Yonge Street Mission
Yonge Street Mission is a 130-year-old Toronto registered charity providing free, wrap-around social services—food, employment, childcare, housing, mental health, and dental care—to vulnerable youth, adults, and families experiencing poverty across five downtown locations.
- Company typePrivate
- Founded1896
- HeadquartersToronto, Canada
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Yonge Street Mission does
Yonge Street Mission (YSM) is a Toronto-based registered Canadian charity (#11930 6181 RR0001) founded in 1896 that delivers holistic, wrap-around social services to individuals and families experiencing poverty. Operating across five physical locations in downtown Toronto—the Davis Centre (270 Gerrard St. E.), Evergreen Centre for Street-Involved Youth (365 Spadina Ave.), Genesis Place transitional housing (280 Gerrard St. E., 26 units funded by the City of Toronto), Martin Centre (306 Gerrard St. E.), and headquarters (306 Gerrard St. E.)—YSM serves three primary client segments: vulnerable youth aged 16–24, adults 18+ experiencing poverty, and families with children.
The organization's service portfolio spans emergency assistance (Food Bank serving 10,800+ neighbours; 66,244 healthy meals annually), workforce development (Integrated Employment Services, Pre-Employment Skills Training, Opportunities Fund, Personalized Employment Support, Entrepreneurship Program), childcare (subsidized daycare for ages 3 months–4 years; nursery for young parents), health services (Mental Health, Dental, Youth Medical, Youth Psychiatry), drop-in support (Youth Drop-In, Adult Community Care), housing (Genesis Place), and seasonal/faith-based programs (Toy Market, Spiritual Care). YSM applies two proprietary frameworks: the RISE Model of Care (Respond, Invite, Support, Engage) as the service-delivery architecture, and TIMES™ (Transformation Integrated Measurement and Evaluation System) to track 18 wellness indicators across a 5-point scale for impact measurement.
YSM operates with approximately 140 paid staff supported by 1,751 volunteers contributing 39,070 hours in fiscal 2024 (a total volunteer base cited as exceeding 3,500). All services are delivered free of charge to eligible community members. Revenue is generated through individual donations (including recurring monthly gifts), corporate partnerships (Kinectrics since 2019, Shoppers Drug Mart, Harvey Kalles, SaladKing, Logan Wealth Management, Tim Hortons), government funding (City of Toronto for Genesis Place), event-based fundraising (Winter Walk with $145K goal in 2026 and 350+ participants), a recurring Bell Let's Talk grant, retail operations (Double Take Thrift Store), and vehicle donations. The organization is led by President & CEO Angie Peters and governed by an independent board of directors with no parent company.
Yonge Street Mission firmographics
Firmographics- Name
- Yonge Street Mission
- Legal name
- Yonge Street Mission
- Website
- https://ysm.ca
- Company type
- Private
- Founded year
- 1896
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Yonge Street Mission is a 130-year-old Toronto registered charity providing free, wrap-around social services—food, employment, childcare, housing, mental health, and dental care—to vulnerable youth, adults, and families experiencing poverty across five downtown locations.
- Ownership category
- akta.pro rank
Yonge Street Mission industry classification
Industry- Product category
- Community Social Services
- NAICS
- Child and Youth Services (62411), Community Food and Housing, and Emergency and Other Relief Services (6242), Social Assistance (624), Community Housing Services (62422)
- SIC
- Services-Social Services (8300), Services-Child Day Care Services (8351), Services-Health Services (8000)
- akta.pro primary industry
- Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling) (BPAGAJAG)
- akta.pro secondary industries
- Community Centers & Neighborhood Support Services (BPAGAEAL), Youth Housing, Foster Care & Wraparound Support (Education-Linked) Nonprofits (BPAGADAO)
Keywords
Where Yonge Street Mission is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices5 records
Markets served
Yonge Street Mission business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Individual Donations: Tax-receipted donations from individual supporters, including one-time and monthly recurring gifts
- Corporate Partnerships: Sponsorships and donations from businesses, including event sponsorships like Winter Walk presenting sponsors ($20,000), volunteer sponsors ($10,000), and rest stop sponsors ($5,000)
- Government Funding: Funding from City of Toronto for specific programs such as Genesis Place transitional housing
- Retail Operations: Revenue from Double Take Thrift Store selling donated goods
- Vehicle Donations: Donated vehicles converted to revenue
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Free services for vulnerable populations |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels10 records
Yonge Street Mission product offering
Product offeringCore offering
Yonge Street Mission is a Toronto-based registered charity that delivers free, wrap-around social service programs to vulnerable youth (16-24), adults (18+), and families experiencing long-term poverty. Programs include the Food Bank, Youth Meals, integrated employment and pre-employment training, transitional housing, childcare (Daycare and Nursery), clinical services (mental health, dental, youth medical, psychiatry), drop-in centers, the Toy Market holiday program, the Double Take Thrift Store social enterprise, and faith-based spiritual care, all organized under the proprietary RISE Model of Care and measured through TIMES™.
