SCRUMstudy
SCRUMstudy is a Phoenix-based global accreditation body that issues Scrum and Agile certifications through the SBOK Guide framework, serving 7,500+ corporations across 150+ countries via 2,700+ Authorized Training Providers and digital self-learning channels.
- Company typePrivate
- Founded2004
- HeadquartersPhoenix, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What SCRUMstudy does
SCRUMstudy is a Phoenix-based, private-for-profit global accreditation body for Scrum and Agile certifications, founded in 2004 and operating under parent company VMEdu. Its core asset is the SBOK Guide — a 424-page industry-standard Scrum Body of Knowledge now in its 5th Edition, co-authored and reviewed by 46 Scrum and project-delivery experts — which anchors a structured hierarchy of certifications spanning entry-level (SFC, free), practitioner (SDC, SMC, SPOC), advanced (SAMC, SSMC, SSPOC), and expert tiers (ESMC, SCAC, SCT), plus DevOps extensions (SODFC, SODEC) and an 8-credential AI-Integrated track launched in 2026. Training and certification delivery are decentralized through a network of 2,700+ Authorized Training Providers (A.T.P.s) across 150+ countries, supplemented by VMEdu-operated instructor-led virtual and physical classrooms, online self-study, and a recently launched AI-Powered Self-Learning platform; a VMEdu mobile app extends access to iOS and Android. The mobile and web stack is content- and credential-delivery focused rather than a unified software product.
Revenue mechanics combine several streams: one-time certification exam fees across the certification hierarchy, paid instructor-led classes starting at USD 545 (with fundamental AI and Scrum certifications offered free as funnel), annual licensing/partnership fees from the 2,700+ ATP network, sales of the SBOK Guide print edition, and customized corporate training for enterprise clients including Fortune 500 buyers such as Apple, IBM, HP, Dell, and Bank of America. The company also monetizes adjacent methodologies through sub-brands — Kanbanstudy, BALearning, OKRstudy, and 6Sigmastudy — extending the credentialing model into Kanban, business analysis, OKRs, and Six Sigma. Cumulative scale is reported at 500,000+ certified professionals and 7,500+ corporate customers, though specific revenue, ownership, and capital-raising figures are not publicly disclosed.
SCRUMstudy firmographics
Firmographics- Name
- SCRUMstudy
- Website
- https://SCRUMstudy.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- SCRUMstudy is a Phoenix-based global accreditation body that issues Scrum and Agile certifications through the SBOK Guide framework, serving 7,500+ corporations across 150+ countries via 2,700+ Authorized Training Providers and digital self-learning channels.
- Ownership category
- akta.pro rank
SCRUMstudy industry classification
Industry- Product category
- Professional Certification and Training
- NAICS
- Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Project, Program & Portfolio Management Certifications (EDAAANAB)
- akta.pro secondary industries
- Project, Process & Quality Certification Prep (PMP, PRINCE2, Lean Six Sigma, ITIL) (EDANAIAE), Credentialing, Certification Prep & Exam Training (BPACANAJ)
Keywords
Where SCRUMstudy is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Markets served
SCRUMstudy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain
Revenue model
- Certification Exams: Revenue generated from certification exam fees for various Scrum and Agile certifications including SMC, SDC, SPOC, SAMC, SSMC, SSPOC, ESMC, and AI-integrated certifications.
- Training Classes: Revenue from instructor-led classes and online self-study courses. Classes conducted by VMEdu and Authorized Training Partners. Physical and virtual classroom options available starting from USD 545.
- Partner Network (A.T.P.) Fees: Revenue from the network of 2,700+ Authorized Training Providers who pay to become accredited partners for delivering SCRUMstudy certifications and training.
- SBOK Guide Sales: Revenue from sale of the SBOK Guide book - the industry standard guide for Scrum and Agile implementation.
- Corporate Training: Customized corporate training programs for enterprise clients including Fortune 500 companies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free tier - Scrum Fundamentals Certified (SFC) |
| Freemium | Pay-as-you-go | Free tier - Scrum with AI Certified (SAC) |
| Freemium | Pay-as-you-go | Free tier - Scrum for Operations & DevOps Fundamentals Certified (SODFC) |
| One time/ perpetual license | Pay-as-you-go | Instructor-led classes starting price |
| One time/ perpetual license | Pay-as-you-go | Advanced and Expert level certifications |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
SCRUMstudy product offering
Product offeringCore offering
SCRUMstudy operates as a global accreditation body for Scrum and Agile methodologies, providing a hierarchical portfolio of certifications from free fundamentals (SFC) through expert and AI-integrated levels (ESMC, ESMAC), delivered through instructor-led classes, online self-study, and AI-powered self-learning. The SBOK Guide (424 pages, 5th Edition) is the proprietary knowledge framework underpinning the certifications, which are sold individually to professionals and in volume to enterprises through 2,700+ Authorized Training Providers across 150+ countries.
