Minggo
Minggo is a Belgian (Ghent-headquartered) SaaS company that provides a no-code recruitment automation platform for staffing and employment agencies, enabling non-technical users to build candidate and client portals, document workflows, and ATS-connected automations without developers. It serves 300+ organizations in the Benelux staffing sector across SMB and enterprise tiers.
- Company typePrivate
- Founded2019
- HeadquartersGhent, Belgium
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Minggo does
Minggo is a Belgian-headquartered (Ghent) software company, founded in 2019, that builds a no-code recruitment automation platform for staffing and employment agencies. The platform enables non-technical users (recruiters, marketers) to assemble candidate portals, client portals, proposal flows, document generation, profile enrichment and ATS-connected workflows via a drag-and-drop app builder, a process builder, and a library of 20+ prebuilt recruitment templates. It is delivered as multi-tenant SaaS with a three-tier subscription (Builder, Connect, Enterprise) and integrates bidirectionally with the dominant Benelux ATS ecosystem (Carerix, Bullhorn, Byner, Connexys, Mysolution) plus mid-office, payroll and accounting tools (Exact, Easypay, Pixid, bookU, BrightStaffing).
The product portfolio is organised as a core platform plus modular add-ons (Candidate Portal, Client Portal, Candidate Presentation Portal, Document Generator, Document Request Flow, Profile Enrichment, Surveys, Job Application Pages, Suggested Vacancies, Availability Request) and dedicated sub-brands targeting specific ATS user bases: 'Minggo for Carerix' (a 2025 bundle combining AI PowerSuite, document automation and a Data Quality Widget) and 'Minggo for Bullhorn' (available on the Bullhorn Marketplace). AI PowerSuite provides a custom-prompt generator and Smart Fill NLP capability that converts intake transcripts into structured ATS fields, but AI is a feature layer on top of the no-code platform rather than the architectural foundation.
Minggo monetises through monthly SaaS subscriptions with a usage/interaction cap that scales by tier, selling primarily via demo-led direct sales and a self-service onboarding path. The customer base of 300+ organizations is concentrated in the Benelux staffing sector and spans both enterprise anchors (Randstad, SD Worx, Select Group, Synergie Belgium, Tempo Team, ORANJEGROEP) and mid-market specialists (Immens, Kracht Recruitment, Confair, Wepro, 24/7 drive, ClearXperts, WERKERS, Engineer X). The company is privately held, reports no external funding, operates 11-50 employees with engineering teams in Belgium and Ukraine, and has expanded to a Rotterdam office alongside its Ghent headquarters and Leuven location.
Minggo firmographics
Firmographics- Name
- Minggo
- Legal name
- Minggo
- Website
- https://minggo.io
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Minggo is a Belgian (Ghent-headquartered) SaaS company that provides a no-code recruitment automation platform for staffing and employment agencies, enabling non-technical users to build candidate and client portals, document workflows, and ATS-connected automations without developers. It serves 300+ organizations in the Benelux staffing sector across SMB and enterprise tiers.
- Ownership category
- akta.pro rank
Minggo industry classification
Industry- Product category
- Recruitment Software
- NAICS
- Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)
- akta.pro secondary industries
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ), AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), RPO Technology, ATS Administration & Recruitment Operations (BPACABAN)
Keywords
Where Minggo is headquartered
LocationHeadquarters
- HQ city
- Ghent
- HQ country
- Belgium
- HQ region
- Europe
Offices3 records
Markets served
Minggo business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Platform Subscription: Minggo operates on a subscription model with three pricing tiers (Builder, Connect, Enterprise). Each tier provides different levels of platform access, features, and support. The platform is described as having a fixed monthly price with unlimited document generation in higher tiers.
- Platform Licenses: Tiered licensing model with Builder, Connect and Enterprise tiers offering increasing functionality from basic app creation to private cloud deployments with pentest and SSO capabilities
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Entry-level tier for creating and optimizing digital experiences |
| Subscription | Monthly | Mid-tier for creating, testing and launching digital services |
| Subscription | Monthly | Enterprise tier for creating customized solutions for any situation |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Minggo product offering
Product offeringCore offering
Minggo provides a no-code recruitment automation platform that enables staffing and recruitment agencies to build candidate portals, client portals, automated workflows, and document processes without developer assistance. The platform combines a drag-and-drop Appbuilder, a Process Builder for cross-software automation, 20+ prebuilt recruitment templates, deep ATS integrations (Carerix, Bullhorn, Byner, Connexys), a Document Generator, a Document Request Flow, and the AI PowerSuite for generative AI within the ATS. It is sold as a SaaS subscription across Builder, Connect, and Enterprise tiers.
