What The Oracle Group does

The Oracle Group (legal entity: Oracle PR Ltd) is a UK-based creative communications agency founded in 2011 by Caroline Coskry, headquartered in Epsom, Surrey with an additional London office at Borough Road. The firm focuses exclusively on the UK property sector, serving property developers, housebuilders, housing associations, estate agencies, and adjacent property-services businesses including build-to-rent operators, interior designers, and research firms. Named enterprise clients include Notting Hill Genesis, Latimer Homes, Berkeley Homes, Peabody, Bellway, Hill Group, Countryside, Sovereign Network Group, Hyde, and Rendall & Rittner, with event work for The Jockey Club.

The company's product surface is multi-disciplinary rather than a single platform. Core services span traditional and digital PR, integrated campaign development, social media marketing, content marketing (SEO-driven), real-estate event management, crisis communications, training (media, LinkedIn, crisis, social), and award submissions. A wholly-owned sub-brand, Influenced by Oracle, operates influencer-marketing and UGC creator collaborations for property brands. A more recent addition, Insights by The Oracle Group, delivers GEO (Generative Engine Optimisation) analysis, advising clients on brand presence in AI-generated search responses across ChatGPT, Perplexity, and Google AI Overviews.

The business operates as a B2B professional services firm on retainer and project-based engagements, with bespoke, quote-based pricing and no public rate card. Go-to-market is sales-led and direct-to-enterprise, with Oracle positioning itself as an embedded extension of client marketing teams rather than a vendor of discrete deliverables. The firm is founder-owned, privately held (no institutional investment, no parent company, no M&A history in the data), with approximately 24 staff, twelve consecutive years of PRCA CMS Gold accreditation (the only property PR agency to hold this), and sub-brand expansion into influencer and AI-search services as the principal platform-growth levers.

Name

The Oracle Group

Legal name

Oracle PR Ltd

Website

https://theoraclegroup.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

The Oracle Group is a UK property-sector creative communications agency founded in 2011, delivering PR, social media, events, content, crisis communications, and AI-search visibility (GEO) services to housing associations, housebuilders, developers, and adjacent property-services clients.

Ownership category

akta.pro rank

Product category

Property Public Relations & Communications Services

NAICS

Public Relations Agencies (54182), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Technology & B2B PR (BPAFADAI)

akta.pro secondary industry

Technology & B2B PR (MPAAADAC)

Keywords

• Property PR services
• Creative communications agency
• Real estate events
• Influencer marketing property
• Crisis communications training

Headquarters

HQ city

Epsom

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. PR and Communications Services: Professional services revenue generated through retainer-based PR, media relations, social media management, content creation, event management, crisis communications, and training services for property sector clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

The Oracle Group is a B2B creative communications agency that sells integrated PR, social media, content marketing, event management, crisis communications, training, and influencer marketing services exclusively to UK property sector clients (developers, housebuilders, housing associations, BTR operators, estate agents). Services are typically delivered as retained or project-based engagements where the agency operates as an extension of the client's in-house marketing team.

Product overview

The Oracle Group is a multi-service creative communication agency specialising in the UK property sector. The company operates as a unified service offering rather than a platform-plus-modules architecture, delivering PR, campaigns, social media, events, content marketing, crisis communications, training, and awards services under one umbrella. The portfolio includes a dedicated sub-brand, Influenced by Oracle, which focuses on influencer marketing and UGC content creator collaborations. Services are offered as integrated, bespoke campaigns tailored to each client's objectives, combining disciplines such as press office, media relations, influencer collaborations, digital and social, events, and award writing.

Differentiator

Problem solved

Functional benefit

Brands

• Influenced by Oracle: A sister-brand focusing on influencer marketing and social media services for the property and home sector, providing content creator partnerships and UGC services.

Products and services

• Property PR Services Traditional and digital PR services for property companies, including media relations, press release writing, feature pitching, corporate profiling, and strategic communications. Targeted at UK property developers, housebuilders, and housing associations.
• Property PR Campaigns Dynamic and creative campaign services designed for headline news and mass media consumption, integrating social, digital, PR, and events components for UK property sector clients.
• Social Media Marketing Dedicated social media marketing services including strategy development, content creation, management, engagement, advertising, and training for property businesses.
• Real Estate Event Management Full-service event planning and management from concept to delivery, including sales launches, press visits, family fun days, charity events, award ceremonies, and VIP openings for UK property clients.
• Property Content Marketing SEO-driven content creation including news articles, blogs, infographics, videos, podcasts, and survey-based content tailored to property-sector target audiences.
• Crisis Communications Crisis communication strategy development, media training, press office services, and rapid response support for UK property businesses.
• Marketing & Crisis Communications Training Training programs including LinkedIn training, crisis communications workshops, case study training, social media training, and media understanding sessions for property sector teams.
• Awards Submissions Award writing, submission, and advisory services, including live-tweeting at ceremonies and judging panel participation for UK property clients.
• Insights by The Oracle Group Market insights and GEO (Generative Engine Optimisation) services including brand visibility analysis in AI-generated responses and recommendations for AI search presence. Designed for property clients seeking visibility in AI-driven search.
• Influenced by Oracle Sister brand specialising in influencer marketing and social-first content creator collaborations for property and home brands, managing talent relationships and campaign execution.

Quantifiable outcome

• 1.05 million views, 41 pieces of online press coverage for Generation Rent vs Generation Own campaign
• +4 more outcomes

Named customers19 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• The Jockey ClubcoreStrategic or Co-development Partner · 1 January 2026The Oracle Group partnered with The Jockey Club to amplify the Betfred Derby Festival at Epsom Downs. Services included hosting journalist tables, media previews at The Gallops, live radio broadcasts, and on-the-ground event delivery for the prestigious horse racing event.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• BWP Group: UK specialist property and construction communications agency offering PR, social media and content services to housebuilders, developers and trade suppliers. Most direct comparable given shared vertical specialization and similar client base to Oracle.
• Tigerbond: London-based integrated PR, social media and influencer agency with a notable property and home client roster. Comparable to Oracle on integrated service offering and influencer marketing capability.
• Story Communications: UK B2B communications agency working with property, construction and built-environment clients on PR, content and digital campaigns. Overlaps with Oracle on B2B sector PR and integrated campaign delivery.
• Beattie: UK-wide integrated communications group with a strong consumer and property practice including PR, social and influencer. Comparable in offering breadth and similar tier of UK enterprise clients.
• The PHA Group: UK PR, social media and creative agency with experience in property, lifestyle and home sectors. Comparable to Oracle on integrated communications and similar mid-market UK client focus.
• Milk & Honey PR: London-based B2B and consumer PR agency with property, real estate and home services clients. Overlaps with Oracle on B2B PR for property-adjacent sectors and integrated campaign work.

Emerging players

• Boldspace: UK B2B communications and growth marketing agency with sector experience including property and professional services. Emerging competitor overlapping on integrated campaigns and data-led measurement.
• Zest Communications: UK integrated PR and content agency with property and consumer brand clients. Comparable on integrated service offering but smaller scale; partial overlap with Oracle's mid-market segment.

Broad incumbents

• Edelman UK: Global communications firm with a dedicated UK real estate and property practice serving major developers and investors. Comparable on end-market but operates at significantly greater scale than Oracle.
• FleishmanHillard UK: Global PR and integrated communications network with UK property, real estate and infrastructure clients. Overlaps with Oracle on B2B property communications but with much broader service portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/the-oracle-group
• Instagraminstagram.com/theoraclegroup
• TikToktiktok.com/@theoraclegroup
• Xx.com/theoraclegroup1

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Oracle Group