1Dental

What 1Dental does

1Dental is a direct-to-consumer dental discount plan provider headquartered in Fort Worth, Texas (operating under Qualbe Marketing Group). Founded in 1994, the company sells subscription memberships — not insurance products — that give consumers immediate-use discounts of 15-60% on dental procedures through two co-marketed networks: the Careington Care 500 Series (general dentistry) and the Aetna Dental Access network (specialists and general dentists), together covering 226,000+ dental practice locations nationwide. Memberships are available in three SKUs at $175-$247 per year for individuals, with deeper pricing for 2-member and 3+ member household tiers and discounted multi-year plans; plans automatically renew annually. All plans bundle in EyeMed vision discounts and MedImpact prescription discounts at no additional cost.

Plans are administered by Careington International Corporation, and Aetna Life Insurance Company explicitly disclaims administration of the Dental Access plan — making 1Dental effectively a marketing and distribution layer over third-party networks rather than a risk-bearing insurance entity. The company operates an e-commerce website, a US-based phone sales desk (800-372-7615), an affiliate program at wholesale.1dental.net, and a content-marketing blog. Customer support and sales are conducted from a Fort Worth office; the company is A+ BBB-accredited, holds a 4.6/5 Shopper Approved rating across 1,789 reviews, and has accumulated 23 national/regional awards including a #1 Ethics ranking from the Dallas Morning News. The business is subject to dental-discount-plan regulations in 48 states (Vermont and Washington excluded) and offers a 30-day full-refund guarantee. Founder and CEO Randy Meinen continues to lead the privately held company; no external funding, M&A, or leadership-change events are on record.

Name

1Dental

Legal name

1Dental

Website

https://1dental.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

1Dental is a direct-to-consumer dental discount plan provider, selling subscription memberships to U.S. individuals and families seeking immediate-use savings on dental, vision, and prescription services through a network of 226,000+ provider locations.

Ownership category

akta.pro rank

Product category

Dental discount plans

akta.pro primary industry

Dental Discount Plans (Dental Savings Plans) (HLAEAIAD)

akta.pro secondary industry

Dental Discount Plans (Non-Insurance) (FSAIAHAD)

Keywords

• Dental discount plans
• Dental savings membership
• Vision discount plans
• Prescription discount programs
• Affordable dental care

Headquarters

HQ city

Haltom City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Operations, Personnel, Technology or R&D

Revenue model

1. Annual Membership Subscriptions: 1Dental generates revenue through annual subscription fees for dental discount plans. Plans are available in tiers for 1 member, 2 members, or 3+ members. Memberships automatically renew at the end of each term. The company also offers multi-year plans at discounted rates compared to annual billing.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

1Dental sells membership-based dental discount plans (not insurance) that give members immediate-use savings of 15-60% on dental procedures through the Careington and Aetna Dental Access provider networks covering over 226,000 practice locations. Memberships include bundled vision and prescription discount add-ons and are sold directly to consumers on annual subscriptions.

Product overview

1Dental is a dental discount plan provider offering three plan tiers — the Care 500 Series (Careington-administered), the Dental Access Plan (powered by the Aetna Dental Access network), and the Preferred Plan (a bundle of both). All plans provide immediate-use, unlimited dental savings with no waiting periods, deductibles, or maximums, and include bundled vision (EyeMed) and prescription (MedImpact) discount add-ons at no additional cost. The plans are not insurance products but discount membership programs.

Differentiator

Problem solved

Functional benefit

Brands

• Preferred Plan: Combined Careington Care 500 + Aetna Dental Access dental plan offering maximum savings
• Dental Access
• Care 500 Series

Products and services

• Care 500 Series Plan A dental discount plan administered by Careington offering 20-60% savings on general dental care with nationwide network access, immediate use upon joining, no waiting periods, no deductibles, and no annual maximums. Sold directly to individual consumers and families.
• Dental Access Plan (Aetna) A dental discount plan powered by the Aetna Dental Access network offering 15-50% savings at general dentists and specialists with over 226,000 available dental practice locations. Usable immediately with no waiting periods, no deductibles, and no claim filings.
• Preferred Plan (Care 500 + Dental Access Bundle) A bundled discount plan combining both the Care 500 Series and the Aetna Dental Access plan, providing maximum savings of 15-60% at both general dentists and specialists and access to the combined networks of both plans. Priced at $247/year for one member.
• Vision Discount Benefit (EyeMed) Vision care discount benefit included with all 1Dental memberships, powered by EyeMed, offering 20-40% off retail price of eyewear, 15% off conventional contact lenses, and 20-35% off LASIK surgery through the Qualsight network. Accepted at over 90,000 locations including Lenscrafters, Pearle Vision, and Target.
• Prescription Discount Benefit (MedImpact) Prescription drug discount benefit included with all 1Dental memberships, powered by MedImpact, offering 15-60% savings on generic and 15-25% on brand name prescriptions at over 62,000 participating pharmacies nationwide.

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Three partnerships are on record, tiered core.

• Careington International CorporationcoreTechnology or IntegrationCareington International administers all plans purchased through 1Dental. Careington provides the Care 500 Series dental discount network and is the discount plan organization and administrator. Located at 7400 Gaylord Parkway, Frisco, TX 75034.
• Aetna (Aetna Dental Access Network)coreTechnology or IntegrationAetna provides the Dental Access network with over 226,000 dental practice locations. The Dental Access plan is powered by the Aetna Dental Access Network. Note: Aetna Life Insurance Company does not offer or administer the Dental Access Plan.
• EyeMedcoreTechnology or IntegrationEyeMed provides vision care discounts included with 1Dental plans. Savings of 20-40% off retail price of eyewear, 15% off contact lenses. Over 90,000 provider locations including Lenscrafters, Pearle Vision, Target.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Spirit Dental & Vision: Spirit Dental offers individual dental insurance and discount-style plans direct to consumers without waiting periods, mirroring 1Dental's "immediate use" positioning while adding insurance options.
• Aetna (Vital Savings Dental): Aetna provides the Dental Access network behind 1Dental's plan but also sells its own Vital Savings discount dental product directly to consumers, putting it in competition with 1Dental even as it remains a key network partner.
• UnitedHealthcare Dental: UnitedHealthcare's dental division offers both insured and discount dental products to individuals and employer groups, competing with 1Dental for budget-conscious dental consumers with greater scale and brand recognition.
• Cigna Dental: Cigna offers dental savings plans alongside its dental insurance products, targeting individuals and families seeking lower-cost alternatives — directly overlapping with 1Dental's discount-plan value proposition.
• Humana Dental: Humana is a major dental benefits carrier that offers both traditional dental insurance and discount dental products to individuals and employers, competing with 1Dental in the consumer discount-plan segment via its larger distribution and brand.

Direct peers

• AmeriPlan: AmeriPlan is a long-standing direct competitor offering multi-category discount programs (dental, vision, prescriptions, chiropractic) to individuals and families, with a similar D2C subscription model and affiliate-driven distribution.
• Careington International Corporation: Careington administers all 1Dental plans and runs its own Care 500 Series network, but also markets dental and health discount plans directly to consumers. It is both 1Dental's core operating partner and a direct competitor in the same dental discount category.
• DentalPlans.com: DentalPlans.com (owned by Henry Schein) is the most direct competitor to 1Dental — a D2C marketplace selling dental discount plan memberships from multiple network operators (including Careington and Aetna) to individuals and families, with the same immediate-use, no-waiting-period value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/1dental

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 1Dental