Valkyrie Selections

What Valkyrie Selections does

Valkyrie Selections is a privately held wine importer and distributor founded in 2016 and headquartered in Healdsburg, California. The company curates and represents more than 50 family-owned wineries from Spain, France, Australia, New Zealand, and the United States, with an emphasis on producers pursuing balance, freshness, and natural or low-intervention winemaking. Its portfolio includes recognized estates such as Bodegas Mustiguillo, Bodegas Roda, Raventós i Blanc, Larmandier-Bernier, Pascal Clement, BK Wines, Menade, and Fernando de Castilla, alongside proprietary domestic projects including Averaen, Valravn, Requiem, and Marine Layer.

The business operates on a B2B wholesale import model. Valkyrie sources wines from its producer partners and distributes them across the United States through a network of state-level distributors, formalized in a 2025 Distributor List. The company does not sell directly to consumers; instead, restaurants, wine shops, and retailers access the portfolio through regional distributors. To support distributor and trade sell-through, Valkyrie maintains a downloadable library of technical sheets, point-of-sale materials (shelf cards, case cards), high-resolution bottle shots and label images, and press reviews from publications including Wine Advocate, James Suckling, Vinous, and Wine Enthusiast.

Valkyrie has invested in a sustainability initiative by committing to over one million Diam Origine carbon-negative closures for its domestic wine projects, and its portfolio has accumulated third-party validation, including Wine & Spirits' Top 100 Wineries of 2012 (Bodegas Mustiguillo), Wine Enthusiast Top 100 and International Wine Report Top 50 placements for Raventós i Blanc de Nit, and a 97-point James Suckling rating for Corimbo I 2010. The company operates with a small team of 1–10 employees and is not publicly listed.

Name

Valkyrie Selections

Legal name

Valkyrie Selections

Website

https://valkyrieselections.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Valkyrie Selections is a private, Healdsburg-based wine importer curating a portfolio of 50+ family-owned wineries from Spain, France, Australia, New Zealand, and the USA, distributed in the U.S. through state-level distributors serving restaurants and retailers.

Ownership category

akta.pro rank

Product category

Wine Import and Wholesale Distribution

NAICS

Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Alcohol Importers & Brand Owners (Wholesale) (CRAOAIAB)

akta.pro secondary industry

Craft & Specialty Beverage Wholesale (Local/Artisanal) (AFAIAGAH)

Keywords

• Wine import distribution
• Wine wholesale trade
• Artisan wine portfolio
• Family-owned wine producers
• Natural organic wine import

Headquarters

HQ city

Healdsburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Wine Import and Distribution: Valkyrie Selections imports and distributes wines from family-owned vineyards across Spain, France, Australia, New Zealand, and the USA. They operate as an importer bringing benchmark and emerging region wines to the US market through distributor relationships.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Valkyrie Selections imports wines from family-owned vineyards across Spain, France, Australia, New Zealand, and the USA and distributes them to U.S. trade accounts (distributors, restaurants, wine shops, retailers) through a network of state-level wholesale distributors. The company curates a portfolio of more than 50 producers, with a focus on artisanal, natural, organic, and biodynamic wines from benchmark and emerging regions, and provides downloadable trade support materials (technical sheets, POS, bottle shots, labels, press reviews) to support distributor and retail sales.

Product overview

Valkyrie Selections is a wine importer portfolio offering a curated selection of wines from family-owned vineyards across Spain, France, Australia, New Zealand, and the USA. The portfolio includes producers such as Bodegas Mustiguillo (Spain), BK Wines (Australia), Pascal Clement (France/Burgundy), Menade (Spain/Rueda), Azul y Garanza (Spain/Navarra), Bodegas Roda (Spain/Rioja), Larmandier-Bernier (France/Champagne), Raventós i Blanc (Spain/Cava), Valravn (USA/Oregon & California), AVERÆN (USA/Oregon), and Fernando de Castilla (Spain/Jerez). Supporting services include downloadable technical sheets, point of sale materials, bottle shots, label images, and press reviews from major wine publications.

