What Reeves College does

Reeves College is a private career college operating in Alberta, Canada, founded in 1961 by C. J. Reeves. The institution delivers 20+ diploma programs across five categories: Art and Design, Business, Health Care, Legal, and Teaching Education, with program lengths of 41-45 weeks and rolling start dates to support continuous enrollment. It operates 8 physical campuses across Alberta (3 in Calgary, 3 in Edmonton, plus Lethbridge and Lloydminster) and has begun offering online and combined delivery formats for select programs. Its core curriculum emphasizes accelerated, hands-on training with practicum or capstone components, supported by career services including resume building, interview preparation, and job search assistance.

The business model is tuition-based: students pay for diploma programs and enroll through a sales-led admissions process involving personalized admissions advisors who guide candidates from inquiry to enrollment. Reeves College reports that 8 out of 10 graduates are employed within 6 months of graduation, and its Dental Assisting program at the Edmonton South campus has demonstrated strong regulatory outcomes including 100% (June 2024) and 95% (September 2025) pass rates on the National Dental Assisting Examining Board (NDAEB) exams. The college has no proprietary technology platforms or AI/ML capabilities, relying on standard educational technology such as learning management systems and Microsoft Office tools. Revenue is not publicly disclosed, and the institution operates as an independent, privately held entity without identified parent company, private equity backing, or venture capital investment.

Name

Reeves College

Legal name

Reeves College

Website

https://reevescollege.ca

Company type

Private

Founded year

1961

Operating status

Operating

Headcount range

101–250 employees

Short description

Reeves College is a private Alberta career college operating 8 campuses and offering 20+ diploma programs in healthcare, business, legal, art and design, and teaching education to career-changers, recent graduates, and international students seeking accelerated credential-to-employment pathways.

Ownership category

akta.pro rank

Product category

Career Education / Vocational Training

NAICS

Technical and Trade Schools (6115), Colleges, Universities, and Professional Schools (611310)

SIC

Services-Educational Services (8200)

akta.pro primary industry

University/College Continuing Education (Extension) Programs (EDAAAEAA)

Keywords

• Career college education
• Diploma programs
• Vocational training
• Healthcare training
• Career-focused education

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices8 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Tuition-based Diploma Programs: Reeves College generates revenue through tuition fees for its diploma programs. Students pay for career-focused training programs that typically range from 41-45 weeks in duration. Programs span multiple disciplines including healthcare, business, legal administration, and art and design.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Reeves College is a private career college delivering more than 20 career-focused diploma programs across Art and Design, Business, Health Care, Legal, and Teaching Education. Programs run 41-45 weeks with rolling start dates, combining classroom theory with hands-on training and a practicum or capstone component, supported by career services including resume building, interview prep, and employer networking.

Product overview

Reeves College is a private career college in Alberta offering career-focused diploma programs across five main categories: Art and Design, Business, Health Care, Legal, and Teaching Education. The institution provides over 20 programs with rolling start dates, featuring accelerated learning formats (completing in months rather than years) and practical hands-on training. Key programs include the Dental Assisting Diploma (45 weeks, Edmonton South campus) which is CDAC-accredited and prepares graduates for NDAEB certification; Medical Office Administration Diploma (43 weeks, multiple campuses); and Business and Digital Marketing Management Diploma (41 weeks). Programs combine classroom theory with practicum/capstone components, and the college provides student support services including career services and academic advising.

