WWRC

What WWRC does

WWRC, Inc. is a privately held commercial construction services company headquartered in Clovis, New Mexico. Founded in 1994 and family-owned under the Wilson family (Ricky Wilson, President), the firm has operated continuously for 30+ years in the Eastern New Mexico and West Texas regional market. In 2024, WWRC opened a second location in Lubbock, Texas, extending its geographic footprint and signaling a transition from a single-site regional contractor to a multi-site operator.

WWRC delivers an integrated portfolio of five core services: roofing, sheet metal fabrication, mechanical work, plumbing, and general contracting for commercial projects. The company's central technical differentiator is in-house local sheet metal fabrication, which provides direct quality control, reduced turnaround times, and continuous customer communication across project phases — capabilities that would otherwise require outsourcing to third-party metal shops. The firm holds NRCA Underwriter Labs certification for compliance with ANSI/SPRI-ES-1-246, supports an OSHA-compliant safety program with weekly safety meetings, and maintains a cross-trained workforce spanning all five trades.

WWRC generates revenue on a project-based, quote-by-scope model with no publicly disclosed pricing. Distribution is sales-led and relationship-based: the firm employs an outside sales function (Rocky Martin, dual Project Manager/Outside Sales role) engaging commercial property owners and facility managers directly. Marketing relies on word-of-mouth referrals and a Facebook page; no content marketing, paid acquisition, or digital sales channels are in evidence. Notable end-customers include the U.S. Air Force's Cannon AFB (a substantial HVAC renovation delivered on time and within budget), evidencing capability in government/military work. The firm is a CES (Cooperative Electrical Services) procurement partner, expanding access to cooperative contract vehicles. There are no disclosed funding rounds, external investors, or signs of technology platform development.

Name

WWRC

Legal name

WWRC, Inc.

Website

https://wwrcinc.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

WWRC is a privately held, family-owned commercial construction services company founded in 1994 in Clovis, New Mexico, providing roofing, sheet metal, mechanical, plumbing, and general contracting services to commercial and government clients across Eastern New Mexico and West Texas.

Ownership category

akta.pro rank

Product category

Commercial Construction Services

NAICS

Nonresidential Building Construction (2362), Commercial and Institutional Building Construction (23622), Plumbing, Heating, and Air-Conditioning Contractors (238220)

SIC

General Bldg Contractors - Nonresidential Bldgs (1540)

akta.pro primary industry

HVAC & Refrigeration Contracting (IMAFALAB)

Keywords

• Commercial roofing
• Sheet metal fabrication
• General contracting
• Mechanical construction
• Commercial plumbing

Headquarters

HQ city

Clovis

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Revenue model

1. Construction Services: WWRC generates revenue through one-time project-based fees for commercial construction services including roofing, sheet metal, mechanical, plumbing, and general contracting. Projects are delivered with a focus on quality materials, reliable workmanship, and budget control.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

WWRC provides commercial construction services across Eastern New Mexico and West Texas, including roofing, in-house sheet metal fabrication, general contracting, mechanical work, and plumbing. The company delivers project-based services for commercial facilities ranging from small remodels to large government/military jobs, with a focus on OSHA-compliant safety, quality workmanship, and budget control.

Product overview

WWRC Complete Construction Services is a full-service commercial construction company offering an integrated portfolio of construction services including roofing, sheet metal fabrication, general construction, mechanical work, and plumbing. Founded in 1994 and headquartered in Clovis, New Mexico, the company serves Eastern New Mexico and West Texas with a second location in Lubbock, Texas. Their services range from remodels and new constructions to specialized roofing and sheet metal work, all supported by job site safety protocols and OSHA compliance standards.

Differentiator

Problem solved

Functional benefit

Products and services

• Roofing Services Complete roofing specialist service for commercial facilities, providing professional and experienced project execution tailored to customer needs and budget. For commercial property owners and facility managers.
• Sheet Metal Services Local in-house sheet metal fabrication for commercial projects, with great customer service and clear communication throughout every phase of the job. For commercial customers needing custom sheet metal work tied to roofing or other construction projects.
• General Construction Services General contracting for commercial projects including remodels and new constructions, completed with the highest standards and at competitive prices. Capabilities encompass every aspect of a project. For commercial customers seeking a single contractor for remodels or new builds.
• Mechanical Services Complete mechanical services and upgrades for commercial facilities, using respected equipment brands and trusted material providers. For commercial property owners needing facility mechanical work or upgrades.
• Plumbing Services Innovative plumbing services to update and maintain facility plumbing systems for commercial customers.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• CES (Cooperative Electrical Services)coreChannel Partner/ Reseller/ DistributorWWRC is a proud CES procurement partner, enabling access to cooperative purchasing programs and shared resources for electrical and construction services procurement.
• NRCA (National Roofing Contractors Association)coreStrategic or Co-development PartnerWWRC is certified through NRCA's Underwriter Labs for protection of ANSI/SPRI products, demonstrating compliance with industry safety and performance standards.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Greenwood Industries: Commercial roofing and sheet metal contractor operating across multiple US regions, with capabilities in roofing, sheet metal fabrication, and general construction services — closely mirroring WWRC's bundled offering.
• Baker Roofing Company: Mid-sized commercial and residential roofing contractor serving the Southeastern US, with in-house sheet metal fabrication. Closely comparable business model to WWRC, including local sheet metal capability and a multi-trade service approach in a defined regional geography.
• Bone Dry Roofing: Regional commercial and residential roofing company with multiple offices across the Midwest/Southeast, offering roofing and sheet metal services. Similar service mix and multi-location regional structure to WWRC.

Broad incumbents

• Tremco Roofing and Building Maintenance: Large established commercial roofing manufacturer-and-installer with national coverage. Overlaps with WWRC in commercial roofing, weatherproofing, and building envelope services.
• Nations Roof: National commercial roofing contractor with regional service centers, providing installation, repair, and maintenance. Comparable to WWRC on commercial roofing services with broader geographic and scale profile.
• Flynn Group (Flynn Canada/US): Large building envelope contractor providing roofing, cladding, and glazing services across North America. Comparable to WWRC on commercial roofing and sheet metal, but at significantly larger scale.
• CentiMark Corporation: National commercial roofing and flooring contractor serving customers across the United States. Similar commercial roofing and reroofing focus as WWRC, with broader service lines and footprint.
• Tecta America Commercial Roofing: One of the largest commercial roofing contractors in the US, offering installation, repair, and maintenance across multiple states. Directly comparable to WWRC on commercial roofing and sheet metal services, but at vastly greater scale and geographic reach.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/wwrcinc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WWRC