Madrona

What Madrona does

Madrona Real Estate Services, LLC is a family-owned, full-service real estate firm headquartered at 1320 East Pike Street in Seattle, Washington. Founded by Bradford G. Augustine with 35+ years of industry experience, the company operates three integrated divisions: Development, Property Management, and Brokerage. The Development division provides management and advisory services for ground-up construction and significant remodel/restoration projects across both commercial (retail and multi-family) and residential (high-end single-family, townhomes, and condominiums) sectors, with a documented project portfolio that includes REO Flats, Auburn Valley Retail Center, East Hill Village, Fidalgo Square, Pike Street Development Site, Cape Cod Charm, McGilvra Townhomes, Twenty Sixty One Condominiums, and Bellevue Farm Residences. The Property Management division serves community associations, commercial properties, multi-family buildings, and rental unit owners in the Greater Seattle area, with a managed portfolio that includes at least nine named apartment communities (Broadcast Apartments, Fidalgo Flats, Capitol Crest, Alki Apartments, Lakeview Commons, Garden View, Tramonto, Pike & Madison, and Anacortes House) plus multiple HOA and condo accounts (Trace Lofts, Harrison Court, Dexter Place, Madison Lofts, Aspen Park, Cokoffi).

The Brokerage division represents buyers and sellers of residential and commercial investment properties in the Greater Seattle area and San Juan Island, operating as members of the Northwest Multiple Listing Service (NWMLS) and the Commercial Brokers Association (CBA). The company also generates fee-based transactional revenue through administrative services including tiered resale certificates (priced from $275 for standard 5-business-day delivery up to $950 for same-day service) and condo questionnaires ($165 standard, $215 expedited). Owner payments and document access are facilitated through a third-party RentCafe (CONDO/RENTCafé) online portal.

The go-to-market model is sales-led and relationship-driven, supported by direct website presence, organic social media (Facebook, LinkedIn, Instagram), Yelp reviews, and membership in NWMLS and CBA. The team of approximately 11 staff includes the founder, a Director of Property Management (second-generation family member), Operations Manager, Building Engineer, Senior Accountant, Asset Manager, Facilities Manager, Leasing Agents, Property Managers, and Maintenance Technician. The firm generates revenue through three streams: recurring managed-services fees (property management), transaction-based brokerage commissions, and project-based development advisory fees. No proprietary technology platform, AI/ML capabilities, or external funding have been disclosed.

Name

Madrona

Legal name

Madrona Real Estate Services, LLC

Website

https://madronarealestate.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Madrona Real Estate Services is a family-owned, full-service Seattle real estate firm offering development advisory, property management, and brokerage services to community associations, multi-family owners, commercial investors, and residential clients across Greater Seattle and San Juan Island.

Ownership category

akta.pro rank

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Property Management Services: Ongoing property management fees for community associations, commercial properties, multi-family buildings and rental units. Fees likely based on managed square footage or unit count.
2. Brokerage Commissions: Real estate brokerage fees for representing buyers and sellers of investment properties in the greater Seattle area and San Juan Island.
3. Development Services: Development management and advisory services for commercial and residential projects including ground-up development and remodel/restoration projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Madrona Real Estate Services is a family-owned, full-service Seattle real estate firm that delivers three core offerings under one roof: (1) Development management and advisory for commercial and residential projects from ground-up to remodel and restoration; (2) Property management for community associations, commercial properties, multi-family buildings, and rental units; and (3) Investment-property brokerage representing buyers and sellers through NWMLS and CBA. Additional fee-based services include resale certificates and condo questionnaires delivered with tiered turnaround options.

