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REACH Australia & New Zealand

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uuid000mot2

Namestring
REACH Australia & New Zealand
Legal namestring
REACH Australia & New Zealand
Websiteurl
reachau.com
Company typeenum
Private
Founded yearint
2018
Descriptiontext

REACH Australia & New Zealand (REACH ANZ) is a PropTech accelerator program operating as the regional arm of the global NAR REACH network. Established in 2018 and headquartered in Palmwoods, Australia, REACH ANZ supports early-stage and growth-stage real estate technology startups and scale-ups across Australia and New Zealand, providing capital, strategic mentorship, industry connections, and global exposure. The program is powered by Second Century Ventures (SCV), the strategic investment arm of the National Association of REALTORS® (NAR), giving portfolio companies access to NAR's 1.5M+ members and a global PropTech ecosystem that has accelerated 300+ companies with $8B+ in aggregate portfolio value and $2.9B+ in capital raised by portfolio companies.

The core product is a structured cohort-based accelerator program that runs on an annual cadence, with applications accepted seasonally (e.g., Class of 2026 applications closing March 30, 2025). REACH ANZ does not develop proprietary technology; value delivery is through human capital, ecosystem access, and curated industry connections. The program offers mentorship from real estate industry experts, Demo Day exposure to investors, marketing and PR support, and ongoing alumni engagement through the broader REACH network. Operational partners include Realtime Australia and REIQ as major partners, MRI Software as a technology advisor, and industry bodies REIA, REIV, REINSW, and REINZ representing real estate professionals in their respective Australian states and New Zealand. Individual strategic advisors Warren Tate and Sherrie Storor additionally support portfolio companies.

REACH ANZ operates with a small core team (1–10 employees) led by Managing Partner Peter Schravemade and Director Ebonnie Schravemade. Revenue mechanics are not publicly disclosed; in accelerator economics, income typically derives from equity stakes, carried interest, or program fees. Portfolio testimonials from FutureRent (Class of 2022), Tapi (Class of 2023), Milk Chocolate and Leesy (Class of 2024), and ScaleApp (Class of 2025) form the social proof engine for ongoing applicant acquisition, with partner referrals and direct website applications serving as the primary distribution channels.

Short descriptiontext

REACH Australia & New Zealand is a PropTech accelerator program operating as the regional arm of the global NAR REACH network, powered by Second Century Ventures. It provides annual cohort-based capital, mentorship, and industry access to real estate technology startups and scale-ups across Australia and New Zealand.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersPalmwoods, Australia
HQ citystring
Palmwoods
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Keyword5 values
PropTech accelerator, startup accelerator program, venture capital services, real estate technology, mentorship and capital
NAICS code1 code
  • Other Scientific and Technical Consulting Services54169
SIC code1 code
  • Services-Management Consulting Services8742
Product category
Startup Accelerator Services
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Accelerator Program Operations
TypeLicensing Royalties
Description

REACH ANZ operates as a technology accelerator that provides PropTech startups and scale-ups with capital, mentorship, and strategic support. The specific revenue model (whether from management fees, carried interest, equity stakes, or other mechanisms) is not publicly disclosed.

reachanz.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

REACH ANZ operates a cohort-based PropTech accelerator program that provides real estate technology startups and scale-ups with capital investment, strategic mentorship from industry experts, Demo Day exposure to investors, and access to the National Association of REALTORS® 1.5M+ member network. The program is the Australia and New Zealand regional arm of the global NAR REACH accelerator created by Second Century Ventures.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • Portfolio companies doubled their business in 12 months
+2 more records
Product overview1 text field

REACH Australia & New Zealand is a PropTech accelerator program that functions as a single, unified offering rather than a platform with modular components. The core product is the REACH ANZ Accelerator Program, which provides capital, mentorship, industry connections, and global exposure to real estate technology startups and scale-ups. The program is part of the global NAR REACH network and is powered by Second Century Ventures.

Product and service1 record
1REACH ANZ Accelerator Program
CategoryStartup Accelerator
Description

A structured cohort-based PropTech accelerator program that provides real estate technology startups and scale-ups with capital investment, strategic mentorship from industry experts, Demo Day exposure to investors, access to the National Association of REALTORS® 1.5M+ member network, marketing and PR support, and ongoing alumni support through the global REACH network of 300+ portfolio companies.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership10 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

REACH ANZ is part of the global NAR REACH program, the technology accelerator created by Second Century Ventures and affiliated with the National Association of REALTORS®, providing portfolio companies access to global PropTech ecosystem and cross-regional mentorship.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

The National Association of REALTORS® is the parent organization providing access to 1.5M+ members through Second Century Ventures and the REACH program infrastructure.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Major partner providing industry expertise and referral support for PropTech companies in the Australian market.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Major partner representing real estate professionals in Queensland, providing industry connections and referral support.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Partner and advisor organization representing real estate institutes across Australia.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Partner and advisor organization representing real estate professionals in Victoria, Australia.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Partner and advisor organization representing real estate professionals in New South Wales, Australia.