Differentiator

Problem solved

Functional benefit

Brands

• Valkyrie Selections: Wine importer representing family-owned vineyards across Spain and France seeking balance, freshness and acidity.

Products and services

• Valkyrie Selections Wine Portfolio A curated, multi-country portfolio of wines imported by Valkyrie Selections from family-owned vineyards across Spain, France, Australia, New Zealand, and the USA, including red, white, rosé, sparkling, sherry, cider, and vermouth styles. Sold wholesale to U.S. state distributors, restaurants, wine shops, and specialty retailers seeking distinctive, artisanal wines from benchmark and emerging regions.
• Bodegas Mustiguillo (Spanish producer) Spanish Valencia producer led by Toni Sarrion, recognized for elevating the indigenous Bobal grape to world-class status and awarded Top 100 Wineries of 2012 by Wine & Spirits; holds the Vino de Pago El Terrerazo designation. Wines imported by Valkyrie Selections for U.S. distribution.
• BK Wines (Australian producer) Australian natural wine producer from Adelaide Hills established 2007 by Brendon and Kirstyn Keys, known for minimal-intervention, small single-vineyard wines fermented with wild yeasts, often unfined and unfiltered, with skin-contact and clay egg fermentations. Imported by Valkyrie Selections for U.S. distribution.
• Pascal Clement (Burgundy producer) Burgundy micro-négociant founded 2012 by Pascal Clement, working with 15 farmers across Burgundy using non-interventionist winemaking with native yeasts and natural malolactic fermentation. Imported by Valkyrie Selections for U.S. distribution.
• Menade (Spanish Rueda producer) Spanish organic Verdejo producer from Rueda, run by the sixth-generation Sanz siblings since 2003, focused on natural wines and organic certification. Imported by Valkyrie Selections for U.S. distribution.
• Azul y Garanza (Spanish Navarra producer) Spanish Navarra producer of natural wines made from Garnacha and indigenous varieties including Garnacha Blanca. Imported by Valkyrie Selections for U.S. distribution.
• Bodegas Roda (Spanish Rioja producer) Spanish Rioja producer of Tempranillo- and Graciano-based wines including Cirsion, Roda I Reserva, Roda Reserva, and Sela. Imported by Valkyrie Selections for U.S. distribution.
• Larmandier-Bernier (Champagne producer) Biodynamic Champagne producer from Vertus in Côte des Blancs, producing Pinot Noir and Chardonnay-based cuvées including Latitude, Longitude, and Terre de Vertus. Imported by Valkyrie Selections for U.S. distribution.
• Raventós i Blanc (Spanish Cava producer) Spanish Cava producer from Conca del Riu Anoia, recognized as a benchmark sparkling-wine estate producing Blanc de Blancs, De Nit, and Textures de Pedra. Imported by Valkyrie Selections for U.S. distribution.
• Valravn (U.S. domestic producer) California-based producer of Pinot Noir, Chardonnay, Cabernet Sauvignon, Sauvignon Blanc, and Zinfandel from Willamette Valley and Napa. Distributed domestically through the Valkyrie Selections trade network.
• AVERÆN (Oregon producer) Oregon producer specializing in Willamette Valley Pinot Noir and Chardonnay from single-vineyard sites. Distributed domestically through the Valkyrie Selections trade network.
• Fernando de Castilla (Spanish Jerez producer) Spanish Jerez producer of Sherry wines, including Antique and Classic lines of Fino, Amontillado, Oloroso, Palo Cortado, and Pedro Ximénez. Imported by Valkyrie Selections for U.S. distribution.

