PMMI Media Group
PMMI Media Group is a B2B media company and division of PMMI that operates media brands, the PACK EXPO trade show portfolio, and a proprietary audience network to connect packaging and processing equipment suppliers with 150,000+ verified CPG buyers through multi-channel advertising.
- Company typePrivate
- Founded1993
- HeadquartersChicago, United States
- Headcount51–100
- GTM typeB2B
- OfferingDigital Commerce or Content
What PMMI Media Group does
PMMI Media Group is a B2B media company operating as a publishing division of PMMI, The Association for Packaging and Processing Technologies, a 501(c)(6) nonprofit trade association headquartered in Chicago. Founded in 1993, the company serves packaging and processing equipment suppliers seeking to reach consumer packaged goods (CPG) buyers through a portfolio of media brands — Packaging World, ProFood World, Healthcare Packaging, OEM Magazine, Mundo EXPO PACK, and the CPG Next / Emerging Brands program — combined with the PACK EXPO trade show franchise spanning Las Vegas, East, Southeast, Mexico, Guadalajara, and International editions. The company also manages several allied industry associations including the Contract Packaging Association, Institute of Packaging Professionals, OMAC, and Cold Pressure Council.
The company's core technology stack comprises three proprietary platforms: the PMMI Audience Network (PAN), a first-party database of 150,000+ BPA-verified CPG packaging and processing professionals used for precision targeting across 130,000+ partner websites; Leadworks, a lead management platform for secure transfer of contact data from PMMI to advertisers; and Converge, a campaign analytics platform providing multi-touch engagement visibility across PMMI digital campaigns and PACK EXPO trade shows over a rolling 12-month window. Scout Lead Intelligence is also deployed to identify high-value prospects based on on-site behavior. Total audience reach spans 242,000+ email subscribers, 135,000+ print subscribers, 115,000+ unique monthly website visitors, and 4M monthly digital ad impressions.
Revenue is generated almost entirely through advertising, with eight distinct streams including digital display, print placements, email/newsletter sponsorships, social media advertising, event sponsorships and exhibits, custom research and lead generation, the Leaders Program annual resource guides, and event registration fees. Pricing is quote-based for advertising placements and tiered for events (e.g., Packaging Recycling Summit registration at $495-$1,095). The go-to-market is sales-led and event-driven, with the company's sales team working directly with enterprise advertisers and leveraging PACK EXPO as the primary touchpoint for connecting with verified CPG buyers. The company employs 11-50 people and is trusted by 530+ industry-leading advertisers including Syntegon, Weber Packaging Solutions, SEW Eurodrive, Vention, R.A Jones, Mettler Toledo, and Focke.
PMMI Media Group firmographics
Firmographics- Name
- PMMI Media Group
- Legal name
- PMMI Media Group
- Website
- https://pmmimediagroup.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- PMMI Media Group is a B2B media company and division of PMMI that operates media brands, the PACK EXPO trade show portfolio, and a proprietary audience network to connect packaging and processing equipment suppliers with 150,000+ verified CPG buyers through multi-channel advertising.
- Ownership category
- akta.pro rank
Where PMMI Media Group is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
PMMI Media Group business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- Digital Advertising: Revenue from banner ads, native ads, video pre-roll, connected TV, and programmatic advertising across PMMI's branded websites and 130,000+ third-party partner sites through the PMMI Audience Network.
- Print Advertising: Revenue from magazine ad placements in Packaging World, ProFood World, Healthcare Packaging, OEM, and Mundo EXPO PACK publications, including fractional and full-page ads.
- Email and Newsletter Placements: Revenue from e-blasts, newsletters, and targeted email campaigns including exclusive sponsorships and multi-sponsor formats.
- Social Media Advertising: Revenue from LinkedIn and Facebook sponsored posts and video advertisements targeting PMMI's verified audience through social platforms.
- Event Sponsorships and Exhibits: Revenue from PACK EXPO sponsorships, show dailies, second look guides, showcase profiles, and event-specific advertising products.
