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Plum

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uuid000l52u

Namestring
Plum
Legal namestring
UVNV, LLC
Websiteurl
plum.mobi
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Plum (legal entity UVNV, LLC) is a wholesale wireless platform provider and Mobile Virtual Network Aggregator (MVNA) operating exclusively on T-Mobile's 5G network. Founded in 2012 as part of a decade-long strategic collaboration with T-Mobile, the company is headquartered in Costa Mesa, California, and operates as a subsidiary of UVNV, Inc. Plum enables businesses, startups, and organizations to launch or embed wireless connectivity without building their own network infrastructure, providing the technical platform, network access, regulatory know-how, and operational support required to operate MVNOs, IoT connectivity programs, fixed wireless offerings, and white-label wireless brands.

Plum's product portfolio comprises five interconnected programs. The Aggregator Program helps companies launch their own MVNO brand on T-Mobile's 5G network, with full technical integration, SIM kitting, and back-office support. The Solutions Program embeds cellular connectivity into partner products and services such as retail POS, kiosks, digital signage, and voice applications. Data-Only Plans provide pooled mobile broadband, fixed wireless access, failover, and SD-WAN for IoT devices and infrastructure. Business Wireless addresses wholesale plans for specialty applications including device bundling and system integration for retail, hospitality, and entertainment. Higher Calling is a niche program that packages Plum's wholesale capabilities into a fundraising vehicle for faith-based organizations. The technical stack includes an advanced partner portal for SIM, plan, and account management; an API-based fulfillment system for order and SIM configuration; custom Enhanced Optical Numbering (EON); and dual integration pathways (direct OSS/BSS integration or MVNE-mediated integration).

Plum operates a B2B wholesale go-to-market using consultative field sales supported by dedicated account management, engineering, operations, product, legal, and finance teams. Revenue derives from managed services for MVNO and white-label programs, recurring subscription fees for connectivity solutions, and usage-based charges for data-only plans; pricing is custom and quote-based. Distribution channels include direct enterprise sales, MVNE partner integrations for mid-market, and white-label/OEM relationships. The company has 101–250 employees, no publicly disclosed revenue, and only one known funding event — a $118,000 Techstars round in August 2013 — suggesting the business has been primarily bootstrapped and operationally financed. Recognized on Inc. 500's fastest-growing companies list, Plum continues to expand its program surface through its deepened 2022 T-Mobile partnership.

Short descriptiontext

Plum is a wholesale wireless platform and MVNA operating exclusively on T-Mobile's 5G network, enabling businesses, MVNOs, and organizations to launch branded wireless, IoT, fixed wireless, and white-label connectivity programs without owning network infrastructure.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersCosta Mesa, United States
HQ citystring
Costa Mesa
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
wholesale wireless services, MVNO enablement platform, mobile virtual network operator, wireless connectivity solutions, 5G network services
Industry1 code
1Mobile Wholesale & Roaming Providers (Interconnect, IOT, Roaming Hubs)
CodeHDAIAAADPrimaryYes
NAICS code2 codes
  • Telecommunications Resellers and Agents for Wireless Telecommunication Services51712
  • Agents for Wireless Telecommunications Services517122
SIC code1 code
  • Radiotelephone Communications4812
Product category
Wholesale Wireless Services (MVNA)
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Aggregator/MVNO Program
TypeManaged Services
Description

Wholesale connectivity services enabling companies to launch their own MVNO brands on T-Mobile's 5G network. Plum provides the technical platform, network access, training, and support services for partners to offer talk, text, and data plans to end consumers.

plum.mobi
2Solutions Program
TypeSubscription Recurring
Description

Connectivity and tools to power devices, products, and services including voice, SMS, and data plans bundled with hardware for business and consumer applications.

plum.mobi
3Data-Only Plans
TypeUsage Based
Description

Mobile broadband and fixed wireless access plans providing pooled data, IoT connectivity, failover, and SD-WAN services for devices, sensors, and infrastructure.

