SBH
- Company typePrivate
- Founded1992
- HeadquartersEttlingen, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
SBH firmographics
Firmographics- Name
- SBH
- Legal name
- SBH GmbH
- Website
- https://sbh.de
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
SBH industry classification
Industry- Product category
- Industry-Specific ERP Software
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC)
- akta.pro secondary industries
- Manufacturing ERP (Discrete, Process, Batch) (HDAEAEAB), ERP Extensions & Add-ons (CPQ, Billing, Revenue Management) (HDAEAEAO)
Keywords
Where SBH is headquartered
LocationHeadquarters
- HQ city
- Ettlingen
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
SBH business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Licenses (factu.32 v6, factu.32 v6 light, helix): Perpetual software licenses with optional maintenance contracts for ongoing updates and support
- Additional Modules and Plugins: Supplementary modules such as DATEV interface, XRechnung export, Email inbox integration, manufacturer plugins (markilux, ROMA, WEinor, etc.)
- Maintenance Contracts: Ongoing maintenance fees for software updates, support, and installation of article data updates for manufacturer plugins
- Training and Consulting: Workshop fees (49-119 EUR per participant) and consulting services for product implementation and process optimization
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Inotherm Plugin - monthly + one-time |
| One time/ perpetual license | Monthly | DATEV Online Interface - one-time + monthly |
| One time/ perpetual license | Monthly | XRechnung Module - introductory pricing |
| One time/ perpetual license | Pay-as-you-go | Email Posteingang Module |
| Subscription | Monthly | Griesser Interface - monthly |
| Unit Pricing | Pay-as-you-go | Annual Workshop - per person |
| Unit Pricing | Pay-as-you-go | Online Workshop - per participant |
| Unit Pricing | Pay-as-you-go | Online Workshop - per company |
| Unit Pricing | Pay-as-you-go | Workshop (2018) - per person |
| Unit Pricing | Pay-as-you-go | markilux Article Data |
| Unit Pricing | Pay-as-you-go | Varisol Article Data 2020 |
| Unit Pricing | Pay-as-you-go | SOMFY Interface |
Go-to-market motion3 records
Distribution channels1 record
Marketing channels4 records
SBH product offering
Product offeringCore offering
SBH GmbH develops and sells industry-specific ERP/business management software (factu.32 v6, factu.32 v6 light, helix) for the roller shutter, sun protection, and gate construction trades in Germany and Switzerland. The products cover CRM, document management, product configuration with plausibility checks, inventory, service scheduling, mobile field access via factu.app, and accounting integrations, and are extended through manufacturer plugins (e.g., WAREMA, ROMA, HELLA, INOTHERM, Weinor, markilux) and add-on modules such as DATEV interface, XRechnung export, DHL shipping, and email inbox ticketing.
Product overview
SBH GmbH offers a platform-plus-modules ERP architecture centered on two core products: factu.32 v6 for small to large craft businesses and helix for industrial customers with in-house manufacturing. Both are complemented by factu.app as a mobile companion application. The portfolio includes numerous manufacturer-specific plugins (WAREMA, ROMA, HELLA, INOTHERM, Weinor, erfal, Leiner, Alukon, Griesser, SOMFY) that integrate sun protection and door manufacturers' online configurators and article data directly into the ERP. Additional modules cover DATEV accounting integration, DHL shipping, email inbox management with ticketing, XRechnung generation, service scheduling, time tracking, CRM, document management, production control, warehouse management, and business intelligence. The company specializes in branch solutions for the roller shutter, sun protection, and door industry with multilingual capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- factu.32 v6: Full version ERP/business management software for the roller shutter, sun protection, and gate industry
- factu.32 v6 light
- helix
- factu.app
Products and services
- factu.32 v6 Full-featured ERP software (Warenwirtschaftssystem) for the roller shutter, sun protection and door industry, covering the complete business workflow from customer management and document creation through product configuration to accounting and financial management.
- factu.32 v6 light Entry-level ERP for smaller trade businesses or new founders, including customer management, article handling, document creation, accounts payable/receivable with dunning, and bank module; provides an upgrade path to factu.32 v6.
- helix Industrial/manufacturing ERP for customers with their own production, providing the factu.32 v6 capabilities plus CRM, document management, product configurator, order management, warehouse management and production control.
- factu.app Mobile application for iOS and Android providing remote access to contacts, documents, CRM entries, complaints and service scheduling for field technicians, with on-site time tracking, material recording and customer signature capture.
- DATEV-Online Interface Interface module for direct data transfer from the ERP to the DATEV accounting center, including document images, invoice data and cash-book entries (one-time 890 EUR plus 13.35 EUR/month maintenance).
- Email-Posteingang Module Email inbox module with multi-mailbox support, automatic customer assignment, CRM/complaints/document integration, and a browser-based ticketing interface (one-time 999 EUR).
- XRechnung Module XML export module for outgoing invoices in the German XRechnung electronic invoicing standard required by public authorities (one-time 399-450 EUR plus 6.75 EUR/month maintenance).
- DHL Shipping Module Module for generating DHL shipping labels directly from orders, delivery notes or invoices, connecting to the DHL web service for label creation and additional services such as cash-on-delivery or transport insurance.
Companies that use SBH
Customer profileSegments2 records
Ideal customer profiles2 records
SBH technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
Feature9 records
SBH partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- ALUKONcoreALUKON plugin for product calculation with online configurator integration, automatic buildability checks, and direct ordering from orders.
