Whitewater Eye Centers

What Whitewater Eye Centers does

Whitewater Eye Centers, LLC is a privately-held, multi-location ophthalmology and optometry practice operating six clinical sites across eastern Indiana and western Ohio (Richmond, Connersville, Greenville, Batesville, Greensburg, and Greenfield). The practice delivers a full continuum of eye care spanning routine optometric services (exams, glasses, contact lenses), medical eye disease management (glaucoma, macular degeneration, diabetic retinopathy, dry eye, corneal disease), and surgical services (cataract surgery with premium multifocal and toric IOLs, retina lasers, intravitreal injections, and cosmetic eyelid surgery). The Richmond location houses an in-house ambulatory surgery center and the Connersville location operates an in-house optical finishing lab, providing vertical integration at the delivery layer.

The clinical team comprises 13 providers: six ophthalmologists (including Dr. Kevin T. Scripture, a cataract and refractive surgeon with tens of thousands of cases since 1998, and Dr. B. Christopher Hainline, fellowship-trained at Bascom Palmer Eye Institute) and seven optometrists. Multi-generational family succession is evident across the Scripture physicians (Kevin, his nephew Eric, and his daughter Molly). Differentiated offerings include the branded 'Quick Vision' no-stitch, no-shot cataract surgery technique and premium intraocular lens implants that reduce patient dependence on corrective eyewear.

The business model is direct-to-consumer healthcare delivery. Revenue is generated from professional fees for examinations, diagnostic testing, medical treatments, and surgical procedures, supplemented by optical retail sales of prescription eyeglasses and contact lenses. The practice acquires patients through its website, online appointment requests, physician referral networks (with a dedicated referring-doctors portal and insurance participation list), patient testimonials, and a Facebook presence. Pricing is not publicly disclosed; patient financing programs are available, and the practice participates in third-party insurance networks.

Name

Whitewater Eye Centers

Legal name

Whitewater Eye Centers, LLC

Website

https://whitewatereyecenters.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Whitewater Eye Centers is a privately-held multi-location ophthalmology and optometry practice operating six clinics across Indiana and Ohio, delivering medical, surgical, and routine eye care to local consumer and patient markets, anchored by cataract surgery and chronic eye disease management.

Ownership category

akta.pro rank

Product category

Ophthalmology Services

NAICS

Offices of Physicians (62111), Offices of Optometrists (621320), Optical Goods Retailers (45613)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093), Ophthalmic Goods (3851)

akta.pro primary industry

Ophthalmology Clinics (Medical & Surgical Eye Care) (HLAKAKAC)

akta.pro secondary industries

Optometry Clinics (Primary Eye Care) (HLAKAKAB), Ophthalmology Surgery Centers (HLAFAIAF), Vision & Ophthalmic Diagnostic Centers (Optometry/OCT/Retinal Imaging) (HLAFAKAI), Ambulatory Surgery Centers (Ophthalmic/Outpatient Eye Surgery) (HLAKAKAO)

Keywords

• Ophthalmology services
• Cataract surgery
• Retina care
• Optical retail
• Pediatric eye care

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Patient Services Revenue: Revenue generated from comprehensive ophthalmic and optometric services including eye examinations, diagnostic testing, medical treatments, and surgical procedures. Services covered include cataract surgery, retina care, glaucoma treatment, dry eye treatment, pediatric eye care, cosmetic eyelid surgery, and optical retail (glasses and contact lenses).
2. Optical Retail: Revenue from sale of prescription eyeglasses and contact lenses through optical dispensaries at each location. Connersville location features in-house lab for faster turnaround.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Whitewater Eye Centers is a multi-location ophthalmology and optometry practice that delivers medical, surgical, and optical eye care services across six clinics in Indiana and Ohio. Its core services include cataract surgery (with the proprietary 'Quick Vision' no-stitch, no-shot technique), retina care, glaucoma and dry eye management, cosmetic eyelid surgery, pediatric eye care, and routine optometric exams. The practice also operates on-site optical dispensaries dispensing prescription eyewear and contact lenses, with an in-house glasses lab at the Connersville location.

Product overview

Whitewater Eye Centers is a full-service ophthalmic practice offering advanced vision care across six locations in Indiana and Ohio (Richmond, Connersville, Greenville, Batesville, Greensburg, and Greenfield). The practice provides medical and surgical eye care services including cataract surgery with 'Quick Vision' no-stitch techniques, retina care, glaucoma management, dry eye treatment, cosmetic eyelid surgery, pediatric eye care, and family optometric services. The Connersville location features an in-house glasses lab for fast eyewear delivery. Premium offerings include multifocal and toric intraocular lens implants for patients seeking reduced dependence on glasses. Some locations offer on-site surgical facilities and laser treatments.

