What Lumishore does

Lumishore is a UK-based designer and manufacturer of marine LED lighting systems, founded in 2008 and headquartered in Swansea, Wales. The company specializes in underwater and above-water illumination products for boats — including surface-mounted and thru-hull underwater lights, above-water spreader lights, complementary control systems for managing color and pattern via tablet applications, and integrated HD underwater/above-water cameras for marine monitoring. Technology is centered on marine-grade LED hardware engineered for harsh saltwater environments, with tablet/mobile-based control software for lighting management. The product portfolio is sold almost exclusively under the co-branded "Garmin Lumishore" label through Garmin's global marine dealer network and the garmin.com e-commerce storefront, positioning the products alongside Garmin chartplotters, sonar, radar, and autopilots. As of Q4 2024, Lumishore operates as a subsidiary of Garmin (NASDAQ:GRMN) following a full acquisition, and continues to serve recreational boaters as its primary customer segment while extending positioning into commercial vessel and naval/government applications. The revenue model is hardware sales across four product lines (above-water lights, underwater lights, control systems, HD cameras), with pricing not publicly disclosed and no software-as-a-service or recurring revenue component identified in the source data.

Name

Lumishore

Website

https://lumishore.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Lumishore designs and manufactures marine LED lighting systems — including underwater and above-water lights, control systems, and HD cameras — for recreational, commercial, and naval vessels. The UK-based company was acquired by Garmin in Q4 2024 and now sells exclusively through Garmin's global marine distribution channels under the "Garmin Lumishore" brand.

Ownership category

akta.pro rank

Product category

Marine LED Lighting

NAICS

Commercial, Industrial, and Institutional Electric Lighting Fixture Manufacturing (335132), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)

SIC

Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Marine Lighting & Signaling Systems (Internal/External) (IMAJAJAJ)

akta.pro secondary industries

Outdoor & Area Lighting (Street, Roadway, Parking, Flood, Sports/Architectural exterior) (IMAGAIAB), Airfield, Marine & Transport Signaling Lighting (Runway/taxiway, obstruction, navigation/marker lights) (IMAGAIAH), Lighting Controls & Smart Lighting Systems (BPABAGAC)

Keywords

• Marine LED lighting
• Underwater boat lights
• Above-water marine lights
• Marine lighting controls
• Underwater boat cameras

Headquarters

HQ city

Swansea

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. LED Marine Lighting Products: Sale of underwater and above-water LED lighting systems for marine vessels. Products include surface-mounted and thru-hull underwater lights, above-water spreader lights, and related accessories.
2. Control Systems and Accessories: Sale of lighting control systems and related marine electronics accessories that complement the core lighting product lines.
3. HD Camera Systems: Sale of high-definition underwater camera systems designed for marine applications and boat monitoring.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Lumishore designs and manufactures LED marine lighting products for boats, including above-water and underwater light fixtures. Its offerings are complemented by dedicated lighting control systems and HD underwater cameras, with all products sold through Garmin's marine dealer network and Garmin's online store.

Product overview

Lumishore is a marine lighting brand offering a comprehensive portfolio of underwater and above-water boat lighting solutions. The product lineup consists of above-water lights and underwater lights as the core lighting products, complemented by control systems for managing lighting colors and patterns, and HD cameras for marine monitoring. The brand positions itself within the Garmin marine ecosystem, selling products through Garmin's marine lighting category alongside other marine electronics.

Differentiator

Problem solved

Functional benefit

Products and services

• Above-Water Lights Marine-grade LED lighting fixtures designed for above-waterline mounting on boats. Targeted at boat owners and marine operators seeking durable, high-output exterior illumination.
• Underwater Lights Submersible LED lighting fixtures engineered for hull-mounted underwater installation on boats, built to withstand saltwater and continuous submersion. Sold to recreational boaters, commercial operators, and naval/military customers via Garmin's marine channel.

Quantifiable outcome

• Marine spreader lights market growing at 8.5% CAGR from USD 1.52 billion (2026) to USD 3.43 billion (2036)

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• GarmincoreChannel Partner/ Reseller/ Distributor · 1 January 2024Garmin serves as the exclusive major distribution partner for Lumishore marine lighting products. Lumishore's underwater lights, above-water lights, control systems, and HD cameras are sold exclusively through Garmin's marine lighting category page and Garmin's global dealer network. The partnership positions Lumishore products alongside other Garmin marine electronics including chartplotters, sonar, radar, and autopilot systems. Garmin acquired Lumishore in Q4 2024 according to industry M&A reports, indicating a full acquisition rather than a simple partnership.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Garmin: Parent company of Lumishore and broader marine electronics incumbent producing chartplotters, sonar, radar, and autopilots. Garmin provides the distribution platform for Lumishore and serves as the dominant marine electronics brand integrating lighting into its helm ecosystem.

Direct peers

• Hella Marine: Global marine lighting brand (subsidiary of Hella/Forvia) producing LED interior, exterior, navigation, and underwater lighting for recreational and commercial vessels. Overlaps with Lumishore's underwater and above-water product categories with a broader portfolio approach.
• Attwood Marine: Marine lighting and accessories brand owned by Dometic, producing LED navigation lights, spreader lights, and courtesy lighting. Overlaps with Lumishore's above-water marine lighting portfolio across recreational boating channels.
• OceanLED: UK-based manufacturer specializing in underwater LED marine lighting for boats and yachts. OceanLED competes head-to-head with Lumishore in the thru-hull underwater LED segment across recreational and commercial marine markets.
• Bluefin LED: UK manufacturer of underwater marine LED lighting for yachts and commercial vessels. Competes with Lumishore in the European marine lighting market with similar thru-hull and surface-mount product offerings.
• Shadow-Caster: US-based marine LED lighting manufacturer specializing in underwater lights, accent lighting, and lighting control systems. Directly comparable product range to Lumishore with focus on premium recreational boating applications.
• Aqualuma LED Lighting: Australian manufacturer of underwater LED marine lighting with established presence in recreational and superyacht markets. Direct product overlap with Lumishore's underwater LED offerings across global marine dealer networks.
• Lumitec Lighting: Specialty marine LED lighting manufacturer offering underwater, above-water, and interior marine lighting with similar product categories and distribution through marine dealers. Lumitec is one of Lumishore's most direct competitors in the recreational marine LED lighting niche.

Regional players

• JL Audio: Garmin-owned marine audio brand (acquired 2024) operating within the same marine electronics portfolio as Lumishore. While focused on marine audio rather than lighting, JL Audio represents a comparable sister brand within Garmin's marine division structure.

Others

• Imtra: North American marine products distributor and manufacturer offering marine lighting, door systems, and accessories. Imtra overlaps in marine lighting distribution channels and serves as both competitor and channel partner to marine lighting brands.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lumishore