The Paragon Alliance Group

What The Paragon Alliance Group does

The Paragon Alliance Group, LLC is a privately held Third Party Administrator (TPA) of qualified retirement plans, headquartered in Souderton, Pennsylvania. Founded in the 1990s and operating for over three decades, the firm exclusively focuses on the design, installation, administration, and compliance of employer-sponsored retirement plans — including 401(k), 403(b), 457, profit sharing (including safe harbor and cross-tested new comparability), money purchase, defined benefit, cash balance, and Davis-Bacon/prevailing wage plans. It serves for-profit businesses, public school systems, nonprofits, governmental employers, and government contractors across at least 15 U.S. states, operating as a subsidiary of U.S. Retirement & Benefits Partners, which is currently rebranding the firm and its affiliates under the Daybright Financial name.

The firm's product portfolio is anchored in three core services — Plan Design/Set-up/Document Production, Initial First-Year Conversion Services, and Administration/Reporting/Testing Services — supported by specialized modules for New Comparability Profit Sharing and Davis-Bacon/Prevailing Wage plans, and allied access to ERISA bonding, payroll, and audit services. The technology stack is built around Paragon's own IRS-approved prototype plan document, a peer-reviewed service workflow described as "somewhat unique to Paragon," and synchronized platform integrations with select national recordkeepers (American Funds, Empower, John Hancock, Voya). Secure data exchange is handled via Citrix ShareFile with a 30-day file retention policy, and redundant systems support a stated one-business-day disaster recovery target.

Paragon operates a hybrid go-to-market: direct inside sales to plan sponsors via website lead-capture forms (Request a Quote, Request a Projection), a Plan Advisor channel embedding Paragon into financial advisor practices through a "Retirement Benefits Integrator" approach, and OEM-style platform partnerships with national recordkeepers. Revenue is fee-for-service on a quote-based, multi-year contract basis, with no public pricing disclosure. Distribution is remote from a single Souderton, PA office, and the firm has 11–50 employees with no disclosed headcount growth trajectory.

Name

The Paragon Alliance Group

Legal name

The Paragon Alliance Group, LLC

Website

https://tpagroup.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

The Paragon Alliance Group is a privately held Third Party Administrator that designs, installs, administers, and provides compliance services for qualified retirement plans — including 401(k), 403(b), 457, and Davis-Bacon plans — serving for-profit, nonprofit, public-sector, and government contractor plan sponsors across 15+ U.S. states.

Ownership category

akta.pro rank

Product category

Retirement Plan Administration (Third Party Administration)

NAICS

Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292), Health and Welfare Funds (52512)

akta.pro primary industry

Self-Funded Employer Plan TPA (ASO Administration) (HLAEALAA)

akta.pro secondary industry

Compliance, Reporting & Regulatory Administration (ERISA/ACA/No Surprises) (HLAEALAJ)

Keywords

• Retirement plan administration
• Third party administrator
• Qualified plan design
• 401k administration services
• Davis-Bacon plans

Headquarters

HQ city

Souderton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Third Party Administrator (TPA) Professional Services: Fee-for-service revenue from providing retirement plan design, set-up, document production, administration, reporting, testing, and ongoing compliance services to plan sponsors. Pricing is quote-based, captured through a "Request a Quote" form on the website that asks for plan type, existing assets, eligible employees, current provider, and reason to change.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels11 records

Core offering

The Paragon Alliance Group is a Third Party Administrator (TPA) that designs, sets up, converts, administers, reports on, and tests qualified retirement plans for plan sponsors and financial advisors. Its portfolio covers Section 401(k), 403(b), 457, Profit Sharing (including Safe Harbor and New Comparability), Money Purchase, Prevailing-Wage/Davis-Bacon, Defined Benefit/Cash Balance, and Section 125 plans. It uses its own IRS-approved prototype plan document and operates alongside national recordkeeping platforms (American Funds, Empower, John Hancock, Voya).

Product overview

The Paragon Alliance Group, LLC operates as a unified Third Party Administrator (TPA) service offering for qualified retirement plans, headquartered in Souderton, PA. Its product portfolio is structured around three Core Services — Plan Design/Set-up/Document Production, Initial First-Year Conversion Services, and Administration/Reporting/Testing Services — which together support a defined Types of Plans portfolio covering Section 401(k), 403(b), 457, Profit Sharing (including Safe Harbor and cross-tested New Comparability), Money Purchase Pension, Prevailing-Wage/Davis Bacon, Defined Benefit/Cash Balance, and Section 125 plans. Two specialized plan design modules — New Comparability Profit Sharing and Davis Bacon / Prevailing-Wage Plans — extend the core offering for targeted client segments, while the Other Services Available offering provides allied access to ERISA bonding, payroll, and retirement plan audit services through formal alliances. Supporting content products include the quarterly Benefit Insights Newsletter (formerly Forum), White Papers, and TIPS educational articles. The Advisor Login / Best Practices portal, Plan Advisors Program, and Sales and Marketing Support function as a partner enablement layer for financial advisors integrating Paragon's TPA services into their practices, with platform integrations to recordkeepers like American Funds, Empower, John Hancock, and Voya. The company is currently rebranding to Daybright Financial as part of a unified rebrand of its parent company, U.S. Retirement & Benefits Partners.

