What Taylor Brooke Winery does

Taylor Brooke Winery is a Connecticut Farm Winery and USDA Registered Family Farm located on a 44-acre property in historic Woodstock, CT, founded in 2002 by the Auger family. The company produces over 20 wines across estate-grown classic varietals, hybrid reds suited to New England climate, sparkling wines, fruit-infused wines, dessert wines, and a flagship Spirit of Woodstock Brandy distilled at partner Westford Hill Distillers and aged 2-8 years in Hungarian Oak barrels via a Solera system. Core production is supported by 8 acres of intensive-method viticulture growing seven grape varietals (Cayuga White, Vignole, Frontenac Gris, St. Croix, Noiret, Corot Noir, Foch, Marquette).

The business model is direct-to-consumer, anchored by a tasting room that sells wine by the flight (5 wines), glass, and bottle, supplemented by a farm-focused cocktail bar (weekends only), an on-site yoga program (Vines & Vibes), VIP tastings with the winemaker at $25/person, and two tiers of private event hosting ($700 site fee for up to 50 guests; $5,000 site fee for buyouts). Additional revenue streams include online wine-to-go ordering via Toasttab, gift cards, a unified loyalty rewards program with sister brand Taylor Brooke Brewery, and wholesale distribution searchable via a Wine Finder tool up to a 500-mile radius. The company is an active member of the CT Wine Trail and Passport to Connecticut Farm Wineries programs.

The customer base consists of regional wine tourists, day trippers, private event hosts (weddings, rehearsal dinners, corporate events), cocktail enthusiasts, and wellness-focused visitors, with all sales concentrated in the Northeast U.S. The business is family-owned and operated by the Auger family, with second-generation winemaker/Co-Owner Nikki Auger leading operations following the 2017 passing of co-founder Dick Auger.

Name

Taylor Brooke Winery

Legal name

Taylor Brooke Farm LLC

Website

https://taylorbrookewinery.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Taylor Brooke Winery is a family-owned Connecticut farm winery producing 20+ estate-grown and fruit-infused wines plus brandy on a 44-acre Woodstock, CT estate, serving regional wine tourists and private event hosts via a direct-to-consumer tasting room and co-located brewery destination.

Ownership category

akta.pro rank

Product category

Farm Winery and Craft Beverages

NAICS

Wineries (312130)

SIC

Beverages (2080)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD)

Keywords

• Estate wine production
• Farm winery operations
• Wine tastings
• Craft brandy distilling
• Vineyard tours

Headquarters

HQ city

Woodstock

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. On-site Wine Sales: Wine sold by the flight, glass, and bottle at the tasting room. Wine flights offer 5 wines in one serving. The winery offers over 20 wines including estate-grown varietals, fruit-infused wines, sparkling wines, and dessert wines.
2. Cocktail Bar Sales: Craft cocktails featuring the Spirit of Woodstock Brandy, made with freshly squeezed juices and housemade syrups. Cocktails are served on weekends in the apothecary-style bar inside the winery tasting room.
3. Private Events: Private event hosting with two packages: Package 1 for up to 50 guests ($700 site fee plus beverage minimum) and Package 2 for large events/buyout ($5,000 site fee with $2,000 beverage minimum). After-hours events for rehearsal dinners and receptions.
4. Wine To Go / Online Orders: Wine and beer available for takeout ordering online for pickup at the brewery location.
5. Gift Cards: Physical gift cards sold at winery and brewery locations, and electronic gift cards available for purchase online.
6. Wine Distribution/Wholesale: Wines distributed to retail outlets. A wine finder tool on the website allows customers to search for where wines are available within various search radii.
7. Vines & Vibes Yoga Classes: Yoga classes taught by winemaker Nikki Auger who is also a RYT200 yoga instructor and Reiki Master. Gift cards available for yoga classes.
8. VIP Tastings: Premium tasting experiences with the winemaker or cellarmaster including facility tours, barrel tastings, and selected wines. Priced at $25 per person.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Taylor Brooke Winery produces and sells a diversified portfolio of 20+ estate-grown wines (varietals, hybrid reds, fruit-infused, sparkling, dessert) along with barrel-aged brandy and craft cocktails, served through a tasting room, weekend cocktail bar, online ordering, and wholesale distribution. The winery also hosts private events, VIP tastings with the winemaker, and yoga classes as part of a destination farm experience.