Strategic tierMinorTypeGTM or Marketing Partner
Description

Partner and advisor organization representing real estate professionals across New Zealand.

9Warren Tate
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Individual advisor providing strategic guidance and industry expertise to REACH ANZ portfolio companies.

reachanz.com
10Sherrie Storor
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Individual advisor providing strategic guidance and industry expertise to REACH ANZ portfolio companies.

reachanz.com
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeOthers
Description

Leading PropTech industry platform hosting events, matchmaking, and content for the commercial real estate technology ecosystem. Comparable as an ecosystem player serving PropTech founders with networking and industry exposure, though not an accelerator.

TypeEmerging player
Description

Accelerator focused on urban tech and real estate-adjacent startups. Comparable as a PropTech-adjacent accelerator providing capital and mentorship to early-stage companies targeting the built environment.

TypeDirect peer
Description

The strategic investment arm of the National Association of REALTORS® that operates the global REACH program. Directly comparable as the parent fund backing REACH ANZ and providing both capital and industry-distribution advantages to portfolio companies.

TypeBroad incumbent
Description

Global accelerator network running industry-specific programs including real estate/PropTech themes. Comparable accelerator mechanics (cohorts, mentorship, demo day) and global reach, though PropTech is one vertical within a broader portfolio.

TypeDirect peer
Description

The parent global accelerator of which REACH ANZ is the regional arm; same brand, same operating model, and same Second Century Ventures backing. Most directly comparable as it shares program structure, curriculum, and NAR distribution.

TypeDirect peer
Description

London-based PropTech-focused venture fund and accelerator backing early-stage real estate technology startups across Europe. Comparable as a PropTech-only accelerator/VC competing for similar founder profiles and offering capital plus industry access.

TypeBroad incumbent
Description

Largest VC firm focused on real estate technology, managing significant AUM and backing PropTech companies across stages. Comparable as a sector-specialized capital provider with deep real estate industry relationships, though operating as a fund rather than a cohort accelerator.

TypeBroad incumbent
Description

Global innovation platform and accelerator running vertical-specific programs including a PropTech/Real Estate track. Comparable as a cohort-based accelerator serving early-stage startups with corporate partnership access.

TypeDirect peer
Description

NYC-based PropTech accelerator and VC that runs cohort-style programs for early-stage real estate technology startups. Directly comparable in target vertical (PropTech founders), accelerator format, and mentor-driven model.

TypeBroad incumbent
Description

Global early-stage investor and accelerator with active presence in Australia and New Zealand, frequently backing PropTech and real estate-adjacent startups. Comparable cohort model and ANZ regional overlap.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

REACH Australia & New Zealand

Startup Accelerator Servicesreachau.com

REACH Australia & New Zealand is a PropTech accelerator program operating as the regional arm of the global NAR REACH network, powered by Second Century Ventures. It provides annual cohort-based capital, mentorship, and industry access to real estate technology startups and scale-ups across Australia and New Zealand.

What REACH Australia & New Zealand does

REACH Australia & New Zealand (REACH ANZ) is a PropTech accelerator program operating as the regional arm of the global NAR REACH network. Established in 2018 and headquartered in Palmwoods, Australia, REACH ANZ supports early-stage and growth-stage real estate technology startups and scale-ups across Australia and New Zealand, providing capital, strategic mentorship, industry connections, and global exposure. The program is powered by Second Century Ventures (SCV), the strategic investment arm of the National Association of REALTORS® (NAR), giving portfolio companies access to NAR's 1.5M+ members and a global PropTech ecosystem that has accelerated 300+ companies with $8B+ in aggregate portfolio value and $2.9B+ in capital raised by portfolio companies.

The core product is a structured cohort-based accelerator program that runs on an annual cadence, with applications accepted seasonally (e.g., Class of 2026 applications closing March 30, 2025). REACH ANZ does not develop proprietary technology; value delivery is through human capital, ecosystem access, and curated industry connections. The program offers mentorship from real estate industry experts, Demo Day exposure to investors, marketing and PR support, and ongoing alumni engagement through the broader REACH network. Operational partners include Realtime Australia and REIQ as major partners, MRI Software as a technology advisor, and industry bodies REIA, REIV, REINSW, and REINZ representing real estate professionals in their respective Australian states and New Zealand. Individual strategic advisors Warren Tate and Sherrie Storor additionally support portfolio companies.