plum.mobi
4White-label Wireless Programs
TypeManaged Services
Description

Complete white-label wireless programs allowing organizations to brand and resell cellular connectivity under their own brand identity.

plum.mobi
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Plum operates as a wholesale wireless program provider (MVNA) exclusively on T-Mobile's 5G network, enabling businesses, MVNOs, and organizations to launch their own wireless brands or integrate cellular connectivity into products. Its portfolio includes the Aggregator Program (MVNO launch), Solutions Program (connectivity for products/services), Data-Only Plans (mobile broadband, IoT, SD-WAN), and Business Wireless plans, backed by a partner portal, APIs, and SIM kitting.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Plum is a wholesale wireless program provider operating on the T-Mobile 5G network, offering a portfolio of interconnected programs designed for businesses to launch or expand in the wireless space. The core offerings include the Aggregator Program (for launching MVNOs), Solutions Program (connectivity for products and services), Data-Only Plans (mobile broadband and fixed wireless), and Business Wireless (wholesale plans for specialty applications). These programs share common infrastructure on the T-Mobile network and can be combined or used independently depending on partner needs. Additional offerings like Higher Calling extend the platform to specific vertical markets.

Product and service2 records
1Aggregator Program
CategoryWholesale Wireless / MVNO Enablement
Description

Wholesale wireless program enabling companies to launch their own Mobile Virtual Network Operator (MVNO) business on the T-Mobile 5G network, providing technical expertise, platform connectivity, product training, flexible integration options, and SIM kitting services for new wireless brands.

2Solutions Program
Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2022-08-09
Description

Plum operates exclusively on T-Mobile's 5G network under a decade-long strategic relationship expanded in August 2022. This exclusive collaboration enables Plum to offer wholesale wireless programs including MVNO services, ACP programs, fixed wireless, data failover, SD-WAN, and white-label wireless programs on America's largest, fastest, and most reliable 5G network. T-Mobile's network combined with Plum's technical capabilities and go-to-market expertise enables customers to capitalize on wireless opportunities nationwide.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

BICS provides wholesale voice, data, and IoT connectivity services globally, including MVNO enablement and roaming. It is a comparable wholesale telecom and MVNO infrastructure platform, though with broader international reach than Plum.

TypeDirect peer
Description

Aeris is a leading IoT MVNO and connectivity platform providing cellular data services, SIM management, and managed connectivity solutions. Like Plum, it enables enterprises to embed wireless connectivity into products without owning carrier infrastructure.

TypeDirect peer
Description

Syniverse provides wholesale telecom services including signaling, roaming, and MVNO enablement platforms. It competes with Plum in the carrier-intermediation and wholesale wireless space serving enterprise and MVNO customers.

TypeDirect peer
Description

KORE Wireless is an IoT-focused MVNO and connectivity platform offering managed wireless services, SIM management, and device connectivity across multiple carrier networks. It directly overlaps with Plum's Solutions and Data-Only Plans programs serving enterprises and IoT providers.

TypeEmerging player
Description

Mint Mobile operates as a T-Mobile-owned MVNO offering consumer prepaid wireless service on the T-Mobile network. It is comparable as a successful consumer wireless brand that scaled on T-Mobile wholesale infrastructure — illustrating both the opportunity and the carrier's preference for direct relationships.

TypeBroad incumbent
Description

Netcracker offers end-to-end BSS/OSS and digital BSS platforms used by large operators and MVNOs. As a broader incumbent in telecom software, it competes with parts of Plum's technology stack for larger MVNO partners seeking turnkey OSS/BSS.

TypeDirect peer
Description

iBASIS is a global wholesale telecommunications provider offering mobile data, IoT connectivity, and roaming services. Its wholesale carrier-services model and IoT platform compete directly with Plum's data and MVNO enablement offerings.