Differentiator

Problem solved

Functional benefit

Products and services

• Dental Assisting Diploma A 45-week diploma program at the Edmonton South campus providing hands-on training in dental assisting, including radiography, infection control, chairside techniques, and patient care. Graduates are prepared to take the NDAEB exam for registration as Registered Dental Assistants. CDAC-accredited graduates are exempt from the NDEB clinical exam requirement.
• Medical Office Administration Diploma A 43-week diploma program teaching patient scheduling, medical billing, transcription, terminology, and office administration skills with Microsoft Office tools. Includes First Aid, CPR, and WHMIS training with a choice of 100-hour practicum or capstone project.
• Business and Digital Marketing Management Diploma A 41-week diploma combining digital marketing skills (social media, web analytics, online ad campaigns, strategic web design) with traditional business foundations (accounting, business writing, project management). Includes a 100-hour practicum or capstone project.
• Accounting and Payroll Administration Business diploma covering accounting principles, payroll administration, and financial procedures for office accounting roles.
• Graphic Design / Computer Graphic Design Art and Design diploma program providing training in visual design principles, digital tools, and creative software for graphic design careers.
• Paralegal / Legal Administration Legal diploma preparing students for paralegal and legal administration roles within law firms and legal departments.
• Education Assistant Teaching Education diploma program training students to support teachers and students in educational settings.
• Health Care Aide Health Care diploma providing foundational training for health care aide roles.
• Addictions and Community Services Worker Health Care diploma training students to support individuals dealing with addictions and community service needs.
• Child and Youth Services Worker Health Care diploma preparing students to work with children and youth in various service settings.
• Veterinary Health Care Assistant Health Care diploma providing training for veterinary assistant roles.
• Hospitality Management / Hospitality Business Management Business diploma covering hospitality industry management and operations.
• Logistics & Supply Chain Management Business diploma covering supply chain operations and logistics management.
• Human Resources and Payroll Coordinator Business diploma training students in HR administration and payroll coordination.
• Social Media and Web Marketing Business diploma focused on social media marketing strategies and web-based promotional techniques.
• Warehouse and Distribution Management Business diploma covering warehouse operations and distribution management.
• Office Administration Business diploma providing training in general office administration and procedures.
• Dental Office Administration Health Care diploma training students in dental office administrative procedures.
• Career Services Student support service providing resume building, interview preparation, job search assistance, practicum placement support, and employer networking connections.
• Student Services Academic support services including class scheduling, textbook distribution, academic progress monitoring, transcript requests, and personalized guidance.

Quantifiable outcome

• 8 out of 10 graduates employed within 6 months of graduation
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Academy of Learning: National private career college franchise model offering diploma programs across business, healthcare, and technology. Comparable accelerated career training with rolling start dates and similar target demographics.
• triOS College: Private career college operating across multiple Canadian provinces with diploma programs in business, healthcare, legal, and technology. Closely mirrors Reeves College in tuition-funded model, accelerated program durations, and career services orientation.
• Robertson College: Western Canadian private career college with diploma programs in healthcare, business, and technology. Operates with similar admissions-led, accelerated learning model and serves comparable adult learner segments.
• CDI College: Canada's largest network of private career colleges, offering diploma programs across business, healthcare, technology, and trades with multi-province campuses. Directly comparable to Reeves College in business model, admissions approach, and career-focused program mix.
• Herzing College: Private career college offering diploma and certificate programs in healthcare, business, technology, and design with campuses across Canada. Comparable to Reeves College in target student (career changers, recent grads) and outcomes-driven marketing.
• Brighton College: Western Canadian private career college offering healthcare, business, and trades diploma programs. Comparable in scale and program breadth, with overlapping geographic competition in Alberta and BC.

Broad incumbents

• NAIT (Northern Alberta Institute of Technology): Public polytechnic in Edmonton providing diploma and degree programs in health, business, and skilled trades. Directly overlaps Reeves College's Edmonton campuses on healthcare and business program categories at lower price points.
• SAIT (Southern Alberta Institute of Technology): Publicly funded polytechnic in Calgary offering diploma and degree programs across health, business, and trades. Competes with Reeves College for the same Alberta student pool in healthcare and business programs but at subsidized tuition.

Regional players

• Bow Valley College: Publicly funded Calgary-based college offering certificates and diplomas in health, business, and community studies. Directly competes with Reeves College's Calgary campuses on healthcare and business programming, primarily at lower tuition.
• Stenberg College: Western Canadian private career college specializing in healthcare diploma programs with strong regulatory accreditations. Comparable to Reeves College in healthcare specialization, particularly in regulated program design and employer-aligned outcomes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ReevesCollege
• Facebookfacebook.com/ReevesCollege
• LinkedInlinkedin.com/company/reeves-college

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reeves College