Differentiator

Problem solved

Functional benefit

Products and services

• Plan Design, Set-up, and Document Production Customized tax-qualified plan design, plan setup, and signature-ready plan documents that are peer reviewed and tailored to each client's unique goals. Paragon sponsors its own IRS-approved plan document and maintains it for ongoing legal compliance. Targeted at businesses and organizations sponsoring qualified retirement plans.
• Initial First-Year Conversion Services Conversion service that works directly with current providers, performs quality control on data accuracy, and coordinates posting to Paragon's recordkeeping alliance system during plan installation. Targeted at plan sponsors switching from prior providers.
• Administration, Reporting and Testing Services Ongoing plan administration including compliance reviews, annual action plans, and all work peer reviewed before being sent out. Covers ADP/ACP testing, top-heavy testing, coverage testing, non-discrimination testing, Form 5500 filing, and related reporting. Targeted at existing plan sponsor clients.
• New Comparability Profit Sharing Specialized profit sharing allocation formula using cross-testing that allows plan sponsors to target specific employee classes or individuals (e.g., Owners, Officers, Managers) with higher percentage allocations of pay, subject to passing complex non-discrimination testing. Targeted at business owners seeking to maximize their own retirement contributions.
• Davis-Bacon / Prevailing-Wage Plans Specialized plan design for construction contractors to deposit the fringe benefit portion of the prevailing wage into a retirement plan (Money Purchase, Profit Sharing, or 401(k)), maximizing tax savings and competitive bidding position. Targeted at government contractors subject to Davis-Bacon and similar prevailing wage requirements.
• Other Services Available Additional allied services offered through formal alliances, including ERISA Fidelity Bond coordination (via Colonial Surety), payroll, and retirement plan audits. Targeted at plan sponsors needing complementary compliance and operational services.

Quantifiable outcome

• Meets 100% of all reporting deadlines when provided with timely and accurate census information (Paragon's stated performance metric for Administration, Reporting and Testing Services).
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature5 records

Partnerships

16 partnerships are on record, tiered flagship / parent company, flagship, core platform partner, minor and core operational infrastructure.

