Fairlawn Real Estate
Fairlawn Real Estate is a vertically integrated real estate firm providing residential and commercial property management, leasing, and development across the Champaign-Urbana metro area and central Indiana, serving property owners and tenants via AppFolio-powered digital portals.
- Company typePrivate
- Founded2015
- HeadquartersChampaign, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Fairlawn Real Estate does
Fairlawn Real Estate is a privately held, vertically integrated real estate investment, management, and development firm headquartered at 2500 Galen Drive in Champaign, Illinois. The company provides full-service residential and commercial property management across the Champaign-Urbana metro area — specifically Champaign, Urbana, Savoy, and Mahomet — and extends its commercial management footprint into central Indiana. Its residential book consists of eight named communities (Southwood Crossing, Middletown Place, 2401, Sterling on First, Lincolnshire West, Fairlawn Village, 12 E Main, and Timber Wolf and Cates), spanning studios through 5+ bedroom layouts, while its commercial book covers more than 350,000 square feet of retail and office space. The corporate website is fairlawn.com, with fairlawncu.com operating as the Champaign-area leasing and resident portal under the DBA "Fairlawn Leasing and Resident Services."
Fairlawn Real Estate firmographics
Firmographics- Name
- Fairlawn Real Estate
- Legal name
- Fairlawn Real Estate
- Website
- https://fairlawnre.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fairlawn Real Estate is a vertically integrated real estate firm providing residential and commercial property management, leasing, and development across the Champaign-Urbana metro area and central Indiana, serving property owners and tenants via AppFolio-powered digital portals.
- Ownership category
- akta.pro rank
Where Fairlawn Real Estate is headquartered
LocationHeadquarters
- HQ city
- Champaign
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fairlawn Real Estate business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Residential Property Management: Management fees from residential property owners for full-service property management including maintenance, tenant relations, and lease administration.
- Commercial Property Management: Full-service commercial property management including lease administration, maintenance services, utility management, and NNN expense reconciliation. Manages over 350,000 square feet of retail and office space.
- Rental Income from Owned Properties: Revenue from rental income on residential units across 8+ communities in Champaign-Urbana metro area.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Residential Rent - Price varies by unit |
| Subscription | One time/ perpetual license | Referral Program - $250 credit |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels4 records
Fairlawn Real Estate product offering
Product offeringCore offering
Fairlawn Real Estate is a vertically integrated real estate firm that invests in, develops, and manages residential and commercial real estate in the Champaign-Urbana metro area. Its core services include full-service residential property management across 8 communities, commercial property management covering more than 350,000 square feet, and leasing services supported by online applications, digital lease signing, and online rent payment.
Product overview
Fairlawn Real Estate operates as a vertically integrated real estate investment, management, and development firm offering a unified property management platform through its Leasing and Resident Services division. The core offering consists of residential and commercial property management services with integrated digital tools including an Owner Portal for financial management and a Tenant Portal for rent payment and maintenance requests. The company manages eight named residential communities across the Champaign-Urbana metro area (Southwood Crossing, Middletown Place, 2401, Sterling on First, Lincolnshire West, Fairlawn Village, 12 E Main, and Timber Wolf and Cates), plus commercial properties totaling over 350,000 square feet. Supporting digital services include Online Application processing, Digital Lease Signing, Contactless Move-In, and Flexible Tour Options. All services are powered by AppFolio Property Manager platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Property Management Full-service management of Fairlawn's 8 residential rental communities in the Champaign-Urbana metro area, including leasing, tenant onboarding, maintenance, rent collection, and resident services for individual renters.
- Commercial Property Management Full-service management of Fairlawn's commercial portfolio (more than 350,000 sq ft, including 12 E Main and Timber Wolf and Cates) in Champaign-Urbana, covering tenant relations, operations, and maintenance for commercial property owners.
- Fairlawn Leasing and Resident Services End-to-end leasing and resident services for prospective and current tenants of Fairlawn's residential communities, including tours, online applications, digital lease signing, contactless move-in, and ongoing resident support.
- Southwood Crossing Residential rental community in Champaign-Urbana managed by Fairlawn Real Estate, offered to individual renters.
- Middletown Place Residential rental community in Champaign-Urbana managed by Fairlawn Real Estate, offered to individual renters.
- 2401 Residential rental community in Champaign-Urbana managed by Fairlawn Real Estate, offered to individual renters.
- Sterling on First Residential rental community in Champaign-Urbana managed by Fairlawn Real Estate, offered to individual renters.
