3WON
3WON is a private healthcare IT company, founded in 2010 and headquartered in Naperville, Illinois, that provides a cloud-based provider credentialing, enrollment, and privileging platform for payors, practice groups, and health systems via Software Only, CVO Service, and Hybrid offerings.
- Company typePrivate
- Founded2010
- HeadquartersNaperville, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What 3WON does
3WON, LLC is a private healthcare information technology company headquartered in Naperville, Illinois, founded in 2010 by healthcare delivery and managed care professionals. The company builds and operates a cloud-based SaaS platform for provider credentialing, enrollment, privileging, and provider data management, targeting three healthcare customer segments — health systems, practice groups, and payors — with dedicated solution pages and tailored workflows for each. Its core technology stack comprises ProVault, an online provider application and digital wallet that centralizes provider data (including race, ethnicity, and language data); ProStat, a real-time 24/7 status tracking dashboard; a configurable business rules engine; and automated primary source verification workflows covering all 11 NCQA verification services. 3WON is an NCQA-certified Credentials Verification Organization, SOC 2 Type II certified (achieved in 2024 via Thoropass), and BBB-accredited, supplying the compliance posture required to compete for risk-averse healthcare buyers.
The platform is offered through three commercial configurations: a Software Only subscription (annual licensing of the platform for in-house credentialing teams), a CVO Service for fully managed credentialing and enrollment delivered by 3WON specialists on multi-year contracts, and a Hybrid Solution that combines software access with targeted specialist support. Pricing is quote-based and not publicly disclosed. Go-to-market is enterprise field sales supported by inside-sales-style client and user services, with inbound demand generated through the company's SEO-optimized website, content marketing on the 3WON Pressroom blog, and a "Request a Demo" funnel segmented by organization type. The company monetizes multiple revenue streams — recurring SaaS subscriptions, managed-services fees, and hybrid contracted engagements — and reports operational outcomes of under 28 days to process a full credentialing packet and under 14 days for contracted payor application submissions, with one published case study documenting a 90% reduction in provider application turnaround time.
Strategic technology and security partnerships support the platform: AWS serves as primary cloud infrastructure, while Thomson Reuters, the National Student Clearinghouse, NPDB, and the AMA supply primary source verification data; Bitdefender, OWASP ZAP, and GitHub Dependabot provide layered security tooling. 3WON has not disclosed any institutional funding rounds or M&A activity and appears to operate as an independent, founder-led private LLC, with limited public detail on ownership structure, employee count beyond an 11–50 range, or current revenue.
3WON firmographics
Firmographics- Name
- 3WON
- Legal name
- 3WON, LLC
- Website
- https://3won.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 3WON is a private healthcare IT company, founded in 2010 and headquartered in Naperville, Illinois, that provides a cloud-based provider credentialing, enrollment, and privileging platform for payors, practice groups, and health systems via Software Only, CVO Service, and Hybrid offerings.
- Ownership category
- akta.pro rank
3WON industry classification
Industry- Product category
- Healthcare Provider Credentialing & Enrollment Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Provider Credentialing, Licensing & Compliance Enablement (multi-state) (HLALAKAM)
Keywords
Where 3WON is headquartered
LocationHeadquarters
- HQ city
- Naperville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
3WON business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales
Revenue model
- Software-as-a-Service (SaaS) Platform License: 3WON offers its credentialing and enrollment platform as a software-only subscription. Organizations with existing credentialing staff can license the software to enhance their team's efficiency, automate workflows, and manage provider data digitally. Pricing is subscription-based, likely tiered by organization size or provider count.
- CVO (Credentials Verification Organization) Full-Service: Fully managed credentialing and enrollment service where 3WON specialists handle the entire process from primary source verification through payer submission. Includes all PSV costs (education verification, board certification verification, etc.) within the pricing structure. Positioned as a comprehensive outsourcing solution for organizations without dedicated credentialing teams.
