Living Abroad
Living Abroad is a B2B content and subscription platform, founded in 1987, that delivers curated destination guides, cultural training, and travel preparation to global mobility and HR teams at 400 of the Fortune 1000.
- Company typePrivate
- Founded1987
- HeadquartersNorwalk, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Living Abroad does
Living Abroad LLC is a privately held B2B content and subscription platform founded in 1987 (originally as Craighead Publications) and headquartered in Connecticut. The company delivers curated, expert-written destination information, cultural training, and travel preparation to global mobility and HR teams at large multinationals, with stated trust from 400 of the Fortune 1000 and channel resale through Relocation Management Companies including Cornerstone Relocation Group, Weichert Workforce Mobility, Relocity, PIVT, and Equus. It also maintains named accounts across professional services (KPMG, Accenture, Gartner), financial services (Citi), hospitality (Four Seasons), and major energy firms.
The product portfolio is anchored by three core offerings: the International Relocation Center (IRC) covering 240+ destinations and 600+ cities with destination reports on geography, culture, business practices, housing, schools, healthcare, and transportation; the Global Business Travel Center covering 150+ countries with pre-departure preparation for short-term business travelers; and CultureCoach Online, a self-paced cultural learning platform with 10 modules and a 30-question Cultural Profile Questionnaire. The technology stack is a web-based, mobile-responsive content platform with an API that enables partner platforms to embed and customize destination information. Supporting modules include the International Move Planner, Relocation Essentials (85+ articles), Family Center, Reference Pro, the Create My Report PDF generator, and the Corporate Assessment Tool. Content is the central asset, maintained by a small in-house team (6 named staff) and recognized for unique coverage of mental health resources across 104 countries and LGBTQ+ guidance across 133 countries.
Living Abroad operates a subscription-based revenue model. Direct enterprise sales drive annual or multi-year contracts priced on a tiered basis by number of destinations (1-10, 11-25, 26-50, or all 240+), with custom enterprise agreements and a 2-week free trial across 3 destinations. A secondary stream comes from API and white-label licensing through RMCs and relocation tech platforms. Marketing is executed via a long-form blog, a weekly email newsletter, and active participation in industry events hosted by the Forum for Expatriate Management (FEM), Worldwide ERC (WERC), and the European Relocation Association (EuRA). The company is privately held, WBENC-certified as woman-owned (2021), and EcoVadis Bronze certified (2023).
Living Abroad firmographics
Firmographics- Name
- Living Abroad
- Legal name
- Living Abroad LLC
- Website
- https://livingabroad.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Living Abroad is a B2B content and subscription platform, founded in 1987, that delivers curated destination guides, cultural training, and travel preparation to global mobility and HR teams at 400 of the Fortune 1000.
- Ownership category
- akta.pro rank
Living Abroad industry classification
Industry- Product category
- Global Mobility & Relocation Information Services
- NAICS
- Travel Arrangement and Reservation Services (5615), All Other Travel Arrangement and Reservation Services (561599)
- akta.pro primary industry
- International Relocation Management (End-to-End) (HSAKACAE)
- akta.pro secondary industries
- Travel Deal, Loyalty & Subscription Platforms (BPAMAIAM), Travel Subscription, Membership & Deal Clubs (THAKAAAL)
Keywords
Where Living Abroad is headquartered
LocationHeadquarters
- HQ city
- Norwalk
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Living Abroad business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Subscription - International Relocation Center: Annual or multi-year subscription model providing unlimited access to destination reports for all employees within a subscribing organization. Tiered based on number of destinations covered (1-10, 11-25, 26-50, or all 240+ destinations).
- Subscription - Global Business Travel Center: Annual or multi-year subscription for corporate travel managers to provide business travelers with destination preparation content.
- Subscription - CultureCoach Online: Licensing of cultural training modules and learning platform on a subscription basis.
- API/Platform Licensing: B2B API access and white-label licensing arrangements with relocation tech platforms and RMCs to embed Living Abroad content.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Tier 1: All Destinations - Full access to 240+ destinations |
| Subscription | Multi-year contract | Tier 2: 26-50 Destinations |
| Subscription | Multi-year contract | Tier 3: 11-25 Destinations |
| Subscription | Multi-year contract | Tier 4: 1-10 Destinations |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Living Abroad product offering
Product offeringCore offering
Living Abroad provides subscription-based web platforms that deliver curated, expert-written destination reports and cultural training content to help global companies prepare employees for international relocations and business travel. Its three core products — the International Relocation Center (240+ destinations), Global Business Travel Center (150+ countries), and CultureCoach Online — are sold as annual or multi-year enterprise subscriptions, with content also licensed via API and white-label to relocation tech platforms and RMCs.
