What Kottemann Orthodontics does

Kottemann Orthodontics is a private, family-owned orthodontic practice operating four office locations across the Minneapolis/Twin Cities metropolitan area in Chaska, Maple Grove, Orono, and Plymouth. Founded more than 60 years ago and now in its third generation of Kottemann-family orthodontists, the practice delivers comprehensive orthodontic care for children, teens, and adults, with a clinical team that includes Dr. William Kottemann, Dr. Kraig Kottemann, Dr. Scott Kottemann, and Dr. Alisha Holt. Treatment offerings span metal braces, clear/ceramic braces, self-ligating braces, Invisalign clear aligners, retainers, palatal expanders, mouthguards, night guards, and specialized cleft lip/palate care.

The practice's core technology stack centers on the iTero digital impression scanner (deployed at the Maple Grove location) for accurate, mess-free digital impressions, particularly for Invisalign case planning, supplemented by digital imaging across locations. Patient-facing technology is limited to a standard Sesame Communications patient portal for scheduling, registration, and online bill pay, alongside virtual consultation options for remote triage. Marketing and analytics are conventional — Google Analytics, Microsoft Clarity, Google Ads remarketing, and Adobe Audience Manager — with no disclosed AI/ML, proprietary models, or API products.

Kottemann generates revenue from fee-for-service orthodontic treatment, with case fees determined after doctor evaluation and typically partially covered by insurance (commonly ~50% of case cost up to a Lifetime Maximum). The practice supplements insurance reimbursement with in-house payment plans running 12-36 months at 0-15% interest, accepts most major credit cards, and acquires patients through a direct-to-consumer model combining free consultations, organic social media, word-of-mouth, and professional dental referrals. The practice operates under the beBright shared services organization, which centralizes back-office functions while the family retains clinical leadership. No revenue figures, funding rounds, or external investment are disclosed.

Name

Kottemann Orthodontics

Legal name

Kottemann Orthodontics

Website

https://kottemannorthodontics.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Kottemann Orthodontics is a third-generation, family-owned orthodontic practice operating four locations in the Minneapolis/Twin Cities area, providing braces, Invisalign, and related orthodontic care to children, teens, and adults under the beBright shared services platform.

Ownership category

akta.pro rank

Product category

Orthodontic Services

NAICS

Offices of Dentists (6212)

akta.pro primary industry

Comprehensive Orthodontic Clinics (HLABABAA)

akta.pro secondary industries

Orthodontic Group Practices (HLABAKAC), Clear Aligner Orthodontics (HLABABAD), Cleft & Craniofacial Orthodontics (HLABABAH)

Keywords

• Orthodontic treatment services
• Invisalign clear aligners
• Braces orthodontic appliances
• Retainers mouthguards
• Orthodontic consultations

Headquarters

HQ city

Maple Grove

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Orthodontic Treatment Services: The practice generates revenue through providing orthodontic treatment services including braces (metal, clear), Invisalign clear aligners, retainers, and related orthodontic procedures. Treatment costs are determined after doctor evaluation based on case complexity. The practice accepts insurance, offers in-house payment plans, and processes payments via cash, check, and credit cards.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Kottemann Orthodontics is a multi-location family orthodontic practice providing comprehensive orthodontic care for children, teens, and adults across four offices in the Minneapolis/Twin Cities area. Core offerings include metal braces, clear ceramic braces, self-ligating braces, and Invisalign clear aligners, supported by retainers, mouthguards, palatal expanders, night guards, and specialized cleft lip and palate treatment.

Product overview

Kottemann Orthodontics is a three-generation family orthodontic practice offering comprehensive orthodontic care for children, teens, and adults. The practice operates as a multi-location provider with four offices in the Minneapolis area (Chaska, Maple Grove, Orono, and Plymouth). The core treatment offerings center on orthodontic appliances including traditional metal braces, clear ceramic braces, self-ligating braces, and Invisalign clear aligner therapy. Supporting services include retainers (fixed and removable Hawley/Essix options), custom mouthguards, palatal expanders, and orthodontic night guards for TMJ/bruxism. The practice also provides specialized care for cleft lip and palate cases. Technology offerings include digital impressions via iTero scanner at the Maple Grove location. Patient services include an online patient portal for scheduling and billing, free consultations, and virtual visit options.

