Koru Sigorta
Koru Sigorta is a privately held Turkish multi-line insurance company offering auto, property, health, personal accident, and commercial coverage to individual and business customers. It distributes through an extensive agency network across Turkey and Northern Cyprus, supported by regional directorates and digital channels including web and mobile platforms.
- Company typePrivate
- Founded2011
- HeadquartersKadikoy
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Koru Sigorta does
Koru Sigorta A.Ş. is a privately held Turkish multi-line insurance company established in 2011 and headquartered in Kadıköy, Istanbul. The company offers a comprehensive product portfolio spanning personal lines (comprehensive auto kasko including the Arabamı Koru Genişletilmiş Kasko sub-brand, mandatory traffic insurance, homeowners insurance, mandatory DASK earthquake cover, travel health, and personal accident), commercial lines (fire, engineering, liability, cargo, and agricultural insurance through the TARSİM pool), and niche covers (medical complications, UTTS vehicle identification device, invoice guarantee). Underwriting and policy management run on a digital insurance platform that combines a transactional website, customer and agent mobile applications across iOS, Android, and Huawei AppGallery, and integration with the Turkish e-Devlet/UYAP government portal for legal process access; the technology stack is described as a standard digital policy management platform with no disclosed AI/ML components.
The business model is built on recurring annual insurance premiums collected across the product mix and distributed primarily through an independent agency (acente) network supported by regional directorates in Adana, İzmir, Ankara, and Istanbul Anadolu, covering seven Turkish regions plus agency operations in Northern Cyprus. Direct-to-customer online quote and purchase is offered through korusigorta.com.tr, and the company runs ecosystem partnerships with Taxit (installment benefits), Koru Galerim (automotive dealer programs), and a cluster of co-marketing alliances (OtoKonfor, Martı, Gain, Pronet). Ownership is concentrated, with Erhan Çiftçioğlu controlling 82.76% of the 542,000,000 TL registered capital, supported by a 51–100 employee headcount that reflects a lean, agent-distributed operating model rather than an employed-sales force.
Koru Sigorta firmographics
Firmographics- Name
- Koru Sigorta
- Legal name
- Koru Sigorta A.Ş.
- Website
- https://korusigorta.com.tr
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Koru Sigorta is a privately held Turkish multi-line insurance company offering auto, property, health, personal accident, and commercial coverage to individual and business customers. It distributes through an extensive agency network across Turkey and Northern Cyprus, supported by regional directorates and digital channels including web and mobile platforms.
- Ownership category
- akta.pro rank
Where Koru Sigorta is headquartered
LocationHeadquarters
- HQ city
- Kadikoy
Offices6 records
Markets served
Koru Sigorta business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Premiums: Koru Sigorta generates revenue through collecting insurance premiums from policyholders across various insurance product lines including auto (kasko, traffic insurance), property (homeowners insurance, DASK), health/travel insurance, and personal accident coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Various insurance products with individualized pricing based on risk assessment |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Koru Sigorta product offering
Product offeringCore offering
Koru Sigorta A.Ş. is a Turkish insurance company that underwrites and distributes a comprehensive portfolio of personal and commercial insurance products, including auto (kasko and mandatory traffic), travel health, homeowners, mandatory earthquake (DASK), personal accident, fire, engineering, liability, cargo, and agricultural insurance. It sells these products through a nationwide agency network, regional directorates, its own website, and mobile applications, supported by a contracted claims service provider network.
Product overview
Koru Sigorta operates as a digital insurance platform offering a comprehensive portfolio of insurance products. The platform provides core personal and commercial insurance offerings including auto insurance products (Arabamı Koru Genişletilmiş Kasko, Trafik Sigortası), travel and health coverage (Seyahat Sağlık Sigortası, Komplikasyon Sigortası), property insurance (Konut Sigortası, Dask Sigortası, Yangın Sigortası), and personal protection (Ferdi Kaza Sigortası). Commercial offerings include engineering, liability, cargo, and agricultural insurance through TARSİM partnerships. The platform is accessible via mobile applications for iOS and Android, with partners served through programs like Koru Galerim.
Differentiator
Problem solved
Functional benefit
Brands
- Arabamı Koru Genişletilmiş Kasko: Extended comprehensive vehicle insurance product covering accidents and breakdowns
- Evimi Koru Konut Sigortası
- Beni Koru Ferdi Kaza Sigortası
- Memleket Kasko
- Koru Akış
- Koru Akademi
Products and services
- Arabamı Koru Genişletilmiş Kasko (Extended Comprehensive Auto Insurance)
Quantifiable outcome
- Fast claims payment processing highlighted as key differentiator by partner agencies
Companies that use Koru Sigorta
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Koru Sigorta technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Koru Sigorta partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered minor and core.