REACH ANZ operates with a small core team (1–10 employees) led by Managing Partner Peter Schravemade and Director Ebonnie Schravemade. Revenue mechanics are not publicly disclosed; in accelerator economics, income typically derives from equity stakes, carried interest, or program fees. Portfolio testimonials from FutureRent (Class of 2022), Tapi (Class of 2023), Milk Chocolate and Leesy (Class of 2024), and ScaleApp (Class of 2025) form the social proof engine for ongoing applicant acquisition, with partner referrals and direct website applications serving as the primary distribution channels.

REACH Australia & New Zealand firmographics

Firmographics
Name
REACH Australia & New Zealand
Legal name
REACH Australia & New Zealand
Website
https://reachau.com
Company type
Private
Founded year
2018
Operating status
Operating
Headcount range
1–10 employees
Short description
REACH Australia & New Zealand is a PropTech accelerator program operating as the regional arm of the global NAR REACH network, powered by Second Century Ventures. It provides annual cohort-based capital, mentorship, and industry access to real estate technology startups and scale-ups across Australia and New Zealand.
Ownership category
akta.pro rank

Where REACH Australia & New Zealand is headquartered

Location

Headquarters

HQ city
Palmwoods
HQ country
Australia
HQ region
Oceania

Markets served

REACH Australia & New Zealand business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Accelerator Program Operations: REACH ANZ operates as a technology accelerator that provides PropTech startups and scale-ups with capital, mentorship, and strategic support. The specific revenue model (whether from management fees, carried interest, equity stakes, or other mechanisms) is not publicly disclosed.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

REACH Australia & New Zealand product offering

Product offering

Core offering

REACH ANZ operates a cohort-based PropTech accelerator program that provides real estate technology startups and scale-ups with capital investment, strategic mentorship from industry experts, Demo Day exposure to investors, and access to the National Association of REALTORS® 1.5M+ member network. The program is the Australia and New Zealand regional arm of the global NAR REACH accelerator created by Second Century Ventures.

Product overview

REACH Australia & New Zealand is a PropTech accelerator program that functions as a single, unified offering rather than a platform with modular components. The core product is the REACH ANZ Accelerator Program, which provides capital, mentorship, industry connections, and global exposure to real estate technology startups and scale-ups. The program is part of the global NAR REACH network and is powered by Second Century Ventures.

Differentiator

Problem solved

Functional benefit

Products and services

  • REACH ANZ Accelerator Program A structured cohort-based PropTech accelerator program that provides real estate technology startups and scale-ups with capital investment, strategic mentorship from industry experts, Demo Day exposure to investors, access to the National Association of REALTORS® 1.5M+ member network, marketing and PR support, and ongoing alumni support through the global REACH network of 300+ portfolio companies.

Quantifiable outcome

  • Portfolio companies doubled their business in 12 months
  • +2 more outcomes

Companies that use REACH Australia & New Zealand

Customer profile

Named customers5 records

Segments1 record

Ideal customer profiles1 record

REACH Australia & New Zealand technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

REACH Australia & New Zealand partnerships and signals

Strategic signal

Partnerships

Ten partnerships are on record, tiered core, major and minor.

  • NAR REACH (National Association of REALTORS®)coreStrategic or Co-development PartnerREACH ANZ is part of the global NAR REACH program, the technology accelerator created by Second Century Ventures and affiliated with the National Association of REALTORS®, providing portfolio companies access to global PropTech ecosystem and cross-regional mentorship.
  • National Association of REALTORS®coreStrategic or Co-development PartnerThe National Association of REALTORS® is the parent organization providing access to 1.5M+ members through Second Century Ventures and the REACH program infrastructure.
  • Realtime AustraliamajorGTM or Marketing PartnerMajor partner providing industry expertise and referral support for PropTech companies in the Australian market.
  • REIQ (Real Estate Institute of Queensland)majorGTM or Marketing PartnerMajor partner representing real estate professionals in Queensland, providing industry connections and referral support.
  • REIA (Real Estate Institute of Australia)minorGTM or Marketing PartnerPartner and advisor organization representing real estate institutes across Australia.
  • REIV (Real Estate Institute of Victoria)minorGTM or Marketing PartnerPartner and advisor organization representing real estate professionals in Victoria, Australia.
  • REINSW (Real Estate Institute of New South Wales)minorGTM or Marketing PartnerPartner and advisor organization representing real estate professionals in New South Wales, Australia.
  • REINZ (Real Estate Institute of New Zealand)minorGTM or Marketing PartnerPartner and advisor organization representing real estate professionals across New Zealand.
  • Warren TateminorStrategic or Co-development PartnerIndividual advisor providing strategic guidance and industry expertise to REACH ANZ portfolio companies.
  • Sherrie StororminorStrategic or Co-development PartnerIndividual advisor providing strategic guidance and industry expertise to REACH ANZ portfolio companies.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

