What Hart Consulting does

HART Consulting is a privately held HR consulting and talent management firm headquartered in Bucharest, Romania, with regional reach into Eastern Europe. The company was established around 2012 (per its website copyright) and operates with 1–10 employees as a boutique professional services practice. Its core offerings center on psychometric assessment and leadership development, delivered through direct B2B engagement with corporate clients.

The company's product portfolio rests on three pillars: (1) licensed third-party psychometric tools — primarily the Hogan Assessments suite (HoganSELECT, HoganLEAD, HoganDEVELOP, HoganSAFETY, HoganTEAM, Hogan EQ, Hogan Judgment, Hogan Configure, High Potential Talent), the Vienna Test System for cognitive abilities, the Leadership Versatility Index 360°, and other 360° feedback instruments; (2) consulting services covering talent management, screening, selection, assessment centers, development programs, organizational studies, coaching, and workplace health and safety; and (3) training and certification programs (Hogan Level 1/2, LVI 360° Certification) plus the annual HR Strategic Conference. HART is an authorized distributor for Hogan Assessments and the Leadership Versatility Index since 2012, granting it regional rights to resell certifications and deliver certified methodology.

HART monetizes through quote-based professional services engagements, certification workshop fees, conference sponsorships/attendance, and implicit licensing/royalties from distributing Hogan and LVI instruments. The customer base spans corporate enterprises, executive leaders, and industrial/safety-critical organizations in Romania and adjacent markets, reached via direct sales supplemented by events, newsletters, and social media channels. The go-to-market is sales-led and emphasizes thought leadership through authored books, case studies, and the annual conference. Pricing is not publicly disclosed and is structured per engagement.

Name

Hart Consulting

Legal name

HART Consulting

Website

https://hart.ro

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

HART Consulting is a privately held Bucharest-based boutique HR consulting firm that delivers Hogan Assessments, LVI 360° feedback, Vienna Test System, and talent management services to corporate enterprises, executives, and industrial clients in Romania and Eastern Europe.

Ownership category

akta.pro rank

Product category

HR Consulting and Talent Management Services

NAICS

Human Resources Consulting Services (541612), Administrative Management and General Management Consulting Services (541611), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)

akta.pro primary industry

People Analytics, Assessment & Psychometrics Consulting (BPAHAGAH)

akta.pro secondary industries

Leadership Development & Executive Coaching (BPAHAGAD), Learning, Training & Corporate Education Consulting (BPAHAGAE), Performance Management & Productivity Consulting (BPAHAGAL)

Keywords

• Talent management consulting
• Psychometric assessments
• Leadership development
• Executive coaching services
• HR consulting

Headquarters

HQ city

Bucharest

HQ country

Romania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Psychometric Assessment Services: Provision of Hogan Assessments, Vienna Test System, and other psychometric tools; includes certification programs for practitioners
2. Consulting and Professional Services: Talent management consulting, screening, selection, development programs, coaching, and organizational studies delivered as professional services engagements
3. Training and Certification Programs: Hogan Assessments certification workshops (Level 1 and Level 2), leadership seminars, and workshop-on-demand offerings
4. Conference and Event Services: HR Strategic Conference and related professional events

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

HART Consulting delivers professional HR consulting services — including talent management, candidate screening and selection, leadership and team development programs, organizational culture studies, executive and team coaching, and workplace health and safety consulting — to corporate clients in Romania and Eastern Europe. As the authorized regional distributor for Hogan Assessments and the Leadership Versatility Index (LVI), the firm also administers and licenses a portfolio of psychometric assessment tools, 360-degree feedback instruments, and certified training workshops.

Product overview

HART Consulting is a comprehensive HR consulting firm offering an integrated portfolio of talent management services and psychometric assessment tools. The core offering centers on three main pillars: (1) Consulting services including screening, selection, development programs, organizational studies, coaching, and health & safety consulting; (2) Psychometric assessment tools including the Hogan Assessments suite (HoganSELECT, HoganLEAD, HoganDEVELOP, HoganSAFETY, HoganTEAM, Hogan EQ, Hogan High Potential Talent, Hogan Judgment, Hogan Configure), Vienna Test System, and 360-degree feedback instruments; and (3) Training and certification programs including seminars, workshops, and the annual HR Strategic Conference. The company distributes licensed assessment instruments including Hogan Assessments products and Leadership Versatility Index (authorized distributor since 2012) as part of its professional services delivery model.

