Centre Living Homes
Centre Living Homes is a Dallas-Fort Worth homebuilder (subsidiary of Green Brick Partners, NYSE: GRBK) selling newly built single-family homes and townhomes across seven master-planned communities in Celina, Frisco, McKinney, and Waxahachie, Texas, priced from $359,900 to over $829,000.
- Company typePrivate
- Founded-
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Centre Living Homes does
Centre Living Homes is a Dallas-Fort Worth metroplex residential homebuilder that designs, markets, and sells newly constructed single-family homes and townhomes across seven master-planned communities in Celina, Frisco, McKinney, and Waxahachie, Texas. The product portfolio spans entry-level homes from $359,900 (Dove Hollow) to premium estates over $829,000 (Rainwater Crossing), with square footage ranging from 1,923 to over 4,300 sq ft. Communities are differentiated by lot size, architectural style, amenity packages (pools, trails, pickleball courts, lakes, preserved open space), and school-district positioning across Celina ISD, Frisco ISD, McKinney ISD, and Waxahachie-area districts. The company operates a sales-led go-to-market combining on-site model home tours, a multi-channel digital presence (SEO website, Facebook, Instagram), and a broker/agent referral network, with the MyCentreLivingHomes portal providing buyer account features and personalized recommendations.
Revenue is generated through one-time per-unit home sales with no recurring or subscription component; pricing is unit-based and varies by community, floor plan, lot size, and selected finishes. Buyers can customize their homes through the company's Design Studio, and financing is offered in-house through affiliated Green Brick Mortgage, providing integrated capture of the buyer journey. There is no proprietary technology platform beyond standard residential construction; the technical moat is limited to community design, amenity curation, and process integration with the parent company's back office. Centre Living Homes is a wholly-owned subsidiary of Green Brick Partners (NYSE: GRBK), a publicly traded residential development and homebuilding company that provides capital, strategic direction, and operational support to the subsidiary.
Centre Living Homes firmographics
Firmographics- Name
- Centre Living Homes
- Legal name
- Centre Living Homes LLC
- Website
- https://centrelivinghomes.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Centre Living Homes is a Dallas-Fort Worth homebuilder (subsidiary of Green Brick Partners, NYSE: GRBK) selling newly built single-family homes and townhomes across seven master-planned communities in Celina, Frisco, McKinney, and Waxahachie, Texas, priced from $359,900 to over $829,000.
- Ownership category
- akta.pro rank
Centre Living Homes industry classification
Industry- Product category
- Residential Homebuilding
- NAICS
- New Housing For-Sale Builders (236117), Residential Building Construction (2361)
- akta.pro primary industry
- Single-Family Home Construction (Detached Homes) (IMAFABAA)
- akta.pro secondary industry
- Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB)
Keywords
Where Centre Living Homes is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Centre Living Homes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- New Home Sales: Centre Living Homes generates revenue through the sale of newly constructed single-family homes and townhomes across master-planned communities in the Dallas Fort Worth metro area. Revenue is one-time per transaction, with no recurring revenue model. Each community offers multiple floor plans at varying price points from approximately $359,900 to over $800,000.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level single family homes |
| Unit Pricing | Pay-as-you-go | Mid-market single family homes |
| Unit Pricing | Pay-as-you-go | Premium single family homes |
| Unit Pricing | Pay-as-you-go | Luxury townhomes |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Centre Living Homes product offering
Product offeringCore offering
Centre Living Homes designs, builds, and sells new construction single-family homes and townhomes across seven master-planned communities in the Dallas-Fort Worth metro area (Celina, Frisco, McKinney, Waxahachie), with home prices ranging from $359,900 to over $800,000. The company provides an integrated buyer experience including an in-house Design Studio for home customization and access to affiliated mortgage financing through Green Brick Mortgage. It is the DFW homebuilding subsidiary of Green Brick Partners (NYSE: GRBK).