Product overview
Yonge Street Mission is a Toronto-based registered charity offering a comprehensive portfolio of social service programs designed to address poverty holistically. The organization operates multiple interconnected programs including emergency assistance (Food Bank, Youth Meals), workforce development (Integrated Employment Services, Pre-Employment Skills Training, Entrepreneurship), childcare (Daycare, Nursery), health services (Mental Health, Dental, Youth Medical, Youth Psychiatry), drop-in support (Youth Drop-In, Adult Community Care), housing (Genesis Place transitional housing), and community engagement (Toy Market, Double Take Thrift Store). Programs serve different demographics including vulnerable youth (16-24), adults, families, and children, with many participants accessing multiple services for wrap-around support. The organization uses the RISE model (Respond, Invite, Support, Engage) to provide immediate relief while connecting clients to longer-term programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Food Bank
- Youth Meals
- Integrated Employment Services
- Opportunities Fund
- Pre-Employment Skills Training
- Personalized Employment Support
- Entrepreneurship Program
- Daycare
- Nursery
- Youth Drop-In
- Adult Community Care
- Mental Health Services
- Dental Services
- Youth Medical Services
- Youth Psychiatry
- YSM Genesis Place
- Double Take Thrift Store
- Toy Market
- Spiritual Care / Church at the Mission
Quantifiable outcome
- 10,800 neighbours supported through Food Bank
- +7 more outcomes
Companies that use Yonge Street Mission
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
Yonge Street Mission technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Yonge Street Mission partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Toronto Transit Commission (TTC)coreAnnual Stuff the Bus Toy Drive partnership rallying Torontonians to fill a TTC bus with toys for children facing poverty. Donations support YSM's Bridges, Cornerstone, and Evergreen programs.
- KinectricscoreElectric power company partnership since 2019 including group volunteering (50+ staff served lunch to 100+ youth), hosting field trips for March break camp, food bank and Toy Market drives, and Coldest Night of the Year participation.
- Shoppers Drug MartcoreEmployer partner offering employment opportunities for YSM program participants. Has promoted individuals from YSM program to assistant store managers and supervisors.
- St. Paul's Bloor Street ChurchminorVenue partner hosting Winter Walk event at 227 Bloor St. E location
- Harvey Kalles Real EstateminorParticipant Experience Co-Sponsor for Winter Walk event
- SaladKingminorDeliciousness Sponsor for Winter Walk event - provides food for event participants
- Logan Wealth ManagementminorRoute Marshall Sponsor for Winter Walk event
- Resource GroupminorPrize Donor for Winter Walk event
- Tim HortonsminorRest Stop Donor for Winter Walk event
- AangenminorToronto nonprofit collaboration supporting employment journeys. YSM workforce development team connects employer partners with qualified candidates.
- Children's Aid Society of Toronto (CAST)minorCornerstone Partnership piloting onsite reunion space where YSM staff supervises visits between children and parents.
- Upper Canada Collegeminor92-year-old Ross Durrant walking with his alma mater at Winter Walk event.
Scale indicators15 records
Recent moves7 records
Expansion highlights5 records
Yonge Street Mission competitors and assessment
Company assessmentDirect peers
- Daily Bread Food Bank: Toronto-based food bank serving food-insecure residents across the GTA. Direct peer in emergency food relief with overlapping client base, donation-driven revenue model, and Toronto geographic concentration.