TypeEmerging player
Description

MATRIXX provides digital commerce, charging, and BSS platforms adopted by MVNOs and MVNAs to monetize network services. It is comparable as an enabling technology layer that MVNA platforms (including Plum-style aggregators) integrate for OSS/BSS functions.

TypeDirect peer
Description

Telna operates as a global MVNO and MVNA aggregator offering wholesale wireless services, managed connectivity, and white-label platforms. Its role as an enabler for MVNO launches and IoT deployments is directly comparable to Plum's Aggregator and Solutions programs.

TypeEmerging player
Description

Consumer Cellular is an MVNO targeting the 50+ demographic, leveraging wholesale carrier relationships for its branded wireless service. While a downstream consumer MVNO rather than an enabler, it is a comparable model of building a successful brand on top of wholesale carrier capacity.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Plum

Wholesale Wireless Services (MVNA)plum.mobi

Plum is a wholesale wireless platform and MVNA operating exclusively on T-Mobile's 5G network, enabling businesses, MVNOs, and organizations to launch branded wireless, IoT, fixed wireless, and white-label connectivity programs without owning network infrastructure.

What Plum does

Plum (legal entity UVNV, LLC) is a wholesale wireless platform provider and Mobile Virtual Network Aggregator (MVNA) operating exclusively on T-Mobile's 5G network. Founded in 2012 as part of a decade-long strategic collaboration with T-Mobile, the company is headquartered in Costa Mesa, California, and operates as a subsidiary of UVNV, Inc. Plum enables businesses, startups, and organizations to launch or embed wireless connectivity without building their own network infrastructure, providing the technical platform, network access, regulatory know-how, and operational support required to operate MVNOs, IoT connectivity programs, fixed wireless offerings, and white-label wireless brands.

Plum's product portfolio comprises five interconnected programs. The Aggregator Program helps companies launch their own MVNO brand on T-Mobile's 5G network, with full technical integration, SIM kitting, and back-office support. The Solutions Program embeds cellular connectivity into partner products and services such as retail POS, kiosks, digital signage, and voice applications. Data-Only Plans provide pooled mobile broadband, fixed wireless access, failover, and SD-WAN for IoT devices and infrastructure. Business Wireless addresses wholesale plans for specialty applications including device bundling and system integration for retail, hospitality, and entertainment. Higher Calling is a niche program that packages Plum's wholesale capabilities into a fundraising vehicle for faith-based organizations. The technical stack includes an advanced partner portal for SIM, plan, and account management; an API-based fulfillment system for order and SIM configuration; custom Enhanced Optical Numbering (EON); and dual integration pathways (direct OSS/BSS integration or MVNE-mediated integration).

Plum operates a B2B wholesale go-to-market using consultative field sales supported by dedicated account management, engineering, operations, product, legal, and finance teams. Revenue derives from managed services for MVNO and white-label programs, recurring subscription fees for connectivity solutions, and usage-based charges for data-only plans; pricing is custom and quote-based. Distribution channels include direct enterprise sales, MVNE partner integrations for mid-market, and white-label/OEM relationships. The company has 101–250 employees, no publicly disclosed revenue, and only one known funding event — a $118,000 Techstars round in August 2013 — suggesting the business has been primarily bootstrapped and operationally financed. Recognized on Inc. 500's fastest-growing companies list, Plum continues to expand its program surface through its deepened 2022 T-Mobile partnership.

