Aseguradora Solidaria de Colombia

What Aseguradora Solidaria de Colombia does

Aseguradora Solidaria de Colombia Entidad Cooperativa is a 100% Colombian cooperative insurance company founded in 1983 and headquartered in Bogotá, operating as part of the Red Los Olivos cooperative network. The company serves individuals, businesses, government entities, and intermediaries through a multi-channel platform combining a national physical agency network (Bogotá, Medellín, Cali, Bucaramanga), a digital self-service portal, the Solidaria mobile app, and CAMI, a 24/7 WhatsApp virtual assistant. Product offerings span personal lines (SOAT, home, vehicle, pet, rental, personal accident) and enterprise lines (fire, all-risk property, SME comprehensive, mandatory decennial structural defect, construction and assembly, machinery, compliance bonds, transport, group life), supplemented by 24/7 assistance services (Solihogar, Solicopropiedades, Solipyme).

The company's technology stack centers on a digital insurance platform with multi-channel customer engagement (web portal, Solidaria App, WhatsApp CAMI assistant) and unified claims/payment processing (Multipago, Solipagos, PSE), underpinned by Oracle HCM for human capital management, Microsoft 365 for productivity, and the proprietary Soligespro system for core insurance operations. The company reports 2,997,639 insured and policyholders as of March 2026, a 29.7% ROE in 2024, a 3.69 solvency ratio, and an AA+ financial strength rating from Value and Risk Rating. Revenue is generated primarily through recurring insurance premiums billed monthly or annually, with policy fees as a secondary stream; pricing is quote-based and not publicly disclosed.

The business model is fundamentally cooperative: owned entirely by Red Los Olivos, the company has no external PE/VC investors and is not listed. It operates under Colombia's Special Tax Regime (Régimen Tributario Especial), is supervised by the Superintendencia Financiera de Colombia, and is SARLAFT-compliant. Sustainability is structurally embedded through CO2Cero carbon compensation, Icontec certification, and ESG partnerships with Universidad Javeriana and Fasecolda, reinforcing both brand and regulatory standing.

Name

Aseguradora Solidaria de Colombia

Legal name

Aseguradora Solidaria de Colombia Entidad Cooperativa

Website

https://aseguradorasolidaria.com.co

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Aseguradora Solidaria de Colombia is a cooperative insurer founded in 1983, owned by Red Los Olivos, serving ~3 million individuals, businesses, government entities, and intermediaries across Colombia through physical agencies, digital platforms, and the CAMI WhatsApp assistant.

Ownership category

akta.pro rank

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Insurance Premiums: Revenue generated from policy premiums across multiple insurance categories including SOAT, home insurance, vehicle insurance, pet insurance, accident insurance, and commercial policies. Premiums can be paid monthly, annually, or in single payments depending on policy type.
2. Policy Fees and Charges: Additional charges associated with policy issuance, modifications, and administrative services.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Aseguradora Solidaria de Colombia is a cooperative insurance company that underwrites and distributes personal and commercial insurance policies to individuals, SMEs, large enterprises, and government entities across Colombia. Its core offering spans mandatory vehicle insurance (SOAT), home, pet, rental, personal accident, and comprehensive vehicle coverage for individuals, plus infrastructure, all-risk property, compliance bonds, transport, and group life insurance for businesses. Policies are sold through physical agencies, web, mobile app, WhatsApp assistant (CAMI), and intermediary partners.

Product overview

Aseguradora Solidaria de Colombia is a cooperative insurance company with more than 40 years of experience serving individuals, businesses, and government entities across Colombia. Its product portfolio is organized into two main segments: personal insurance and enterprise insurance. Personal insurance products include SOAT (mandatory vehicle accident insurance), home insurance (Seguro de Hogar), pet insurance (Seguro para Mascotas), rental insurance (Seguro de Arrendamiento), personal accident insurance (Seguro de Accidentes Personales), and vehicle insurance (Seguro Todo Riesgo para Carro). Enterprise insurance spans infrastructure insurance (fire, all-risk damage material, comprehensive SME, decennial, construction and assembly, and machinery and equipment), property and casualty insurance (compliance bonds for government entities, private parties, legal dispositions, judicial bonds, value transport, goods transport), and group life insurance (Vida Grupo Multivida). The company also offers supplementary assistance programs (Asistencia Solihogar, Asistencia Solicopropiedades, Asistencia Solipyme TRD, and Microasistencia Solihogar) and digital self-service tools including the CAMI WhatsApp virtual assistant (24/7), the Solidaria mobile app, and online quote and purchase platforms. The offering functions as a multi-channel platform combining in-person agency networks, digital self-service tools, and AI-powered automation.