- Custom Research and Lead Generation: Revenue from custom research services, webinars, e-books, researched lists, and editorial lead generation programs.
- Leaders Program and Product Profiles: Annual resource guide program featuring supplier profiles and product directory listings, including Leaders in Packaging, Leaders in Processing, and Leaders in Healthcare Packaging.
- Event Registration Fees: Registration fees for summits and events such as the Packaging Recycling Summit, starting at $495 and increasing to $1,095 within 30 days of the event.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Packaging Recycling Summit 2023 registration |
| Other | Multi-year contract | Advertising placements |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
PMMI Media Group product offering
Product offeringCore offering
PMMI Media Group is a B2B media company and division of PMMI (The Association for Packaging and Processing Technologies) that sells multi-channel advertising, branded content, lead generation, custom research, and trade show sponsorships to packaging and processing equipment suppliers. It monetizes a portfolio of industry media brands (Packaging World, ProFood World, Healthcare Packaging, OEM Magazine, Mundo EXPO PACK), PACK EXPO trade shows, and proprietary audience/analytics platforms (PMMI Audience Network, Leadworks, Converge) to connect suppliers with 150,000+ verified CPG packaging and processing buyers.
Product overview
PMMI Media Group is a B2B media company operating as a division of PMMI, the Association for Packaging and Processing Technologies. The company offers a multi-platform portfolio comprising media brands (Packaging World, ProFood World, Healthcare Packaging, OEM Magazine, Mundo EXPO PACK, Contract Manufacturing & Packaging, and Emerging Brands), digital advertising products (websites, email newsletters, social media ads, banner ads, native ads, Connected TV, and Targeted Audio), print magazines and publications, event properties (PACK EXPO trade shows and PACK Evolution Latinoamerica), and data-driven marketing solutions including the PMMI Audience Network (PAN) for targeted advertising across 130,000 partner websites, Leadworks for lead data management, and Converge for campaign analytics. Additional offerings include Innovation Reports, Researched Lists, E-Books, Webinars, Partner Perspective sponsored content, the Leaders Program for supplier profiles, Package This video series, and specialty print products like the Annual Resource Guide and Show Daily publications.
Differentiator
Problem solved
Functional benefit
Brands
- Packaging World: Leading media brand serving the packaging industry covering machinery, materials, and trends
- Healthcare Packaging
- ProFood World
- OEM Magazine
- Mundo EXPO PACK
- PMMI Audience Network (PAN)
- Leadworks
- Converge
Products and services
- Packaging World Leading media brand serving the U.S. packaging industry, providing news, analysis, and industry insights through print, digital, email, and event channels to packaging professionals across food, beverage, pharmaceutical, and consumer product sectors.
- ProFood World Media brand for food and beverage processors covering food safety, automation, processing, packaging, material handling, and sustainability across manufacturing segments including bakery, meat, seafood, dairy, and beverages.
- Healthcare Packaging Media brand delivering content on pharmaceutical packaging, medical device packaging, and regulatory compliance to healthcare packaging professionals.
- OEM Magazine Media brand serving machine builders in the packaging and processing industry, providing coverage of OEM controls, integrated equipment, and technologies for engineering professionals.
- Mundo EXPO PACK Spanish-language media brand serving the Latin American packaging industry, providing content, events, and networking for Spanish-speaking packaging and processing professionals.
- PACK EXPO Events Portfolio of PACK EXPO trade shows including International, Las Vegas, East, Southeast, Mexico, and Guadalajara editions, representing the industry's most comprehensive trade show events for packaging and processing professionals, with sponsorships, show dailies, and exhibit packages sold to suppliers.
- PMMI Audience Network (PAN) Proprietary audience targeting platform that leverages PMMI's verified database of 150,000+ CPG packaging and processing professionals for targeted advertising across 130,000 partner websites.
- Leadworks Platform for secure transfer of contact information from PMMI to advertisers when users engage with sponsored content, webinars, or click on advertisements.
- Converge Analytics platform providing visibility into multi-touch engagement across PMG digital campaigns and PACK EXPO trade shows, surfacing companies demonstrating high-intent buying behavior within a rolling 12-month window.