Plum firmographics

Firmographics
Name
Plum
Legal name
UVNV, LLC
Website
https://plum.mobi
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
101–250 employees
Short description
Plum is a wholesale wireless platform and MVNA operating exclusively on T-Mobile's 5G network, enabling businesses, MVNOs, and organizations to launch branded wireless, IoT, fixed wireless, and white-label connectivity programs without owning network infrastructure.
Ownership category
akta.pro rank

Plum industry classification

Industry
Product category
Wholesale Wireless Services (MVNA)
NAICS
Telecommunications Resellers and Agents for Wireless Telecommunication Services (51712), Agents for Wireless Telecommunications Services (517122)
SIC
Radiotelephone Communications (4812)
akta.pro primary industry
Mobile Wholesale & Roaming Providers (Interconnect, IOT, Roaming Hubs) (HDAIAAAD)

Keywords

  • Wholesale wireless services
  • MVNO enablement platform
  • Mobile virtual network operator
  • Wireless connectivity solutions
  • 5G network services

Where Plum is headquartered

Location

Headquarters

HQ city
Costa Mesa
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Plum business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

  1. Aggregator/MVNO Program: Wholesale connectivity services enabling companies to launch their own MVNO brands on T-Mobile's 5G network. Plum provides the technical platform, network access, training, and support services for partners to offer talk, text, and data plans to end consumers.
  2. Solutions Program: Connectivity and tools to power devices, products, and services including voice, SMS, and data plans bundled with hardware for business and consumer applications.
  3. Data-Only Plans: Mobile broadband and fixed wireless access plans providing pooled data, IoT connectivity, failover, and SD-WAN services for devices, sensors, and infrastructure.
  4. White-label Wireless Programs: Complete white-label wireless programs allowing organizations to brand and resell cellular connectivity under their own brand identity.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Plum product offering

Product offering

Core offering

Plum operates as a wholesale wireless program provider (MVNA) exclusively on T-Mobile's 5G network, enabling businesses, MVNOs, and organizations to launch their own wireless brands or integrate cellular connectivity into products. Its portfolio includes the Aggregator Program (MVNO launch), Solutions Program (connectivity for products/services), Data-Only Plans (mobile broadband, IoT, SD-WAN), and Business Wireless plans, backed by a partner portal, APIs, and SIM kitting.

Product overview

Plum is a wholesale wireless program provider operating on the T-Mobile 5G network, offering a portfolio of interconnected programs designed for businesses to launch or expand in the wireless space. The core offerings include the Aggregator Program (for launching MVNOs), Solutions Program (connectivity for products and services), Data-Only Plans (mobile broadband and fixed wireless), and Business Wireless (wholesale plans for specialty applications). These programs share common infrastructure on the T-Mobile network and can be combined or used independently depending on partner needs. Additional offerings like Higher Calling extend the platform to specific vertical markets.

Differentiator

Problem solved

Functional benefit

Products and services

  • Aggregator Program Wholesale wireless program enabling companies to launch their own Mobile Virtual Network Operator (MVNO) business on the T-Mobile 5G network, providing technical expertise, platform connectivity, product training, flexible integration options, and SIM kitting services for new wireless brands.
  • Solutions Program

Companies that use Plum

Customer profile

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Plum technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Plum partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • T-MobilecoreStrategic or Co-development Partner · 9 August 2022Plum operates exclusively on T-Mobile's 5G network under a decade-long strategic relationship expanded in August 2022. This exclusive collaboration enables Plum to offer wholesale wireless programs including MVNO services, ACP programs, fixed wireless, data failover, SD-WAN, and white-label wireless programs on America's largest, fastest, and most reliable 5G network. T-Mobile's network combined with Plum's technical capabilities and go-to-market expertise enables customers to capitalize on wireless opportunities nationwide.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Plum competitors and assessment

