Soft Tech
Soft Tech, operating as Cyncly's V6 Advantage product line, provides CPQ, dynamic BOM management, production automation, and ERP software built on Microsoft Business Central for window, door, and glass manufacturers, fabricators, dealers, and commercial architectural openings producers globally.
- Company typePrivate
- Founded1988
- HeadquartersAuckland, New Zealand
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Soft Tech does
Soft Tech, founded in 1988 in Auckland, New Zealand, operates as a specialized product brand under the global software platform company Cyncly, serving the fenestration (windows, doors, and glass) manufacturing industry. Its flagship offering, V6 Advantage, is an end-to-end production software platform built natively on Microsoft Business Central ERP that integrates Configure-Price-Quote (CPQ), dynamic bill-of-materials management, production automation, and full ERP capabilities — production scheduling, inventory, delivery, service, and finance — for window and door manufacturers and fabricators. The platform differentiates on technical depth around complex configurations (curves, rakes, custom shapes) and is integrated with major CNC equipment vendors (HOMAG, SCM, Biesse, Weinig, Elumatec, Atrium) to automate NC code generation from design data. A dealer and fabricator network management module extends the platform to channel partners for instant quoting and order capture.
The company monetizes through enterprise software licensing and subscriptions (quote-based, not publicly disclosed), optional cloud hosting services, and professional services including implementation, customer success plans, and academy training. Go-to-market combines direct enterprise field sales (with a 'Request a demo' consultative motion) targeting large manufacturers, a channel partner program for dealers and fabricators, and event- and webinar-driven thought leadership. V6 Advantage is distributed globally through Cyncly's platform infrastructure across 15+ countries with multi-language support, and it coexists with sister products contractERP (architectural openings) and FeneVision (production optimization). The firm had a headcount of 51–100 employees and received a $147,221 grant from Callaghan Innovation in December 2013.
Soft Tech firmographics
Firmographics- Name
- Soft Tech
- Legal name
- Soft Tech (operating as product line of Cyncly)
- Website
- https://softtech.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Soft Tech, operating as Cyncly's V6 Advantage product line, provides CPQ, dynamic BOM management, production automation, and ERP software built on Microsoft Business Central for window, door, and glass manufacturers, fabricators, dealers, and commercial architectural openings producers globally.
- Ownership category
- akta.pro rank
Soft Tech industry classification
Industry- Product category
- Fenestration Manufacturing Software
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Manufacturing ERP (Discrete, Process, Batch) (HDAEAEAB)
Keywords
Where Soft Tech is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Markets served
Soft Tech business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Software Licensing/Subscription: Core V6 Advantage software sold as licensing or subscription model for window and door manufacturers. Pricing not publicly disclosed, requiring quote-based engagement.
- Cloud Hosting Services: Optional cloud hosting add-on service providing secure, always-accessible infrastructure for the software platform.
- Professional Services: Implementation and support services including customer success plans and academy training for product adoption.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise licensing with customizable modules |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Soft Tech product offering
Product offeringCore offering
Soft Tech provides specialized software for the window, door, and glass (fenestration) industry, with its flagship product V6 Advantage delivering Configure, Price, Quote (CPQ), production automation, and end-to-end ERP capabilities built on Microsoft Business Central. The software enables manufacturers and fabricators to design accurate configurations, generate production-ready BOMs for complex shapes, automate CNC machine workflows, and manage the full order-to-cash cycle. Complementary products contractERP (architectural openings ERP) and FeneVision (fenestration production optimization) extend coverage across the Windows, Doors and Glass segment under Cyncly.
Product overview
Soft Tech operates as a product portfolio within Cyncly's end-to-end software platform for the fenestration and building materials industry. The core offering is V6 Advantage, a window and door software solution providing configure, price, quote (CPQ), production automation, and ERP capabilities. This integrates with contractERP for architectural openings and FeneVision for broader fenestration optimization. The broader Cyncly ecosystem includes complementary acquired brands: 3CAD, Winner Flex, and Spaces Flex (CPQ and design for kitchen/bath); Insight and Mozaik (furniture/cabinet manufacturing ERP and CNC); RFMS ERP, JobRunner, and Measure Desktop (flooring operations); and SimpliPlan (bathroom design). These products share a unified platform architecture with Cyncly Websites for eCommerce and are designed to serve industries including kitchen, bathroom, furniture, flooring, windows/doors/glass, and manufacturing.
Differentiator
Problem solved
Functional benefit
Products and services
- V6 Advantage Window and door software designed to enhance production efficiency and accuracy through configure, price, quote (CPQ) capabilities, automated production, and end-to-end ERP functionality for fenestration manufacturers. Features dynamic BOM management, 3D digital twin visualization, and CNC machine integration.
- contractERP ERP solution tailored for architectural openings, providing production, inventory, delivery, service, and financial management capabilities for commercial and architectural windows/doors manufacturers.