Product overview
SCRUMstudy is a global accreditation body for Scrum and Agile certifications, operating as a multi-product portfolio rather than a single unified software platform. The core offering is a hierarchical certification program spanning entry-level (Scrum Fundamentals Certified — free), mid-level (Scrum Developer Certified, Scrum Master Certified, Scrum Product Owner Certified, Agile Master Certified), and expert/scaled levels (Expert Scrum Master Certified, Scaled Scrum Master Certified, Scaled Scrum Product Owner Certified). Training is delivered through instructor-led classes (via 2,700+ Authorized Training Providers), online self-study, and a newly launched AI-Powered Self-Learning platform. The SBOK Guide (5th Edition, 424 pages) serves as the authoritative reference. In 2026, SCRUMstudy expanded into AI-Integrated Certifications (8 credentials: SAC, SDAC, SMAC, SAMAC, SPOAC, SSMAC, SSPOAC, ESMAC) that combine Scrum practices with AI methodologies. Additional offerings include Vabro (Agile project management tool), DevOps-focused certifications (SODFC, SODEC), and sub-brands for Kanban, Business Analysis, OKRs, and Six Sigma. A mobile app (VMEdu) extends access to study materials on iOS and Android.
Differentiator
Problem solved
Functional benefit
Brands
- Vabro: Popular Scrum tool mentioned in the product ecosystem
- Kanbanstudy™
- BALearning™
- OKRstudy™
- 6Sigmastudy™
Products and services
- Scrum Fundamentals Certified (SFC) Free entry-level certification covering key Scrum concepts defined in the SBOK Guide, including a free 5-hour instructor-led virtual class and a 40-question online exam. Serves as the foundational credential in the SCRUMstudy certification hierarchy.
- Scrum with AI Certified (SAC) Free entry-level certification combining Scrum fundamentals with AI concepts, with AI-powered self-paced or instructor-led webinar options. Part of the AI-Integrated Certification track launched in 2026.
- Scrum Developer Certified (SDC) Certification validating a practitioner's ability to contribute to a Scrum team as a Scrum developer, covering implementation and coding practices within Scrum.
- Scrum Master Certified (SMC) Flagship certification validating a practitioner's ability to serve as a Scrum Master, facilitating Scrum events and removing impediments for the team.
- Scrum Product Owner Certified (SPOC) Certification validating expertise in managing product backlogs, prioritization, and value delivery as a Scrum Product Owner.
- SCRUMstudy Agile Master Certified (SAMC) Advanced certification covering broad Agile methodology mastery beyond core Scrum roles, aimed at senior practitioners and Agile leaders.
- Scaled Scrum Master Certified (SSMC) Certification for practitioners managing Scrum at scale across multiple teams and large projects, covering scaled Scrum frameworks.
- Scaled Scrum Product Owner Certified (SSPOC) Certification for Product Owners managing product backlogs and value delivery across large, multi-team programs and enterprises.
- Expert Scrum Master Certified (ESMC) Expert-level certification for experienced Scrum Masters, validating advanced mastery of Scrum practices, mentoring, and organizational coaching.
- SCRUMstudy Certified Trainer (SCT) Accreditation program for trainers who wish to deliver SCRUMstudy certification training, establishing quality standards for the Authorized Training Partner (A.T.P.) instructor network.
- SCRUMstudy Certified Agile Coach (SCAC) Advanced certification for practitioners providing Agile coaching services, covering coaching frameworks and methodologies for organizational transformation.
- Scrum for Operations & DevOps Fundamentals Certified (SODFC) Free certification bridging Scrum principles with Operations and DevOps practices, targeting IT operations and DevOps professionals.
- Scrum for Operations & DevOps Expert Certified (SODEC) Advanced certification for Operations and DevOps experts covering the application of Scrum to operations, infrastructure, and continuous delivery workflows.
- SBOK Guide The Guide to the Scrum Body of Knowledge, a 424-page industry-standard reference co-authored by 46 Scrum experts, providing guidelines for Scrum implementation and scaling for large projects and enterprises. Available as a free e-book or paid print edition; currently in its 5th Edition (released 2024).
- Instructor-Led Training Physical and virtual instructor-led training classes for all certification tracks, delivered by VMEdu and 2,700+ Authorized Training Providers. Classes start from USD 545.
- Online Self-Study Self-paced online certification preparation providing flexible access to course materials and exams without scheduled class times.
- AI-Powered Self-Learning AI-powered self-paced learning platform enabling students to study for Scrum and Agile certifications using artificial intelligence-driven content delivery and adaptive learning pathways.
- Corporate Training Customized corporate training programs for enterprise clients including Fortune 500 companies, offering dedicated training sessions for organizational teams.
- Vabro A Scrum and Agile project management tool developed by VMEdu, featured under SCRUMstudy's popular Scrum tools ecosystem.
- VMEdu Mobile App Mobile application for iOS and Android enabling students to access SCRUMstudy learning materials and resources on the go.
- Kanbanstudy Kanban methodology certifications offered by SCRUMstudy's network, targeting practitioners seeking complementary Agile credentials (operates at kanbanstudy.com).
- BALearning Business Analysis certifications offered through SCRUMstudy's partner ecosystem, extending Agile credentials into business analysis practice (operates at balearning.com).
