Neoleap
Neoleap is a SAMA-regulated Saudi fintech that provides an integrated payment platform — POS hardware, SoftPOS, payment gateway, corporate cards, restaurant POS and unified dashboard — for businesses across Saudi Arabia.
- Company typePrivate
- Founded2020
- HeadquartersRiyadh, Saudi Arabia
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Neoleap does
Neoleap (legal entity: شركة الحلول الرقمية العالمية المالية / Global Financial Digital Solutions Company) is a Saudi Arabian fintech, founded in 2020 and headquartered in Riyadh, regulated and supervised by the Saudi Central Bank (SAMA) and compliant with the Saudi Personal Data Protection Law. The company provides an integrated suite of payment acceptance and business financial tools to businesses operating in Saudi Arabia, structured around a unified platform with shared dashboards and analytics.
Its core product set comprises hardware Point-of-Sale (POS) terminals, a SoftPOS mobile application, a payment gateway with pay-by-link capability, a corporate card program (digital cards issued free, with expense management, employee-level limits, and ATM access via Al Rajhi Bank), a restaurant-specific POS / Electronic Cash Register with inventory and QR-code table payments, a digital wallet, and a unified dashboard for multi-branch sales and expense reporting. The technology is differentiated through interoperability — POS hardware, mobile acceptance, online gateway, corporate cards and sector modules converge on one operational view — and through deep integration with the Saudi payments rail (Mada) and global card networks (Visa).
Neoleap earns revenue through a combination of one-time hardware sales (POS at 75 SAR, SoftPOS device at 24 SAR), transaction fees on Mada (0.8%) and credit cards (1+2.75%), corporate card and payment-gateway transaction-based fees, and recurring subscriptions for the restaurant POS module. Go-to-market is product-led via a self-serve business portal (business.neoleap.com.sa), supplemented by strategic partnerships — notably with Visa and Alaan for corporate cards and expense management, Al Rajhi Bank for ATM distribution, and Emkan Finance for POS device financing. The customer base spans Saudi SMBs across retail, F&B and corporate expense use cases, with 80+ named industry-leader logos and 1,000+ organizations reached through the Alaan partnership.
Neoleap firmographics
Firmographics- Name
- Neoleap
- Legal name
- شركة الحلول الرقمية العالمية المالية (نيوليب)
- Website
- https://neoleap.com.sa
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Neoleap is a SAMA-regulated Saudi fintech that provides an integrated payment platform — POS hardware, SoftPOS, payment gateway, corporate cards, restaurant POS and unified dashboard — for businesses across Saudi Arabia.
- Ownership category
- akta.pro rank
Neoleap industry classification
Industry- Product category
- Payment Processing
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Processing & Data Preparation (7374), Services-Miscellaneous Business Services (7380)
- akta.pro primary industry
- POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)
- akta.pro secondary industries
- Point-of-Sale (POS) & On-Property Commerce (THALACAI), BNPL Merchant Enablement (Plugins, Gateways, Reconciliation) (FSAGAIAF)
Keywords
Where Neoleap is headquartered
LocationHeadquarters
- HQ city
- Riyadh
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices1 record
Markets served
Neoleap business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Corporate Card Services: Neoleap earns revenue from corporate card issuance and management services, offering free digital cards with revenue derived from transaction processing and card management fees.
- POS Device Sales: Sale of physical POS hardware devices to merchants at fixed prices, generating one-time revenue per device.
- SoftPOS Subscription and Transaction Fees: SoftPOS app service with fixed monthly fees and per-transaction fees charged on Mada (0.8%) and credit card (1+2.75%) transactions.
- Payment Gateway Services: Online payment gateway services for businesses enabling electronic payment acceptance, likely generating transaction-based revenue.
- Restaurant POS System: Restaurant-specific POS system with fixed subscription pricing, POS financing options through Emkan, and inventory management capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | One time/ perpetual license | Physical POS Device at 75 SAR |
| Unit Pricing | One time/ perpetual license | SoftPOS Device at 24 SAR |
| Transaction based/ take rate | Pay-as-you-go | SoftPOS Transaction Fees - Mada and Credit Card |
| Freemium | Monthly | Corporate Card - Free Digital Card |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Neoleap product offering
Product offeringCore offering
Neoleap provides integrated payment solutions and financial services to Saudi Arabian businesses, including POS hardware devices, a SoftPOS mobile application, an online payment gateway, digital corporate cards, restaurant POS systems, a digital wallet, and a unified management dashboard for day-to-day business operations.