REACH Australia & New Zealand competitors and assessment

Company assessment

Others

  • CREtech: Leading PropTech industry platform hosting events, matchmaking, and content for the commercial real estate technology ecosystem. Comparable as an ecosystem player serving PropTech founders with networking and industry exposure, though not an accelerator.

Emerging players

  • URBAN-X: Accelerator focused on urban tech and real estate-adjacent startups. Comparable as a PropTech-adjacent accelerator providing capital and mentorship to early-stage companies targeting the built environment.

Direct peers

  • Second Century Ventures: The strategic investment arm of the National Association of REALTORS® that operates the global REACH program. Directly comparable as the parent fund backing REACH ANZ and providing both capital and industry-distribution advantages to portfolio companies.
  • NAR REACH (Global Program): The parent global accelerator of which REACH ANZ is the regional arm; same brand, same operating model, and same Second Century Ventures backing. Most directly comparable as it shares program structure, curriculum, and NAR distribution.
  • Pi Labs: London-based PropTech-focused venture fund and accelerator backing early-stage real estate technology startups across Europe. Comparable as a PropTech-only accelerator/VC competing for similar founder profiles and offering capital plus industry access.
  • MetaProp: NYC-based PropTech accelerator and VC that runs cohort-style programs for early-stage real estate technology startups. Directly comparable in target vertical (PropTech founders), accelerator format, and mentor-driven model.

Broad incumbents

  • Techstars: Global accelerator network running industry-specific programs including real estate/PropTech themes. Comparable accelerator mechanics (cohorts, mentorship, demo day) and global reach, though PropTech is one vertical within a broader portfolio.
  • Fifth Wall: Largest VC firm focused on real estate technology, managing significant AUM and backing PropTech companies across stages. Comparable as a sector-specialized capital provider with deep real estate industry relationships, though operating as a fund rather than a cohort accelerator.
  • Plug and Play Tech Center: Global innovation platform and accelerator running vertical-specific programs including a PropTech/Real Estate track. Comparable as a cohort-based accelerator serving early-stage startups with corporate partnership access.
  • Antler: Global early-stage investor and accelerator with active presence in Australia and New Zealand, frequently backing PropTech and real estate-adjacent startups. Comparable cohort model and ANZ regional overlap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

REACH Australia & New Zealand social profiles

Digital presence

REACH Australia & New Zealand financial estimates

Financial estimate

Revenue estimate

Valuation estimate

REACH Australia & New Zealand leadership team

Management profile

Number of profiles

Profiles2 records

REACH Australia & New Zealand funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

REACH Australia & New Zealand M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about REACH Australia & New Zealand

What does REACH Australia & New Zealand do?

REACH ANZ operates a cohort-based PropTech accelerator program that provides real estate technology startups and scale-ups with capital investment, strategic mentorship from industry experts, Demo Day exposure to investors, and access to the National Association of REALTORS® 1.5M+ member network. The program is the Australia and New Zealand regional arm of the global NAR REACH accelerator created by Second Century Ventures.

Is REACH Australia & New Zealand a public or private company?

REACH Australia & New Zealand is a private company. It is classified as corporate owned and is currently operating.

When was REACH Australia & New Zealand founded?

REACH Australia & New Zealand was founded in 2018. It employs 1 to 10 people.

Where is REACH Australia & New Zealand based?

REACH Australia & New Zealand is headquartered in Palmwoods, Australia, in the Oceania region.

How does REACH Australia & New Zealand make money?

One revenue line is on record: accelerator Program Operations.

Who are REACH Australia & New Zealand's main competitors?

CREtech is listed as an others. URBAN-X is listed as an emerging player. Direct peers are Second Century Ventures, NAR REACH (Global Program), Pi Labs and MetaProp. Broad incumbents are Techstars, Fifth Wall, Plug and Play Tech Center and Antler.

Does REACH Australia & New Zealand have an API?

No public API is recorded for REACH Australia & New Zealand.

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