- Leaders Program Annual program enabling suppliers to build digital profiles and product listings across PMMI's online directories, magazines, and events to reach buyers researching packaging and processing solutions.
- Innovation Reports Curated digital editorial experiences distilling the most important packaging and processing innovations from PACK EXPO, organized by expert editorial teams to attract qualified CPGs and generate leads through downloads.
- Researched Lists Editorially curated premium supplier lists built through expert input and research, helping buyers discover credible and relevant vendors in specific packaging and processing categories.
- Webinars Educational presentations delivered through state-of-the-art broadcasting technology, with promotional packages and B2B editor moderation, providing 45 minutes of expert content to the packaging and processing community.
- Connected TV Advertising Advertising placements on streaming platforms including Hulu, Paramount Plus, Roku, and Fox Entertainment, delivering 15 or 30-second video ads to targeted packaging professionals with near 100% playthrough rates.
- Targeted Audio Advertising Audio advertising delivered through podcasts, digital radio, and smart speakers to verified CPG packaging and processing professionals, with 15-30 second unskippable spots.
- LinkedIn Sponsored Posts Targeted advertising placements on LinkedIn using PMMI's verified contact database to reach packaging professionals in their personal LinkedIn feeds.
- Facebook Sponsored Posts Targeted advertising placements on Facebook using PMMI's audience data to reach packaging professionals (limited to U.S. and Canadian audiences).
- Contract Manufacturing & Packaging Magazine Publication covering contract packaging services and manufacturing solutions for the packaging industry.
- CPG Next / Emerging Brands Brand and program focused on emerging brands in the packaging and processing industry, part of PMMI's portfolio of industry publications and events.
- Packaging Recycling Summit Industry summit event covering packaging recycling and circular supply chain topics, with paid registration and limited sponsorship opportunities for suppliers.
Quantifiable outcome
- Research shows that advertising with PMMI Media Group increases PACK EXPO booth leads for exhibitors.
- +1 more outcomes
Companies that use PMMI Media Group
Customer profileNamed customers21 records
Segments6 records
Ideal customer profiles2 records
PMMI Media Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
PMMI Media Group partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor and core.
- Contract Packaging Association (CPA)minorPMMI provides management services for the Contract Packaging Association as part of its association partner network. Occasionally shares constituent information with CPA upon request to provide further value through partner programs and member benefits.
- Institute of Packaging Professionals (IOPP)minorPMMI provides management services for IOPP as part of its association partner network. Occasionally shares constituent information with IOPP upon request to provide further value through partner programs and member benefits.
- Organization for Machine Automation and Control (OMAC)minorPMMI provides management services for OMAC as part of its association partner network. Occasionally shares constituent information with OMAC upon request to provide further value through partner programs and member benefits.
- Cold Pressure Council (CPC)minorPMMI provides management services for the Cold Pressure Council as part of its association partner network. Occasionally shares constituent information with CPC upon request to provide further value through partner programs and member benefits.
- BPA WorldwidecoreThird-party audience verification organization. BPA logo appears on PMMI Media Group materials indicating independent audit and verification of audience data and circulation figures.
- Flexible Packaging AssociationminorDan Felton, President and CEO of FPA, presented at PACK EXPO East on flexible packaging trends, representing collaborative industry engagement at PMMI events.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
PMMI Media Group competitors and assessment
Company assessmentDirect peers
- Packaging Digest: Packaging Digest is the most direct B2B media competitor to PMMI Media Group's Packaging World brand, covering packaging machinery, materials, and design for packaging professionals. It targets overlapping CPG and packaging decision-makers with web content, newsletters, and audience data products, making it a head-to-head peer in the same vertical.
- Pharmaceutical Technology: Pharmaceutical Technology is a BNP Media publication serving pharmaceutical manufacturing and drug packaging professionals. It competes with PMMI Media Group's Healthcare Packaging brand for healthcare/pharmaceutical packaging advertisers and audiences using a similar B2B media distribution model.