Product overview
Neoleap is a Saudi-based fintech company (Global Financial Digital Solutions Company) regulated by the Saudi Central Bank, offering an integrated suite of payment and financial technology solutions for businesses in Saudi Arabia. The platform operates as a modular ecosystem comprising core payment acceptance products (Point of Sale hardware, Soft POS mobile app, Payment Gateway, and Corporate Cards) supplemented by sector-specific solutions (Restaurant POS/Electronic Cash Register for food and beverage businesses) and management tools (Digital Wallet, Unified Dashboard/Analytics). The portfolio is unified through a shared platform approach, enabling businesses to manage all payment and financial operations from a centralized dashboard while leveraging individual product capabilities for specific use cases.
Differentiator
Problem solved
Functional benefit
Brands
- Neoleap Corporate Card: Corporate card solution for tracking and allocating daily and monthly expenses for employees and department divisions, offering budget control and expense management features.
Products and services
- POS Devices Physical point-of-sale hardware terminals provided to Saudi merchants for accepting card and digital payments in retail and other in-person business environments.
- SoftPOS Mobile application that turns a smartphone or tablet into a point-of-sale terminal, allowing merchants to accept in-person card and digital payments without dedicated hardware.
- Payment Gateway Online payment processing gateway enabling e-commerce and digital merchants in Saudi Arabia to accept card and digital payments on their websites and apps.
- Corporate Cards Digital corporate cards issued to business customers for managing company expenses and employee spending, offered as part of Neoleap's fintech platform.
- Restaurant POS Specialized point-of-sale system tailored for restaurants and food-and-beverage operators in Saudi Arabia, combining payment acceptance with restaurant operations management.
- Digital Wallet Digital wallet product offered as part of the Neoleap platform to enable digital payment and balance management for businesses and their customers.
Quantifiable outcome
- Over 1,000 organizations engaged through the Alaan partnership for AI-integrated corporate expense management in Saudi Arabia
Companies that use Neoleap
Customer profileSegments2 records
Ideal customer profiles1 record
Neoleap technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature5 records
Neoleap partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- AlaancoreNeoleap and Alaan formed a strategic partnership to develop AI-integrated corporate cards and expense management solutions in Saudi Arabia, targeting the country's cashless society goal aligned with Vision 2030. The partnership aims to improve efficiency, security, and financial transaction processes for businesses, and has already engaged over 1,000 organizations with plans for expansion.
- VisacoreNeoleap partnered with Visa to launch one of the region's first cashback corporate card programs in Saudi Arabia. Businesses using Alaan Visa corporate cards in Saudi Arabia earn 1% uncapped cashback on eligible transactions, a first-of-its-kind offering in the Kingdom. The partnership supports Saudi Arabia's Vision 2030 cashless society goal.
- Al Rajhi BankminorNeoleap's corporate card holders benefit from free cash withdrawals via Al Rajhi Bank's ATM network, providing accessible physical withdrawal points across Saudi Arabia.
- Emkan FinanceminorEmkan Finance provides POS financing options to Neoleap customers, enabling businesses to acquire POS devices through flexible payment plans rather than upfront purchase.
- Al RajhiminorAl Rajhi is listed among Neoleap's trusted partners on the About Us page, alongside other industry leaders including Extra, Jarir, and Moftah.
- ExtraminorExtra is listed among Neoleap's trusted partners on the About Us page, alongside other industry leaders including Al Rajhi, Jarir, and Moftah.
- JarirminorJarir is listed among Neoleap's trusted partners on the About Us page, alongside other industry leaders including Al Rajhi, Extra, and Moftah.
- MoftahminorMoftah is listed among Neoleap's trusted partners on the About Us page, alongside other industry leaders including Al Rajhi, Extra, and Jarir.
