Kenneth's Salons and Day Spas

Name

Kenneth's Salons and Day Spas

Legal name

Kenneth's Hair Salons And Day Spas, Inc.

Website

https://kenneths.com

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Hair Salon and Day Spa Services

NAICS

Beauty Salons (812112), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Day Spas (HSALAFAA)

akta.pro secondary industries

Women's Hair Salons (HSALAAAA), Professional Hair Care (Shampoo, Conditioner, Treatments) (CRABALAB), Salon & Spa Management / Operations (EDAOALAK), Spa Body Treatments & Massage (Oils, Scrubs, Wraps) (CRABALAG)

Keywords

• Hair salon services
• Day spa services
• Professional haircare products
• Beauty stylist training
• Express spa experiences

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Hair Services: Core revenue stream from hair cutting, styling, coloring, highlights, treatments, smoothing, perms, extensions, and Japanese head spa services. Priced across 10 service levels from Academy apprentice to senior stylists.
2. Spa Services: Facials, waxing, brow and lash services, massage therapy, and makeup services. Includes The Spa Bar concept offering quick 45-minute treatments.
3. Nail Services: Manicure and pedicure services including the signature CBD Pedicure, offered across all 10 locations and at Spa Bar.
4. Retail Product Sales: Sale of proprietary Kenneth's haircare products including shampoo, conditioner, styling aids, and professional tools. Products sold both in-salon and through online shop.
5. Gift Cards: Digital and physical gift cards sold in denominations of $50, $75, $100, $200, $300, and $500. Redeemable at any Kenneth's location.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Kenneth's Salons and Day Spas operates 10 salon and day spa locations across the Columbus, Ohio metro area offering comprehensive hair services (cuts, color, highlights, treatments, smoothing, extensions, Japanese Head Spa), spa services (facials, waxing, brow and lash, massage, makeup), and nail services (manicures, pedicures including a signature CBD Pedicure). The company sells its own proprietary Kenneth's professional haircare product line both in-salon and online, operates The Spa Bar concept for express 45-minute treatments, and runs an Academy training salon offering discounted apprentice services.

Product overview

Kenneth's Salons and Day Spas is a multi-location salon and day spa company operating 10 locations in the Columbus, Ohio area. The company offers a unified service portfolio centered on three core service lines: Hair Services (cuts, color, highlights, treatments, extensions, Japanese Head Spa), Spa Services (facials, waxing, massage, brow/lash, makeup), and Nail Services (manicures, pedicures). The company distinguishes itself through its proprietary haircare product line and innovative service concepts like The Spa Bar. Supporting services include an Academy Salon for stylist training with discounted client services, a Model Program for trainee practice, and a Hair Quiz for stylist-client matching. Additional offerings include gift cards and a referral loyalty program. The company is 100% employee-owned and emphasizes a tiered pricing model across 10 skill levels.

Differentiator

Problem solved

Functional benefit

Products and services

• Hair Services Full-service hair care including cuts and styles, color services, highlights, treatments, smoothing and perms, hair extensions, and Japanese Head Spa treatments performed by trained stylists at multiple skill levels. Targeted at individual consumers in the Columbus, Ohio metro area.
• Spa Services Relaxation and wellness services including facials, waxing, brow and lash treatments, massage therapy, makeup application, and The Spa Bar experience for individual consumers seeking personal self-care.
• Nail Services Nail care services including manicures and pedicures, available at all salon locations and through The Spa Bar concept, targeted at individual consumers.
• The Spa Bar A modern spa experience concept offering quick, effective 45-minute treatments including express facials, nail services, and signature HydraFacial options. Features an open-concept lounge design and a wellness-forward zero-proof beverage bar. Treatments priced from $64 to $199.
• Japanese Head Spa A therapeutic scalp and head treatment service providing relaxation and scalp health benefits, offered as part of the hair services menu for individual clients.
• Kenneth's Professional Haircare Products Proprietary line of professional-grade haircare products developed with globally sourced ingredients and clean beauty principles, sold in-salon and through the online shop for at-home client use.
• Academy Salon Training salon where apprentice stylists complete their final stage of training before graduating to regular locations. Services are offered at discounted rates while maintaining high standards under instructor supervision.
• Model Program Program allowing clients to receive heavily discounted hair services from trainees in earlier training phases, with services performed in a classroom setting under instructor supervision.
• Gift Cards Digital and in-salon gift cards available in preset denominations ($50, $75, $100, $200, $300, $500) or custom amounts, redeemable for any service or product at any Kenneth's location.

Quantifiable outcome

• Graduates emerge as top 1% earners in the industry
• +1 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Leading Manufacturers and Industry PartnerssupportingTechnology or IntegrationKenneth's maintains relationships with industry-leading manufacturers and product suppliers to access cutting-edge products, ingredients, and formulations. These partnerships enable the team to stay at the forefront of beauty and wellness advancements and offer the latest treatments and products to clients.

Scale indicators4 records

Recent moves10 records

Expansion highlights5 records

Direct peers

• Great Clips: Largest U.S. hair salon franchise with thousands of locations. Comparable to Kenneth's core hair-service business model, online check-in, and multi-location operational structure, though more value-segmented.
• Woodhouse Spas: Luxury day spa chain offering facials, massage, body treatments, and nail services. Comparable to Kenneth's premium spa positioning and The Spa Bar concept in delivering higher-end wellness experiences.
• Hand & Stone Massage and Facial Spa: Franchised U.S. chain offering massage, facial, and hair-removal services with an express-treatment model. Closely comparable to Kenneth's in that both combine spa/facial services with a multi-location, appointment-based customer experience.
• Massage Envy: Largest franchised provider of therapeutic massage, facials, and skincare services in North America. Direct comparable to Kenneth's spa service line, member-based service model, and multi-location regional density.
• Cost Cutters: Value-priced hair salon franchise. Comparable to Kenneth's core hair-cut/color service category and franchise-style multi-location model, though targeting a different price point.

Broad incumbents

• Ulta Beauty: Largest U.S. beauty retailer selling cosmetics, haircare, and skincare alongside in-store salon services. Comparable to Kenneth's because it competes for both retail product sales (Kenneth's brand line) and salon service customers.
• Regis Corporation: Corporate parent of multiple salon brands (Supercuts, Cost Cutters, SmartStyle). Broad incumbent in the same hair salon category as Kenneth's, with a franchised, multi-brand portfolio rather than a regional premium concept.

Emerging players

• Sola Salons: Salon-studio concept renting individual suites to independent beauty professionals. Comparable because it competes for stylists and clients in the same Columbus regional market with a different operating model.
• Phenix Salon Suites: Salon-suite franchise renting fully equipped studios to independent beauty professionals. Comparable to Kenneth's as an alternative operating model in the same regional personal-care market, particularly relevant given Academy/Model Program talent flow.
• European Wax Center: Specialty beauty franchise focused on waxing and related skincare services. Comparable in that it is a multi-location service brand in the broader personal-care services category and a potential adjacent-services competitor to Kenneth's spa offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/kennethssalon
• YouTubeyoutube.com/@KennethsSalon
• Facebookfacebook.com/KennethsSalonandspa
• Instagraminstagram.com/kennethssalonandspa
• TikToktiktok.com/@kennethssalonandspa
• Pinterestpinterest.com/kennethssalonandspa
• LinkedInlinkedin.com/company/kenneth-s-salons-day-spas

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kenneth's Salons and Day Spas