Coffee.org
Coffee.org is a privately held US e-commerce and wholesale operator selling fresh-roasted coffee, tea, and condiments via a BigCommerce storefront, serving individual consumers, hotels, restaurants, offices, and small grocery buyers.
- Company typePrivate
- Founded2008
- HeadquartersFort Smith, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Coffee.org does
Coffee.org is a privately held US e-commerce and wholesale operator of fresh-roasted coffee and tea, run through Coffee.org, Inc. and its wholly-owned operating subsidiary Native American Tea and Coffee, LLC (Tontitown and Springdale, Arkansas). The company sells a broad catalog that combines proprietary brands (Native American Coffee, Native American Tea Company, Coffee USA, DreamCatcher, White Bear, All Day Gourmet) with distributed national brands (Folgers, Maxwell House, Java One, Paradise Tea), spanning whole bean, ground, K-Cup, pod, filter pack, pillow pack, and liquid coffee concentrate formats, plus tea bags, loose leaf tea, and condiment supplies (Equal, Sweet'n Low). The storefront is built on BigCommerce and the company advertises same-day shipping on fresh-roasted orders, which is the central operational claim of the business.
The revenue model is hybrid: direct-to-consumer e-commerce at unit pricing, B2B wholesale programs with volume-tiered pricing reaching up to 46% off at 24-box case quantities for hospitality and food service, and a monthly Auto-Ship subscription that delivers a 10% recurring discount to consumers. Customer segments include individual consumers (DTC long-tail), hotels and hospitality buyers, corporate offices, restaurants and food service, short-term rental hosts (Airbnb), and small regional grocery chains. Marketing is conducted through blog content, on-site social sharing, and an email newsletter; there are no disclosed paid acquisition channels, no app presence, no API or developer platform, and no disclosed partnerships, M&A, funding, or leadership information in the public source material. The company operates as an independent, privately held business with no institutional investor, parent company, or governance disclosures identified.
Coffee.org firmographics
Firmographics- Name
- Coffee.org
- Legal name
- Coffee.org, Inc.
- Website
- http://www.coffee.org/
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Coffee.org is a privately held US e-commerce and wholesale operator selling fresh-roasted coffee, tea, and condiments via a BigCommerce storefront, serving individual consumers, hotels, restaurants, offices, and small grocery buyers.
- Ownership category
- akta.pro rank
Coffee.org industry classification
Industry- Product category
- Gourmet Coffee and Tea Retail
- NAICS
- Specialty Food Retailers (4452), Coffee and Tea Manufacturing (31192)
- SIC
- Wholesale-Groceries & Related Products (5140), Beverages (2080)
- akta.pro primary industry
- Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI)
- akta.pro secondary industries
- Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing (AFAFADAJ), Coffee, Tea & Cocoa Beverage Wholesale (AFAIAGAD), Bulk Beverage & Coffee/Tea Supply Stores (Retail + Wholesale) (CRAHAMAH)
Keywords
Where Coffee.org is headquartered
LocationHeadquarters
- HQ city
- Fort Smith
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Coffee.org business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Retail E-commerce Sales: Direct-to-consumer online sales of gourmet coffee, K-Cups, tea, and condiments through the Coffee.org website. Products are sold at various price points ranging from single items to bulk quantities.
- Wholesale Programs: B2B wholesale programs targeting restaurants, hotels, and offices with bulk pricing options and recurring supply arrangements.
- Subscription Services: Monthly coffee subscription services (Auto-Ship and Save) offering 10% recurring discounts to customers who set up automatic deliveries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Retail Pricing |
| Subscription | Monthly | Auto-Ship and Save Subscription |
| Subscription | Monthly | Wholesale Bulk Pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Coffee.org product offering
Product offeringCore offering
Coffee.org operates an online store (powered by BigCommerce) selling fresh roasted gourmet coffee (whole bean, ground, K-Cups, pods, filter packs, pillow packs, liquid concentrate), premium and wellness teas, and complementary condiments and sweeteners. Sales are made both to individual consumers at retail pricing and to commercial buyers (restaurants, hotels, offices) through wholesale programs with volume-tier pricing and Auto-Ship subscriptions, with same-day shipping for fresh roasted orders.
Product overview
Coffee.org is an e-commerce platform operated by Native American Tea and Coffee, LLC, offering a curated selection of gourmet coffee and tea products for both retail consumers and wholesale buyers (restaurants, hotels, offices). The product portfolio spans multiple formats including whole bean & ground coffee, K-Cups, coffee pods, pillow packs, filter packs, liquid coffee concentrate, loose leaf tea, tea bags, and condiments. Core proprietary brands include Native American Coffee and Native American Tea Company (offering wellness-focused herbal teas), complemented by national brands like Folgers, Maxwell House, Java One, Paradise Tea, and All Day Gourmet. Products are distributed through a BigCommerce-powered website with same-day shipping capability and wholesale programs for commercial customers.
