anchored curriculum, and tiered professional education approach.

Broad incumbents

• DeepLearning.AI: DeepLearning.AI (Andrew Ng) offers enterprise AI education through courses and the AI for Everyone program. Broader AI training incumbent with significantly larger scale and brand reach, competing for the same enterprise AI literacy audience.
• Uptake Technologies: Uptake provides AI-driven industrial intelligence and asset performance solutions for manufacturing and heavy industry. Comparable on manufacturing vertical AI focus and enterprise-grade deployment orientation.
• Slalom: Slalom is a global consulting firm with a substantial AI strategy and delivery practice serving mid-market and enterprise clients. Comparable on enterprise AI advisory services and the Strategy-to-Build phased engagement model.
• Coursera for Business: Coursera for Business delivers enterprise AI, data and technology training from top universities and companies at global scale. A broad incumbent offering that competes for the same enterprise AI upskilling budget that Bold New Edge targets.
• Element AI (ServiceNow): Element AI was a Montreal-based AI services and products company, now part of ServiceNow. Relevant as a Canadian AI services peer and as a Montreal-headquartered organization operating in the same ecosystem.

Emerging players

• Sight Machine: Sight Machine delivers AI-based analytics and manufacturing data platform for factories. Partial overlap with Bold New Edge's manufacturing AI deployment focus, though focused on ongoing platform software rather than advisory and training.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/boldnewedge
• Instagraminstagram.com/boldnewedge
• Xx.com/boldnewedge

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bold New Edge