- FeneVision Software solution to optimize window, door, and glass production operations for manufacturers and fabricators in the fenestration industry.
Quantifiable outcome
- 9 times out of 10 jobs can be made without external input after sending from V6 to production team
- +1 more outcomes
Companies that use Soft Tech
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Soft Tech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature6 records
Soft Tech partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Microsoft Business CentralcoreV6 Advantage is built on Microsoft Business Central ERP platform, providing the foundation for real-time visibility and control across production, inventory, delivery, service, and finance operations.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Soft Tech competitors and assessment
Company assessmentDirect peers
- Klaes GmbH & Co. KG: One of the largest European providers of software solutions for window, door, and façade manufacturers. Klaes offers ERP, CPQ, and production planning tools that directly compete with Soft Tech's V6 Advantage in the fenestration vertical.
- Orgadata AG: German vendor of 'Logikal' software for the window, door, and curtain wall industry, providing CPQ, profile management, and production integration. Directly comparable to V6 Advantage in target customers, vertical depth, and CNC/production automation focus.
- WseFactory Software: North American provider of window and door manufacturing software, covering estimating, production, and shop floor management. Closely comparable to Soft Tech in vertical focus, customer base, and CPQ-to-production scope.
- FeneVision: Cyncly's own fenestration production optimization software, sitting alongside Soft Tech in the same parent's portfolio. It serves the same window, door, and glass manufacturers with overlapping CPQ, production, and shop-floor functionality.
Broad incumbents
- Schüco (SchüCal): Global incumbent in window, door, and façade systems that also sells proprietary fabrication software (SchüCal) to its fabricator network. Comparable as a fenestration software competitor with deep vertical context, though it is a system manufacturer first and a software provider second.
- Global Shop Solutions: Long-established ERP/MRP vendor focused on custom and make-to-order manufacturers. Comparable to Soft Tech as a manufacturing ERP for SMB-to-mid-market fabricators, but with a horizontal rather than fenestration-specialized approach.
- JobBOSS by E2open: ERP for job shops and custom manufacturers covering estimating, scheduling, and shop floor control. Comparable to V6 Advantage on the small/mid-market manufacturing ERP axis, but without the fenestration-specific CPQ and BOM depth.
- Epicor Kinetic: Mid-market manufacturing ERP platform serving make-to-order and configure-to-order manufacturers across multiple verticals. A potential horizontal competitor to Soft Tech for customers weighing vertical depth against platform breadth.
Emerging players
- Microvellum: Provider of CAD/CAM and ERP software for cabinet, furniture, and wood products manufacturers. Adjacent to Soft Tech's manufacturing-CPQ + ERP + CNC integration model, though focused on cabinetry rather than fenestration.
- Cabinet Vision (by Hexagon): Cabinet industry design-to-manufacturing software with parametric design, BOM, and CNC output capabilities. Comparable to Soft Tech on the design-CPQ-CNC production workflow axis, though serving a different building-products vertical.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Soft Tech social profiles
Digital presenceSoft Tech financial estimates
Financial estimateRevenue estimate
Valuation estimate
Soft Tech leadership team
Management profileNumber of profiles
Soft Tech funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Soft Tech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Soft Tech
What does Soft Tech do?
Soft Tech provides specialized software for the window, door, and glass (fenestration) industry, with its flagship product V6 Advantage delivering Configure, Price, Quote (CPQ), production automation, and end-to-end ERP capabilities built on Microsoft Business Central. The software enables manufacturers and fabricators to design accurate configurations, generate production-ready BOMs for complex shapes, automate CNC machine workflows, and manage the full order-to-cash cycle. Complementary products contractERP (architectural openings ERP) and FeneVision (fenestration production optimization) extend coverage across the Windows, Doors and Glass segment under Cyncly.
Is Soft Tech a public or private company?
Soft Tech is a private company. It is classified as corporate owned and is currently operating.
When was Soft Tech founded?
Soft Tech was founded in 1988. It employs 51 to 100 people.
Where is Soft Tech based?
Soft Tech is headquartered in Auckland, New Zealand, in the Oceania region.
How does Soft Tech make money?
Three revenue lines are on record. Software Licensing/Subscription is the primary driver. The others are cloud Hosting Services and professional Services.
Who are Soft Tech's main competitors?
Direct peers on record are Klaes GmbH & Co. KG, Orgadata AG, WseFactory Software and FeneVision. Broad incumbents are Schüco (SchüCal), Global Shop Solutions, JobBOSS by E2open and Epicor Kinetic. Emerging players are Microvellum and Cabinet Vision (by Hexagon).
Does Soft Tech have an API?
No public API is recorded for Soft Tech.
What industry is Soft Tech in?
Soft Tech's product category is Fenestration Manufacturing Software. Its primary akta.pro industry code is HDAEAEAB, Manufacturing ERP (Discrete, Process, Batch). Its NAICS code is 54151 and its SIC code is 7372.