What UBI Services does

UBI Services Limited (UBISL) is a wholly-owned subsidiary of Union Bank of India, one of India's largest public sector banks, operating as a dedicated retail loan distribution and manpower services arm. Incorporated in 1999 as Corpbank Securities Ltd and rebranded in 2020 following the merger of Union Bank of India and Corporation Bank, the company distributes four core retail loan products on behalf of its parent: home loans, vehicle loans, education loans, and MSME loans. UBISL generates revenue primarily through transaction-based distribution and processing fees (e.g., 0.50% of loan amount capped at Rs 15,000 + GST for home loans, Rs 1,000 + GST flat for vehicle loans) and through service fees for manpower it deploys back to Union Bank of India.

UBISL serves Indian retail borrowers and MSME entrepreneurs across 19 cities through a branch-led direct sales model, supplemented by a field force of Relationship Executives and channel partnerships with builders, automobile dealers, Direct Selling Agents, and education intermediaries (notably IDP Education). Its MSME vertical is particularly deep, with specialized sub-products targeting textiles, contractors, solar energy, healthcare, equipment finance, and GST-linked working capital. The company also operates an online self-service portal with eligibility calculators and a partner-facing Education Loan Portal, but discloses no proprietary technology stack, no AI/ML capabilities, and no public APIs or developer ecosystem. As a captive distribution subsidiary, it has no external shareholders, no disclosed revenue, no M&A activity, and no funding rounds.

The company's strategic positioning is anchored entirely in the brand and product portfolio of its parent, with a documented cumulative track record of over Rs 11,500 Crores in loans disbursed, 6,567+ home owners, 59,937+ vehicle owners, and 19,472+ other loan customers facilitated. Governance is tightly interlocked with Union Bank of India, with board representation from the parent, an RBI nominee director, and independent directors, reflecting its role as a controlled, government-adjacent distribution entity rather than an independent growth-stage business.

Name

UBI Services

Legal name

UBI Services Limited

Website

https://ubisl.co.in

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

251–500 employees

Short description

UBI Services Limited (UBISL) is a wholly-owned subsidiary of Union Bank of India that distributes retail home, vehicle, education, and MSME loans across India through 19 branch offices, field sales executives, and builder, dealer, and education intermediary partnerships.

Ownership category

akta.pro rank

Headquarters

HQ city

Thane

HQ country

India

HQ region

Asia

Offices19 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Loan Distribution Fees: UBISL distributes retail loan products (home loans, vehicle loans, education loans, MSME loans) for Union Bank of India and earns distribution/commission fees on loans originated.
2. Manpower Distribution Services: The company also provides manpower distribution services for Union Bank of India, generating service fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

UBI Services Limited (UBISL) is a wholly-owned subsidiary of Union Bank of India that distributes retail loan products including home loans, vehicle loans, education loans, and MSME loans on behalf of the parent bank. The company operates a network of 19 branch offices across India with a field sales force of Relationship Executives, supplemented by builder and automobile dealer partnerships for lead generation and referrals. It also provides manpower distribution services to Union Bank of India.