Company assessment

Direct peers

  • BICS: BICS provides wholesale voice, data, and IoT connectivity services globally, including MVNO enablement and roaming. It is a comparable wholesale telecom and MVNO infrastructure platform, though with broader international reach than Plum.
  • Aeris Communications: Aeris is a leading IoT MVNO and connectivity platform providing cellular data services, SIM management, and managed connectivity solutions. Like Plum, it enables enterprises to embed wireless connectivity into products without owning carrier infrastructure.
  • Syniverse: Syniverse provides wholesale telecom services including signaling, roaming, and MVNO enablement platforms. It competes with Plum in the carrier-intermediation and wholesale wireless space serving enterprise and MVNO customers.
  • KORE Wireless: KORE Wireless is an IoT-focused MVNO and connectivity platform offering managed wireless services, SIM management, and device connectivity across multiple carrier networks. It directly overlaps with Plum's Solutions and Data-Only Plans programs serving enterprises and IoT providers.
  • iBASIS: iBASIS is a global wholesale telecommunications provider offering mobile data, IoT connectivity, and roaming services. Its wholesale carrier-services model and IoT platform compete directly with Plum's data and MVNO enablement offerings.
  • Telna: Telna operates as a global MVNO and MVNA aggregator offering wholesale wireless services, managed connectivity, and white-label platforms. Its role as an enabler for MVNO launches and IoT deployments is directly comparable to Plum's Aggregator and Solutions programs.

Emerging players

  • Mint Mobile: Mint Mobile operates as a T-Mobile-owned MVNO offering consumer prepaid wireless service on the T-Mobile network. It is comparable as a successful consumer wireless brand that scaled on T-Mobile wholesale infrastructure — illustrating both the opportunity and the carrier's preference for direct relationships.
  • MATRIXX Software: MATRIXX provides digital commerce, charging, and BSS platforms adopted by MVNOs and MVNAs to monetize network services. It is comparable as an enabling technology layer that MVNA platforms (including Plum-style aggregators) integrate for OSS/BSS functions.
  • Consumer Cellular: Consumer Cellular is an MVNO targeting the 50+ demographic, leveraging wholesale carrier relationships for its branded wireless service. While a downstream consumer MVNO rather than an enabler, it is a comparable model of building a successful brand on top of wholesale carrier capacity.

Broad incumbents

  • Netcracker Technology: Netcracker offers end-to-end BSS/OSS and digital BSS platforms used by large operators and MVNOs. As a broader incumbent in telecom software, it competes with parts of Plum's technology stack for larger MVNO partners seeking turnkey OSS/BSS.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Plum social profiles

Digital presence

Plum compliance and trust

Trust signal

Compliance1 record

Plum financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Plum leadership team

Management profile

Number of profiles

Profiles4 records

Plum funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Plum M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Plum

What does Plum do?

Plum operates as a wholesale wireless program provider (MVNA) exclusively on T-Mobile's 5G network, enabling businesses, MVNOs, and organizations to launch their own wireless brands or integrate cellular connectivity into products. Its portfolio includes the Aggregator Program (MVNO launch), Solutions Program (connectivity for products/services), Data-Only Plans (mobile broadband, IoT, SD-WAN), and Business Wireless plans, backed by a partner portal, APIs, and SIM kitting.

Is Plum a public or private company?

Plum is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Plum founded?

Plum was founded in 2012. It employs 101 to 250 people.

Where is Plum based?

Plum is headquartered in Costa Mesa, United States, in the North America region.

How does Plum make money?

Four revenue lines are on record. Aggregator/MVNO Program is the primary driver. The others are solutions Program, data-Only Plans and white-label Wireless Programs.

Who are Plum's main competitors?

Direct peers on record are BICS, Aeris Communications, Syniverse, KORE Wireless, iBASIS and Telna. Emerging players are Mint Mobile, MATRIXX Software and Consumer Cellular. Netcracker Technology is listed as a broad incumbent.

Does Plum have an API?

Yes. Plum offers APIs for system integration and account management. Specifically, APIs enable fulfillment capabilities to manage and ship orders, SIM configuration, plan activation and deactivation, and usage management through their customer portal. The APIs support flexible integration options including direct integration for partners with existing OSS/BSS systems or integration through MVNE partners.

What industry is Plum in?

Plum's product category is Wholesale Wireless Services (MVNA). Its primary akta.pro industry code is HDAIAAAD, Mobile Wholesale & Roaming Providers (Interconnect, IOT, Roaming Hubs). Its NAICS code is 51712 and its SIC code is 4812.

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