Product overview

Madrona Real Estate Services is a family-owned, full-service real estate company based in Seattle, Washington, with over 35 years of experience. The company operates three interconnected service divisions — Development, Property Management, and Brokerage — and is led by founder Bradford G. Augustine and his daughter Andrea Augustine Curtis. The Development division encompasses both Commercial Development (retail and multi-family ground-up and restoration projects such as REO Flats, Auburn Valley Retail Center, and Fidalgo Square) and Residential Development (high-end homes, townhomes, and condominiums including Cape Cod Charm and McGilvra Townhomes). The Property Management division provides community association, multi-family, rental unit, and commercial property management, with a portfolio of managed properties such as Broadcast Apartments, Capitol Crest, Alki Apartments, and Lakeview Commons. The Brokerage division represents buyers and sellers of investment properties in the greater Seattle area and San Juan Island. The company also offers fee-based administrative services including resale certificates and condo questionnaires, delivered through the RentCafe online portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Real Estate Development Services Development management and advisory services for commercial retail and multi-family ground-up projects plus significant residential remodels and restorations. Commercial sub-services cover ground-up and restoration; residential sub-services cover high-end single-family homes, townhomes, and condominiums in the Seattle metro area, including named projects such as REO Flats, Auburn Valley Retail Center, East Hill Village, Fidalgo Square, Pike Street Development Site, Cape Cod Charm, McGilvra Townhomes, Twenty Sixty One Condominiums, and Bellevue Farm Residences.
• Property Management Services Full-service property management delivered as both real estate adviser and property manager to community associations, commercial properties, multi-family buildings, and individual rental units across the Seattle metro area. Sub-services cover community association management, multi-family management, rental unit management, and commercial property management. Managed portfolio includes properties such as Broadcast Apartments, Fidalgo Flats, Capitol Crest, Alki Apartments, Lakeview Commons, Garden View, Tramonto, Pike & Madison, and Anacortes House.
• Real Estate Brokerage Services Buyer and seller representation for investment properties — both residential and commercial — in the greater Seattle area and San Juan Island. Delivered through memberships in NWMLS (Northwest Multiple Listing Service) and CBA (Commercial Brokers Association).
• Resale Certificate Services Standardized fee-based resale certificate documents for property transactions, delivered with tiered turnaround options: $275 for 5 business days, $350 for 3 business days, $425 for 2 business days, $500 for 1 business day, $950 for same business day, and $50 for a within-3-months update.
• Condo Questionnaire Services Standard and expedited condo questionnaire service for property transactions: $165 for standard turnaround and $165 + $50 additional = $215 for 2-business-day expedited delivery.
• CONDO/RENTCafé Online Payment Portal Self-serve online portal where owners and shareholders can view account ledgers, submit condo and rental fee payments, view calendar reminders, and download association forms and documents. Third-party RentCafe platform branded for Madrona-managed communities.

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Two partnerships are on record, tiered core.

• Northwest Multiple Listing Service (NWMLS)coreChannel Partner/ Reseller/ DistributorProfessional listing service membership enabling the brokerage to list and access residential property listings in the greater Seattle area.
• Commercial Brokers Association (CBA)coreChannel Partner/ Reseller/ DistributorCommercial real estate broker association membership enabling access to commercial property listings and market information.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• FirstService Residential: Large North American residential property management company specializing in HOA, condominium, and high-rise management. Directly comparable to Madrona's community association and multi-family management services, though at significantly greater scale.
• Windermere Real Estate: Pacific Northwest-based real estate brokerage firm headquartered in Seattle with deep local market share. Directly comparable to Madrona's brokerage division given overlapping Seattle geography and investment property focus.
• John L. Scott Real Estate: Pacific Northwest residential real estate brokerage with strong Seattle and Washington State presence. Comparable to Madrona's brokerage services for buyers and sellers of residential and investment property in the same regional market.
• Compass: National technology-forward real estate brokerage with active Seattle operations. Comparable to Madrona's brokerage division on the buyer/seller representation side, though differentiated by proprietary technology platform and capital scale.

Broad incumbents

• Greystar Real Estate Partners: Largest US apartment and multi-family property manager and operator. Comparable to Madrona's multi-family and rental unit management but operates as a broad incumbent across major US metros rather than a Seattle-focused firm.
• Keller Williams Realty: Largest US real estate franchise by agent count with significant Seattle-area operations. Comparable to Madrona's brokerage division in serving buyers and sellers, though operating as a broad incumbent franchise model.
• Cushman & Wakefield: Global commercial real estate services firm offering brokerage, property management, and advisory across major US markets. Comparable to Madrona's commercial property management and development advisory, though at vastly larger scale.
• CBRE Group: Largest global commercial real estate services and investment firm. Comparable to Madrona's commercial property management and brokerage activities, though operating as a broad incumbent across institutional-grade assets.
• JLL (Jones Lang LaSalle): Global real estate services and investment management firm offering property management, brokerage, and development advisory. Comparable to Madrona's commercial management and development services but operating as a broad incumbent with institutional clients.

Regional players

• Coldwell Banker Bain: Pacific Northwest affiliate of Coldwell Banker serving Seattle and the broader Washington market. Comparable to Madrona's brokerage services for residential and investment property transactions in the same geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/MadronaRealEstateServicesLlc
• Xx.com/MadronaRE
• LinkedInlinkedin.com/company/madrona-real-estate

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Madrona