- TaxitminorTaxit partnership offering cardless, guarantor-free installment shopping benefit for customers purchasing Traffic Insurance, Homeowners Insurance with building coverage, or Comprehensive Auto Insurance policies. Customers receive a Taxit shopping limit valid for one month from policy issuance date.
- Koru GalerimminorPartnership with Koru Galerim for gallery insurance and guarantee solutions. Provides insurance solutions for automotive dealers.
- OtoKonforminorCampaign partnership with OtoKonfor for automotive-related insurance products and services.
- MartıminorCampaign partnership with Martı for shared mobility and insurance solutions.
- GainminorCampaign partnership with Gain for insurance and financial services.
- PronetminorCampaign partnership with Pronet for security systems and insurance solutions.
- Contracted Service Providers NetworkcoreExtensive network of contracted workshops, service providers, and glass services across Turkey for claims handling. Includes authorized services, special services, mini-repair services, and vehicle inspection services.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Koru Sigorta competitors and assessment
Company assessmentDirect peers
- AXA Sigorta: Leading Turkish P&C insurer and AXA Group subsidiary; direct competitor across auto, home, health, personal accident, and commercial lines with similar agency + digital hybrid distribution.
- Anadolu Sigorta: One of Turkey's largest P&C insurance carriers, Sabancı Group subsidiary, offering auto, home, and commercial lines through agency and digital channels — directly comparable multi-line product set and distribution model.
- Allianz Sigorta: Major Turkish P&C and personal accident carrier, subsidiary of Allianz Group; offers similar auto, home, health, and commercial products via agency and digital channels with comparable multi-product positioning.
- Sompo Sigorta: Turkish P&C insurer (Sompo Japan/Nipponkoa subsidiary) providing comprehensive personal and commercial coverage including auto, fire, and engineering lines; competes for the same agency-led mid-market customer segments as Koru.
- Generali Sigorta: Generali Group's Turkish P&C operation offering auto, home, health, and commercial insurance through agency and broker channels; comparable multi-line product set with similar regional agency distribution model.
- Groupama Sigorta: French-owned Turkish P&C insurer offering auto, home, agricultural, and commercial products; competes in similar agency-driven distribution and product mix to Koru Sigorta.
- Mapfre Sigorta: Spanish Mapfre Group's Turkish P&C subsidiary offering auto, home, health, and commercial lines; comparable multi-line insurer with agency + digital distribution model.
- Güneş Sigorta: Established Turkish P&C insurance carrier offering auto, home, and commercial products through agency network; comparable product portfolio and smaller-scale positioning relative to top-tier incumbents.
- Magdeburger Sigorta: Mid-sized Turkish P&C insurer (German-affiliated) offering auto, home, and personal accident coverage via agency network; comparable smaller-scale multi-line carrier competing in similar customer segments.
- HDI Sigorta: Turkish P&C insurer under Talanx/HDI Group offering personal and commercial lines through agency and digital channels; comparable product portfolio with European-affiliated underwriting expertise.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
Koru Sigorta social profiles
Digital presenceKoru Sigorta compliance and trust
Trust signalCompliance1 record
Koru Sigorta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Koru Sigorta leadership team
Management profileNumber of profiles
Profiles4 records
Koru Sigorta funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Koru Sigorta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Koru Sigorta
What does Koru Sigorta do?
Koru Sigorta A.Ş. is a Turkish insurance company that underwrites and distributes a comprehensive portfolio of personal and commercial insurance products, including auto (kasko and mandatory traffic), travel health, homeowners, mandatory earthquake (DASK), personal accident, fire, engineering, liability, cargo, and agricultural insurance. It sells these products through a nationwide agency network, regional directorates, its own website, and mobile applications, supported by a contracted claims service provider network.
Is Koru Sigorta a public or private company?
Koru Sigorta is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Koru Sigorta founded?
Koru Sigorta was founded in 2011. It employs 51 to 100 people.
Where is Koru Sigorta based?
Koru Sigorta is headquartered in Kadikoy.
How does Koru Sigorta make money?
One revenue line is on record: insurance Premiums.
Who are Koru Sigorta's main competitors?
Direct peers on record are AXA Sigorta, Anadolu Sigorta, Allianz Sigorta, Sompo Sigorta, Generali Sigorta, Groupama Sigorta, Mapfre Sigorta, Güneş Sigorta, Magdeburger Sigorta and HDI Sigorta.
Does Koru Sigorta have an API?
No public API is recorded for Koru Sigorta.