Coopersburg & Liberty Kenworth
Coopersburg & Liberty Kenworth is a multi-location authorized Kenworth truck dealership in Pennsylvania and New Jersey, selling new and used commercial trucks, parts, service, body shop, and financing to OTR drivers, fleet owners, owner-operators, and construction and waste management companies.
- Company typePrivate
- Founded1980
- HeadquartersCoopersburg, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Coopersburg & Liberty Kenworth does
Coopersburg & Liberty Kenworth is a multi-location authorized Kenworth (PACCAR) commercial truck dealership operating in the Northeast United States. Founded in the early 1980s and headquartered at 1930 Route 309 in Coopersburg, Pennsylvania, the company operates four wholly-owned locations: Coopersburg Kenworth (full-service dealership with a dedicated body shop), Liberty Kenworth of South Jersey (Swedesboro, NJ), Liberty Kenworth of Bristol (PA parts-and-service center), and TRP Parts Pottstown (dedicated parts-only store). The company is part of the Gabrielli family of dealerships, with Romolo Gabrielli serving as Dealer Principal and Donald Metzger listed as President and founder. The 2026 NJ CAR Truck Dealer of the Year recognition underscores its industry standing.
The dealer's revenue model spans seven interlocking streams: new Kenworth truck sales (T680, T880, W900, W990, T800, T660, vocational models; per-unit pricing approximately $280,000-$427,000 FET-inclusive), pre-owned truck sales from multiple OEMs (Peterbilt, Mack, Freightliner, International, Western Star, Volvo), trailer sales (MAC, Transcraft, Trailstar, Trailking), parts (OEM and all-makes via dealer parts departments plus TRP Pottstown), service and repair at three locations (including mobile repair), a dedicated body shop at Coopersburg offering collision repair, frame straightening, and computerized painting with Axalta paint, and financing on new and used medium- and heavy-duty trucks. Customers include over-the-road drivers, fleet owners, owner-operators, and construction and waste management companies. Technology is conventional and transactional: online inventory search, online parts counter integration with Kenworth, online bill pay, service scheduling, and real-time new-listing email notifications — no proprietary AI or model-driven capabilities.
Go-to-market is enterprise field sales conducted through four physical locations in Pennsylvania and New Jersey, supplemented by digital lead capture and nationwide truck delivery. Marketing is multi-channel and regional: a content blog, email newsletter, organic social (Facebook, Instagram, LinkedIn, YouTube), Google and Facebook reviews, and CVSA safety event participation. The company sells direct and ships nationwide. Annual revenue is not disclosed; based on four operating locations, 221+ trucks in active online inventory, and a diversified parts/service/body shop mix, the dealer operates in the mid-market regional commercial-truck retail band, with margins and revenue tethered to freight-cycle heavy-truck demand.
Coopersburg & Liberty Kenworth firmographics
Firmographics- Name
- Coopersburg & Liberty Kenworth
- Legal name
- Coopersburg & Liberty Kenworth
- Website
- https://coopskw.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Coopersburg & Liberty Kenworth is a multi-location authorized Kenworth truck dealership in Pennsylvania and New Jersey, selling new and used commercial trucks, parts, service, body shop, and financing to OTR drivers, fleet owners, owner-operators, and construction and waste management companies.
- Ownership category
- akta.pro rank
Coopersburg & Liberty Kenworth industry classification
Industry- Product category
- Commercial Truck Dealership
- NAICS
- Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Truck Trailer Manufacturing (336212)
- SIC
- Wholesale-Machinery, Equipment & Supplies (5080), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Heavy-Duty Commercial Truck Leasing & Rental (Class 7–8 Tractors & Straight Trucks) (TLABABAC)
- akta.pro secondary industry
- Utility/Service Body Trucks (Service Bodies/Tool Trucks) Leasing & Rental (TLABAEAE)
Keywords
Where Coopersburg & Liberty Kenworth is headquartered
LocationHeadquarters
- HQ city
- Coopersburg
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Coopersburg & Liberty Kenworth business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- New Truck Sales: Sales of new Kenworth trucks including T660, T680, T800, W900, W990, T880, and vocational models. Prices include FET (Federal Excise Tax).
- Used Truck Sales: Sales of pre-owned trucks from brands including Peterbilt, Freightliner, Volvo, Mack, International, Western Star, and other manufacturers.
- Trailer Sales: Sales of trailers from brands including MAC, Transcraft, Trailstar, Trailking and other top brands.
- Parts Sales: Sales of OEM and all-makes truck parts through parts stores at all locations and TRP Pottstown. Online parts store available.
