Modern Tribe

What Modern Tribe does

Modern Tribe is a privately held enterprise digital agency founded in 2006 that designs and engineers custom WordPress-based websites, applications, and platforms for organizations with complex digital needs. The firm serves Fortune 500 companies, Ivy League and major universities, global retailers, and mission-driven non-profits, with named engagements including Harvard University, Stanford Graduate School of Business, Microsoft, MIT, Nike, eBay, MTV, Condé Nast, Comic-Con International, Little League, Careforth, and the Paul & Daisy Soros Fellowships for New Americans. Go-to-market is direct enterprise sales with custom, project-based pricing, supported by content marketing, case studies, and an active social presence.

The company operates a portfolio of proprietary WordPress products anchored by ModernPress, a structured WordPress framework for flexible, scalable, editor-friendly websites built on WordPress's block-based editing system. Modern Tribe developed The Events Calendar over 11+ years into the #1 calendar plugin for WordPress, operating it as a standalone business with a 60+ person team. The firm also co-developed Kadence AI with Kadence WP — an OpenAI-powered tool for AI-assisted WordPress site creation — and operates Learn ModernPress, a client training and documentation platform. The entity is domiciled as Modern Tribe Inc. in Minnesota and maintains GDPR and CCPA privacy compliance.

The business model combines professional services revenue from custom WordPress development projects with product revenue from plugin and framework offerings. Distribution is primarily direct enterprise sales augmented by thought-leadership content and case study-driven demand generation. Strategic technology partnerships include Kadence WP (co-development of Kadence AI), OpenAI (AI integration), Liquid Web (hosting referral), and Gravity Forms (commonly implemented accessible forms plugin).

Name

Modern Tribe

Legal name

Modern Tribe Inc.

Website

https://tri.be

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Modern Tribe is a privately held enterprise WordPress agency, founded in 2006, that designs custom websites and platforms for Fortune 500 companies, Ivy League universities, global retailers, and non-profits. It also operates the ModernPress framework, The Events Calendar plugin, and Kadence AI.

Ownership category

akta.pro rank

Headquarters

HQ city

Lansing

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Enterprise WordPress Agency Services: Custom website design, development, and platform building services for enterprise clients including universities, Fortune 500 companies, and global non-profits. Services include strategy, design, engineering, and content expertise.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Modern Tribe is an enterprise WordPress agency that designs and develops custom websites, applications, and digital platforms for large organizations. Its core deliverable is built on ModernPress, a proprietary WordPress framework that delivers structured, accessible, editor-friendly content experiences. The company also produces and maintains open-source WordPress products including The Events Calendar plugin and the Kadence AI creation tool, and provides the Learn ModernPress training platform for client teams.

Product overview

Modern Tribe is an enterprise WordPress agency offering a portfolio of products and services centered on their ModernPress framework. The core offering is ModernPress, a structured WordPress framework for flexible, scalable websites with block-based editing. Supporting products include The Events Calendar (the #1 WordPress calendar plugin, grown into a standalone business with 60+ staff), Kadence AI (OpenAI-powered WordPress creation tool co-developed with Kadence WP), and Learn ModernPress (training and documentation platform). The company also provides custom web development services for enterprise clients including Fortune 500 companies and Ivy League institutions.

Differentiator

Problem solved

Functional benefit

Products and services

• ModernPress ModernPress is Modern Tribe's proprietary WordPress framework for building flexible, scalable, editor-friendly websites. It provides a structured editing experience with blocks, patterns, and templates aligned with brand design systems, and includes built-in accessibility features. It is used by Modern Tribe and its enterprise clients to deliver consistent, long-lasting content experiences on WordPress.
• The Events Calendar The #1 calendar plugin for WordPress, developed by Modern Tribe over 11+ years. It provides comprehensive event management functionality for WordPress sites and has grown into a standalone business unit within the company.
• Kadence AI Kadence AI is a tool integrating with OpenAI to simplify and supercharge the process of creating WordPress websites. It was designed and engineered by Modern Tribe in partnership with Kadence WP.
• Learn ModernPress Learn ModernPress is a training resource platform providing practical guides, best practices, walkthrough videos, and documentation for client teams learning to work in the ModernPress system and WordPress block editor.
• Enterprise WordPress Development Services Custom website and application development services for organizations with complex needs, delivered on WordPress. Includes strategy, design, engineering, and content expertise for enterprise clients such as Fortune 500 companies, Ivy League universities, and global non-profits.

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability4 records

Feature4 records

Partnerships

Two partnerships are on record, tiered notable.

• Kadence WPnotableStrategic or Co-development PartnerModern Tribe partnered with Kadence WP to design and engineer Kadence AI, a revolutionary tool integrating with OpenAI to simplify and supercharge the process of creating WordPress websites.
• OpenAInotableTechnology or IntegrationOpenAI technology powers Kadence AI, the WordPress tool Modern Tribe developed in partnership with Kadence WP.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• WebDevStudios: WebDevStudios is an enterprise WordPress agency with a long track record of custom development, large multisite builds, and contributions to the WordPress core ecosystem — a near-direct comparator in agency model and WordPress engineering depth.
• Human Made: Human Made is an enterprise WordPress agency specializing in scalable publishing platforms for news, media, and large organizations — now part of WP Engine, making it a directly comparable agency peer in both craft and customer base.
• Multidots: Multidots is an enterprise WordPress agency serving global brands and publishers with custom builds, Gutenberg/block-based solutions, and a productized framework (Multicollab/DotStore) — a closely comparable agency peer.
• 10up: 10up is one of the most prominent enterprise WordPress agencies, building large-scale publishing platforms, custom blocks, and editor experiences for major publishers and brands — directly comparable to Modern Tribe's enterprise WordPress development focus and similar Fortune 500/Ivy League clientele.

Broad incumbents

• Bluehost: Bluehost (under Newfold Digital) is a mass-market WordPress hosting provider with site-building services targeting SMB through mid-market — a broader incumbent adjacent to Modern Tribe's enterprise WordPress focus.
• Automattic: Automattic is the company behind WordPress.com, WooCommerce, Tumblr and WordPress VIP — operating broadly across the WordPress ecosystem with managed services that overlap Modern Tribe's enterprise site-building offering at a much larger scale.
• WP Engine: WP Engine is a leading managed WordPress hosting platform and digital experience platform that also offers agency-style services (including via the Human Made acquisition and its Atlas/Skyver brands) — a broader incumbent that competes for the same enterprise WordPress budget.

Emerging players

• Delicious Brains: Delicious Brains is a WordPress plugin company (ACF, WP Offload Media, etc.) that operates in the same packaged-software corner of the WordPress ecosystem where Modern Tribe's The Events Calendar lives.
• Pagely: Pagely (now under the Pressable/Automattic ecosystem and historically positioned as Amazon-AWS managed WordPress hosting) targets the same high-end enterprise WordPress audience with managed hosting and platform services.

Others

• Kadence WP: Kadence WP is a strategic partner that co-developed Kadence AI with Modern Tribe and sells WordPress themes and blocks — a partner/ecosystem peer in the same WordPress product space.

Market position

Strengths2 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ModernTribeAgcy
• GitHubgithub.com/moderntribe
• Facebookfacebook.com/ModernTribeAgcy
• LinkedInlinkedin.com/company/modern-tribe-agcy

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Modern Tribe