Scale indicators2 records
Recent moves8 records
Expansion highlights6 records
Neoleap competitors and assessment
Company assessmentDirect peers
- Moyasar: Moyasar is a Saudi payment gateway provider owned by Al Rajhi Bank offering online payments, POS, and Apple Pay solutions. It competes head-to-head with Neoleap's payment gateway and POS in the Kingdom with similar merchant-focused GTM.
- STC Pay (now Moyasar/saudi digital payments): STC Pay is a major Saudi digital wallet and payment app backed by Saudi Telecom. It overlaps with Neoleap on digital wallets, in-store payments, and merchant acquiring, with significantly larger scale and telco distribution.
- PayTabs: PayTabs is a MENA-founded payment gateway serving merchants across Saudi Arabia and the wider region. It is comparable to Neoleap on online payment acceptance and merchant services in the Saudi market.
- Telr: Telr is a Dubai-based payment gateway serving merchants across the UAE and Saudi Arabia with multi-payment-method checkout. It overlaps with Neoleap's payment gateway and merchant services, especially for cross-border GCC merchants.
- HyperPay: HyperPay is a leading MENA payment gateway based in Jordan with strong Saudi and UAE coverage. It competes with Neoleap's payment gateway and merchant acquiring solutions for regional and Saudi-based online merchants.
- Tap Payments: Tap Payments is a MENA-headquartered payment gateway and POS provider operating across the GCC including Saudi Arabia. It is directly comparable on payment gateway, POS, and online payment acceptance for regional merchants.
- Geidea: Geidea is a leading Saudi-based payment solutions provider offering POS terminals, SoftPOS, and payment gateway services. It directly competes with Neoleap across the same core product surfaces and customer base of Saudi SMBs and merchants.
Broad incumbents
- Checkout.com: Checkout.com is a global payment processor with significant MENA/Saudi coverage through partnerships with Mada and local acquirers. While broader in scope, it competes directly with Neoleap's payment gateway for enterprise and mid-market merchants in Saudi Arabia.
Emerging players
- Tamara: Tamara is a leading Saudi BNPL provider that also offers merchant payment solutions. It intersects Neoleap's BNPL-related product surface (Emkan POS financing) and competes for the same Saudi merchant acquiring wallet.
- Alaan: Alaan is a UAE/Saudi AI-integrated corporate card and expense management platform. Although a strategic partner of Neoleap via the Visa corporate card program, it also overlaps as a competing expense-management/corporate card offering for Saudi businesses.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Neoleap social profiles
Digital presenceNeoleap compliance and trust
Trust signalCompliance2 records
Neoleap financial estimates
Financial estimateRevenue estimate
Valuation estimate
Neoleap leadership team
Management profileNumber of profiles
Profiles6 records
Neoleap funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Neoleap M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Neoleap
What does Neoleap do?
Neoleap provides integrated payment solutions and financial services to Saudi Arabian businesses, including POS hardware devices, a SoftPOS mobile application, an online payment gateway, digital corporate cards, restaurant POS systems, a digital wallet, and a unified management dashboard for day-to-day business operations.
Is Neoleap a public or private company?
Neoleap is a private company. It is classified as unknown and is currently operating.
When was Neoleap founded?
Neoleap was founded in 2020. It employs 101 to 250 people.
Where is Neoleap based?
Neoleap is headquartered in Riyadh, Saudi Arabia, in the Middle East region.
How does Neoleap make money?
Five revenue lines are on record. Corporate Card Services are the primary driver. The others are POS Device Sales, softPOS Subscription and Transaction Fees, payment Gateway Services and restaurant POS System.
Who are Neoleap's main competitors?
Direct peers on record are Moyasar, STC Pay (now Moyasar/saudi digital payments), PayTabs, Telr, HyperPay, Tap Payments and Geidea. Checkout.com is listed as a broad incumbent. Emerging players are Tamara and Alaan.
Does Neoleap have an API?
No public API is recorded for Neoleap.
What industry is Neoleap in?
Neoleap's product category is Payment Processing. Its primary akta.pro industry code is FSAMADAC, POS Payment Software & Middleware (Terminal OS, Apps, Device Management), with a secondary code of THALACAI, Point-of-Sale (POS) & On-Property Commerce. Its NAICS code is 541511 and its SIC code is 7374.