• U.S. Retirement & Benefits Partnersflagship / parent companyStrategic or Co-development PartnerParent company of The Paragon Alliance Group. As part of a unified rebrand, U.S. Retirement & Benefits Partners and all its firms (including Paragon) are rebranding to Daybright Financial. Operations, contact methods, and account access remain unchanged during the transition.
• Daybright FinancialflagshipStrategic or Co-development PartnerNew unified brand across U.S. Retirement & Benefits Partners and all its firms. The Paragon Alliance Group is becoming Daybright Financial. No changes to how clients contact the team or access accounts; the same team continues to serve clients.
• American Fundscore platform partnerOEM/ Whitelabel/ Licensing PartnerNational retirement plan platform provider / recordkeeper partnered with Paragon. Paragon selects American Funds as a preferred platform via a disciplined criteria process, establishes protocols and resources to ensure system synchronization, and supports platform conversions. Listed as a quote-eligible provider on the Request a Quote form.
• Empowercore platform partnerOEM/ Whitelabel/ Licensing PartnerNational retirement plan platform provider / recordkeeper partnered with Paragon. Referenced as a select platform partner (logo-empower). Listed as a quote-eligible provider on the Request a Quote form.
• John Hancockcore platform partnerOEM/ Whitelabel/ Licensing PartnerNational retirement plan platform provider / recordkeeper partnered with Paragon. Referenced as a select platform partner. Paragon has been recognized as a John Hancock Plan Consultant Leader (Milestone Award coverage by the Philadelphia Business Journal). Listed as a quote-eligible provider on the Request a Quote form.
• Voyacore platform partnerOEM/ Whitelabel/ Licensing PartnerNational retirement plan platform provider / recordkeeper partnered with Paragon. Referenced as a select platform partner (logo-voya.jpg). Listed as a quote-eligible provider on the Request a Quote form.
• MassMutualminorOEM/ Whitelabel/ Licensing PartnerListed as a quote-eligible retirement plan provider on Paragon's Request a Quote form (not explicitly shown as a Paragon platform partner on the Platform Partnerships page). Also featured in MassMutual's "TPA View" blog post "Drop the Pitch and Listen" highlighting The Paragon Alliance.
• PrincipalminorOEM/ Whitelabel/ Licensing PartnerListed as a quote-eligible retirement plan provider on Paragon's Request a Quote form.
• TransamericaminorOEM/ Whitelabel/ Licensing PartnerListed as a quote-eligible retirement plan provider on Paragon's Request a Quote form.
• ShareFile (Citrix)core operational infrastructureTechnology or IntegrationSecure cloud-based file sharing service used by Paragon to transfer sensitive client and plan data. ShareFile is the preferred method of transferring secure data between Paragon and its clients (Plan Sponsors). Year-end data request files are distributed via ShareFile. Files remain on the server for a maximum of 30 days.
• Colonial SuretyminorGTM or Marketing PartnerERISA Fidelity Bond provider with a referral link on Paragon's Fidelity Bond Coverage page (quote.colonialsurety.com with referral code PA0274). Enables plan sponsors to get quotes and purchase required fidelity bonds through a streamlined link from Paragon's site.
• GF Pension CorpminorStrategic or Co-development PartnerPress release: "The Paragon Alliance Group Expands Retirement Plan Consulting Services with GF Pension Corp" — a strategic expansion of services partnership.
• 401kTVminorGTM or Marketing PartnerMedia partner featuring Paragon subject-matter experts in four 401kTV interview videos: Retirement Plan Advisor Role Working with a TPA; Auto-Enrollment for 401k or 403b Plans; Dangers for 401k Plan Sponsors using a 3(16) Fiduciary; and Failing Discrimination Test Not a Failure.
• 401khelpcenter.comminorGTM or Marketing PartnerPress coverage partner that published the announcement "The Paragon Alliance Group Introduces Improved Mobile-friendly Website" in 2016. Also cited as a glossary reference source on the Glossary of Terms page.
• 401kspecialistmag.com (401k Specialist Magazine)minorGTM or Marketing PartnerTrade publication that published "The Paragon Alliance Group analysis of Auto Enrollment in 401(k) and 403(b) Plans" — featuring Paragon's subject-matter expertise.
• Philadelphia Business JournalminorGTM or Marketing PartnerRegional business publication that ran coverage recognizing Paragon / John Hancock as a Plan Consultant Leader Milestone Award recipient.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ascensus: Largest independent retirement plan TPA in the U.S., offering plan design, document production, administration, and compliance testing for 401(k), 403(b), 457, and defined benefit plans — directly overlapping Paragon's core service portfolio.
• Pentegra Retirement Services: Specialist retirement plan TPA and consulting firm offering plan design, administration, and compliance services to plan sponsors and financial advisors — closely aligned with Paragon's niche-TPA positioning.
• ABG (American Benefits Group): Mid-market retirement plan TPA offering plan design, compliance testing, administration, and consulting to plan sponsors and advisors — directly comparable in size and service mix to Paragon.
• Plan Administrators Inc. (PAi): Independent TPA providing qualified plan design, documentation, administration, and compliance testing with a strong advisor-channel focus — overlapping Paragon's Retirement Benefits Integrator model.

Broad incumbents

• Fidelity Workplace Investing: National recordkeeper with a fully bundled TPA offering for 401(k) plans; competes with Paragon for plan-sponsor mandates and sets the price/expectation floor in the market.
• Empower Retirement: Large recordkeeper (and Paragon partner) that also offers bundled in-house TPA and plan-design services — directly comparable capability but at much larger scale, posing both partner-dependence and competitive threat.
• Principal Financial Group: National retirement plan recordkeeper offering plan design and administration — listed on Paragon's quote form as a competing platform provider, illustrating the head-to-head dynamic.
• Vanguard Retirement Plan Services: Large incumbent recordkeeper with bundled TPA and plan-administration capabilities — competes with Paragon on plan-sponsor RFPs and anchors the low-cost end of the market.
• ADP Retirement Services: Payroll-anchored retirement plan recordkeeper and TPA serving SMB plan sponsors — overlaps with Paragon's SMB plan-sponsor segment and competes with Paragon's payroll-referral allied services.

Emerging players

• Vestwell (incl. Newport): Tech-enabled retirement plan recordkeeper and TPA serving advisors and SMB plan sponsors with digital onboarding — represents the fintech-style disruption to traditional TPAs like Paragon.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/paragon-alliance-group-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Paragon Alliance Group