Embroidery Plus Promotional

What Embroidery Plus Promotional does

Embroidery Plus Promotional Inc. is a privately held, Florida-based B2B decoration services company headquartered in St. Cloud (1417 Hamlin Ave, Unit G) with a satellite sales office in Port Saint Lucie. The company converts customer logos and designs into decorated apparel and promotional merchandise via three core services: custom embroidery using high-speed multi-needle machines, screen printing with premium inks, and digital direct-to-fabric printing for full-color, no-minimum jobs. It also distributes promotional products (pens, flash drives, water bottles, mugs, tote bags) sourced through a network of more than 10,000 vendors accessible via catalog partners Sanmar, Promoplace, Zoomcatalog, Callaway, and Cutter & Buck.

The company's go-to-market is sales-led and field-driven: B2B sales representatives conduct free on-site consultations, bringing samples to client locations, supported by a physical showroom in St. Cloud where customers can see, touch, and try on apparel before ordering. Target customers are small-to-mid-sized businesses, schools (via Bright Scholars school store programs for staff and students), nonprofits, and organizations in Central Florida and the Treasure Coast, with quote-based unit pricing and nationwide shipping across the lower 48 states. Pricing is not publicly disclosed; new-customer acquisition is supported by a free setup promotion on embroidery orders of six or more pieces.

Embroidery Plus Promotional is founder-led by CEO Wanda J. Parisi with Matthew Mills (COO — Design), Colin (VP of Sales), Christine Gargiulo (Office Manager), and Alicia Reese (Sales Executive). The company has no disclosed outside funding, no parent company, and no acquisition history; growth to date has been organic, exemplified by the Treasure Coast expansion and the introduction of Bright Scholars and digital printing product lines.

Name

Embroidery Plus Promotional

Legal name

Embroidery Plus Promotional Inc.

Website

https://embroiderypluspromotional.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Embroidery Plus Promotional is a Florida-based B2B decoration services company offering custom embroidery, screen printing, digital printing, and promotional products to SMBs, schools, nonprofits, and organizations in Central Florida and the Treasure Coast via field sales, on-site consultations, and a St. Cloud showroom.

Ownership category

akta.pro rank

Product category

Custom Apparel Decoration & Promotional Products

NAICS

Narrow Fabric Mills and Schiffli Machine Embroidery (31322), Apparel Accessories and Other Apparel Manufacturing (31599)

SIC

Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Costume Jewelry & Novelties (3960)

akta.pro primary industry

Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL)

akta.pro secondary industries

Party Favors, Gifts & Custom Merchandise (HSACACAM), Labels, Tags & Branding Trims (Woven/Printed Labels/Hangtags/Patches/Heat Transfers) (IMAOALAC), Branded Merchandise & Promotional Apparel Wholesale (CRAOADAI)

Keywords

• Custom embroidery services
• Screen printing services
• Branded apparel decoration
• Promotional products sourcing
• Digital apparel printing

Headquarters

HQ city

Saint Cloud

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Embroidery Services: Service-based revenue from custom embroidery on apparel including polo shirts, shirts, hats, jackets, and bags. Pricing includes free setup for new customers ordering 6 or more pieces.
2. Screen Printing Services: Service-based revenue from screen printing vibrant, long-lasting designs on t-shirts, uniforms, and promotional items. Handles both small batches for special events and large corporate orders.
3. Digital Printing Services: Full-color digital printing on apparel with no setup fees or minimum order requirements, suitable for single items or large batches with personalization options.
4. Promotional Products: Sale of branded promotional items including pens, flash drives, water bottles, coffee mugs, tote bags, and corporate gifts. Thousands of customizable items available through their vendor network.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Embroidery Plus Promotional provides custom decoration services for branded apparel and promotional merchandise for businesses, organizations, schools, and teams. Core offerings include custom embroidery, screen printing, and digital printing applied to apparel such as polo shirts, t-shirts, hats, jackets, and bags, plus a wide catalog of customizable promotional products including pens, flash drives, water bottles, mugs, and tote bags. The company complements production with free on-site consultations, sample creation, and a physical showroom where customers can view, feel, and try on garments before ordering.

