SAE
SAE, Inc. is a privately held custom industrial automation equipment designer and FANUC authorized robotics integrator founded in 1996 in Logan, Utah, serving enterprise clients across aerospace, medical, energy, automotive, and high-tech manufacturing with project-based automation solutions.
- Company typePrivate
- Founded1996
- HeadquartersLogan, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What SAE does
SAE, Inc. (Specialized Analysis Engineering, Inc.) is a privately held custom industrial automation equipment designer and integrator founded in 1996 and headquartered in Logan, Utah. The company produces two core offerings: (1) Machine Design & Build — fully custom automated machinery for manufacturing, assembly, inspection, testing, packaging, sorting, quality control, and datalogging — and (2) Robotics — robot programming and integration services delivered as a FANUC authorized system integrator, covering precision material handling, cutting, welding, coating, packaging, material removal, and clean room applications. A complementary Smart Systems module layers advanced programming, controls, and imaging equipment onto these machines to enable autonomous quality control decisions, pass/fail statistics, and per-part ID logging.
The company operates a project-based, enterprise sales model with no publicly disclosed pricing. Revenue is generated through one-time equipment sales plus professional services for integration and retrofitting. Customers are concentrated in aerospace and defense (Northrop Grumman, Honeywell), medical and life sciences (GE Healthcare, Ethicon/J&J, Thermo Fisher Scientific), energy and heavy industrial (Westinghouse, Nucor), automotive (Autoliv), and high-tech/semiconductors, with newer engagements extending into data center automation and microchip manufacturing. SAE claims over 1,000 completed machine builds and a global project footprint across multiple industries, supported by a single headquarters facility in Logan, Utah. The company is founder/management-owned with no disclosed outside funding rounds, no public listing, and no acquisitions or restructurings identified in available sources.
SAE firmographics
Firmographics- Name
- SAE
- Legal name
- Specialized Analysis Engineering, Inc.
- Website
- https://sae-inc.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SAE, Inc. is a privately held custom industrial automation equipment designer and FANUC authorized robotics integrator founded in 1996 in Logan, Utah, serving enterprise clients across aerospace, medical, energy, automotive, and high-tech manufacturing with project-based automation solutions.
- Ownership category
- akta.pro rank
Where SAE is headquartered
LocationHeadquarters
- HQ city
- Logan
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SAE business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Automation Equipment & Machine Sales: Design, engineering, and construction of custom automated machinery for industrial clients. Revenue is generated through project-based engagements that include initial consultation, design, fabrication, assembly, testing, and installation of custom automation equipment.
- Robotics Integration Services: Integration and programming of industrial robots for various manufacturing tasks. Services include both turnkey solutions for new robotic systems and upgrades to existing robotic installations.
- System Upgrades & Retrofitting: Upgrading existing automation systems to improve capabilities and extend operational life. Provides cost-effective solutions for clients looking to modernize without full replacement.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels2 records
SAE product offering
Product offeringCore offering
SAE (Specialized Analysis Engineering, Inc.) designs, engineers, and builds custom automation machinery and integrates industrial robots for manufacturing clients. Its core offerings include Machine Design & Build (custom automated equipment for manufacturing, assembly, inspection, testing, packaging, sorting, quality control, and datalogging), Robotics (FANUC-authorized integration for precision material handling, cutting, welding, coating, packaging, and material removal), and Smart Systems (advanced programming, controls, and imaging for autonomous quality control and part identification).
Product overview
SAE (Specialized Analysis Engineering, Inc.) is a custom automation equipment provider offering two core service areas: Machine Design & Build for custom automation machinery, and Robotics for robot programming and integration. The company also offers Smart Systems as an add-on capability that provides advanced quality control and datalogging functionality through imaging and programming integration.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Over 1000 machine builds completed
- +1 more outcomes
Companies that use SAE
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles4 records
SAE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature3 records
SAE partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FANUCcoreSAE is a FANUC authorized system integrator, enabling the company to integrate FANUC robotics solutions for customers. This partnership provides access to FANUC's industrial robotics platform and technology, allowing SAE to deliver robotics integration services for precision material handling, cutting, welding, coating, packaging, and material removal applications.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
SAE competitors and assessment
Company assessmentDirect peers
- Genesis Systems (IPG Photonics): Genesis Systems is a robotics integrator specializing in welding, cutting, and material handling for aerospace, heavy industry, and automotive customers — closely overlapping SAE's FANUC-driven robotics integration offering.
- Motion Controls Robotics: Motion Controls Robotics is a FANUC authorized system integrator providing custom robotic automation for material handling, palletizing, and assembly — a closely comparable size and capability profile to SAE.
- ATS Automation: ATS Automation is a publicly-traded Canadian provider of custom automation systems for life sciences, food/beverage, and industrial markets. It builds complete automated production lines, similar in scope and customer profile to SAE's machine design & build business.
- Yaskawa Motoman: Yaskawa Motoman is both a robotics manufacturer and a systems integrator providing custom robotic cells for welding, material handling, and assembly — comparable to SAE's robotics integration line and an alternative FANUC-class platform.
- Integro Technologies: Integro Technologies specializes in machine vision integration and custom automation with strong overlap to SAE's Smart Systems offering, providing automated inspection, part identification, and quality analytics for industrial customers.
- JR Automation: JR Automation (owned by Hitachi) is one of North America's largest custom industrial automation and robotics integration firms, serving automotive, aerospace, medical, and industrial customers with custom machine builds — directly comparable to SAE's model and customer mix.
- Systemex Industries: Systemex Industries is a Canadian custom automation integrator providing robotic cells and automated production equipment for industrial and manufacturing customers — a closer-size peer to SAE than the larger global players.
- Midwest Automation: Midwest Automation is a US-based custom industrial automation and robotics integration firm serving similar mid-market and enterprise manufacturing customers with custom machine builds.
Broad incumbents
- Comau: Comau (part of Stellantis) is a global industrial automation and robotics integrator serving automotive, aerospace, and general industry with custom automation systems — overlapping SAE's verticals but at significantly larger scale.
- KUKA Systems: KUKA is a major global robotics OEM and systems integrator serving automotive, aerospace, and industrial customers. While much broader than SAE, it competes for the same large custom automation programs that SAE bids on.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Customer concentration
SAE social profiles
Digital presenceSAE financial estimates
Financial estimateRevenue estimate
Valuation estimate
SAE leadership team
Management profileNumber of profiles
SAE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SAE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SAE
What does SAE do?
SAE (Specialized Analysis Engineering, Inc.) designs, engineers, and builds custom automation machinery and integrates industrial robots for manufacturing clients. Its core offerings include Machine Design & Build (custom automated equipment for manufacturing, assembly, inspection, testing, packaging, sorting, quality control, and datalogging), Robotics (FANUC-authorized integration for precision material handling, cutting, welding, coating, packaging, and material removal), and Smart Systems (advanced programming, controls, and imaging for autonomous quality control and part identification).
Is SAE a public or private company?
SAE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SAE founded?
SAE was founded in 1996. It employs 1 to 10 people.
Where is SAE based?
SAE is headquartered in Logan, United States, in the North America region.
How does SAE make money?
Three revenue lines are on record. Custom Automation Equipment & Machine Sales are the primary driver. The others are robotics Integration Services and system Upgrades & Retrofitting.
Who are SAE's main competitors?
Direct peers on record are Genesis Systems (IPG Photonics), Motion Controls Robotics, ATS Automation, Yaskawa Motoman, Integro Technologies, JR Automation, Systemex Industries and Midwest Automation. Broad incumbents are Comau and KUKA Systems.
Does SAE have an API?
No public API is recorded for SAE.