Quantifiable outcome

• Top 100 Wineries of 2012 recognition for Bodegas Mustiguillo by Wine & Spirits
• +2 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• Broad Network of DistributorscoreChannel Partner/ Reseller/ DistributorValkyrie Selections works with a broad network of distributors across the United States. Distributors help locate wines in different states and represent the company's portfolio of imported wines. A distributor list (2025) is available for reference.
• Bodegas MustiguillocoreStrategic or Co-development PartnerSpanish producer led by Toni Sarrion who began crusade to save indigenous variety Bobal. Recognized as Top 100 Wineries of 2012 by Wine & Spirits. Holds Vino de Pago El Terrerazo designation since 2010, part of Grandes Pagos de España organization. 89 hectares of contiguous vineyards at 800-824 meters altitude on limestone soils.
• BK WinescoreStrategic or Co-development PartnerAustralian natural wine producer established 2007 by Brendon and Kirstyn Keys. Poster child for modern artisan natural wine movement in Adelaide Hills. Wines from small single vineyard sites, fermented with wild yeasts, unfined and unfiltered, some with extended skin contacts and clay fermentation eggs.
• Pascal ClementcoreStrategic or Co-development PartnerBurgundy micro-négoçiant founded 2012 by Pascal Clement. Born in Savigny-les-Beaune, worked at legendary Domaine Coche-Dury. Non-intervention winemaking with native yeasts, natural malolactic. Works with 15 farmers/vineyard owners across Burgundy.
• MenadecoreStrategic or Co-development PartnerSpanish organic Verdejo producer from Rueda. Sanz family (sixth generation) took over estate in 2003. Pioneers in organic certification. Natural wines with spontaneity, authenticity, and ecology support.
• Diam (Cork Supplier)coreTechnology or IntegrationDiam Origine corks - technologically advanced, carbon-negative closures. Made from natural cork cleaned with patented supercritical CO2 process, combined with plant-based renewable polymers and beeswax. Guarantees uniform consistency, elasticity, customizable permeability, and TCA-free. One of the earliest and most significant adopters in the industry.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Skurnik Wines: New York-based importer of fine wines from family-owned estates across France, Italy, Austria, and other regions. Comparable as a similarly-positioned small-to-mid importer with curated grower-producer portfolios and distributor network.
• Loosen Bros. USA: Importer of German Mosel Riesling and other estate wines, distributing nationally through wholesalers. Comparable as a regional specialist importer working through three-tier distribution with family-owned estate producer relationships.
• Vias Imports: Long-standing Italian wine importer with national distribution. Comparable in scope and business model as a U.S. importer sourcing exclusively from small family estates and selling via state distributors.
• Polaner Selections: Family-owned importer of estate-grown wines from France, Italy, Spain, and beyond, distributing nationally through state wholesalers. Closely comparable in size, multi-origin sourcing strategy, and family-vineyard curation.
• Broadbent Selections: Importer of family-owned winery portfolios including Champagne, Burgundy, and Spanish wines. Comparable as a multi-region small importer with broad distributor relationships across the U.S.
• Louis/Dressner Selections: Importer of natural, low-intervention wines from France and beyond with strong on-premise and natural-wine channel presence. Comparable on the natural/low-intervention curation angle that overlaps with several Valkyrie producers.
• European Cellars: Importer focused on organic and biodynamic estate wines from France, Italy, Germany, and Austria. Similar model importing small-production natural/organic producers into the U.S. through distributors.
• Rosenthal Wine Merchant: Importer of grower-produced Champagne and fine wines from France and Germany. Comparable as a similarly-sized specialist importer relying on distributor relationships and sommelier trade channels.
• Kermit Lynch Wine Merchant: Berkeley-based importer and distributor of artisanal, terroir-driven wines from France and Italy. Most direct comparable: similar small-team import model, family-owned producer focus, and trade/distributor-led GTM motion.
• Terry Theise Estate Selections: Importer specializing in grower-producer Champagne, Alsace, Germany, and Austria. Direct comparable on the artisanal/grower-producer thesis and on-premise sommelier-driven distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/valkyriewines
• Facebookfacebook.com/ValkyrieSelections
• LinkedInlinkedin.com/company/valkyrie-selections-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valkyrie Selections