Newland NPT

What Newland NPT does

Newland NPT (legal entity: Newland Payment Technology) is a privately held payment technology company founded in 1994 and headquartered in Fuzhou, China. It designs and manufactures Android-based payment terminals and SmartPOS devices, including the flagship N950 series, the S90 and S30 smart terminals, the X-series Smart ECR line, multilane P300 PIN pads, and U-series unattended terminals for kiosks, vending, and EV charging. Underlying the portfolio is an in-house EMVCo Contactless C8 certified kernel with Elliptic Curve Cryptography and Relay Attack Resistance Protocol, supplemented by the cloud-based TOMS terminal lifecycle management platform and the PayExplorer pre-certified payment application that enables ISVs and PSPs to integrate payment acceptance outside of PCI scope.

Name

Newland NPT

Legal name

Newland Payment Technology

Website

https://newlandnpt.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

251–500 employees

Short description

Newland NPT designs and manufactures Android-based payment terminals (SmartPOS), serving financial institutions, acquirers, and merchants across 120+ countries through direct sales and a global channel network, supported by its TOMS cloud platform and PayExplorer pre-certified payment application.

Ownership category

akta.pro rank

Product category

Payment Terminal Hardware

NAICS

Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)

SIC

Computer Terminals (3575), Computer Peripheral Equipment, Nec (3577)

akta.pro primary industry

Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB)

akta.pro secondary industry

POS, SoftPOS & In-Person Acceptance Infrastructure (FSAGABAO)

Keywords

• Payment terminals
• Smart POS hardware
• Android payment devices
• EMV certified terminals
• Terminal management software

Headquarters

HQ city

Fuhou

HQ country

China

HQ region

Asia

Offices7 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Payment Hardware Sales: Sale of POS terminals, SmartPOS devices, PIN pads, QR payment devices, and unattended payment terminals to merchants, acquirers, and financial institutions globally. Hardware products include N950 series, S series, X series, U series, P series, and ME series devices.
2. TOMS Cloud Services: Subscription-based terminal lifecycle management and device management services through the TOMS platform, enabling remote deployment, monitoring, and management of payment terminal estates.
3. Payment Application Services: PayExplorer payment application services providing pre-certified payment capabilities to ISVs, PSPs, and merchant service providers, simplifying integration and reducing compliance overhead.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Newland NPT designs, manufactures, and supplies Android-based payment terminals (SmartPOS, mPOS, unattended, and multilane devices) along with the TOMS cloud-based terminal lifecycle management platform and the PayExplorer payment application. The company delivers certified hardware and software to financial institutions, payment acquirers, processors, retailers, and self-service operators across 120+ countries.

Product overview

Newland NPT offers a comprehensive portfolio of Android-based payment terminals and cloud infrastructure solutions. The product line centers on flagship SmartPOS series (N950, S90, S30) supporting multiple form factors for portable, countertop, miniPOS, multilane, and unattended environments. Smart ECR solutions (X800, X70, CPOS X5) integrate payment acceptance with business management. QR payment devices (VB90S, VB80P) address code-based transactions. The TOMS cloud platform provides terminal lifecycle management, remote deployment, and device monitoring. PayExplorer payment application enables pre-certified payment acceptance. All devices support chip & PIN, contactless NFC, and QR code payments with comprehensive security certifications for global deployments.

Differentiator

Problem solved

Functional benefit

Brands

• TOMS: Terminal Operation Management System - Cloud-based device management infrastructure for remote terminal estate management, app deployment, and fleet management.
• PayExplorer

Products and services

• N950 Series Android SmartPOS (N950, N950S, N950K) Flagship Android SmartPOS series supporting chip & PIN, contactless NFC, and QR code payments for retail, hospitality, and food service environments, with multiple form factors (standard, portable S model, keypad K model).

Quantifiable outcome

• Terminal start-up speed improved by more than 20% on S90 series
• +3 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature5 records

Partnerships

13 partnerships are on record, tiered core, strategic and minor.

