Revel Global Events

What Revel Global Events does

Revel Global Events is a Chicago-based event management and production company founded in 2007 by CEO Britt Whitfield, operating as a wholly owned entity within The Revel Group conglomerate. The firm plans and produces corporate events, brand launches and experiential activations, meetings and trade shows, virtual/hybrid events, destination management programs, and high-profile celebrity parties for a diversified client base spanning enterprise corporations (Emirates, Michelob Ultra, William Blair, Chicago Trading Company), nonprofit organizations (Cubs Charities, Wood Family Foundation, The 606), and high-net-worth individuals. Core services are delivered through a custom, project-based professional services model with quote-based pricing tied to event scope, venue, guest count, talent, and production requirements; the company does not maintain proprietary technology, APIs, or software platforms and relies on creative design, vendor coordination, and celebrity talent procurement as its primary differentiators.

The company's go-to-market is direct enterprise sales with no intermediaries — inbound inquiries come through website contact forms segmented by service type (Events, Experiential, Destination Management, Star Power), supported by a case-study-driven content marketing approach and social media presence. Headcount is 1-10 employees, with named leadership including Britt Whitfield (CEO/founder), Sarah Banasiak (Chief Creative Officer), Clint Paton (Managing Partner and founder of Revel Decor), and Bridget Mullins (Director of Business Operations). Geographic reach spans 10+ major US markets from a single Chicago headquarters at 2400 S Michigan Ave, with destination management positioning the firm as a national player rather than a regional one. The business operates without disclosed external institutional investment or funding rounds.

Revenue is generated entirely through event management and production service fees, with no subscription, licensing, or productized SaaS revenue. The integrated parent group (The Revel Group) encompasses affiliated operating units — Revel Decor (decor and design, founded 2008), Limelight Catering (acquired January 2014), Revel Space (Chicago event venues, acquired 2013), Revel Fulton Market (opened July 2015), and Revel Motor Row (planned 2017) — enabling cross-selling of decor, catering, and venue services alongside core event production. Notable client engagements include a 5-year Cubs Charities fundraising partnership (producing Rizzo's Cook Off for Cancer, Maddon's Main Event, Lester's Game Show), an Emirates Chicago-Dubai launch featuring Lionel Richie at Navy Pier, a William Blair 80th anniversary celebration at Soldier Field with 1,000+ guests, and a $1M-raising Above The Rails Gala for The 606. The company has been recognized on the EventMarketer Top 100 Agencies list (2016) and as one of the 50 Fastest Women-Owned/Led Companies.

Name

Revel Global Events

Legal name

Revel Global Events

Website

https://revelglobalevents.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Revel Global Events is a Chicago-based event management and production firm serving enterprise, nonprofit, and high-net-worth clients with corporate events, brand launches, celebrity parties, and destination management across 10+ US markets, operating within The Revel Group's integrated event services conglomerate.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Corporate Conferences & Sales Kickoffs (MPAGAGAC)

akta.pro secondary industries

Gala Dinners & Fundraising Events (Nonprofit/CSR) (MPAGAHAE), Festival & Live Entertainment Brand Partnerships (MPAAAGAF), Incentive Travel Programs & Retreat Events (Offsites) (MPAGAHAH)

Keywords

• Corporate event management
• Experiential marketing events
• Event production services
• Virtual event management
• Destination management services

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Event Management and Production Services: The company generates revenue through project-based fees for event planning, design, production, and execution services. Services are priced per event based on scope, complexity, venue requirements, talent booking, and production needs. This is a professional services model with custom pricing for each engagement.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Revel Global Events is a full-service event management and production agency that plans, produces, and executes corporate events, brand launches, experiential activations, meetings, trade shows, virtual events, destination management programs, and celebrity/celebration events. It serves primarily corporate, brand, nonprofit, and high-profile/celebrity clients with marquee names such as Emirates, Michelob Ultra, Cubs Charities, and William Blair. Service delivery is backed by in-house affiliated brands for décor, catering, and venues (Revel Decor, Limelight Catering, Revel Space, Revel Fulton Market, Revel Motor Row).

Product overview

Revel Global Events is Chicago's premier event marketing and production agency offering a comprehensive suite of event management services. The company operates as part of The Revel Group, which also includes affiliated brands Revel Decor (decor and design), Limelight Catering (acquired in 2014), and Revel Space (venue collection). The core service portfolio spans Live Events & Celebrations, Brand Launches & Experiential Events, Meetings & Trade Shows, Virtual Events, Destination Management, Event Production, and Star Power (celebrity talent procurement). The company positions itself as an 'event-centric agency' serving clients nationwide from its Chicago headquarters, handling events of all sizes from intimate board meetings to large-scale galas and experiential marketing activations.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Event Management (Live & Virtual Events) Full-service planning and execution of corporate live and virtual events for enterprise and brand clients such as Emirates, Michelob Ultra, and William Blair.
• Brand Launches & Experiential Events

Quantifiable outcome

• $1 Million raised at The Inaugural Above The Rails Gala
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• The Revel GroupcoreOthersThe Revel Group is the parent company of Revel Global Events. The group includes sister companies Revel Decor (founded 2008), Limelight Catering (acquired January 2014), Revel Space (venues, acquired 2013), Revel Fulton Market (opened July 2015), and Revel Motor Row (opened 2017). This integrated network provides comprehensive event services including decor, catering, venues, and production under one umbrella.

Scale indicators5 records

Recent moves12 records

Expansion highlights4 records

Direct peers

• George P. Johnson Experience Marketing: Large-scale experiential marketing agency producing brand experiences, product launches, and corporate events for Fortune 500 clients, directly competing in the same premium experiential segment.
• BCD Meetings & Events: Global corporate event management agency delivering meetings, incentives, conferences, and events for enterprise clients with a full-service production model closely aligned to Revel Global Events' core offering.
• MKG: Experiential marketing and creative agency producing brand activations, corporate events, and immersive experiences for major consumer and enterprise brands, comparable in scope of work and creative-led positioning.
• BeCore: Experiential agency producing corporate events, brand activations, and conferences for enterprise clients across multiple US markets, directly overlapping Revel's brand launch and corporate event work.
• MAS Event Design: Boutique event design and production firm specializing in corporate galas, fundraisers, and brand experiences for nonprofit and enterprise clients; comparable in scale and service mix to Revel Global Events.
• Czarnowski Collective: Chicago-based event marketing and experiential agency with integrated production, design, and fabrication capabilities; a closely comparable peer given shared Chicago footprint and full-service event production model.
• Sparks (Freeman): Specialist event marketing and brand experience agency within the Freeman network producing trade shows, corporate events, and experiential campaigns for enterprise brands, directly comparable in service mix and target clients.

Broad incumbents

• Jack Morton Worldwide: Global brand experience agency offering experiential marketing, events, and digital engagement across multiple verticals and geographies; broader portfolio but overlapping core capabilities with Revel's experiential and corporate event work.
• Octagon: Global sports and entertainment marketing agency producing large-scale events, sponsorships, and brand experiences; broader portfolio and scale but overlapping capabilities in celebrity talent procurement, galas, and high-profile corporate events.

Regional players

• Leo Events: UK-headquartered event management and production company serving corporate and private clients with comparable full-service offerings; relevant peer due to similar service model but does not directly compete in the US market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/rgevents_
• Facebookfacebook.com/RevelGlobalEvents
• LinkedInlinkedin.com/company/revel-global-events-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Revel Global Events