Differentiator

Problem solved

Functional benefit

Products and services

• Hogan Assessments Suite A suite of validated personality assessment instruments used by HART Consulting for selection, development, leadership evaluation, and workplace safety screening in corporate client engagements. Customers are HR leaders, talent acquisition teams, and L&D professionals in Romanian and Eastern European enterprises.
• Vienna Test System (VTS) Computerized cognitive abilities assessment system for evaluating verbal, numerical, and logical reasoning capabilities. Used by HART Consulting practitioners in selection and development engagements with corporate clients.
• EOS - Employee Opinion Surveys Employee opinion survey instrument for measuring workplace satisfaction, engagement, and organizational climate. Used in organizational culture diagnosis and engagement programs for corporate clients.
• CSS - Customer Satisfaction Survey Customer satisfaction survey instrument for measuring and analyzing client experience. Delivered as part of organizational studies and consulting engagements.
• Hogan 360° Feedback Multi-source feedback assessment collecting evaluations from supervisors, peers, and direct reports. Used in leadership development programs for senior managers and executives.
• Hogan Leader Focus 360 Leadership-focused 360-degree feedback assessment for evaluating leader effectiveness, delivered as part of executive coaching and leadership development engagements.
• Hogan High Potential Talent 360 360-degree feedback instrument specifically designed for identifying and developing high-potential talent within client organizations.
• Leadership Versatility Index (LVI) 360-degree feedback tool measuring leadership versatility and the "Too Little/Too Much" scale indicating when strengths become weaknesses through overuse. Distributed in Romania and Eastern Europe as an authorized partner since 2012.
• CCI 360° Feedback Competency-based 360-degree feedback instrument for comprehensive performance evaluation, used in leadership and management development programs.
• High Performing Team Assessment (HPTA) Assessment instrument for evaluating and developing high-performing team characteristics, used in team development and team diagnosis engagements.
• Team Assessment Survey Survey instrument for assessing team dynamics, communication, and performance, used in team development and organizational studies engagements.
• Talent Management Consulting Strategic consulting services for managing talent acquisition, development, and retention at corporate clients in Romania and Eastern Europe.
• Screening Services Candidate screening solutions including fresh graduate screening, driver selection, blue-collar screening, and Hogan Configure assessments for corporate clients.
• Selection Solutions Comprehensive selection services including Assessment Center, off-the-shelf solutions, customized selection, behavioral interviews, and ROI case studies for corporate clients.
• Assessment Center Structured assessment methodology evaluating candidates through simulations, exercises, and interviews, used by HART Consulting for executive selection and high-potential identification.
• Development Programs Comprehensive leadership and professional development programs including team development, leadership accelerator, new manager, manager, sales team, individual development, and individual leadership development programs, as well as the Development Center methodology.
• Organizational Studies Diagnostic services including team diagnosis and organizational culture assessment delivered as consulting engagements with corporate clients.
• Coaching Services Professional coaching services including team coaching and executive coaching for individual leaders and management teams in client organizations.
• Health and Safety at Work Consulting Workplace health and safety consulting including safety behavior diagnosis, safety-focused selection, and case studies — typically delivered to industrial and safety-critical organizations.
• Seminars and Certification Workshops Professional training including Hogan Assessments certification workshops (Level 1 and Level 2 for Fundamentals, Feedback, and Interpretation), leadership seminars (e.g., Who You Are Is How You Lead, Leading on the Dark Side, LVI 360 Certification), Interviewing Skills and Selection Tools training, and workshop-on-demand programs (Coaching Skills for Managers, How to Deliver Effective Feedback, How to Lead Digital Natives, Personality and Personal Growth). Audience is HR practitioners, consultants, and corporate L&D professionals.
• HR Strategic Conference Annual strategic HR conference covering leadership, talent management, and organizational psychology topics (e.g., Setting the Global Leadership Standard, Post-Pandemic Leadership, Innovate. Lead. Transform.). Delivered as a paid event primarily for HR leaders and senior executives in Romania.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• Leadership Versatility Index (LVI)coreTechnology or Integration · 1 January 2012HART Consulting is an authorized distributor for Leadership Versatility Index since 2012. The LVI 360 tool measures leadership versatility and identifies when strengths become weaknesses through the Too Little/Too Much scale, helping leaders understand their optimal impact levels.
• Hogan AssessmentscoreTechnology or IntegrationAuthorized distributor and certified provider of Hogan Assessments suite including HoganSELECT, HoganLEAD, HoganDEVELOP, HoganSAFETY, HoganTEAM, Hogan EQ, Hogan Configure, Hogan High Potential Talent, and Hogan Judgment. Provides Level 1 and Level 2 certification workshops for practitioners.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• SHL: Global leader in psychometric talent assessments and people analytics; directly comparable to HART as a competing provider of personality and cognitive assessment tools, 360 feedback, and selection solutions to enterprise clients.
• cut-e (Aon Assessment Solutions): Now part of Aon, cut-e offers psychometric and game-based talent assessments plus selection and development consulting — directly overlapping HART's screening, selection, and development program offerings.
• Talent Q (part of Korn Ferry): Provider of psychometric assessments, ability tests, and 360-degree feedback tools; directly comparable in the assessment instrument and feedback category that anchors HART's product portfolio.

Broad incumbents

• Hogan Assessments: The global publisher of the Hogan suite that HART distributes; comparable as the upstream platform owner offering assessments, certification, and consulting to a global enterprise market that overlaps HART's regional buyer base.
• Development Dimensions International (DDI): Global leadership development and selection firm offering assessment centers, leadership programs, and behavioral interviewing — directly comparable to HART's Leadership Accelerator, Assessment Center, and development program suite.
• Korn Ferry: Global organizational consulting firm providing talent management, leadership development, and assessment solutions at enterprise scale; comparable to HART in service category but with vastly broader geographic reach and resources.
• PwC Advisory (People & Organization): Big-4 advisory practice offering HR transformation, leadership development, and organizational design consulting; comparable at the enterprise services category level, often competing for the same Romanian and CEE client mandates.

Regional players

• CUBIK (Romania): Romanian HR consulting firm offering talent assessment, selection, and organizational development services; competes with HART in the same Bucharest-based enterprise client base with overlapping psychometric and development offerings.
• PPA Consulting (Romania): Romanian HR consulting and assessment firm serving corporate clients in Bucharest and surrounding markets with talent management, selection, and organizational development services comparable to HART's core offering.
• ManpowerGroup Romania: Global staffing and workforce solutions provider with strong Romanian presence; overlaps with HART in talent assessment, selection, and workforce development services to enterprise clients in the same geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/hart_hr
• YouTubeyoutube.com/user/HARTHRConsulting
• Facebookfacebook.com/HartHrConsulting
• LinkedInlinkedin.com/company/102442?trk=tyah

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hart Consulting