- DATEVcoreDATEV-Online interface for direct data transfer to DATEV accounting center including document images. Additional license fees apply from DATEV.
- markiluxcoreArticle data integration providing updated EK/VK prices and plausibility checks for markilux sun protection products. Annual article data updates released with new products and pricing.
- VarisolcoreArticle data integration for Varisol marquee products with updated prices and plausibility checks for annual updates.
- ROMA KGcoreROMA-Connect plugin enabling calculation of ROMA products, automatic pricing, and direct ordering from orders. Includes article data and online ordering capabilities.
- Weinor GmbH & Co. KGcoreWeinor plugin for product calculation and pricing in factu.32 v6 with automatic price updates.
- HELLA Sonnen- und WetterschutztechnikcoreHELLA plugin for product calculation and pricing integration with article images from manufacturer.
- WAREMA Renkhoff SEcoreOnline interface to WAREMA configurator with product configuration and direct ordering capabilities.
- INOTHERM d.o.ocoreInotherm plugin with web configurator integration for entrance doors, including buildability checks and automatic pricing. Monthly subscription model.
- erfal GmbH & Co. KGcoreerfal plugin for product calculation with individual trade prices and automatic accessory pricing.
- moveIT / InternormcoremoveIT ISS+ interface for importing configured and calculated order positions including position texts and graphics from Internorm and other building element manufacturers.
- Steffen M. Baron (Consultant)minorRecommended business consultant for product implementation and process optimization, previously implemented factu.32 v6 himself.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
SBH competitors and assessment
Company assessmentEmerging players
- Bluebeam (Nemetschek Group): Construction-industry software for digital workflows, markups, and project collaboration. Adjacent rather than direct ERP, but serves many of the same German and European construction/trade customers SBH targets.
- sevDesk: Cloud accounting and ERP platform for German SMBs and freelancers, including DATEV integration. Emerging SaaS alternative in accounting/business software for the same German Mittelstand segment.
- 123erfasst.de (123faction GmbH): German construction software for time tracking, project documentation, and mobile workforce management. Adjacent technology serving similar trade and contractor customers, often used alongside an ERP such as SBH's.
- Craftboxx: German SaaS for trade and craft businesses focused on scheduling, project management, and customer communication. Emerging cloud-native challenger in the same handwerk vertical SBH serves, though without full ERP scope.
Broad incumbents
- Lexware: Established German SMB business software suite (founded in the same Freiburg software house where SBH's CFO previously worked). Offers accounting, ERP, and payroll for German SMBs and trades; broader portfolio than SBH but less verticalized.
- Microsoft Dynamics 365 Business Central: Microsoft's cloud ERP for SMBs, widely deployed in German mid-market including manufacturing and distribution. Competes with SBH for larger trade customers seeking broad platform functionality, though lacks the niche manufacturer integrations.
- Sage GmbH (Sage 50 / Sage 100): International SMB ERP/accounting vendor with a significant German footprint serving craft, manufacturing, and distribution SMBs. Broad incumbent alternative to SBH's vertical solution.
- SAP Business One:
Regional players
- WePro (WEKA Media): German vendor of software and information services for trades and construction, including project, calculation, and workflow tools. Regional competitor offering adjacent functionality for German handwerk customers.
Direct peers
- SEMA GmbH: German vendor of specialized software for the timber construction, stair, and trade industries. Direct competitor in vertical trade/business software for German Mittelstand craft businesses.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
SBH compliance and trust
Trust signalCompliance1 record
SBH financial estimates
Financial estimateRevenue estimate
Valuation estimate
SBH leadership team
Management profileNumber of profiles
Profiles2 records
SBH funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SBH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SBH
What does SBH do?
SBH GmbH develops and sells industry-specific ERP/business management software (factu.32 v6, factu.32 v6 light, helix) for the roller shutter, sun protection, and gate construction trades in Germany and Switzerland. The products cover CRM, document management, product configuration with plausibility checks, inventory, service scheduling, mobile field access via factu.app, and accounting integrations, and are extended through manufacturer plugins (e.g., WAREMA, ROMA, HELLA, INOTHERM, Weinor, markilux) and add-on modules such as DATEV interface, XRechnung export, DHL shipping, and email inbox ticketing.
Is SBH a public or private company?
SBH is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SBH founded?
SBH was founded in 1992. It employs 11 to 50 people.
Where is SBH based?
SBH is headquartered in Ettlingen, Germany, in the Europe region.
How does SBH make money?
Four revenue lines are on record. Software Licenses (factu.32 v6, factu.32 v6 light, helix) is the primary driver. The others are additional Modules and Plugins, maintenance Contracts and training and Consulting.
Who are SBH's main competitors?
Emerging players on record are Bluebeam (Nemetschek Group), sevDesk, 123erfasst.de (123faction GmbH) and Craftboxx. Broad incumbents are Lexware, Microsoft Dynamics 365 Business Central, Sage GmbH (Sage 50 / Sage 100) and SAP Business One. WePro (WEKA Media) is listed as a regional player. SEMA GmbH is listed as a direct peer.
Does SBH have an API?
No public API is recorded for SBH.
What industry is SBH in?
SBH's product category is Industry-Specific ERP Software. Its primary akta.pro industry code is HDAEAEAC, Distribution & Wholesale ERP (Inventory, Order, Warehouse), with a secondary code of HDAEAEAB, Manufacturing ERP (Discrete, Process, Batch). Its NAICS code is 541511 and its SIC code is 7371.