- Service and Repair: Full-service truck repair shops handling routine maintenance, major repairs, and factory recalls on all Class 7 and 8 trucks. Mobile truck repair also available.
- Body Shop Services: Complete commercial truck body repairs including collision repairs, painting services, frame straightening, fiberglass and sheet metal repair, and fabrication services at Coopersburg location.
- Financing: Financing options on new and used medium- and heavy-duty commercial trucks. Can combine parts, accessories, and extended warranties into loans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | New Kenworth trucks |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Coopersburg & Liberty Kenworth product offering
Product offeringCore offering
Coopersburg & Liberty Kenworth is an authorized Kenworth truck dealer that sells new and used Class 7 and 8 commercial trucks, trailers, OEM and all-makes parts, and provides full-service truck repair, mobile truck repair, body shop and collision repair services, and financing. It operates four locations across Pennsylvania and New Jersey and serves vocational, over-the-road, and fleet customers nationwide.
Product overview
Coopersburg & Liberty Kenworth operates as a multi-location Kenworth truck dealership offering a comprehensive portfolio of commercial trucking products and services. The core offering consists of new Kenworth trucks (models T680, T880, W900, W990, T800, T480, L770) and used trucks from multiple manufacturers (Peterbilt, Mack, Freightliner, International, Western Star, Volvo), complemented by trailers from MAC, Transcraft, Trailstar, and Trailking. The company provides integrated service capabilities including full-service truck repair at three locations, mobile truck repair, and a dedicated body shop offering collision repair, frame straightening, and custom painting. Parts operations include dealer parts departments plus TRP Parts Pottstown (parts-only location) offering TRP branded components. Additional offerings include truck financing services and accessories such as WeatherTech floor mats and Espar bunk heaters. The company serves vocational and over-the-road drivers, fleet owners, and owner-operators across Pennsylvania and New Jersey.
Differentiator
Problem solved
Functional benefit
Products and services
- New Kenworth Trucks New Kenworth commercial trucks sold through authorized dealer channels for fleet, vocational, and owner-operator customers in long-haul, regional, construction, and waste management applications.
- Used Trucks Pre-owned Class 7 and 8 trucks from multiple OEMs offered to owner-operators and fleets seeking lower acquisition cost or specific body configurations.
- Trailers Commercial trailers sold alongside trucks to fleet and owner-operator customers needing matching trailer equipment for their operations.
- Truck Parts Department OEM and all-makes truck parts retail and wholesale supply for Kenworth, Peterbilt, Mack, and other commercial truck brands, with nationwide parts warranty and online ordering.
- Truck Service and Repair Scheduled maintenance, diagnostics, major repair, and recall service for Class 7 and 8 commercial trucks delivered through three dealership service locations.
- Mobile Truck Repair Mobile on-site commercial truck repair service for vehicles unable to travel to a dealership service bay, reducing customer downtime.
- Coopersburg Kenworth Body Shop Commercial truck collision repair, painting, frame straightening, and cosmetic body work performed in a dedicated body shop with OEM-certified processes and Axalta paint.
- Truck Financing Captive-style financing for new and used medium- and heavy-duty trucks, allowing customers to bundle parts, accessories, and extended warranties into the loan.
Quantifiable outcome
- Saves $5,275 per year per truck from 0.5 MPG fuel improvement
Companies that use Coopersburg & Liberty Kenworth
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles2 records
Coopersburg & Liberty Kenworth technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Coopersburg & Liberty Kenworth partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Kenworth (PACCAR)coreAuthorized Kenworth dealer representing the PACCAR brand of Class 7 and 8 commercial trucks. Stocks new Kenworth models including T660, T680, T800, W900, W990, T880, and vocational trucks.
- TRP (Truck Parts Guarantee)coreTRP Parts Pottstown location offers TRP brand truck parts. TRP is a brand covering all makes and models of trucks and trailers.
- Gabrielli Truck SalescoreParent company related to Gabrielli Truck Sales with shared ownership under the Gabrielli family. Romolo Gabrielli serves as Dealer Principal.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Coopersburg & Liberty Kenworth competitors and assessment
Company assessmentDirect peers
- Premier Truck Group: Multi-brand commercial truck dealer group selling Freightliner, Western Star, and other brands with full-service locations across the U.S., directly comparable in dealership scope, parts/service operations, and used truck inventory model.
- Gabrielli Truck Sales: Parent company and sister Kenworth/Mack dealership group sharing ownership with Coopersburg & Liberty Kenworth under the Gabrielli family — operates overlapping commercial truck dealer locations with the same family ownership and management structure.