Product overview

Taylor Brooke Winery is a Connecticut Farm Winery and USDA Registered Family Farm located on a 44-acre farm in historic Woodstock, CT. The company produces a diverse portfolio of estate-grown wines including classic varietals (Cayuga White, Vignole, Traminette), hybrid red wines (Noiret, Corot Noir, St. Croix), fruit-infused wines (Summer Peach, Autumn Raspberry, Sunny Sangria), sparkling wines (Bubbly Brooke, Sparkling Rosé, Lambrusco, Sparkling Frontenac Gris), and dessert wines (Chocolate Essence, Raspberry Rendezvous). Their flagship products include Wine Dog 1 (semi-sweet Cayuga White) and The Spirit of Woodstock Brandy (barrel-aged brandy distilled from estate grapes). The winery also features a cocktail bar serving craft cocktails using their brandy, offers VIP tastings with the winemaker, hosts private events, and provides a unified rewards program with their adjacent brewery. The company grows seven different wine grape varietals on eight acres using intensive method farming.

Differentiator

Problem solved

Functional benefit

Products and services

• The Spirit of Woodstock Brandy Flagship brandy made from St. Croix grapes grown on the Taylor Brooke vineyard, distilled at Westford Hill Distillers using a copper pot still, and aged 2-8 years in new Hungarian Oak barrels on a Solera system. Drinks like a Bourbon with notes of sherry, vanilla, and brown spices. For consumers seeking locally-distilled craft brandy.
• Cayuga White Single varietal estate-grown dry aromatic white wine featuring notes of candied orange, white peaches, and wet stony minerality. Harvested at optimal sugar and acid balance. For consumers seeking dry estate white wines.
• Hop Harvest White A wine/beer hybrid made from Cayuga White base, fermented dry and dry-hopped with Citra hops, then force-carbonated. Smells like an IPA but tastes like a fizzy, dry white wine with notes of tangerine, grapefruit, honey, guava, mango, and passionfruit. Invented by the winemaker for those who love beer but cannot have gluten.
• Sparkling Frontenac Gris Sparkling white wine made from Frontenac Gris hybrid grapes grown on the vineyard. Features aromas of pineapple, guava, and bright citrus with bubbles delivering bursts of tropical fruit and a dry, crisp finish.
• Lambrusco A modern take on an Italian classic, this light, dry, fruit-forward sparkling red wine has notes of strawberries, cherries n' cream, red apple, and violet.
• Sparkling Rosé Wine A blend of free run juice collected from all red wine crushes, with each rosé fermented separately then blended. Features notes of strawberry, kiwi, and grapefruit with a hint of sweetness balanced by a crisp, fizzy finish.
• Bubbly Brooke A crisp and fruity Sauvignon Blanc sparkling wine with notes of pineapple, grapefruit, and peaches. First time in bottle after being successfully canned as an experiment in previous vintage.
• Vignole Estate grown dry white wine from Vignole grapes, known for being notoriously challenging to grow. Features notes of pineapple, green apple, and passionfruit with a blend that is both crisp and creamy due to partial Malolactic Fermentation.
• Woodstock Hill White Estate grown Vignole grape blended with Cayuga White. Starts with a kiss of sweetness giving way to notes of pineapple, orange blossoms, and flowers with rounded acidity and slight minerality.
• St. Croix Rosé Estate St. Croix free run juice rosé bursting with notes of strawberry, cherry, honeydew, and tart plum. Described as a 'red lover's summer sipper'.
• Traminette Semi-sweet white wine with a floral nose similar to Gewurztraminer. Has notes of ripe pineapple, grapefruit, and honey comb. Starts with a hint of sweetness but finishes crisp and dry.
• Wine Dog 1 The flagship semi-sweet Cayuga White wine with hints of ripe melon, tangerine, and honey. Has enough sweetness to balance acidity, described as not too sweet, not too dry. Pairs well with any cuisine.
• Summer Peach Fruit infused wine with sweet Cayuga White base and peach extract for over the top peach flavor. Sweet and juicy like biting into a fresh white peach. One of the top sellers.
• Autumn Raspberry Fruit infused wine with sweet Cayuga White base and raspberry extract. Smells like ripe, red raspberries picked on a warm sunny day. Excellent anytime of year.
• Sunny Sangria A blend of 100% Connecticut Grown Frontenac Gris with a splash of estate grown St. Croix grapes. Brimming with citrus notes, a hint of ginger, and bold blood orange essence.
• Corot Noir Estate light, fruit-forward, dry red wine similar to Chianti. Made from hybrid grapes with notes of red cherry, blueberries, and earthy leather tones. Designed to stay fresh and clean without heavy, jammy notes.
• Noiret Estate medium-weight red wine similar to Pinot Noir. Made from grapes with thick skin giving deeper color and heavier mouthfeel. Has notes of raspberry, blackberry, and spicy black pepper and cocoa.
• Roseland Red A blend of over 50% estate grapes (St. Croix, Noiret, and Corot Noir) vinified and oaked separately then blended. Medium-bodied red that is fruity, dry, and smooth.
• Woodstock Valley Red A blend of hybrid reds dominated by St. Croix, supported by Foch and Marquette. Super fruity and jammy with notes of black cherry, cocoa, and spice. Not too dry and not overly sweet.
• Chocolate Essence Sweet red dessert port style wine with chocolate extract added. Features strong notes of Swiss chocolate, vanilla, coffee, and strawberries n' cream. A cult classic at Taylor Brooke Winery.
• Raspberry Rendezvous Sweet dessert wine invoking raspberries cooking down for jam. Fragrant and fresh with aromas of red raspberries and blackberries. Can be used as a Chambord substitute in cocktails.
• Cocktail Bar Farm-focused craft cocktail bar nestled inside the winery tasting room like a speakeasy. Features cocktails made with Spirit of Woodstock Brandy, freshly squeezed juices, and housemade syrups. Cocktails are available on weekends. For visitors seeking farm-distilled craft cocktails.
• Vines & Vibes Yoga Yoga classes taught by Nikki Auger, winemaker and RYT200 yoga instructor. Classes include meditation, visualization, and gentle all-levels flow. Held at the winery with a focus on the connection between winemaking and yoga practice.
• VIP Tastings with the Winemaker/Cellarmaster Premium tasting experience where guests taste wines hand-selected by the winemaker and cellarmaster. Includes mini tour of facilities, barrel and tank tastings depending on the story being told. Price: $25/person, adults only, scheduled on specific dates.