- Endeavor Business Media: Endeavor Business Media is a B2B media company operating dozens of trade publications, websites, and events across manufacturing, packaging, and processing verticals. Its multi-brand, multi-channel advertising model and target audience of manufacturing professionals directly parallels PMMI Media Group's portfolio strategy.
- Food Engineering: Food Engineering is a B2B media brand serving food and beverage processing professionals with magazines, websites, and newsletters. It competes directly with PMMI Media Group's ProFood World brand for the same food and beverage processing advertiser and audience ecosystem.
- Packaging Impressions: Packaging Impressions is a B2B trade publication covering package printing, converting, and manufacturing for converters, designers, and brand owners. It targets an adjacent but overlapping segment of the packaging value chain with comparable advertising products and content marketing services.
- BNP Media: BNP Media is a closely-held B2B media company publishing trade magazines, websites, newsletters, and events across multiple verticals including food engineering, pharmaceutical technology, and packaging-related content. It mirrors PMMI Media Group's business model of multi-vertical trade publications serving manufacturing and processing professionals with multi-channel advertising solutions.
- Gardner Business Media: Gardner Business Media publishes trade media serving plastics processing, manufacturing technology, and packaging-adjacent industries, including Plastics Technology. It shares PMMI Media Group's niche trade publishing model, audience of manufacturing decision-makers, and event portfolio strategy.
- Packaging Strategies: Packaging Strategies is a B2B media publication covering packaging materials, technology, and design, targeting brand owners and packaging buyers. It competes with PMMI's Packaging World for the same CPG advertising dollars and uses a comparable combination of newsletters, web content, and sponsored editorial.
Broad incumbents
- RX Global: RX Global (formerly Reed Exhibitions) is one of the world's largest trade show operators, running major packaging and processing events globally. It competes with PMMI's PACK EXPO portfolio in the trade show distribution and sponsorship business and serves overlapping CPG packaging audiences.
- Informa: Informa is a FTSE 100 B2B media, events, and information services conglomerate that operates similar trade shows (incl. PACK EXPO International partners through Informa Markets) and owns several competing publications including Packaging Digest. While not exclusively focused on packaging, Informa's portfolio overlaps substantively with PMMI Media Group on audience data, events, and B2B advertising products.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
PMMI Media Group social profiles
Digital presencePMMI Media Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
PMMI Media Group leadership team
Management profileNumber of profiles
Profiles5 records
PMMI Media Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PMMI Media Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PMMI Media Group
What does PMMI Media Group do?
PMMI Media Group is a B2B media company and division of PMMI (The Association for Packaging and Processing Technologies) that sells multi-channel advertising, branded content, lead generation, custom research, and trade show sponsorships to packaging and processing equipment suppliers. It monetizes a portfolio of industry media brands (Packaging World, ProFood World, Healthcare Packaging, OEM Magazine, Mundo EXPO PACK), PACK EXPO trade shows, and proprietary audience/analytics platforms (PMMI Audience Network, Leadworks, Converge) to connect suppliers with 150,000+ verified CPG packaging and processing buyers.
Is PMMI Media Group a public or private company?
PMMI Media Group is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was PMMI Media Group founded?
PMMI Media Group was founded in 1993. It employs 51 to 100 people.
Where is PMMI Media Group based?
PMMI Media Group is headquartered in Chicago, United States, in the North America region.
How does PMMI Media Group make money?
Eight revenue lines are on record. Digital Advertising is the primary driver. The others are print Advertising, email and Newsletter Placements, social Media Advertising, event Sponsorships and Exhibits, custom Research and Lead Generation, leaders Program and Product Profiles and event Registration Fees.
Who are PMMI Media Group's main competitors?
Direct peers on record are Packaging Digest, Pharmaceutical Technology, Endeavor Business Media, Food Engineering, Packaging Impressions, BNP Media, Gardner Business Media and Packaging Strategies. Broad incumbents are RX Global and Informa.
Does PMMI Media Group have an API?
No public API is recorded for PMMI Media Group.