Extratik

What Extratik does

Extratik is a Turkey-headquartered digital transformation and customer experience agency founded in 2018 and operating offices in Turkey (Istanbul/Bakırköy), Egypt (Cairo), Germany, and the United States (via the subsidiary Extratik INC). The company provides AI-powered Customer Experience (CXaaS) offerings — including chatbots, virtual assistants, sentiment analysis, predictive analytics, and personalized recommendation systems — alongside omnichannel customer support, customer journey mapping, custom software development (mobile apps, web platforms, e-commerce platforms, and marketing technology), technological infrastructure and cloud services on AWS/Azure/GCP, and strategic consulting on digital transformation and growth planning. Its service portfolio targets enterprise clients across six verticals: healthcare, marketing, tourism (including its founding health tourism segment), technology, finance, and e-commerce.

Underlying technology is described as an AI-powered, cloud-native stack with integrations across major platforms, supported by strategic partnerships with Google, Meta, Microsoft, TikTok, Shopify, Zoho, InMobi, and Teramind. The architecture is a multi-service consulting+delivery model rather than a single unified SaaS product; AI capabilities are positioned as service-embedded features (NLP chatbots, sentiment analysis, predictive analytics, recommendation engines) rather than proprietary foundation models, with no disclosed patents, research publications, or proprietary datasets.

Revenue mechanics are predominantly professional services and managed services (custom software development engagements, consulting advisory, managed cloud) with a subscription/recurring component emerging via CXaaS. Pricing is quote-based and not publicly disclosed. The go-to-market is enterprise field sales executed through the four-country office network and partner-mediated distribution, with no published pricing tiers, customer logos, or disclosed revenue. Ownership is private, with no institutional investment, controlling parent, or M&A activity in the source material.

Name

Extratik

Legal name

EXTRATİK İNOVATİF YAZILIM HİZ. DİJ. PAZ. DAN. A.Ş.

Website

https://extratik.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Extratik is a Turkey-based digital transformation agency delivering AI-powered customer experience solutions, custom software development, cloud infrastructure, and strategic consulting to enterprise clients across healthcare, marketing, tourism, technology, finance, and e-commerce sectors globally.

Ownership category

akta.pro rank

Product category

Digital Transformation Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

Customer Experience (CX) & Digital Experience (BPAHAEAC)

akta.pro secondary industry

Software Engineering & Application Modernization (BPAHAEAD)

Keywords

• Digital transformation services
• Customer experience solutions
• Custom software development
• Cloud infrastructure services
• Marketing technology solutions

Headquarters

HQ city

Bakirkoy

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Customer Experience (CX) Solutions: AI-powered CX solutions including CXaaS, customer journey mapping, omnichannel support, and data-driven insights for personalized experiences. Delivered as ongoing service engagements.
2. Custom Software Development: Tailored digital products including mobile apps, web platforms, enterprise software, e-commerce solutions, and marketing technology. Project-based custom development engagements.
3. Strategic Consulting Services: Business growth planning, competitive analysis, digital transformation consulting, and process optimization advisory services.
4. Technological Infrastructure & Cloud Services: IT infrastructure design, cloud migration, cybersecurity implementation, and managed cloud services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Extratik is a digital transformation agency that delivers AI-powered Customer Experience (CX) solutions (CXaaS), custom software development (mobile apps, web platforms, e-commerce, enterprise software), technological infrastructure and cloud services, marketing technology solutions, digital transformation consulting, and strategic consulting services. It serves enterprises across healthcare, marketing, tourism, technology, finance, and e-commerce verticals through offices in Turkey, Egypt, Germany, and the USA.

Product overview

Extratik is a digital transformation agency offering a portfolio of interconnected services rather than a single unified software product. The core offering centers on CXaaS (Customer Experience as a Service) and Customer Experience (CX) Solutions, which leverage AI-powered tools including chatbots, virtual assistants, sentiment analysis, predictive analytics, and personalized recommendations. Supporting these are Custom Software Development services encompassing Mobile App Development, Web Development, E-Commerce Solutions, and Marketing Technology Solutions. The company also provides Technological Infrastructure services (cloud solutions, cybersecurity) and Digital Transformation consulting, along with Strategic Consulting and Marketing Solutions. All services are delivered through their global offices in Turkey, Egypt, Germany, and the USA, with partnerships with technology brands like Google, Meta, Microsoft, and others to provide licensed tools and platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Customer Experience (CX) Solutions / CXaaS AI-powered suite of CX tools including chatbots, virtual assistants, sentiment analysis, predictive analytics, and personalized recommendation systems delivered as Customer Experience as a Service (CXaaS) for enterprise clients seeking to enhance customer interactions.
• Omnichannel Customer Support

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability5 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core, key and supporting.

• GooglecoreTechnology or IntegrationGoogle partnership enables delivery of powerful cloud solutions, data analytics, and AI-driven tools that help businesses scale efficiently and optimize their digital presence.
• MetacoreTechnology or IntegrationMeta partnership allows offering advanced social media solutions, helping businesses enhance customer engagement and grow online communities through innovative marketing strategies.
• TikTokcoreTechnology or IntegrationTikTok partnership provides tools to help businesses reach new audiences through dynamic, engaging video content, leveraging the platform's global reach for maximum impact.
• MicrosoftcoreTechnology or IntegrationMicrosoft partnership delivers scalable cloud infrastructure, enterprise software, and cybersecurity solutions that empower businesses to operate more securely and efficiently.
• ShopifykeyTechnology or IntegrationShopify partnership helps businesses build seamless e-commerce platforms with powerful tools for online store development, inventory management, and payment processing.
• ZohokeyTechnology or IntegrationZoho partnership offers comprehensive CRM and business automation solutions, streamlining workflows and improving customer relationship management for growing businesses.
• InMobisupportingTechnology or IntegrationInMobi collaboration enables mobile marketing and in-app advertising solutions, driving targeted, data-driven campaigns that boost customer engagement and conversions.
• TeramindsupportingTechnology or IntegrationTeramind partnership enhances security offerings with cutting-edge employee monitoring, data loss prevention, and risk management tools that safeguard business operations.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ELEKS: Custom software, CX, and digital transformation consultancy with European delivery centers; comparable in offering breadth and target enterprise mid-market.
• Geniusee: Custom software development and digital transformation company with similar headcount and Eastern European–adjacent delivery footprint; closely comparable in size and service mix.
• Intellectsoft: Digital transformation consultancy building custom software, AI, and CX solutions for enterprise clients; directly comparable in service stack and target verticals.
• ScienceSoft: IT consulting and custom software development firm offering CX-adjacent services and multi-vertical delivery; comparable in offering structure and pricing model.
• Binariks: Mid-sized software development and digital transformation provider focused on web, mobile, and AI-enabled solutions; similar scale and service profile.
• Itransition: Mid-sized custom software development and CX services provider with multi-year presence across multiple geographies — closely comparable in scope and mid-market positioning.
• Endava: Global digital transformation, custom software, and CX consultancy serving enterprise clients; directly comparable in service mix and customer profile.

Broad incumbents

• Globant: Large-scale digital and cognitive transformation firm with a strong Customer Experience practice; much broader and larger than Extratik but overlapping in AI-driven CX delivery.
• SoftServe: Large established IT and digital services firm with deep CX and cloud practices; broader and larger than Extratik but overlapping in core CX and custom development capabilities.

Emerging players

• PixelPlex: Custom software and emerging-tech consultancy with CX-adjacent capabilities; smaller peer with significant overlap in custom development and AI-driven products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Extratik

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Extratik