What Coral Smart Pool does

Coral Smart Pool Ltd. is an Israel-based computer vision company, founded in 2017, that develops AI-powered systems for monitoring residential swimming pools. Its flagship product, MYLO (2nd Generation, launched 2022), is a hardware unit combining underwater and above-water cameras with onboard CPU and GPU processing to run deep neural networks locally for real-time drowning detection, pool-entry alerts, pre-drowning behavioral anomaly detection, and water-quality monitoring. The system sends escalating alarms via a companion smartphone app and an in-home alarm unit, operates independently of cloud connectivity for core safety functions, and continuously learns each pool's unique features. The technology is protected by US Patent #11216654B2 and is trained on millions of annotated underwater videos. A first-generation product (Coral Manta and Coral Shell) launched in 2020 and sold out its inventory of hundreds of units.

Coral sells MYLO primarily through a direct-to-consumer e-commerce channel via its own website, supplemented by third-party resellers, with product variants adapted for US 110V and European 220V markets. The primary customer segment is residential pool owners seeking automated 24/7 drowning surveillance, particularly households with young children; a secondary commercial-pool operator segment is referenced for hotels, swim schools, and larger or non-standard pool installations. Pricing is not publicly disclosed and the product is currently listed as 'Out of Stock' on the website. The revenue model is one-time hardware purchase; there is no evident subscription or recurring revenue stream. The company is privately held, founder-led (CEO Shadie Bisharat, CTO Tamar Avraham Ph.D.), with Chen Katz as Chairman, and operates with 11–50 employees.

Name

Coral Smart Pool

Legal name

Coral Smart Pool Inc.

Website

https://coralsmartpool.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Coral Smart Pool is an Israel-based computer vision company that builds the MYLO AI lifeguard system, using underwater and above-water cameras with on-device deep learning to detect drowning and alert residential pool owners in real time.

Ownership category

akta.pro rank

Headquarters

HQ city

Binyamina

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations

Revenue model

1. Hardware Product Sales (MYLO): Coral generates revenue primarily from the sale of its MYLO drowning detection hardware system. MYLO is a physical product comprising pool-mounted units with cameras and a home unit, sold as a one-time purchase. The system includes a companion mobile app for smartphone notifications. The product was launched in 2020 (1st generation, Coral Manta/Shell) and the 2nd generation MYLO is the current offering.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Coral Smart Pool develops and sells MYLO, an AI and computer vision-based virtual lifeguard system for residential swimming pools. The hardware system uses underwater and above-water cameras, onboard edge computing, and deep neural networks to detect drowning scenarios, pool entry, and pre-drowning signs 24/7, sending escalating alarms to a home unit and a companion smartphone app.

Product overview

Coral Smart Pool offers a unified product portfolio centered on AI-powered pool safety technology. The current flagship product is MYLO (2nd Generation), an AI and computer vision-based virtual lifeguard system for residential pools that provides 24/7 drowning detection and monitoring. This replaces the company's earlier 1st generation products (Coral manta and coral shell). The ecosystem includes a pool unit with cameras, a home unit for in-house alarms, and a smartphone app for remote notifications. The company has been granted patents on its core drowning detection technology (US patent #11216654B2).

Differentiator

Problem solved

Functional benefit

Brands

• MYLO: The world's first A.I. Lifeguard System that actively monitors pools 24/7, detecting drowning risks and identifying drowning scenarios by sending escalating alarms via mobile notifications and a home alarm system.

Products and services

• MYLO (2nd Generation) AI-powered virtual lifeguard system for residential pools that uses computer vision and deep neural networks to detect drowning scenarios 24/7. It monitors pools via above-water and underwater cameras, detects pool entry, monitors water quality, and sends escalating alarms to household members via a home unit and smartphone notifications. Designed for homeowners with private pools who want continuous drowning detection and family safety monitoring.
• Coral Manta and Coral Shell (1st Generation) First-generation Coral smart pool monitoring system launched in 2020. Sold and shipped over hundreds of units with all inventory sold out, and subsequently replaced by the MYLO 2nd Generation product.

Quantifiable outcome

• Detects drowning scenarios within seconds of a person becoming motionless underwater, providing time for intervention before brain damage occurs (children: 4-5 minutes; adults: 3-4 minutes threshold).
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature9 records

Partnerships

One partnership is on record.

• SmartFishminorOthersSmartFish (smartfish.co.il) is listed alongside Coral Smart Pool's social links on multiple pages. Both companies appear to share the same parent entity or founders. SmartFish appears to be a separate product or brand within the same organizational ecosystem. The specific nature of the relationship is not explicitly detailed beyond both brands operating under the same corporate umbrella.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Safety Turtle: Wristband-based pool immersion alarm system for child water safety. Alternative residential pool safety solution competing for the same budget-conscious, child-safety-focused pool owner customer that MYLO targets.
• Poseidon Technologies: Developer of computer vision-based drowning detection systems primarily for commercial swimming pools. Comparable in core technology (underwater/overhead cameras + CV algorithms) and overlapping safety use case, though historically stronger in commercial vs. residential.
• Pool Patrol: Long-standing mechanical pool alarm that detects surface wave disturbances to alert on pool entry. Direct competitor in the residential pool safety category that MYLO explicitly differentiates against due to high false-alarm rates.
• Lynxight: Israel-based AI drowning detection system using overhead cameras and computer vision for both commercial and residential pools. Direct competitor to MYLO with overlapping technology stack (CV + AI) and overlapping target customer base.
• AngelEye: Smart drowning detection and pool monitoring solution using underwater cameras and AI for aquatic facilities. Closely comparable product architecture and customer use case (continuous AI monitoring of swimmers) to MYLO.
• SwimEye: Underwater AI drowning detection system for public and commercial pools using computer vision to identify distressed swimmers. Direct functional peer to MYLO in vision-based drowning detection, although focused primarily on commercial facilities.

Others

• Vivint Smart Home: Smart home security and automation provider with installed-base relationships and recurring monitoring revenue. Comparable smart-home/connected-device business model and a potential channel partner or competitive threat in connected home pool safety.
• Maytronics (Dolphin): Market leader in robotic pool cleaners (Dolphin brand) with broad distribution into residential pool owners. Adjacent rather than competitive - both serve the connected/automated pool category, and Maytronics represents the type of incumbent that could expand into pool monitoring/safety.

Broad incumbents

• Ring (Amazon): Smart home camera and security platform with deep R&D, brand, and distribution. Represents a credible adjacent incumbent that, with outdoor/waterproof camera extensions, could enter the pool monitoring category and out-resource Coral.
• iRobot: Established consumer robotics company (Roomba) with deep expertise in vision-based home robotics, AI, and consumer go-to-market. Broad incumbent in the consumer robotics/AI space that could conceivably enter pool safety with similar edge-AI architecture.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC-T7MUoPZ7T4zIf42xpxdzA
• Facebookfacebook.com/CoralSmartPool
• LinkedInlinkedin.com/company/coral-drowning-detection-systems
• Instagraminstagram.com/coralmanta

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coral Smart Pool