Differentiator

Problem solved

Functional benefit

Products and services

• Cataract Surgery Services Comprehensive cataract evaluation and surgical treatment including the 'Quick Vision' no-stitch, no-shot cataract surgery technique, multifocal intraocular lens (IOL) implantation for near and far vision correction, and toric lens implantation for astigmatism correction. Targeted at adult patients with progressive cataract-related vision impairment.
• Retina Services Medical and surgical retina care including treatment for macular degeneration, diabetic retinopathy, intravitreal injections, laser treatments, and fluorescein angiography diagnostic imaging. Targeted at patients with retinal disease requiring ongoing management.
• Eye Disease Management Diagnosis and treatment of various eye diseases including glaucoma management, dry eye treatment, and corneal disease treatment. Targeted at patients with chronic or progressive ocular conditions.
• Cosmetic Eyelid Surgery Cosmetic and reconstructive eyelid surgery procedures. Targeted at patients seeking aesthetic or functional eyelid surgery.
• Pediatric Eye Care Eye care services for children including pediatric eye examinations and vision development assessment. Targeted at parents seeking eye care for their children.
• Family Optometric Services Complete eye examinations for the whole family, including contact lens fittings, glasses prescriptions, and wide range of frames selection. Targeted at families and individuals seeking routine vision care.
• In-House Glasses Lab (Connersville) On-site glasses fabrication lab at the Connersville location enabling fast delivery of prescription eyewear. Targeted at patients at the Connersville location needing prescription glasses with reduced turnaround time.
• Low Vision Care Specialized low vision care and treatment services for patients with significant visual impairment. Targeted at patients with non-correctable vision loss requiring rehabilitative support.
• Dry Eye Clinic Specialized clinic for diagnosis and treatment of dry eye conditions. Targeted at patients with chronic dry eye syndrome.
• Premium Intraocular Lens Implants Premium intraocular lens implants that correct nearsightedness, farsightedness, and astigmatism, including multifocal IOLs (for near and far vision) and toric IOLs (for astigmatism). Implanted during cataract surgery to reduce patients' dependence on corrective eyewear. Targeted at cataract surgery patients seeking reduced reliance on glasses.

Quantifiable outcome

• Tens of thousands of successful cataract surgeries performed by Dr. Scripture since 1998
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cincinnati Eye Institute: Multi-specialty ophthalmology practice headquartered in Cincinnati, OH, with multiple satellite offices spanning southern Ohio and northern Kentucky — directly adjacent to Whitewater's Indiana/Ohio footprint. Offers analogous cataract, retina, glaucoma, and oculoplastic services, making it the most directly comparable peer on geography and clinical scope.
• Midwest Eye Consultants: Indiana-based optometry and ophthalmology group with multiple clinic locations across northern Indiana. Comparable as a Midwestern multi-site ophthalmology/optometry hybrid serving secondary and rural markets with similar patient demographics and payor mix.
• Clarkson Eyecare: Large multi-location ophthalmology and optometry group operating across Missouri, Illinois, Ohio, and surrounding states. Comparable in combining medical/surgical eye care, routine optometry, and optical retail across many sites in secondary Midwestern markets.
• Eye Centers of Indiana: Indiana-based multi-specialty ophthalmology practice. Directly comparable on geography and clinical scope (cataract, glaucoma, retina, optical retail) and competes for the same Indianapolis-area referral base as Whitewater's Greenfield location.
• Retina Associates of Kentucky: Subspecialty retina practice with multiple Kentucky and southern Ohio locations. Comparable on the medical-retina service line (intravitreal injections, AMD, diabetic retinopathy) that Whitewater offers and on the Midwestern regional footprint dynamic.
• Bennett & Bloom Eye Centers: Kentucky-based multi-specialty ophthalmology practice offering cataract, retina, glaucoma, laser, and optical services. Comparable as a similarly sized regional group in the Ohio Valley serving a comparable patient demographic and payor mix.

Broad incumbents

• EyeSouth Partners: PE-backed ophthalmology consolidator (affiliated with HIG Capital) operating affiliated practices across the Southeast and Midwest. Highly relevant as an active acquirer of independent groups in adjacent states; represents both a potential acquirer of Whitewater and a competitive threat via inorganic expansion.
• Comprehensive EyeCare Partners: PE-backed multi-state ophthalmology platform formed by the merger of multiple regional groups. Comparable in scale and clinical scope, and is actively pursuing tuck-in acquisitions in Midwestern markets, creating direct competitive and partnership pressure on Whitewater.
• Keplr Vision: Multi-state ophthalmology and optometry consolidator with affiliated practices across the Midwest, South, and Mid-Atlantic. Comparable as a PE-backed platform pursuing the same independent-practice acquisition strategy that targets Whitewater-style regional groups.
• Visionworks: National optical retailer (owned by VSP Vision / VSP Ventures) operating both retail storefronts and an affiliated optometry/ophthalmology practice network. Adjacent to Whitewater on the optical retail component and as a large incumbent with capital resources Whitewater lacks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/whitewatereyecenters
• LinkedInlinkedin.com/company/whitewater-eye-centers-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Whitewater Eye Centers