- Hybrid Credentialing Solution: Blended model where organizations receive personalized specialist assistance for specific credentialing activities while leveraging the 3WON software platform for remaining workflows. Combines elements of both software licensing and managed services, allowing customers to buy only the support they need.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Software Only — credentialing platform license with no managed services |
| Other | Multi-year contract | CVO Service — fully managed credentialing and enrollment outsourcing |
| Hybrid | Multi-year contract | Hybrid Solution — combined software platform + specialist support |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
3WON product offering
Product offeringCore offering
3WON provides a cloud-based SaaS platform for healthcare provider credentialing and payer enrollment, delivered through three configurations: a Software Only license, a fully managed CVO (Credentials Verification Organization) service, and a Hybrid model combining software with specialist assistance. The platform centralizes provider data, automates primary source verification across all 11 NCQA verification services, and offers real-time status tracking, AI-enabled workflows, and configurable credentialing, privileging, and committee modules for healthcare organizations.
Product overview
3WON offers a cloud-based SaaS platform for healthcare provider credentialing and enrollment, available in three configurations: Software Only (full platform access), CVO Solution (fully managed credentialing service), and Hybrid Solution (specialist-assisted with software access). The platform is built around ProVault (provider digital wallet and online application), ProStat (real-time tracking dashboard), and integrated credentialing workflows with privileging and reappointment management. The system provides end-to-end provider lifecycle management from initial credentialing through ongoing enrollment and recredentialing, with AI-enabled automation for primary source verification and compliance monitoring.
Differentiator
Problem solved
Functional benefit
Products and services
- 3WON Software Solution Software-only license to the 3WON cloud-based credentialing and enrollment platform, including the ProVault online application, ProStat status tracking, configurable workflows, privileging module, committee module, and primary source verification tools. Designed for healthcare organizations with in-house credentialing teams that want to automate workflows without outsourcing.
- 3WON CVO Solution Fully managed Credentials Verification Organization service in which 3WON specialists execute the entire credentialing and enrollment process end-to-end on behalf of the client. All primary source verification costs are included in the pricing structure. Targeted at healthcare organizations without dedicated credentialing teams or those seeking to outsource the function entirely. NCQA-certified in all 11 verification services.
- 3WON Hybrid Solution Hybrid offering combining access to the 3WON credentialing and enrollment software platform with personalized specialist assistance for specific credentialing activities. Allows clients to purchase only the specialist support they need while retaining platform-driven automation for the rest of their workflows. Suitable for organizations with partial in-house credentialing capability.
- ProVault Online provider application and provider digital wallet serving as a single source of truth for all provider data. Securely collects and stores credentialing information, including race, ethnicity, and language data, supporting health equity and regulatory compliance reporting.
- ProStat Real-time status tracking dashboard providing 24/7 visibility into provider credentialing and enrollment progress. Allows clients to monitor status updates, follow-up requests, and audit-ready documentation in one place with automated alerts.
Quantifiable outcome
- 90% reduction in provider application turnaround (from 90 days to 9 days) for a 285-provider ambulatory surgery center
- +4 more outcomes
Companies that use 3WON
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
3WON technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature7 records
3WON partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and supporting.
- AWS (Amazon Web Services)coreAWS serves as 3WON's primary cloud infrastructure provider. The company uses AWS for hosting its platform and leverages AWS GuardDuty for real-time cybersecurity monitoring, underscoring the reliance on AWS for platform availability, security, and operational reliability.
- MicrosoftsupportingMicrosoft is listed as a third-party service provider that assists 3WON in delivering its products and services. The specific Microsoft product or service integrated into 3WON's platform is not detailed in the available sources.
- Thomson ReuterscoreThomson Reuters is used as a data source for primary source verification of provider credentials. Thomson Reuters provides authoritative data supporting 3WON's credentialing and verification workflows.
- National Student ClearinghousecoreNational Student Clearinghouse is used for education verification services, supporting primary source verification of healthcare providers' educational credentials as part of 3WON's credentialing process.
- NPDB (National Practitioner Data Bank)coreNPDB is used for sanctions monitoring and disciplinary action checks as part of 3WON's primary source verification services, helping identify malpractice claims or disciplinary actions against healthcare providers.
- AMA (American Medical Association)coreAMA is used as a data source for provider credentialing verification, specifically for physician data and professional information supporting the credentialing and enrollment process.
- ThoropasscoreThoropass facilitated 3WON's SOC 2 Type II certification audit process. Thoropass provides the certification framework and auditing services that enabled 3WON to demonstrate compliance with AICPA security standards.