• FiservcoreTechnology or Integration · 27 March 2026Official integration partnership following Letter of Approval (LOA). PayExplorer provides pre-certified payment capabilities with Fiserv's processing infrastructure, enabling faster partner onboarding while maintaining compliance and reliability at scale in North America.
• TSYScoreTechnology or Integration · 3 February 2026Level 3 (L3) certification for PayExplorer on TSYS Sierra platform. Enables Newland to manage payment application certification and compliance on behalf of ISVs, allowing them to stay out of PCI scope and reduce onboarding friction.
• NewNote SolutionscoreChannel Partner/ Reseller/ Distributor · 5 September 2024Acquisition of NewNote's terminal business in France and Spain, including operations, software assets, and direct management of major accounts. NewNote Group partnership continues in other markets with focus on European and African regions.
• BluefincoreTechnology or Integration · 20 July 2024Ongoing collaboration for payment solutions at major sporting events including B2Run Europe (girocard transactions), MotoGP Spielberg, and Formula 1 Austrian Grand Prix. Bluefin provides TECS payment processing platform integrated with Newland NPT's N950 and N910 terminals for seamless payment experiences.
• NeoleapcoreStrategic or Co-development Partner · 15 July 2024Landmark strategic partnership for digital payment solutions in Saudi Arabia. Neoleap provides financial solutions including digital wallet and payment acceptance through POS, ECR, and payment gateway. Partnership aims to shape the future of digital payments and expand market presence in the Middle East region.
• Pivot FintechstrategicStrategic or Co-development Partner · 14 June 2024Tripartite partnership with Sinopay Group focusing on digital transformation, sustainability, and AI innovation in APAC region. Pivot Fintech specializes in advanced digital investment management platforms, contributing to ecosystem collaboration for financial inclusivity.
• Sinopay GroupstrategicStrategic or Co-development Partner · 14 June 2024Tripartite partnership with Pivot Fintech for digital transformation, sustainability, and AI innovation. Sinopay Group offers merchant acquiring services, enhancing the partnership's ability to drive financial inclusion across APAC markets.
• GCK (Global Communication Planning Co., Ltd)coreChannel Partner/ Reseller/ Distributor · 7 June 2024Strategic collaboration bringing unparalleled payment acceptance, efficient in-store operations, and streamlined business management to merchants in Japan. GCK provides payment software development capabilities integrated with Newland NPT's Android SmartPOS technology including N950, N750, P300, and X800 models for Japanese retail market transformation.
• CielostrategicChannel Partner/ Reseller/ DistributorLatin America's leader in electronic payment solutions, responsible for merchant acquiring and transaction processing for major brands in Brazil. Newland NPT recognized as Best Supplier for speed and IPO time performance.
• VisastrategicStrategic or Co-development PartnerSponsor of APAC Partner Conference 2025, contributing insights on cybersecurity in payments. Collaboration on advancing payment ecosystem development in Asia Pacific region.
• QualcommstrategicTechnology or IntegrationSponsor of APAC Partner Conference 2025, providing insights on AI and biometric technology advancements. Technology collaboration for next-generation payment devices.
• NeptingstrategicTechnology or IntegrationLeading provider of payment solutions on Android SmartPOS terminals in France. Facilitated Cartes Bancaires FRv6.2.1 certification for Newland NPT's N-series devices through Nepting payment gateway integration.
• Pioneers SystemsminorChannel Partner/ Reseller/ DistributorPartner for North American market demonstrations, showcasing payment solutions at Money20/20 USA events.

Scale indicators7 records

Recent moves9 records

Expansion highlights7 records

Direct peers

• BBPOS: Hong Kong-based mPOS and SmartPOS hardware specialist supplying OEMs, ISVs, and acquirers. Competes with Newland in mobile POS form factors and OEM/ODM supply.
• Datecs: Bulgarian payment terminal and mPOS hardware manufacturer serving acquirers and ISVs across EMEA. Comparable product line and acquirer-channel distribution in European markets.
• Miura Systems: Payment terminal maker (now part of Aevi) focused on Android mPOS and unattended devices. Comparable in unattended and mobile POS product lines where Newland's U-series competes.
• Verifone: Global payment terminal manufacturer offering countertop, portable, multilane, and unattended POS devices. Closest direct competitor to Newland NPT across enterprise merchants and acquirer channels in mature markets.
• PAX Global Technology: Hong Kong-listed Android SmartPOS manufacturer with comparable Android-based terminals, EMV certifications, and global acquirer distribution. Arguably the closest publicly traded comparable given Chinese-origin, Android-first portfolio, and acquirer-led GTM.
• Ingenico (Worldline): European-originated payment terminal business (now under Worldline) serving banks and acquirers with Tetra and Android POS lines. Direct competitor in EMEA certifications (Girocard, Cartes Bancaires) and a benchmark for European enterprise wins.
• Castles Technology: Taiwan-based payment terminal manufacturer with Android SmartPOS and unattended products competing with Newland in APAC, EMEA, and the Americas through similar acquirer and channel networks.
• Square / Block: Vertically integrated POS hardware (Square Reader, Square Terminal) and software seller, primarily to SMBs. Direct competitor at the lower end of Newland's market and a structural threat to Android SmartPOS economics through integrated software stacks.
• SumUp: European mPOS and POS provider with proprietary terminal hardware competing with Newland's N-series and S30 across SMB merchants in Europe and Latin America.

Broad incumbents

• Clover Network (Fiserv): Fiserv-owned integrated POS hardware + software stack. Functions both as Newland's distribution channel (via the Fiserv LOA) and as a competitor in SMB POS in North America where Clover's merchant base could displace Newland-attached devices.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks2 records

Key highlights2 records

Customer concentration

• YouTubeyoutube.com/channel/UCrvhI9uCspr2H1otSvNpxvg
• LinkedInlinkedin.com/company/newlandnpt
• Xx.com/newlandnpt
• Facebookfacebook.com/NewlandNPT

Compliance10 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newland NPT