Differentiator

Problem solved

Functional benefit

Products and services

• Invisalign Clear, removable aligners for discreet and comfortable orthodontic treatment, available for kids, teens, and adults. Treatment averages 12-18 months for suitable cases.
• Metal Braces Traditional metal braces made of high-grade stainless steel with brackets, wires, and bands to straighten teeth and correct bite issues.
• Clear Braces Ceramic braces using clear or tooth-colored brackets for a subtle, low-profile look while maintaining the strength of traditional braces.
• Self-Ligating Braces Braces utilizing a specialized clip instead of elastics to help the archwire guide teeth into place, reducing pressure and requiring fewer adjustments.
• Retainers Custom devices to maintain teeth alignment post-orthodontic treatment. Available in fixed and removable options including Hawley and Essix retainers.
• Mouthguards Protective and performance-enhancing dental solutions for athletes and night-time teeth grinders. Includes orthodontic-specific mouthguards such as SISU.
• Palatal Expanders Orthodontic appliances that widen the upper jaw to create more space for teeth alignment, available in fixed and removable options. Typically worn for 3-6 months.
• Orthodontic Night Guards Personalized guards to reduce pressure on the jaw while sleeping, helping with TMJ symptoms and bruxism.
• Cleft Lip and Palate Treatment Specialized orthodontic treatment for patients born with complex medical issues such as cleft lip and cleft palate.
• Emergency Orthodontic Services Emergency care for orthodontic issues such as broken brackets or loose wires, available at all four office locations.
• Free Orthodontic Consultation No-obligation free consultation offered to prospective patients at all four locations as the entry point to orthodontic treatment.

Quantifiable outcome

• Orthodontic treatment typically completed in 12-24 months for most cases
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature1 record

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Smile Doctors: Smile Doctors is the largest orthodontic-focused DSO in the US, operating hundreds of locations across dozens of states. It is the most direct large-scale analog to Kottemann's multi-location orthodontic clinic model, though at national scale rather than single-metro regional.
• Heartland Dental: Heartland Dental is the largest US dental support organization supporting general dentists and specialists including orthodontists. Comparable to Kottemann through its DSO affiliation model and the beBright shared-services structure referenced in the data.
• Aspen Dental: Aspen Dental operates one of the largest networks of dental practices in the US, providing multi-location practice services including orthodontics. Comparable as a large multi-site dental services operator, though broader in scope than Kottemann's pure orthodontic focus.
• Great Expressions Dental Centers: Great Expressions is a large multi-state DSO providing general, specialty, and orthodontic dental services. Comparable to Kottemann through its multi-location model and DSO-style support infrastructure, though broader in service mix.

Direct peers

• Rauch Family Orthodontics: Rauch Family Orthodontics is a family-owned multi-generational orthodontic practice offering braces, Invisalign, and other orthodontic services. Directly comparable to Kottemann on family ownership, multi-doctor model, and treatment menu across children, teens, and adults.
• E&S Orthodontics: E&S Orthodontics (formerly cited as Tolleson/E&S) is a multi-location orthodontic practice serving the Phoenix metro with similar service offerings and family-style branding. Directly comparable as a regional multi-office orthodontic clinic with braces, Invisalign, and clear aligner focus.

Emerging players

• Candid Co. Candid is a direct-to-consumer clear-aligner brand that competes with traditional orthodontic practices on adult mild-to-moderate cases. Relevant peer because its DTC model pressures the adult aligner segment that Kottemann actively serves.

Regional players

• Tisseront Orthodontics: Tisseront Orthodontics is a single-metro (Northern Virginia/DC area) orthodontic practice offering braces, Invisalign, and surgical orthodontics. Directly comparable as a specialty orthodontic clinic serving children, teens, and adults—but in a different geography than Kottemann.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Kottemann.Ortho
• Instagraminstagram.com/kottemannortho

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kottemann Orthodontics