- Lincolnshire West Residential rental community in Champaign-Urbana managed by Fairlawn Real Estate, offered to individual renters.
- Fairlawn Village Residential rental community in Champaign-Urbana managed by Fairlawn Real Estate, offered to individual renters.
- 12 E Main Commercial property in Champaign-Urbana managed by Fairlawn Real Estate as part of its commercial portfolio exceeding 350,000 square feet.
- Timber Wolf and Cates Commercial property in Champaign-Urbana managed by Fairlawn Real Estate as part of its commercial portfolio exceeding 350,000 square feet.
Companies that use Fairlawn Real Estate
Customer profileNamed customers32 records
Segments3 records
Ideal customer profiles3 records
Fairlawn Real Estate technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Fairlawn Real Estate partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Guth & AssociatescoreGuth & Associates is a boutique real estate brokerage company that specializes in commercial property. They serve as Fairlawn's preferred broker for all Commercial Real Estate Leasing & Brokerage needs.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Fairlawn Real Estate competitors and assessment
Company assessmentBroad incumbents
- CBRE Group: World's largest commercial real estate services firm offering property management, leasing, and investment sales. Comparable to Fairlawn's commercial property management capabilities though much broader in scope and geography.
- JLL (Jones Lang LaSalle): Global real estate services firm offering property management, leasing, and advisory services for commercial properties. Comparable to Fairlawn's commercial management operations but at vastly larger scale and broader scope.
- MAA (Mid-America Apartment Communities): Large multifamily REIT owning and operating apartment communities across the U.S. Sunbelt. Larger-scale, publicly traded analog of Fairlawn's owned-and-operated residential model.
Direct peers
- BH Management Services: Privately owned residential property management firm managing multifamily properties across the U.S. Operates with a similar vertically integrated model to Fairlawn, including ownership and management of residential communities.
- RPM Living: Multifamily property management company managing properties across multiple U.S. markets. Similar business model to Fairlawn with focus on third-party management and value-add resident services.
- Bozzuto Group: Privately held real estate firm offering property management, development, and construction services for residential and mixed-use properties. Comparable to Fairlawn's integrated investment-management approach.
- Greystar Real Estate Partners: World's largest multifamily property manager and operator, owning and managing residential, student, and senior housing properties. Directly comparable to Fairlawn's vertically integrated model of owning and managing properties, though at far greater scale.
- Monarch Investment & Management Group: Privately owned real estate investment and management company owning and managing apartment communities across multiple states. Most directly comparable to Fairlawn's vertically integrated, privately-owned structure.
- Asset Living: One of the largest U.S. property management firms managing multifamily, student, and affordable housing. Comparable to Fairlawn's residential and student-adjacent housing operations.
- Lincoln Property Company: Major national residential property manager with both owned and third-party managed properties. Closely comparable to Fairlawn's residential management and ownership business model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Fairlawn Real Estate social profiles
Digital presenceFairlawn Real Estate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fairlawn Real Estate leadership team
Management profileNumber of profiles
Fairlawn Real Estate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fairlawn Real Estate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fairlawn Real Estate
What does Fairlawn Real Estate do?
Fairlawn Real Estate is a vertically integrated real estate firm that invests in, develops, and manages residential and commercial real estate in the Champaign-Urbana metro area. Its core services include full-service residential property management across 8 communities, commercial property management covering more than 350,000 square feet, and leasing services supported by online applications, digital lease signing, and online rent payment.
Is Fairlawn Real Estate a public or private company?
Fairlawn Real Estate is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fairlawn Real Estate founded?
Fairlawn Real Estate was founded in 2015. It employs 11 to 50 people.
Where is Fairlawn Real Estate based?
Fairlawn Real Estate is headquartered in Champaign, United States, in the North America region.
How does Fairlawn Real Estate make money?
Three revenue lines are on record. Residential Property Management is the primary driver. The others are commercial Property Management and rental Income from Owned Properties.
Who are Fairlawn Real Estate's main competitors?
Broad incumbents on record are CBRE Group, JLL (Jones Lang LaSalle) and MAA (Mid-America Apartment Communities). Direct peers are BH Management Services, RPM Living, Bozzuto Group, Greystar Real Estate Partners, Monarch Investment & Management Group, Asset Living and Lincoln Property Company.
Does Fairlawn Real Estate have an API?
No public API is recorded for Fairlawn Real Estate.