- Rush Enterprises: Largest network of commercial truck dealerships in North America, primarily Peterbilt franchise with multi-brand used truck operations and full-service parts/repair/body shop capabilities — directly comparable to Coopersburg & Liberty Kenworth's franchise dealer model.
- SelecTrucks: Daimler-owned used commercial truck retail network offering certified pre-owned Class 8 trucks, directly comparable to Coopersburg & Liberty Kenworth's multi-brand used truck sales stream.
- Velocity Vehicle Group: Daimler Truck North America dealer group operating multiple commercial truck dealerships (Western Star, Freightliner) across the Western U.S., with comparable full-service sales, parts, service, and used truck operations.
- MHC Kenworth: One of the largest Kenworth dealer groups in the U.S. operating multiple full-service locations across the South and Midwest, sharing the same Kenworth/PACCAR franchise model, vocational truck focus, and integrated parts/service/body shop structure.
Broad incumbents
- Kenworth (PACCAR): OEM manufacturer of Class 7-8 trucks whose brand Coopersburg & Liberty Kenworth exclusively represents; comparable as the broader industry incumbent whose product roadmap, dealer programs, and emissions strategy directly shape the dealer's economics.
- Freightliner Trucks: Daimler-owned Class 8 OEM with strong vocational truck presence whose used units are also resold by Coopersburg & Liberty Kenworth; relevant as the largest Class 8 manufacturer competing for the same fleet customers.
- Peterbilt Motors Company: Competitor OEM (also part of PACCAR) whose trucks appear in Coopersburg & Liberty Kenworth's used inventory; comparable as the leading Class 8 manufacturer competing for fleet customers in the same Northeast territory.
Others
- TRP (PACCAR Parts): All-makes truck parts brand operated by PACCAR, distributed in part through Coopersburg & Liberty Kenworth's TRP Parts Pottstown location; comparable as the upstream parts ecosystem enabling the dealer's parts revenue stream.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Coopersburg & Liberty Kenworth social profiles
Digital presenceCoopersburg & Liberty Kenworth financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coopersburg & Liberty Kenworth leadership team
Management profileNumber of profiles
Profiles3 records
Coopersburg & Liberty Kenworth subsidiaries and ownership
Company hierarchySubsidiaries5 records
Coopersburg & Liberty Kenworth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coopersburg & Liberty Kenworth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coopersburg & Liberty Kenworth
What does Coopersburg & Liberty Kenworth do?
Coopersburg & Liberty Kenworth is an authorized Kenworth truck dealer that sells new and used Class 7 and 8 commercial trucks, trailers, OEM and all-makes parts, and provides full-service truck repair, mobile truck repair, body shop and collision repair services, and financing. It operates four locations across Pennsylvania and New Jersey and serves vocational, over-the-road, and fleet customers nationwide.
Is Coopersburg & Liberty Kenworth a public or private company?
Coopersburg & Liberty Kenworth is a private company. It is classified as corporate owned and is currently operating.
When was Coopersburg & Liberty Kenworth founded?
Coopersburg & Liberty Kenworth was founded in 1980. It employs 11 to 50 people.
Where is Coopersburg & Liberty Kenworth based?
Coopersburg & Liberty Kenworth is headquartered in Coopersburg, United States, in the North America region.
How does Coopersburg & Liberty Kenworth make money?
Seven revenue lines are on record. New Truck Sales are the primary driver. The others are used Truck Sales, trailer Sales, parts Sales, service and Repair, body Shop Services and financing.
Who are Coopersburg & Liberty Kenworth's main competitors?
Direct peers on record are Premier Truck Group, Gabrielli Truck Sales, Rush Enterprises, SelecTrucks, Velocity Vehicle Group and MHC Kenworth. Broad incumbents are Kenworth (PACCAR), Freightliner Trucks and Peterbilt Motors Company. TRP (PACCAR Parts) is listed as an others.
Does Coopersburg & Liberty Kenworth have an API?
No public API is recorded for Coopersburg & Liberty Kenworth.
What industry is Coopersburg & Liberty Kenworth in?
Coopersburg & Liberty Kenworth's product category is Commercial Truck Dealership. Its primary akta.pro industry code is TLABABAC, Heavy-Duty Commercial Truck Leasing & Rental (Class 7–8 Tractors & Straight Trucks), with a secondary code of TLABAEAE, Utility/Service Body Trucks (Service Bodies/Tool Trucks) Leasing & Rental. Its NAICS code is 42312 and its SIC code is 5080.