Product overview
Minggo is a no-code recruitment automation platform with a platform-plus-modules architecture. The core Minggo Platform provides drag-and-drop appbuilding and process automation capabilities, supplemented by a library of 20+ prebuilt app templates for common recruitment scenarios. Key product lines include: Candidate Portal and Client Portal (all-in-one digital experience portals for candidates and clients respectively); Document Generator and Document Request Flow (document automation and collection tools); Profile Enrichment (automated candidate data collection); AI PowerSuite (custom AI prompt builder for Carerix); and Minggo for Carerix (a dedicated sub-brand bundle combining AI and automation tools specifically for Carerix ATS users). The platform is offered across three pricing tiers — Builder, Connect, and Enterprise — and integrates natively with major ATS platforms including Carerix, Bullhorn, Byner, and Connexys, as well as mid-office, accounting, and workforce management tools.
Differentiator
Problem solved
Functional benefit
Brands
- Minggo for Carerix: A smart bundle of solutions for Carerix ATS users that accelerates and automates the recruitment process with AI-powered tools, document generation, and custom portals.
- Minggo for Bullhorn
- AI PowerSuite
Products and services
- Minggo Platform Core no-code recruitment automation platform enabling recruiters and marketers to create custom apps, portals, and automated workflows without developers; includes drag-and-drop Appbuilder, Process Builder, and 20+ prebuilt templates.
- Candidate Portal (Kandidaat Portal) All-in-one digital portal giving candidates a central environment to track applications, view matching jobs, schedule interviews, submit availability, sign contracts, and upload documents.
- Client Portal (Klant Portal) All-in-one digital portal for clients to upload vacancies, approve or reject candidate profiles, submit scheduling, manage documents, and sign contracts.
- Candidate Presentation Portal (Kandidaat Voorstelling) Secure portal for presenting suitable candidates to clients with CVs and profile information, allowing clients to approve or reject candidates directly with automatic GDPR-compliant information removal.
- Document Generator Automatically generates filled Word and Excel documents (contracts, CVs, offers, onboarding documents) from ATS data with one click, supporting templates in company branding.
- Document Request Flow Secure workflow for collecting identity documents, bank details, diplomas, licenses, and certifications from candidates via personalized upload pages, with automatic ATS storage and GDPR compliance.
- Profile Enrichment (Profielverrijking)
- Surveys ATS-connected survey tool for collecting feedback from clients and candidates at various stages: post-application, post-onboarding, and at 1, 2, and 6 month intervals.
- Job Application Pages (Sollicitatiepagina's) Conversion-optimized application and registration pages for specific vacancies and campaigns, fully branded and connected to the ATS for automatic application flow.
- Suggested Vacancies (Voorgestelde Vacatures) Proactive vacancy matching portal presenting targeted job openings to candidates with approve/reject functionality and automated matching percentages.
- Availability Request (Beschikbaarheidsdatum Opvragen) Template for collecting candidate availability dates for start positions, with automatic ATS integration and scheduling support for interim workers.
- Minggo for Carerix Comprehensive bundle of AI-powered tools and automations designed specifically for Carerix ATS users, including AI PowerSuite, Document Generator, Document Request Flow, Data Quality Widget, and Custom Portal/Form Templates.
Quantifiable outcome
- 40-50% increase in applications
- +4 more outcomes
Companies that use Minggo
Customer profileNamed customers17 records
Segments3 records
Ideal customer profiles3 records
Minggo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability6 records
Feature6 records
Minggo partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- CarerixcoreMinggo has a dedicated Minggo for Carerix bundle providing AI and automation tools directly integrated into the Carerix ATS. This includes widgets for document requests, data quality, document generation, and AI PowerSuite. Minggo positions Carerix as a primary integration with specialized solutions bundles.