Differentiator
Problem solved
Functional benefit
Brands
- Native American Tea Company: Brand specializing in premium teas including black, green, herbal, and specialty teas sold under the Native American Tea Company label.
Products and services
- Native American Coffee
Quantifiable outcome
- Same-day shipping for fresh roasted products
Companies that use Coffee.org
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Coffee.org technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Coffee.org partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights6 records
Coffee.org competitors and assessment
Company assessmentBroad incumbents
- J.M. Smucker (Folgers): Owner of Folgers, Café Bustelo, and other mass-market coffee brands. Direct competitor for the Folgers pillow-pack and filter-pack SKUs that Coffee.org resells in its wholesale and DTC channels.
- Keurig Dr Pepper: Owner of Keurig brewing systems and Green Mountain/Donut Shop Coffee, plus major beverage brands. Directly competes with Coffee.org's K-Cup and pod SKUs and dictates the single-serve hardware/format ecosystem Coffee.org sells into.
- Bigelow Tea: Large established packaged tea brand with broad DTC and food service distribution. Overlaps with Coffee.org on bagged tea categories (Constant Comment, Wellness blends) but operates at a much larger scale across grocery and food service.
Direct peers
- Stumptown Coffee Roasters: Specialty coffee roaster and wholesaler with both DTC e-commerce and a national wholesale program serving hotels, restaurants, and offices — a near-direct analog to Coffee.org's dual-channel coffee model, scaled larger and with stronger brand recognition.
- Counter Culture Coffee: Specialty coffee roaster with DTC online sales plus wholesale programs for cafés, offices, and hospitality. Operates in a similar product category and go-to-market as Coffee.org, focused on sustainable specialty roasting for B2B and B2C.
- Harney & Sons: Specialty tea company selling loose leaf, bagged, and iced teas via DTC e-commerce and wholesale to hotels and food service. Operates in the same product category and channel mix as Coffee.org's Native American Tea Company business.
- Adagio Teas: Online specialty tea retailer offering loose leaf, bagged tea, and tea-related accessories with a BigCommerce-style DTC storefront. Highly comparable to Coffee.org's tea assortment and subscription capability.
- Blue Bottle Coffee: DTC specialty coffee retailer with subscription and wholesale programs to offices and hospitality. Direct comparator in the online specialty coffee space, with materially larger scale and brand recognition (Nestle-owned).
- Republic of Tea: Specialty tea brand selling premium teas, herbs, and blends directly to consumers via e-commerce and through wholesale/hospitality accounts. Closely comparable in catalog breadth and health-and-wellness tea positioning to Coffee.org's wellness tea line.
- Trade Coffee Company: Direct-to-consumer specialty coffee subscription company selling curated roasters online. Highly comparable to Coffee.org's DTC subscription motion and curated multi-roaster assortment, though Trade focuses on marketplace-style curation rather than proprietary roasting.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Coffee.org social profiles
Digital presenceCoffee.org financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coffee.org leadership team
Management profileNumber of profiles
Coffee.org subsidiaries and ownership
Company hierarchySubsidiaries1 record
Coffee.org funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coffee.org M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coffee.org
What does Coffee.org do?
Coffee.org operates an online store (powered by BigCommerce) selling fresh roasted gourmet coffee (whole bean, ground, K-Cups, pods, filter packs, pillow packs, liquid concentrate), premium and wellness teas, and complementary condiments and sweeteners. Sales are made both to individual consumers at retail pricing and to commercial buyers (restaurants, hotels, offices) through wholesale programs with volume-tier pricing and Auto-Ship subscriptions, with same-day shipping for fresh roasted orders.
Is Coffee.org a public or private company?
Coffee.org is a private company. It is classified as unknown and is currently operating.
When was Coffee.org founded?
Coffee.org was founded in 2008. It employs 101 to 250 people.
Where is Coffee.org based?
Coffee.org is headquartered in Fort Smith, United States, in the North America region.
How does Coffee.org make money?
Three revenue lines are on record. Retail E-commerce Sales are the primary driver. The others are wholesale Programs and subscription Services.
Who are Coffee.org's main competitors?
Broad incumbents on record are J.M. Smucker (Folgers), Keurig Dr Pepper and Bigelow Tea. Direct peers are Stumptown Coffee Roasters, Counter Culture Coffee, Harney & Sons, Adagio Teas, Blue Bottle Coffee, Republic of Tea and Trade Coffee Company.
Does Coffee.org have an API?
No public API is recorded for Coffee.org.
What industry is Coffee.org in?
Coffee.org's product category is Gourmet Coffee and Tea Retail. Its primary akta.pro industry code is CRAHAGAI, Specialty Coffee & Tea Retail (Beans, Leaves, Accessories), with a secondary code of AFAFADAJ, Specialty Coffee & Tea (Single-Origin, Micro-lot, Premium) Processing. Its NAICS code is 4452 and its SIC code is 5140.