Product overview
Living Abroad offers a suite of three interconnected core products designed for global mobility and international relocation: the International Relocation Center (IRC), the Global Business Travel Center, and CultureCoach Online. The IRC provides unlimited access to destination reports for 240+ destinations and 600+ cities, supplemented by modular add-ons including Relocation Essentials (85+ articles), Family Center, International Move Planner, Reference Pro, and a Cultural Profile Questionnaire. The Global Business Travel Center focuses on short-term business travelers with reports for 150+ countries. CultureCoach Online is an e-learning platform with 10 modules for cultural competency development. The company also publishes a comprehensive relocation book and offers a Corporate Assessment Tool for mobility leaders. All products leverage Living Abroad's curated, expert-written content trusted by Fortune 1000 companies for over 35 years.
Differentiator
Problem solved
Functional benefit
Products and services
- International Relocation Center (IRC) Subscription-based web platform providing unlimited access to comprehensive destination reports covering 240+ destinations and 600+ cities, designed to prepare employees and their families for international relocation with curated, business-specific content on culture, daily life, housing, schools, healthcare, transportation, and practical logistics. Sold to enterprises (Fortune 1000) on tiered annual/multi-year subscriptions based on destination count.
- Global Business Travel Center Subscription-based web platform providing destination reports and travel checklists for short-term business trips to over 150 countries, covering business customs, travel requirements, health, transportation, safety, and communications information for business travelers. Sold to enterprises as annual/multi-year subscriptions.
- CultureCoach Online Self-paced interactive cultural learning e-learning platform with 10 modules covering cultural agility, understanding culture, cultural profiles, intercultural communication, working in new cultures, repatriation, and online DEI training. Includes a 30-question Cultural Profile Questionnaire and a certificate of completion. Sold on a subscription/licensing basis to enterprises.
- Moving Abroad: A Practical Guide for International Relocation Comprehensive published book designed to equip individuals with knowledge and tools for successful international relocation, covering challenges, opportunities, daily life navigation, cultural integration, and family considerations. Sold as a standalone book product via the Living Abroad website.
- Corporate Assessment Tool A self-assessment tool for corporate mobility leaders that surfaces three critical questions about assignee preparation — daily life understanding, cultural preparation, and practical logistics readiness — designed to take five minutes to complete. Functions as a lead-generation and value-demonstration offering for enterprise prospects.
- Living Abroad API / Platform Licensing B2B API access and white-label licensing of Living Abroad's destination content library, enabling partner platforms (Relocity, PIVT, Equus) and Relocation Management Companies to embed curated destination information directly into their own mobile applications, client portals, and corporate intranets.
Quantifiable outcome
- Trusted by 400 of the Fortune 1000 companies
- +2 more outcomes
Companies that use Living Abroad
Customer profileNamed customers11 records
Segments1 record
Ideal customer profiles3 records
Living Abroad technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature6 records
Living Abroad partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core.
- RelocitycoreRelocity is a mobile relocation platform that uses Living Abroad's API to provide curated, personalized destination content to transferees. The partnership enables a customized experience where each transferee receives pertinent information when needed.
- PIVTcoreRelocation technology platform integrating Living Abroad content for their user base. Integration described as seamless with extremely useful content.
- EquuscoreTechnology partner with API integration into Living Abroad platform. Equus praised Living Abroad's tech team responsiveness and dedication in resolving integration issues.
- Cornerstone Relocation GroupcoreFull-service relocation company using Living Abroad via employee and client portals, providing destination reports to globally relocating customers.
- Weichert Workforce MobilitycoreWorkforce mobility company partnered with Living Abroad for destination content. Living Abroad team rapidly added new cities on request for Weichert's large corporate clients.
- Forum for Expatriate Management (FEM)coreIndustry association for expatriate management. Living Abroad's President Cathy Heyne facilitates the NYC Chapter of FEM, bridging corporate communities with industry leaders.