Product overview
Centre Living Homes is a Dallas-Fort Worth area homebuilder offering new single family homes and townhomes across seven communities in Celina, Frisco, McKinney, and Waxahachie, Texas. The company operates a portfolio of distinct communities including single family developments (Rainwater Crossing, Lakeway Estates, Dove Hollow, Ellis Ranch Estates, Painted Tree Woodland West, Painted Tree Lakeside) and a townhome community (Newman Village Townhomes). Homes range from approximately $359,900 to over $800,000, with square footage from 1,923 to 4,337 sq ft and 3-6 bedrooms. The company provides vertical integration through affiliated mortgage financing (Green Brick Mortgage), offers a Design Studio for home customization, and maintains an online buyer portal (MyCentreLivingHomes). Centre Living Homes is a subsidiary of Green Brick Partners (NYSE: GRBK).
Differentiator
Problem solved
Functional benefit
Products and services
- Light & Hayden Ranch (Celina, TX) New construction single-family homes in the Light & Hayden Ranch master-planned community in Celina, Texas. Targeted at retail homebuyers seeking amenitized suburban living in the DFW metroplex.
- Ellis Ranch Estates (Waxahachie, TX) New construction single-family homes in the Ellis Ranch Estates master-planned community in Waxahachie, Texas. Targeted at retail homebuyers seeking larger-lot suburban living south of the DFW core.
- Painted Tree Lakeside (McKinney, TX) New construction single-family homes in the Painted Tree Lakeside master-planned community in McKinney, Texas. Targeted at retail homebuyers seeking lakefront amenity living in the DFW metroplex.
- Painted Tree Woodland West (McKinney, TX) New construction single-family homes in the Painted Tree Woodland West master-planned community in McKinney, Texas. Targeted at retail homebuyers seeking amenity-rich suburban living in the DFW metroplex.
- Hollowbrook III (McKinney, TX) New construction single-family homes in the Hollowbrook III master-planned community in McKinney, Texas. Targeted at retail homebuyers in the DFW metroplex.
- Weston 8/90 (Frisco, TX) New construction single-family homes in the Weston 8/90 master-planned community in Frisco, Texas. Targeted at retail homebuyers seeking a FriscoISD location within the DFW metroplex.
- Newman Village Townhomes (Frisco, TX) New construction luxury townhomes in the Newman Village master-planned community in Frisco, Texas. Targeted at affluent retail buyers seeking a luxury address within an established DFW master-planned community.
- Newman Village (Frisco, TX) — luxury single-family homes New construction luxury single-family homes in the Newman Village master-planned community in Frisco, Texas. Targeted at affluent retail buyers seeking a luxury DFW address. Comes fully furnished by the Design Studio.
- Design Studio In-house Design Studio service through which Centre Living Homes buyers personalize interior finishes, fixtures, and structural options during the new construction process. Available to buyers of any Centre Living Homes or Newman Village home.
- MyCentreLivingHomes Customer Portal Online customer portal that allows Centre Living Homes buyers to manage their purchase, design selections, and construction milestones in one place.
- Green Brick Mortgage (affiliated home financing) Affiliated mortgage origination service offered through Green Brick Mortgage, a sister company to Centre Living Homes under Green Brick Partners. Provides in-house home financing to Centre Living Homes buyers.
Companies that use Centre Living Homes
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Centre Living Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Centre Living Homes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Green Brick MortgagecoreGreen Brick Mortgage provides in-house financing solutions for Centre Living Homes buyers, including mortgage rates, loan types, down payments, and options. Referenced on community pages as 'our lending team at Green Brick Mortgage' guiding buyers through the financing process. Applications are processed through a dedicated Green Brick Mortgage online portal.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Centre Living Homes competitors and assessment
Company assessmentBroad incumbents
- Lennar Corporation: Major national homebuilder with significant DFW presence offering single-family homes and townhomes across a wide price range. Direct overlap with Centre Living's product mix and submarket footprint in McKinney, Frisco, and Celina.