Quantifiable outcome

• Wine variety available

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Westford Hill DistillerscoreStrategic or Co-development PartnerWestford Hill Distillers provides copper pot still distillation services for the Spirit of Woodstock Brandy. The brandy is distilled from red grapes grown on the Taylor Brooke vineyard, then transported to Westford Hill for distillation, and returned for aging and blending.
• Taylor Brooke BrewerycoreStrategic or Co-development PartnerTaylor Brooke Brewery is a sister company co-located on the same farm property in Woodstock, CT. The brewery is just a quick walk down the hill from the winery. Both operate under Taylor Brooke Farm LLC and share a unified rewards program. Visitors can experience both wine and beer at the same destination.
• CT Wine TrailcoreChannel Partner/ Reseller/ DistributorTaylor Brooke Winery is a proud member of the CT Wine Trail, participating in the CT Winter Wine Trail passport program (January-April) and the Passport to Connecticut Farm Wineries (Spring-Autumn). These programs drive wine tourism to member wineries.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Heritage Trail Vineyards: Connecticut farm winery on the CT Wine Trail producing estate wines with tasting room and event programming. Comparable estate-grown model and CT tourism customer overlap.
• Cassidy Hill Vineyard: Small Connecticut farm winery on the CT Wine Trail producing estate-grown hybrid varietal wines with a tasting room. Closely comparable in scale, estate viticulture, and tourism-led positioning.
• LaBelle Winery: New Hampshire estate winery with on-site tasting room, restaurant, private events, and broader event programming. Slightly larger regional peer with a similar destination winery/event model adjacent to the New England market.
• Stonington Vineyards: Connecticut vineyard and winery producing estate-grown wines with a tasting room on the CT Wine Trail. Same model of estate viticulture, on-site tasting, and tourism-driven direct sales.
• Saltwater Farm Vineyard: Connecticut coastal farm winery with a tasting room and event space. Comparable estate-vineyard, tourism-led tasting room model targeting Connecticut wine tourists.
• Priam Vineyards: CT Wine Trail member winery in Colchester, CT offering estate-grown wines and tasting room experiences with private events. Direct comparable on customer segment, product mix, and CT tourism channel.
• Jonathan Edwards Winery: CT Wine Trail estate winery in North Stonington, CT growing cold-climate hybrid grapes and operating a tasting room and private events. Directly comparable estate-grown, cold-climate farm winery serving the same Connecticut wine tourist segment.
• White Silo Farm & Winery: Small CT Wine Trail farm winery producing estate-grown fruit wines and traditional varietals with a tasting room. Closely comparable in scale, estate-grown fruit-forward portfolio, and CT tourism positioning.
• Chamard Vineyards: CT farm winery in Clinton, CT operating a tasting room and private events with estate-grown wines. Direct peer on the CT Wine Trail with similar destination/event-led business model.
• Sharpe Hill Vineyard: Connecticut estate winery on the CT Wine Trail producing estate-grown wines with a tasting room and event hosting in Pomfret, CT. Same farm-winery operating model with on-site retail and tourism focus as Taylor Brooke.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/vinesandvibesyoga
• Xx.com/taylorbrookect
• LinkedInlinkedin.com/company/taylor-brooke-winery

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Taylor Brooke Winery