Differentiator

Problem solved

Functional benefit

Brands

• CAMI: Virtual assistant available 24/7 on WhatsApp for quoting, reporting claims, requesting assistance, and resolving doubts.
• SOAT Solidaria
• Solidaria App
• Solihogar
• Solicopropiedades
• Solipyme

Products and services

• SOAT Solidaria
• Seguro de Hogar
• Seguro para Mascotas
• Seguro de Arrendamiento
• Seguro de Accidentes Personales
• Seguro Todo Riesgo para Carro
• Seguro para Equipos Electrónicos
• Seguro de Incendio y/o Rayo
• Seguro de Todo Riesgo Daño Material
• Seguro Integral para Pymes
• Seguro Decenal
• Seguro Todo Riesgo Construcción y Montaje
• Seguro Todo Riesgo Maquinaria y Equipo
• Seguro de Cumplimiento a Favor de Entidades Estatales
• Seguro de Cumplimiento a Favor de Particulares
• Seguro de Cumplimiento de Disposiciones Legales
• Seguro de Cumplimiento de Caución Judicial
• Seguro de Transporte de Valores
• Seguro de Transporte de Mercancías
• Seguro de Vida Grupo Multivida

Quantifiable outcome

• Nearly 3 million insured and policyholders as of March 2026
• +4 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability2 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered flagship, core and supporting.

• Red Los OlivosflagshipStrategic or Co-development PartnerAseguradora Solidaria is 100% owned by Red Los Olivos, a cooperative network. This ownership structure provides strategic alignment with cooperative values and access to an extensive network of associated businesses and members across Colombia.
• CO2CerocoreStrategic or Co-development PartnerEnvironmental partnership for carbon footprint compensation and sustainability certification. CO2Cero provides Icontec-certified carbon offset certificates for the company's carbon neutrality initiatives, including the 'Sello Verde de Verdad' certification program.
• Universidad JaverianacoreStrategic or Co-development PartnerAcademic partnership for sustainability education and certification. Jointly awards the 'Insignia de Sostenibilidad' recognizing organizational sustainability practices aligned with Sustainable Development Goals.
• FasecoldacoreStrategic or Co-development PartnerPartnership with the Colombian Insurance Association for industry sustainability standards, data sharing, and professional development. Fasecolda supports the company's sustainability measurement and reporting frameworks.
• Value and Risk RatingcoreOthersIndependent credit rating agency providing financial strength assessments. Assigned AA+ rating confirming high policy fulfillment capacity and financial stability.
• IcontecsupportingOthersColombian standards and certification body providing accreditation for carbon offset certificates and environmental certifications.
• Superintendencia Financiera de ColombiacoreOthersRegulatory oversight by Colombia's Financial Superintendent ensuring compliance with insurance regulations, SARLAFT anti-money laundering requirements, and special tax regime (Régimen Tributario Especial) standards.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Seguros Bolívar: Major Colombian insurance group with a strong affinity/cooperative heritage and multi-line P&C, life, and health offerings. Highly comparable to Aseguradora Solidaria given overlapping product lines, Colombian focus, and similar reliance on agency distribution.
• Mundial de Seguros: Colombian P&C insurance carrier with personal and commercial lines. Direct competitor in Colombian vehicle, home, and SME insurance segments with similar regulatory exposure.
• Previsora Seguros: Colombian P&C insurer serving individuals and businesses with a portfolio overlapping Solidaria's vehicle, property, and personal accident lines. Strong national presence and similar multi-channel distribution.
• HDI Seguros Colombia: Colombian insurer focused on P&C lines including vehicle, home, and commercial insurance. Direct competitor in Solidaria's core personal and SME categories with similar agency-driven distribution.

Broad incumbents

• Axa Colpatria: Colombian insurer affiliated with global AXA, serving individuals and businesses with P&C, life, and health products. Comparable personal and enterprise product portfolio, with a much larger parent group.
• Liberty Seguros Colombia: Colombian arm of Liberty Mutual offering P&C products including vehicle, home, and commercial lines. Overlaps directly with Solidaria's personal and SME segments but with a global parent.
• Chubb Seguros Colombia: Colombian operations of global insurer Chubb, focused on P&C and specialty lines including property, casualty, and accident products. Comparable enterprise and personal accident offerings with significant global capital backing.
• Zurich Seguros Colombia: Colombian subsidiary of Zurich Insurance Group offering personal and commercial P&C products. Comparable product mix with a global parent, particularly strong in commercial and enterprise lines where Solidaria is also building presence.
• Mapfre Seguros Colombia: Colombian subsidiary of the Spanish global insurer Mapfre, offering P&C, life, and assistance products. Comparable core P&C lines but with deeper global reinsurance and capital backing.
• Suramericana (Sura): One of the largest insurance and financial services groups in Colombia and Latin America, with P&C, life, and health lines. Comparable in customer segment and product breadth, but significantly larger, more diversified, and publicly listed.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@AseguradoraSolidariadeCol
• Facebookfacebook.com/SolidariaCo
• LinkedInlinkedin.com/company/aseguradorasolidariadecolombia
• Instagraminstagram.com/solidariaco

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aseguradora Solidaria de Colombia