- Green Brick Partners: NYSE-listed homebuilder and parent company of Centre Living Homes. Operates multiple homebuilding brands across DFW and other metros, including Trophy Signature Homes and CB JENI Homes. Direct parent and most operationally comparable entity, with shared land development, mortgage, and title services.
- PulteGroup: National homebuilder operating Centex, Pulte, and Del Webb brands in DFW. Directly competes in first-time, move-up, and active-adult segments across the same North Texas submarkets.
- D.R. Horton: Largest US homebuilder by volume, with extensive DFW operations across multiple brands (Express, Emerald, Freedom). Competes at the entry-level and first-move-up price tiers where Centre Living's Dove Hollow and Ellis Ranch Estates also operate.
- Toll Brothers: National luxury homebuilder with DFW operations in Frisco, McKinney, and Celina. Overlaps with Centre Living's premium tier (Rainwater Crossing, Newman Village Townhomes) and townhome offerings.
Direct peers
- David Weekley Homes: Large privately held homebuilder headquartered in Houston with substantial DFW operations. Competes in similar price tiers and master-planned communities across North Texas, targeting move-up and luxury buyers in the same submarkets as Centre Living.
- Highland Homes: Texas-based homebuilder with deep DFW presence, building single-family homes across master-planned communities in Frisco, McKinney, Celina, and surrounding suburbs. Directly overlaps with Centre Living Homes on price points ($350K-$800K+), buyer segments, and submarket geography.
- Meritage Homes Corporation: Public homebuilder with strong DFW footprint focused on entry-level and first move-up buyers. Operates directly in many of the same submarkets (McKinney, Frisco area) and price tiers as Centre Living Homes.
- M/I Homes: Public homebuilder with active DFW division delivering single-family homes in similar price ranges and submarkets. Operates a similar community-based sales model with on-site model homes and design studios.
- Tri Pointe Homes: Public homebuilder with meaningful Texas/Dallas operations across multiple sub-brands. Competes in move-up and premium price segments with similar community-based master-planned approaches.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Centre Living Homes social profiles
Digital presenceCentre Living Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Centre Living Homes leadership team
Management profileNumber of profiles
Profiles6 records
Centre Living Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Centre Living Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Centre Living Homes
What does Centre Living Homes do?
Centre Living Homes designs, builds, and sells new construction single-family homes and townhomes across seven master-planned communities in the Dallas-Fort Worth metro area (Celina, Frisco, McKinney, Waxahachie), with home prices ranging from $359,900 to over $800,000. The company provides an integrated buyer experience including an in-house Design Studio for home customization and access to affiliated mortgage financing through Green Brick Mortgage. It is the DFW homebuilding subsidiary of Green Brick Partners (NYSE: GRBK).
Is Centre Living Homes a public or private company?
Centre Living Homes is a private company. It is classified as corporate owned and is currently operating.
When was Centre Living Homes founded?
Centre Living Homes was founded in -1. It employs 11 to 50 people.
Where is Centre Living Homes based?
Centre Living Homes is headquartered in Dallas, United States, in the North America region.
How does Centre Living Homes make money?
One revenue line is on record: new Home Sales.
Who are Centre Living Homes's main competitors?
Broad incumbents on record are Lennar Corporation, Green Brick Partners, PulteGroup, D.R. Horton and Toll Brothers. Direct peers are David Weekley Homes, Highland Homes, Meritage Homes Corporation, M/I Homes and Tri Pointe Homes.
Does Centre Living Homes have an API?
No public API is recorded for Centre Living Homes.
What industry is Centre Living Homes in?
Centre Living Homes's product category is Residential Homebuilding. Its primary akta.pro industry code is IMAFABAA, Single-Family Home Construction (Detached Homes), with a secondary code of IMAFABAB, Multi-Family Residential Construction (Apartments, Condos, Townhomes). Its NAICS code is 236117.