BWP Group
- Company typePrivate
- Founded1995
- HeadquartersMarlow, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingServices
BWP Group firmographics
Firmographics- Name
- BWP Group
- Website
- https://bwpgroup.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
BWP Group industry classification
Industry- Product category
- Integrated Marketing Services
- NAICS
- Advertising Agencies (541810)
- SIC
- Services-Management Services (8741)
- akta.pro primary industry
- B2B/ABM Creative Agencies (MPAAAAAI)
Keywords
Where BWP Group is headquartered
LocationHeadquarters
- HQ city
- Marlow
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
BWP Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
BWP Group product offering
Product offeringCore offering
BWP Group is an integrated marketing agency that delivers strategy, brand, digital and communications services to purpose-driven businesses seeking commercial results. The firm operates from Marlow, UK, with 101–250 employees, and combines account-based marketing, brand development and digital execution under a single offering for its clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Integrated Marketing Services End-to-end integrated marketing service combining strategy, brand and digital execution for purpose-driven businesses.
- Strategy & Product Innovation Consulting Strategy and product/service innovation consulting led by the Director of Strategy & Product Innovation, aimed at developing new client offerings and strategic plans.
- Digital Marketing Services Digital marketing service line led by the Digital Director, covering digital channel planning, campaign execution and performance.
Companies that use BWP Group
Customer profileIdeal customer profiles1 record
BWP Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
BWP Group partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
BWP Group competitors and assessment
Company assessmentDirect peers
- Bray Leino: UK-based integrated marketing agency offering creative, brand, digital and B2B services. Directly comparable to BWP as a similarly-sized, full-service UK agency with overlapping B2B and brand-led clients.
- M&C Saatchi: Global creative network with a strong UK integrated advertising and marketing practice. Comparable to BWP as a competing integrated marketing group in the UK serving both B2B and consumer/purpose-led clients.
- Velocity Partners: B2B marketing agency focused on technology and complex sectors. Directly comparable to BWP's integrated B2B marketing positioning and similar specialist mid-market size.
- Octopus Group: B2B integrated marketing agency providing strategy, content and digital services. Comparable to BWP as a similarly-sized B2B-focused integrated agency operating in the UK market.
- Stein IAS: B2B marketing agency with global reach focused on technology and industrial brands. Closely comparable to BWP's integrated B2B marketing and brand-strategy proposition.
- The Marketing Practice: B2B marketing agency serving technology and professional services clients. Directly comparable to BWP in integrated B2B marketing services and mid-market positioning.
- SalterBaxter: Communications and brand agency specialising in sustainability and purpose-led work. Directly comparable to BWP's purpose-driven client focus and B2B communications offering.
Emerging players
- Futerra: Communications agency focused on sustainability and social change. Comparable to BWP's purpose-driven positioning with overlapping climate/sustainability B2B communications clientele.
Broad incumbents
- Ogilvy: Global advertising and marketing network with significant UK operations. Broad incumbent peer offering integrated marketing services that overlap with BWP's full-service positioning, particularly via Ogilvy PR and OgilvyOne.
- Havas UK: Global marketing and communications group with substantial UK operations. Broad incumbent peer providing integrated marketing and brand services in the same UK market as BWP, competing for the same mid-market and purpose-led clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
BWP Group social profiles
Digital presenceBWP Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
BWP Group leadership team
Management profileNumber of profiles
Profiles5 records
BWP Group funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BWP Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BWP Group
What does BWP Group do?
BWP Group is an integrated marketing agency that delivers strategy, brand, digital and communications services to purpose-driven businesses seeking commercial results. The firm operates from Marlow, UK, with 101–250 employees, and combines account-based marketing, brand development and digital execution under a single offering for its clients.
Is BWP Group a public or private company?
BWP Group is a private company. It is classified as venture growth investor backed and is currently operating.
When was BWP Group founded?
BWP Group was founded in 1995. It employs 101 to 250 people.
Where is BWP Group based?
BWP Group is headquartered in Marlow, United Kingdom, in the Europe region.
Who are BWP Group's main competitors?
Direct peers on record are Bray Leino, M&C Saatchi, Velocity Partners, Octopus Group, Stein IAS, The Marketing Practice and SalterBaxter. Futerra is listed as an emerging player. Broad incumbents are Ogilvy and Havas UK.
Does BWP Group have an API?
No public API is recorded for BWP Group.
What industry is BWP Group in?
BWP Group's product category is Integrated Marketing Services. Its primary akta.pro industry code is MPAAAAAI, B2B/ABM Creative Agencies. Its NAICS code is 541810 and its SIC code is 8741.