- Worldwide ERC (WERC)coreLeading association for talent management and workforce relocation professionals worldwide. Living Abroad recognized as a member and supporter of WERC initiatives.
- EuRA (European Relocation Association)coreProfessional industry body for relocation providers and affiliated services. Living Abroad participates in EuRA conferences and events.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Living Abroad competitors and assessment
Company assessmentBroad incumbents
- BGRS: BGRS is a major global mobility and relocation services provider offering destination services among its broader portfolio, making it a broad incumbent overlap with Living Abroad's content offerings.
- Berlitz: Berlitz is a global language and cross-cultural training incumbent with deep enterprise distribution; its cultural training portfolio overlaps with Living Abroad's CultureCoach Online while operating at significantly greater scale.
- Cartus: Cartus is one of the largest global relocation management companies, serving Fortune 500 mobility programs with end-to-end services including destination support, competing with Living Abroad at the broad-services layer.
Direct peers
- CapRelo: CapRelo is a global mobility management company providing relocation, cultural training, and destination services to enterprise clients, with a similar product breadth to Living Abroad's combined offerings.
- RW3 CultureWizard: RW3 CultureWizard provides cross-cultural training and destination resources specifically for global assignees and their families, directly competing with Living Abroad's CultureCoach Online and IRC offerings.
- ERI Economic Research Institute: ERI provides global cost-of-living, salary, and relocation data to HR and global mobility teams, overlapping directly with Living Abroad's destination-information offering for enterprise relocation programs.
- Relocity: Relocity is a mobile relocation platform that uses Living Abroad's API for destination content, but also competes in providing curated host-location information to assignees, making it both a partner and a direct competitor.
Emerging players
- InterNations: InterNations operates a large expat community and information platform, offering destination and lifestyle content to internationally mobile individuals as an emerging alternative to Living Abroad's enterprise-focused content.
- Expatica: Expatica is a digital information portal providing destination guides, relocation, and lifestyle content for expats, competing in the broader destination content space that Living Abroad also serves.
- MoveHub: MoveHub is a relocation comparison and content platform that aggregates destination and moving information for consumers and corporate users, intersecting with Living Abroad's destination-information offering in a more consumer-led form.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Living Abroad compliance and trust
Trust signalCompliance3 records
Living Abroad financial estimates
Financial estimateRevenue estimate
Valuation estimate
Living Abroad leadership team
Management profileNumber of profiles
Profiles6 records
Living Abroad funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Living Abroad M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Living Abroad
What does Living Abroad do?
Living Abroad provides subscription-based web platforms that deliver curated, expert-written destination reports and cultural training content to help global companies prepare employees for international relocations and business travel. Its three core products — the International Relocation Center (240+ destinations), Global Business Travel Center (150+ countries), and CultureCoach Online — are sold as annual or multi-year enterprise subscriptions, with content also licensed via API and white-label to relocation tech platforms and RMCs.
Is Living Abroad a public or private company?
Living Abroad is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Living Abroad founded?
Living Abroad was founded in 1987. It employs 1 to 10 people.
Where is Living Abroad based?
Living Abroad is headquartered in Norwalk, United States, in the North America region.
How does Living Abroad make money?
Four revenue lines are on record. Subscription - International Relocation Center is the primary driver. The others are subscription - Global Business Travel Center, subscription - CultureCoach Online and API/Platform Licensing.
Who are Living Abroad's main competitors?
Broad incumbents on record are BGRS, Berlitz and Cartus. Direct peers are CapRelo, RW3 CultureWizard, ERI Economic Research Institute and Relocity. Emerging players are InterNations, Expatica and MoveHub.
Does Living Abroad have an API?
Yes. Living Abroad provides an API that allows partners to access and integrate its destination content library into their own platforms. Testimonials from clients such as Relocity and PIVT indicate that accessing content via the Living Abroad API enables them to deliver curated and customized experiences to their users, providing location-specific information in a personalized manner. The API allows partners to embed destination reports and cultural information directly into their mobile applications and client portals.
What industry is Living Abroad in?
Living Abroad's product category is Global Mobility & Relocation Information Services. Its primary akta.pro industry code is HSAKACAE, International Relocation Management (End-to-End), with a secondary code of BPAMAIAM, Travel Deal, Loyalty & Subscription Platforms. Its NAICS code is 5615.