- OKRstudy Objectives and Key Results (OKR) certifications offered through the SCRUMstudy partner network, expanding coverage into goal-setting and strategy execution (operates at okrstudy.com).
- 6Sigmastudy Six Sigma certifications offered through the SCRUMstudy partner ecosystem, providing quality management and process improvement credentials alongside Scrum certifications (operates at 6sigmastudy.com).
Quantifiable outcome
- 7500+ companies including Apple, IBM, HP, Dell, BOA have benefited from SCRUMstudy certifications
- +2 more outcomes
Companies that use SCRUMstudy
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
SCRUMstudy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
SCRUMstudy partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- VMEducoreVMEdu is the parent company and primary delivery platform for SCRUMstudy certifications and training. Classes are conducted through VMEdu and its partner network. The platform provides online course delivery, certification enrollment, and exam administration services.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
SCRUMstudy competitors and assessment
Company assessmentDirect peers
- ICAgile: ICAgile accreditation body certifies Agile coaching, delivery, and DevOps tracks; competes for the same corporate training and individual certification budget as SCRUMstudy.
- Scrum.org: Founded by Ken Schwaber, co-creator of Scrum; offers Professional Scrum Master, Product Owner and Developer certifications, directly competing with SCRUMstudy's SMC, SPOC and SDC tracks.
- Scrum Alliance: Largest direct competitor in Scrum/Agile certification; offers CSM, CSPO and other Scrum credentials and is explicitly positioned against SCRUMstudy in its own comparison materials.
- Scaled Agile (SAFe): Provider of the leading scaled Agile framework and SAFe certifications (SA, SPC, etc.); overlaps with SCRUMstudy's SSMC and SSPOC scaled Scrum credentials for enterprise Agile transformations.
Emerging players
- Kanban University: Specialty accreditation body for Kanban Method certifications (KMP, KSD); competes specifically with SCRUMstudy's Kanbanstudy sub-brand in the Kanban certification niche.
- DevOps Institute: Provides DevOps and SRE certifications (DevOps Foundation, SRE Foundation); competes with SCRUMstudy's SODFC and SODEC offerings in DevOps-focused certification credentials.
Broad incumbents
- Coursera: Large online education platform offering Agile/Scrum specializations from universities and partners; competes for individual learner mindshare at the top of SCRUMstudy's funnel across 150+ countries.
- Project Management Institute (PMI): Global incumbent in project management certifications (PMP, PMI-ACP) and PMI Authorized Training Partners; competes with SCRUMstudy's certification credentials and content library for project management training spend.
- IIBA (International Institute of Business Analysis): Accreditation body for business analysis certifications (CBAP, ECBA, IIBA-AAC); directly comparable in model to SCRUMstudy's BALearning sub-brand and competes in the certification accreditation market.
- Atlassian University: Agile and Jira training arm of Atlassian; competes for enterprise Agile training budgets and offers free Scrum-related courses, similar to SCRUMstudy's free-tier certifications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
SCRUMstudy social profiles
Digital presenceSCRUMstudy financial estimates
Financial estimateRevenue estimate
Valuation estimate
SCRUMstudy leadership team
Management profileNumber of profiles
SCRUMstudy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SCRUMstudy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SCRUMstudy
What does SCRUMstudy do?
SCRUMstudy operates as a global accreditation body for Scrum and Agile methodologies, providing a hierarchical portfolio of certifications from free fundamentals (SFC) through expert and AI-integrated levels (ESMC, ESMAC), delivered through instructor-led classes, online self-study, and AI-powered self-learning. The SBOK Guide (424 pages, 5th Edition) is the proprietary knowledge framework underpinning the certifications, which are sold individually to professionals and in volume to enterprises through 2,700+ Authorized Training Providers across 150+ countries.
Is SCRUMstudy a public or private company?
SCRUMstudy is a private company. It is classified as corporate owned and is currently operating.
When was SCRUMstudy founded?
SCRUMstudy was founded in 2004. It employs 101 to 250 people.
Where is SCRUMstudy based?
SCRUMstudy is headquartered in Phoenix, United States, in the North America region.
How does SCRUMstudy make money?
Five revenue lines are on record. Certification Exams are the primary driver. The others are training Classes, partner Network (A.T.P.) Fees, SBOK Guide Sales and corporate Training.
Who are SCRUMstudy's main competitors?
Direct peers on record are ICAgile, Scrum.org, Scrum Alliance and Scaled Agile (SAFe). Emerging players are Kanban University and DevOps Institute. Broad incumbents are Coursera, Project Management Institute (PMI), IIBA (International Institute of Business Analysis) and Atlassian University.
Does SCRUMstudy have an API?
No public API is recorded for SCRUMstudy.
What industry is SCRUMstudy in?
SCRUMstudy's product category is Professional Certification and Training. Its primary akta.pro industry code is EDAAANAB, Project, Program & Portfolio Management Certifications, with a secondary code of EDANAIAE, Project, Process & Quality Certification Prep (PMP, PRINCE2, Lean Six Sigma, ITIL). Its NAICS code is 611430 and its SIC code is 8200.