- WoodGreen Community Services: One of Toronto's largest social service agencies providing housing, employment, newcomer settlement, and senior services. Comparable breadth of wrap-around programs and integrated service model targeting vulnerable populations.
- Fred Victor: Toronto charitable organization providing housing, employment, and health services to people experiencing homelessness and poverty. Closely comparable to YSM's adult services, transitional housing, and integrated employment support.
- Good Shepherd Ministries: Faith-rooted Toronto nonprofit providing drop-in services, hot meals, and shelter for homeless and low-income individuals. Comparable faith-based identity, meal-service scale, and downtown Toronto service area.
- Dixon Hall: Toronto community services organization operating Music School, Neighbourhood Services, and employment programs for low-income residents. Comparable in community-based service delivery and Toronto geographic focus.
- Eva's Initiatives for Homeless Youth: Toronto-based nonprofit operating shelters and transitional housing for youth aged 16-24. Direct overlap with YSM's youth drop-in, youth medical, youth psychiatry, and street-involved youth programs at the Evergreen Centre.
- Covenant House Toronto: Major Toronto nonprofit serving youth aged 16-24 experiencing homelessness and trafficking. Directly comparable to YSM's Evergreen Centre street-involved youth programs, drop-in services, and youth-focused wrap-around care model.
Regional players
- Mission Services of Hamilton: Faith-based community services organization in Hamilton, Ontario providing emergency shelter, food, and addiction services. Comparable faith-rooted, multi-program social service model but operating in a different Ontario region.
Broad incumbents
- Salvation Army Toronto: Large international faith-based charity with significant Toronto operations including shelters, food programs, and rehabilitation services. Comparable faith-based community services but operates as part of a much broader global portfolio.
- United Way Greater Toronto: Major Toronto-area funder and convener of social services, including grants to anti-poverty organizations like YSM. Not a direct service peer but operates in the same funding ecosystem and convenes cross-sector poverty-reduction initiatives.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Yonge Street Mission social profiles
Digital presenceYonge Street Mission financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yonge Street Mission leadership team
Management profileNumber of profiles
Profiles6 records
Yonge Street Mission funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yonge Street Mission M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yonge Street Mission
What does Yonge Street Mission do?
Yonge Street Mission is a Toronto-based registered charity that delivers free, wrap-around social service programs to vulnerable youth (16-24), adults (18+), and families experiencing long-term poverty. Programs include the Food Bank, Youth Meals, integrated employment and pre-employment training, transitional housing, childcare (Daycare and Nursery), clinical services (mental health, dental, youth medical, psychiatry), drop-in centers, the Toy Market holiday program, the Double Take Thrift Store social enterprise, and faith-based spiritual care, all organized under the proprietary RISE Model of Care and measured through TIMES™.
Is Yonge Street Mission a public or private company?
Yonge Street Mission is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Yonge Street Mission founded?
Yonge Street Mission was founded in 1896. It employs 101 to 250 people.
Where is Yonge Street Mission based?
Yonge Street Mission is headquartered in Toronto, Canada, in the North America region.
How does Yonge Street Mission make money?
Five revenue lines are on record. Individual Donations are the primary driver. The others are corporate Partnerships, government Funding, retail Operations and vehicle Donations.
Who are Yonge Street Mission's main competitors?
Direct peers on record are Daily Bread Food Bank, WoodGreen Community Services, Fred Victor, Good Shepherd Ministries, Dixon Hall, Eva's Initiatives for Homeless Youth and Covenant House Toronto. Mission Services of Hamilton is listed as a regional player. Broad incumbents are Salvation Army Toronto and United Way Greater Toronto.
Does Yonge Street Mission have an API?
No public API is recorded for Yonge Street Mission.
What industry is Yonge Street Mission in?
Yonge Street Mission's product category is Community Social Services. Its primary akta.pro industry code is BPAGAJAG, Faith-Based Social Services & Community Outreach (Food Pantries, Shelters, Counseling), with a secondary code of BPAGAEAL, Community Centers & Neighborhood Support Services. Its NAICS code is 62411 and its SIC code is 8300.