Product overview

UBI Services Limited (UBISL) is a wholly owned subsidiary of Union Bank of India distributing retail loan products. Its product portfolio comprises four core loan categories — Home Loans, Vehicle Loans, Education Loans, and MSME Loans — supported by specialized add-on schemes and a partner-facing digital portal. The MSME vertical includes fourteen named sub-products (Union Mortgage Plus, Union Textile Scheme, Union MSME Superfast, Union Contractor Scheme, Union Solar, Union Equipment Finance, Union Ayushman Plus, Union MSME Suvidha, Union GST Gain, and Union Lap Property) addressing specific sectors such as textiles, contractors, solar energy, healthcare, and equipment finance. The company operates through both a customer-facing online platform with loan eligibility calculators and an authenticated partner portal for education loan processing.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Loans Retail housing loans distributed for Union Bank of India, covering purchase of new/old residential units, construction, repairs/renovations, balance transfers, and PMAY-subsidized options. Offers flexible EMIs, repayment up to 30 years, and maximum loan amounts reaching 90% of property cost for loans up to Rs.30 lakh. Includes a Smart Save option to reduce interest burden.
• Vehicle Loans Retail vehicle loans for the purchase of new and old 4-wheelers, offered at competitive interest rates starting from 7.90% p.a., with repayment periods up to 84 months (7 years) and margin requirements of 15% of on-road price. Available for new car purchase, old car purchase, and takeover from other banks.
• Education Loans Education financing for graduation, post-graduation, professional, technical, and management courses at reputable Indian and international universities, with eligibility criteria requiring minimum 60% marks (General) and co-applicant requirement. Offers tax benefits under Section 80E.
• MSME Loans A suite of MSME financing products covering working capital, term loans, equipment finance, BG/LC facilities for manufacturing, service, and trading enterprises. Includes specialized schemes such as Union Textile Scheme, Union MSME Superfast, Union Contractor Scheme, Union Solar, Union Equipment Finance, Union Ayushman Plus, Union MSME Suvidha, Union GST Gain, and Union Lap Property, with exposures ranging from Rs.10 lakh to Rs.100 crore depending on the scheme.

Quantifiable outcome

• 11,500+ Crores in loans disbursed
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• ICICI Securities: Subsidiary of ICICI Bank providing distribution of financial products including loans and investment products. Comparable to UBISL as a bank-affiliated distribution entity, though broader in scope including broking and wealth management.
• Bajaj Finance: One of India's largest NBFCs offering vehicle loans, home loans, and MSME financing through extensive direct and partner distribution. Comparable to UBISL in retail loan product portfolio (vehicle, consumer, MSME) and multi-channel distribution, though Bajaj is balance-sheet funded.
• Piramal Capital & Housing Finance: Large Indian NBFC focused on housing finance and MSME lending with multi-channel distribution. Comparable to UBISL in the MSME and retail lending segments, though Piramal operates its own lending infrastructure versus UBISL's distribution-only model.
• IIFL (India Infoline): Diversified financial services group with home loan distribution, retail lending, and wealth management operations. Comparable to UBISL in home loan distribution and retail lending focus, though IIFL operates its own NBFC balance sheet unlike UBISL's pure distribution model.

Direct peers

• IndiaLends: Digital lending marketplace and loan distribution platform in India serving retail and small business borrowers. Comparable to UBISL as both originate and distribute unsecured and secured retail loans through a partner-bank/NBFC model.
• BankBazaar: Online financial product comparison and distribution platform for credit cards, loans, and insurance in India. Directly comparable to UBISL as both focus on distributing retail credit products from multiple lenders, though BankBazaar operates as an aggregator while UBISL is a captive distributor.
• SBI Capital Markets: Wholly-owned subsidiary of State Bank of India providing financial services including loan syndication and distribution. Comparable to UBISL as both are captive financial distribution subsidiaries of large public sector banks in India.
• HDFC Credila: Specialized education loan NBFC in India (now HDFC Bank subsidiary) distributing education loans to students. Comparable to UBISL as a specialized education loan distribution entity within a larger banking group, with similar focus on the Indian student financing market.
• Paisabazaar (Policybazaar): India's leading loan aggregator and credit marketplace connecting borrowers with multiple banks and NBFCs. Directly comparable to UBISL as both operate in the retail loan distribution/origination layer for home, personal, vehicle, and business loans in India.

Others

• DSA India (Direct Selling Agents network): Industry association and ecosystem body representing India's Direct Selling Agents (DSAs) who distribute loan products for banks. Relevant to UBISL as the company itself operates as a captive DSA for Union Bank of India in the broader DSA ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/LtdUbi
• Facebookfacebook.com/UBISL
• LinkedInlinkedin.com/company/ubi-services-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UBI Services