- BitdefendersupportingBitdefender provides real-time endpoint cybersecurity monitoring for 3WON's production network, complementing AWS GuardDuty for comprehensive threat detection and incident response capabilities.
- OWASP ZAPsupportingOWASP ZAP (Zed Attack Proxy) is integrated into 3WON's development pipeline as a Dynamic Application Security Testing (DAST) tool for automated security scanning of the platform.
- GitHub (Dependabot)supportingGitHub's Dependabot is used for automated dependency vulnerability scanning in 3WON's development pipeline, ensuring third-party code dependencies are kept up to date and secure.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
3WON competitors and assessment
Company assessmentDirect peers
- Morrisey Associates (a symplr company): Provider credentialing and privileging software for hospitals and managed care organizations. Direct peer to 3WON in NCQA-aligned credentials verification and committee workflows.
- VerityStream (a symplr company): Credentialing and provider lifecycle platform serving hospitals and health systems. A direct comparable to 3WON's platform across primary source verification, privileging, and reappointment workflows.
- HealthStream: Public healthcare workforce and credentialing company offering provider credentialing plus learning and performance solutions. Competes with 3WON for hospital and health system credentialing contracts.
- Silversheet: Digital credentialing platform used by surgery centers and ambulatory practices. Closely comparable to 3WON in primary customer base (ASCs, practice groups) and core workflow automation.
- symplr: Largest healthcare GRC/credentialing platform following its roll-ups of VerityStream, Midas+, and Morrisey Associates. Directly competes with 3WON for health system and practice group credentialing business with bundled compliance suites.
- SkillSurvey: Online reference and credentialing checks, including healthcare provider credentialing. Competes with 3WON in primary-source verification and reference-based screening.
- MedTrainer: Healthcare compliance and credentialing SaaS combining provider credentialing with learning management. Competes for the same ambulatory and small-to-mid health system customers as 3WON.
- Midas+ (a symplr company): Credentialing, quality, and patient safety platform for health systems. Competes with 3WON in the health system segment for integrated credentialing and quality workflow tools.
- IntelliSoft Technologies: Provider credentialing, enrollment, and privileging software serving practices, hospitals, and payers. Direct competitor to 3WON across all three of 3WON's primary segments.
Regional players
- Banner Health Professional Staff Services (in-house CVOs): Many large health systems operate internal CVOs instead of outsourcing to vendors like 3WON. These in-house teams represent the principal alternative sales motion 3WON must displace to win enterprise deals.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
3WON compliance and trust
Trust signalCompliance2 records
3WON financial estimates
Financial estimateRevenue estimate
Valuation estimate
3WON leadership team
Management profileNumber of profiles
Profiles1 record
3WON funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
3WON M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 3WON
What does 3WON do?
3WON provides a cloud-based SaaS platform for healthcare provider credentialing and payer enrollment, delivered through three configurations: a Software Only license, a fully managed CVO (Credentials Verification Organization) service, and a Hybrid model combining software with specialist assistance. The platform centralizes provider data, automates primary source verification across all 11 NCQA verification services, and offers real-time status tracking, AI-enabled workflows, and configurable credentialing, privileging, and committee modules for healthcare organizations.
Is 3WON a public or private company?
3WON is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 3WON founded?
3WON was founded in 2010. It employs 11 to 50 people.
Where is 3WON based?
3WON is headquartered in Naperville, United States, in the North America region.
How does 3WON make money?
Three revenue lines are on record. Software-as-a-Service (SaaS) Platform License is the primary driver. The others are CVO (Credentials Verification Organization) Full-Service and hybrid Credentialing Solution.
Who are 3WON's main competitors?
Direct peers on record are Morrisey Associates (a symplr company), VerityStream (a symplr company), HealthStream, Silversheet, symplr, SkillSurvey, MedTrainer, Midas+ (a symplr company) and IntelliSoft Technologies. Banner Health Professional Staff Services (in-house CVOs) is listed as a regional player.
Does 3WON have an API?
No public API is recorded for 3WON.
What industry is 3WON in?
3WON's product category is Healthcare Provider Credentialing & Enrollment Software. Its primary akta.pro industry code is HLALAKAM, Provider Credentialing, Licensing & Compliance Enablement (multi-state). Its NAICS code is 518 and its SIC code is 7372.