Product overview

Embroidery Plus Promotional is a B2B branding services company offering custom embroidery, screen printing, and digital printing as its three core decoration services for branded apparel. The company also provides a wide range of promotional products including pens, flash drives, water bottles, and coffee mugs, all customizable with client branding. They operate school store programs under the Bright Scholars brand for staff and student apparel. The company connects customers to over 10,000 vendors through partnerships with major apparel brands including Port & Company, Dickies, Next Level Apparel, Sport-Tek, Under Armour, Eddie Bauer, Nike, Puma, Brooks Brothers, and Gildan, accessed via third-party catalog platforms. Services are delivered through physical locations in St. Cloud and Port Saint Lucie, Florida, with nationwide shipping.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Embroidery Custom embroidery service that converts customer logos and designs into digital embroidery files and stitches them onto apparel such as polo shirts, shirts, hats, jackets, and bags using high-speed multi-needle embroidery machines, with sample sew-outs produced for client approval before full production.
• Screen Printing Screen printing service that applies vibrant, long-lasting prints to apparel and promotional items using premium inks that resist fading, cracking, and peeling after repeated washing, suitable for both small batches for special events and large corporate orders.
• Digital Prints Digital printing service that produces full-color designs directly onto fabrics and surfaces with unlimited color options, ideal for complex images, photos, and multi-color logos, with no setup fees or minimum order requirements.
• Promotional Products Wide selection of customizable promotional items including custom pens, flash drives, water bottles, coffee mugs, tote bags, and corporate gifts for trade shows, corporate events, employee recognition, and giveaways, sourced through a network of 10,000+ vendors.
• Bright Scholars - Staff School Store Dedicated school store program providing custom branded apparel and merchandise for school staff with embroidered or printed school-logo clothing and accessories.
• Bright Scholars - Student School Store Dedicated school store program providing custom branded apparel and merchandise for students with school-logo customization on clothing and accessories.

Quantifiable outcome

• Second order turnaround completed in under one week - 30 shirts completed for Saturday event

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SanmarcoreOthersCatalog distribution partner providing access to their product catalog for viewing and ordering branded apparel. Sanmar is a major supplier of imprintable apparel and accessories.
• CallawayminorOthersCatalog partner for corporate apparel products through their platform.
• Cutter & BuckminorOthersPremium apparel brand partner offering assortments for embroidery and branding projects.
• PromoplacecoreOthersOnline promotional products marketplace where customers can browse and shop promotional items offered by Embroidery Plus.
• ZoomcatalogminorOthersDigital catalog hosting partner for viewing seasonal new arrivals and product guides including 2025 Fall New Arrivals and Spring 2026 collections.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Quality Logo Products: Online promotional products retailer offering customizable items including apparel with embroidery and printing. Competes in the same B2B branded merchandise and custom-apparel categories.
• RushOrderTees: Philadelphia-based custom apparel decorator specializing in screen printing, embroidery, and digital printing for businesses, teams, and events. Comparable as a multi-decoration B2B service provider with fast-turnaround positioning similar to Embroidery Plus Promotional.
• Underground Printing: Custom apparel and screen printing company with multiple retail storefronts producing decorated apparel for businesses, Greek life, and events. Comparable multi-channel (online + physical) B2B decoration model with regional-to-national reach.
• Halo Branded Solutions: Large-scale promotional products and branded merchandise distributor serving enterprise B2B customers with custom apparel and corporate gifts. Comparable as a direct competitor in the branded merchandise and promotional products space where Embroidery Plus Promotional operates.
• Custom Ink: National online B2B custom apparel platform offering custom embroidery, screen printing, and promotional products for groups and businesses. Most directly comparable online competitor to Embroidery Plus Promotional's core offering, though operates at much larger scale without physical showrooms.
• Embroidery.com: Online custom embroidery service offering logo embroidery on apparel and accessories for businesses and individuals. Comparable as a direct online embroidery competitor lacking a regional physical showroom.

Broad incumbents

• 4imprint: Large publicly traded promotional products distributor offering tens of thousands of customizable items including apparel, drinkware, and trade show giveaways. Comparable for the promotional products/wholesale-branded merchandise stream that complements Embroidery Plus Promotional's apparel decoration services.
• AlphaGraphics: Franchise-based print and marketing services network offering custom printing, signage, and promotional products through local owner-operated centers. Closest franchise analog to Embroidery Plus Promotional's local field-sales-and-showroom model.
• Vistaprint (Cimpress): Mass-market custom printing and promotional products platform owned by Cimpress, serving SMBs with apparel, signage, and marketing materials. Comparable as a large online competitor in custom printing/promotional products, though without local showroom service.

Others

• SanMar (catalog partner): Major wholesale supplier of imprintable apparel and accessories that Embroidery Plus Promotional already partners with for catalog distribution. Functions as an upstream supplier to the custom decoration industry rather than a competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/embrplus
• LinkedInlinkedin.com/company/embroidery-plus-promotional-inc.
• Facebookfacebook.com/embroiderypluspromotional

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Embroidery Plus Promotional