- BullhorncoreMinggo offers specialized Bullhorn solutions including candidate portals, client portals, profile enrichment, proposal portals, and document generator. Available on Bullhorn Marketplace. Integration connects all portal data bidirectionally with Bullhorn ATS.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
Minggo competitors and assessment
Company assessmentBroad incumbents
- Bullhorn: Largest global ATS/CRM for the staffing industry and a core integration partner of Minggo (with Minggo listed on the Bullhorn Marketplace). Bullhorn competes indirectly because it could natively build the no-code app/automation layer that Minggo provides on top of its ATS.
- Workable: Widely adopted ATS with a broad feature set including career site builder, automation, and AI-assisted candidate screening. Competes for the same mid-market recruitment buyers and has been expanding workflow automation capabilities similar to Minggo's.
- Greenhouse: Enterprise ATS offering structured hiring, integrations, and workflow automation. While focused on corporate in-house recruiting, its automation and integration ecosystem overlaps with the process-builder capabilities Minggo sells to agencies.
Direct peers
- Carerix: Benelux-focused ATS for staffing agencies and Minggo's deepest integration partner (the 'Minggo for Carerix' bundle is positioned as a native extension). Carerix is the most direct competitive and channel overlap, since it serves the same agencies in the same geography.
- Byner: Dutch ATS provider for staffing agencies with which Minggo has a prebuilt integration. Byner serves a virtually identical customer base (Dutch staffing/interim bureaus) and offers overlapping workflow and automation functionality.
- Vincere: Recruitment CRM/ATS built for recruitment agencies with workflow automation and candidate portal features. Targets the same staffing-agency buyer and increasingly markets no-code customization, making it a close functional peer.
- Recruiterflow: ATS + CRM platform for staffing agencies featuring customizable career portals, automation workflows, and integrations. Targets the same recruitment-agency ICP and competes on automation and candidate experience.
- JobAdder: Recruitment CRM/ATS for staffing agencies with workflow automation, candidate portals, and a marketplace of integrations. Closely comparable in ICP and product scope to Minggo and operating across APAC, UK, and other markets Minggo has not entered.
Others
- Zapier: Horizontal no-code integration and automation platform increasingly used by staffing agencies to wire ATS, calendars, and document tools together. Competes indirectly for the same 'automate without developers' budget line that Minggo occupies.
- Workato: Enterprise iPaaS/workflow automation platform used to integrate ATS, HRIS, and finance systems. Competes for the integration and process-automation layer that Minggo's Process Builder delivers, especially at larger accounts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Minggo social profiles
Digital presenceMinggo compliance and trust
Trust signalCompliance2 records
Minggo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Minggo leadership team
Management profileNumber of profiles
Minggo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Minggo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Minggo
What does Minggo do?
Minggo provides a no-code recruitment automation platform that enables staffing and recruitment agencies to build candidate portals, client portals, automated workflows, and document processes without developer assistance. The platform combines a drag-and-drop Appbuilder, a Process Builder for cross-software automation, 20+ prebuilt recruitment templates, deep ATS integrations (Carerix, Bullhorn, Byner, Connexys), a Document Generator, a Document Request Flow, and the AI PowerSuite for generative AI within the ATS. It is sold as a SaaS subscription across Builder, Connect, and Enterprise tiers.
Is Minggo a public or private company?
Minggo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Minggo founded?
Minggo was founded in 2019. It employs 11 to 50 people.
Where is Minggo based?
Minggo is headquartered in Ghent, Belgium, in the Europe region.
How does Minggo make money?
Two revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are platform Licenses.
Who are Minggo's main competitors?
Broad incumbents on record are Bullhorn, Workable and Greenhouse. Direct peers are Carerix, Byner, Vincere, Recruiterflow and JobAdder. Others are Zapier and Workato.
Does Minggo have an API?
No public API is recorded for Minggo.
What industry is Minggo in?
Minggo's product category is Recruitment Software. Its primary akta.pro industry code is BPACAPAD, Talent Acquisition (Recruiting) & Applicant Tracking (ATS), with a secondary code of HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs). Its NAICS code is 541512 and its SIC code is 7372.