Calago

Name

Calago

Website

https://calago.nl

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

PIM Consulting and Implementation Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Product Information Management (PIM), Digital Shelf & Content Syndication Services (CRAOAOAH)

akta.pro secondary industries

CRM Implementation & Systems Integration (BPAFAFAB), ERP/CRM/HRIS Implementation & Integration (BPAEAAAE)

Keywords

• PIM implementation services
• Product information management
• E-commerce implementation
• PIM consulting
• Web application development

Headquarters

HQ city

Meppel

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Distribution channels1 record

Marketing channels4 records

Core offering

Calago implements software for product information management (PIM), e-commerce, and web applications. Operating in the Benelux region under the XSARUS brand, the company delivers PIM professional services and PIM solutions built on partner platforms including Akeneo, Centric PXM, and Inriver. Offerings span PIM consulting (To PIM or not to PIM, Requirements Analysis, PIM Selection), PIM Implementation, PIM Support and further development, PIM Scan (performance assessment), and PIM Solutions deployment for client organizations.

Product overview

XSARUS PIM Masters is a services and solutions provider offering a unified PIM (Product Information Management) portfolio. The core offering consists of PIM Masters Services (consulting, requirements analysis, PIM selection, implementation, support, and PIM scan) and PIM Masters Solutions (built on Akeneo, Centric PXM, and Inriver platforms). With over 80 PIM projects completed, they serve as the most experienced PIM partner in the Benelux region, helping organizations gain control over product data, streamline processes, and create product experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• PIM Masters Services

Named customers21 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• AkeneocoreTechnology or IntegrationAkeneo is a major PIM platform partner. XSARUS has expertise in implementing and optimizing Akeneo PIM solutions, with multiple case studies demonstrating successful implementations for clients like Mepal and Bus Industrial Tools.
• Centric PXMcoreTechnology or IntegrationCentric PXM (Product Experience Management) is a key platform partner. XSARUS implements Centric PXM solutions, as demonstrated in the Trust International case study where it strengthened their online presence.
• InrivercoreTechnology or IntegrationInriver is a PIM platform partner. XSARUS has expertise in Inriver implementations, including a case study with The Sting combining Inriver with Creative Force for enhanced product experiences.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Regional players

• Lumera: Lumera is a Nordic PIM consultancy with comparable platform expertise and enterprise implementation focus, representing Calago's geographic mirror in Northern Europe.
• Vitec (formerly Vitec Software Group / Customertimes-adjacent): Vitec operates vertical software and PIM-adjacent services in the Nordics, comparable in regional boutique services positioning to Calago's Benelux footprint.

Direct peers

• Elcom: Elcom is a Benelux-based digital commerce and PIM services firm delivering PIM implementations and e-commerce solutions, closely mirroring Calago/XSARUS's customer base and delivery model.
• ADA (digital commerce agency): ADA is a digital commerce services firm that delivers PIM and product experience implementations alongside e-commerce platforms, competing for similar enterprise mandates.
• Sitation: Sitation is a US-based PIM consultancy specialized in Akeneo and similar platforms, directly comparable as a boutique PIM implementation partner serving enterprise retail and manufacturing clients.

Broad incumbents

• Capgemini: Capgemini is a global systems integrator with active PIM, master data, and digital commerce practices that compete for the same enterprise PIM transformation mandates.
• Deloitte Digital: Deloitte Digital advises large enterprises on PIM strategy and implementation alongside broader digital commerce transformation, often competing for the same customer wallet.
• Atos: Atos is a European-headquartered IT services incumbent with PIM, ERP, and customer experience capabilities that overlap with Calago's enterprise service offerings.

Others

• Akeneo: Akeneo is a core PIM platform partner whose direct enterprise sales motion and certified partner network directly shape Calago's go-to-market and competitive dynamics.
• Inriver: Inriver is a PIM platform vendor and core partner of Calago, providing the underlying technology stack for many of the firm's implementations and influencing partner economics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Calago